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Senior Remote Programmatic Jobs in Washington (NOW HIRING)

Spatial Front, Inc.

Senior Project Manager

Bethesda, MD · Remote

$115K - $150K/yr

The Senior Project Manager will oversee the programmatic, financial, personnel, and reporting ... Flexible/remote * Salary Range: $115,000 - $150,000 annually * Benefits: SFI offers a comprehensive ...

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Senior Remote Programmatic information

What are the key skills and qualifications needed to thrive as a Senior Remote Programmatic Specialist, and why are they important?

To thrive as a Senior Remote Programmatic Specialist, you need deep expertise in digital advertising, programmatic media buying, and data analysis, typically backed by several years of industry experience and a relevant degree. Familiarity with demand-side platforms (DSPs) such as The Trade Desk or DV360, as well as certifications in Google Ads or programmatic technologies, are often required. Strong analytical thinking, communication, and project management skills enable effective campaign optimization and cross-functional collaboration. These skills ensure successful execution of complex, data-driven campaigns that maximize ROI in a rapidly evolving digital landscape.

What is a Senior Remote Programmatic?

A Senior Remote Programmatic is an experienced professional who manages programmatic advertising campaigns, often from a remote location. They are responsible for planning, executing, and optimizing digital ad buys using automated technologies and data-driven strategies. Their role typically involves collaborating with marketing teams, analyzing campaign performance, and ensuring ad spend delivers maximum ROI. As a senior position, they also mentor junior staff and help shape programmatic strategy for their organization.

What is the difference between Senior Remote Programmatic vs Remote Digital Media Buyer?

AspectSenior Remote ProgrammaticRemote Digital Media Buyer
CredentialsExperience with DSPs, programmatic ad platforms, analytics toolsExperience with ad platforms, media planning, and buying
Work EnvironmentFocus on data-driven automation, real-time biddingFocus on direct media buying, negotiations
Industry UsageUsed in digital advertising agencies, brandsUsed in advertising agencies, media companies
Search/Comparison IntentOften compared for automation and data skillsCompared for media buying strategies

The main difference between Senior Remote Programmatic and Remote Digital Media Buyer lies in their focus. Senior Remote Programmatic roles emphasize automation, data analysis, and real-time bidding using DSPs, while Remote Digital Media Buyers focus on direct media negotiations and media planning. Both roles require advertising experience, but the programmatic role is more technical and data-driven.

What are some common challenges faced by Senior Remote Programmatic professionals, and how can they be addressed?

Senior Remote Programmatic professionals often encounter challenges such as maintaining effective communication with cross-functional teams and staying current with rapidly evolving ad tech platforms. Working remotely can sometimes make real-time collaboration and campaign troubleshooting more difficult. To address these issues, it's important to establish clear communication channels, schedule regular check-ins, and leverage project management tools. Additionally, dedicating time for ongoing training and staying connected with the broader programmatic community can help keep skills up to date and ensure campaign success.
What are popular job titles related to Senior Remote Programmatic jobs in Washington? For Senior Remote Programmatic jobs in Washington, the most frequently searched job titles are:
What job categories do people searching Senior Remote Programmatic jobs in Washington look for? The top searched job categories for Senior Remote Programmatic jobs in Washington are:
What cities in Washington are hiring for Senior Remote Programmatic jobs? Cities in Washington with the most Senior Remote Programmatic job openings:
Senior Remote Programmatic jobs near you
Programmatic Media Buyer

Programmatic Media Buyer

Moore DM Group LLC

Lanham, MD • On-site, Remote

$75K - $85K/yr

Full-time

Medical, PTO

Re-posted 14 days ago

Job description

Description
As a Programmatic Media Buyer, you will create, execute, and measure programmatic media campaigns for multiple clients to meet fundraising goals. They will work closely with account teams and media planners regarding all aspects of strategy, buying, optimization, and results.
Moore Media and Digital, a division of Moore, works to build donor surround sound with video, audio, and other digital messages. Part of this is through addressable media where you know who the person is you are targeting; this includes programmatic video, CTV, programmatic display, email, texting, and some social ads. And part is through non-addressable media like DRTV, traditional radio advertising, and other digital services like website design.
Moore is a data-driven constituent experience management (CXM) company achieving accelerated growth for clients through integrated supporter experiences across all platforms, channels and devices. We are an innovation-led company that is the largest marketing, data and fundraising company in North America serving the purpose-driven industry with clients across education, association, political and commercial sectors.
Check out www.WeAreMoore.com for more information.
Your Impact:
  • Create, execute, and measure programmatic media campaigns.
  • Develop Connected TV, display, and audio ad strategies that align with clients' budgets and overall fundraising goals.
  • Determine campaign-specific goals, ensure conversion tracking is accurately established, and optimize based on performance data.
  • Assist web development/technical teams with pixel placement.
  • Review campaign results on a regular basis; produce KPI reports and provide insights for future testing, potential audience expansion, or inventory selection.
  • Provide recommendations on other digital strategies to support linear DRTV, including search engine marketing, display advertising, landing page, and conversion rate optimization.
  • Work with the media planners and account management team to track budgets and invoicing.

Your Profile:
  • 2+ years of programmatic experience required.
  • Nonprofit or fundraising experience is a plus.
  • Bachelor's degree (B.A. or B.S.) or equivalent from an accredited college or university. Advertising, Marketing, Business, or Communications preferred.
  • Hands on DSP platform programmatic experience required; Connected TV buying experience preferred.
  • Ability to review performance reports and make campaign optimizations.
  • Strong ability to analyze data and make actionable decisions, and easily digestible recommendations.
  • Strong verbal and written communication skills required.
  • An eagerness to stay on top of the latest digital advertising and industry trends.
  • Friendly, customer-service oriented attitude.
  • Proficiency with Microsoft Word, PowerPoint, and Excel.

How We'll Support You:
  • Join the largest marketing and fundraising company in North America serving the nonprofit industry where we prioritize innovation and professional growth.
  • Collaborate with industry subject matter experts with over 5,000 employees across the enterprise.
  • To help you stay energized, engaged and inspired, we offer a wide range of benefits including comprehensive healthcare, paid holidays and generous paid time off so you can have the time and space to recharge and pursue your other passions and be with the people you care about.
  • Moore is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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