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Shopify Store Owner Jobs in Tennessee (NOW HIRING)

Shopify Store Owner information

What is a Shopify store owner?

A Shopify Store Owner is an individual or business that creates, manages, and operates an online store using the Shopify e-commerce platform. They are responsible for setting up the store, adding products, handling orders, managing payments, and marketing their products to customers. Shopify Store Owners can sell physical or digital goods and often use various apps and integrations to enhance their store’s functionality. Success as a Shopify Store Owner involves understanding e-commerce best practices, customer service, and digital marketing.

What are the key skills and qualifications needed to thrive as a Shopify store owner, and why are they important?

To thrive as a Shopify Store Owner, you need a solid understanding of e-commerce fundamentals, digital marketing, and product management, often complemented by experience in online retail. Familiarity with the Shopify platform, third-party apps, analytics tools, and integrations such as payment gateways is crucial. Strong soft skills like problem-solving, adaptability, and customer service excellence help set you apart in a competitive market. These skills and qualities are vital to effectively manage operations, drive sales growth, and build a loyal customer base.

What are some common challenges Shopify store owners face when scaling their business, and how can they be addressed?

Shopify store owners often encounter challenges such as inventory management, maintaining website performance during high-traffic periods, and providing excellent customer service as their business grows. To address these, it's important to regularly review and optimize your supply chain, invest in reliable apps or integrations to automate processes, and build a support team to handle customer inquiries efficiently. Additionally, leveraging Shopify's analytics tools can help identify growth opportunities and areas needing improvement.

What is the difference between Shopify Store Owner vs Shopify Developer?

AspectShopify Store OwnerShopify Developer
Primary RoleManages and operates the online store, handles sales, marketing, and customer serviceBuilds, customizes, and maintains the store's technical features and themes
Required SkillsBusiness management, marketing, basic technical knowledgeWeb development, coding, Shopify platform expertise
Work EnvironmentEntrepreneurial, e-commerce focusedTechnical, development-focused
CertificationsNone required, but marketing or business certifications helpfulWeb development certifications, Shopify Partner program

The Shopify Store Owner is primarily responsible for running the business side of the store, focusing on sales and customer experience. In contrast, a Shopify Developer specializes in the technical aspects, such as customizing themes and optimizing store performance. Both roles are essential for a successful Shopify store but require different skill sets and focus areas.

What are popular job titles related to Shopify Store Owner jobs in Tennessee?

For Shopify Store Owner jobs in Tennessee, the most frequently searched job titles are:

What job categories do people searching Shopify Store Owner jobs in Tennessee look for?

The top searched job categories for Shopify Store Owner jobs in Tennessee are:

What cities in Tennessee are hiring for Shopify Store Owner jobs?

Cities in Tennessee with the most Shopify Store Owner job openings:

Infographic showing various Shopify Store Owner job openings in Tennessee as of August 2026, with employment types broken down into 68% Full Time, 29% Part Time, 1% Temporary, and 2% Contract. Highlights an 100% Physical job distribution.

Product Owner, eCommerce

Holley Performance

Nashville, TN • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 3 days ago

New


Job description

Product Owner, eCommerce

Full Time

Nashville, TN, US


About Holley Performance Brands


Holley Performance Brands is the powerhouse behind some of the most iconic names in automotive performance. For over a century, we’ve fueled the passion of car and truck enthusiasts with innovative products, legendary brands, and a commitment to performance. From the racetrack to the street, we’re driven by a shared love for speed, power, and pushing what’s possible — and we’re building the next generation of digital experiences to match that same energy.


About The Team


At Holley Performance Brands, our Customer Experience Marketing (CXM) team is shaping the future of Holley’s 360° digital retail experience. We help customers connect with the right products across Holley’s brands, stores, distributors, and partners. Our goal is simple — create personalized, data-driven experiences that build lasting relationships between brands and their customers.


About The Role


The Product Owner, eCommerce will manage and optimize Holley’s Direct-to-Consumer (DTC) eCommerce channel, reporting to the Director of eCommerce. This hands-on, operational role focuses on executing the DTC product roadmap, enhancing the customer experience, and driving measurable results in a fast-paced, evolving environment.


The Product Owner serves as the liaison between business and engineering, responsible for writing and translating business requirements into actionable technical stories and ensuring alignment across cross-functional teams. This individual will also play a role in enhancing internal processes for greater efficiency and may support CXM leadership in developing business cases for innovative technology initiatives that advance Holley’s digital commerce capabilities.


This is an in-office role based in the Nashville, TN office with occasional travel to the Bowling Green, KY office.




Key Responsibilities


  • Product Roadmap Execution: Implement and prioritize the DTC eCommerce roadmap, ensuring alignment with Holley’s strategic goals and customer needs.
  • Business Requirements Management: Develop, document, and translate business requirements into user stories and acceptance criteria for engineering and development teams.
  • Cross-Functional Liaison: Serve as the primary link between CXM, marketing, IT, and technology teams to ensure business needs are accurately reflected in technical deliverables.
  • Feature Development: Partner with development teams to design, build, test, and deploy new features, maintaining a robust testing culture within Agile processes.
  • Process Optimization: Identify and implement improvements to enhance operational efficiency and streamline workflows across the DTC business.
  • Transformation Agility: Demonstrate adaptability in response to evolving organizational structures, priorities, and communication methods.
  • Customer Experience Optimization: Leverage retail best practices to improve UX/UI design, site performance, and the overall customer journey.
  • Performance Monitoring: Analyze and interpret key performance metrics to optimize eCommerce operations, drive satisfaction, and achieve revenue growth.
  • Innovation Support: Assist CXM leaders in writing business cases for emerging technologies and future digital retail innovation.

Qualifications


Education: Bachelor’s degree in business, Marketing, Information Technology, Psychology, or a related field.

Experience:


  • Minimum 5 years in eCommerce, product management, or a related field, with at least 3 in a hands-on operational role managing DTC or retail eCommerce channels.
  • Proven experience acting as a liaison between business and technical teams to deliver successful digital product outcomes.
  • Experience working within an Agile framework, contributing to collaborative story writing and cross-functional sprint planning.


Skills:


  • Strong understanding of eCommerce platforms (e.g., Shopify) and retail best practices.
  • Proficiency in product management tools (e.g., Jira, Confluence) and data-driven decision-making.
  • Excellent communication and collaboration skills across business and technical stakeholders.
  • Confident decision-making ability, with a balance of independence and teamwork.
  • Demonstrated adaptability to changing processes, priorities, and organizational structures.
  • Ability to identify opportunities for efficiency and process improvement.


Preferred Skills:


  • Experience with automotive aftermarket products or related industries.
  • Familiarity with UX/UI design principles and customer journey optimization.
  • Knowledge of emerging trends in eCommerce and digital retail.

Why Holley Is a Great Place to Work


At Holley, we’re more than a performance parts company—we’re a community of enthusiasts, innovators, and problem-solvers. We offer a competitive benefits package and a culture that values both performance and people.


Benefits:

  • Competitive medical, dental, and vision coverage starting day one.
  • 401(k) with company match
  • Paid time off and 9 paid holidays
  • Employee Assistance Program (EAP)
  • Company-paid life and short-term disability insurance
  • Employee discounts on Holley Performance Brands products, events, and partnerships
  • Education Assistance program


Holley is an Equal Opportunity Employer committed to building a diverse and inclusive workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, veteran status, disability, or any other legally protected status.


If you require assistance or accommodation due to a disability during the application process, please contact human resources.