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Senior Remote Programmatic Jobs in Kansas (NOW HIRING)

$103K - $136K/yr

StackAdapt is a remote-first company; we are open to candidates located anywhere in Canada and the ... Programmatic and Digital Advertising Knowledge: Solid understanding of programmatic buying ...

As our platform expands beyond programmatic advertising into Marketing Technology, AI-powered ... Reporting to the SVP, Global Client Services, you'll define the commercial strategy, operating ...

... of programmatic and owned-channel products, including connected TV (CTV), digital out-of-home ... StackAdapt is a remote first company. This role is open to applicants currently located in Canada ...

StackAdapt is a Remote First company; we are open to candidates located anywhere in Canada or the ... Execute on roadmap milestones defined with Product and senior engineering leadership; break ...

As our platform expands beyond programmatic advertising into Marketing Technology, customer data ... StackAdapt is a fully remote company and we are hiring across all regions and timezones in the US ...

Senior Remote Programmatic information

What are the key skills and qualifications needed to thrive as a senior remote programmatic?

To thrive as a Senior Remote Programmatic Specialist, you need deep expertise in digital advertising, programmatic media buying, and data analysis, typically backed by several years of industry experience and a relevant degree. Familiarity with demand-side platforms (DSPs) such as The Trade Desk or DV360, as well as certifications in Google Ads or programmatic technologies, are often required. Strong analytical thinking, communication, and project management skills enable effective campaign optimization and cross-functional collaboration. These skills ensure successful execution of complex, data-driven campaigns that maximize ROI in a rapidly evolving digital landscape.

What is a senior remote programmatic?

A Senior Remote Programmatic is an experienced professional who manages programmatic advertising campaigns, often from a remote location. They are responsible for planning, executing, and optimizing digital ad buys using automated technologies and data-driven strategies. Their role typically involves collaborating with marketing teams, analyzing campaign performance, and ensuring ad spend delivers maximum ROI. As a senior position, they also mentor junior staff and help shape programmatic strategy for their organization.

What is the difference between Senior Remote Programmatic vs Remote Digital Media Buyer?

AspectSenior Remote ProgrammaticRemote Digital Media Buyer
CredentialsExperience with DSPs, programmatic ad platforms, analytics toolsExperience with ad platforms, media planning, and buying
Work EnvironmentFocus on data-driven automation, real-time biddingFocus on direct media buying, negotiations
Industry UsageUsed in digital advertising agencies, brandsUsed in advertising agencies, media companies
Search/Comparison IntentOften compared for automation and data skillsCompared for media buying strategies

The main difference between Senior Remote Programmatic and Remote Digital Media Buyer lies in their focus. Senior Remote Programmatic roles emphasize automation, data analysis, and real-time bidding using DSPs, while Remote Digital Media Buyers focus on direct media negotiations and media planning. Both roles require advertising experience, but the programmatic role is more technical and data-driven.

What are some common challenges faced by senior remote programmatic professionals, and how can they be addressed?

Senior Remote Programmatic professionals often encounter challenges such as maintaining effective communication with cross-functional teams and staying current with rapidly evolving ad tech platforms. Working remotely can sometimes make real-time collaboration and campaign troubleshooting more difficult. To address these issues, it's important to establish clear communication channels, schedule regular check-ins, and leverage project management tools. Additionally, dedicating time for ongoing training and staying connected with the broader programmatic community can help keep skills up to date and ensure campaign success.
What are popular job titles related to Senior Remote Programmatic jobs in Kansas? For Senior Remote Programmatic jobs in Kansas, the most frequently searched job titles are:
What cities in Kansas are hiring for Senior Remote Programmatic jobs? Cities in Kansas with the most Senior Remote Programmatic job openings:

Senior Product Marketing Manager, Travel & Auto

StackAdapt

Remote

$103K - $136K/yr

Full-time

Posted 4 days ago


Job description

We are looking for a Senior Product Marketing Manager to lead vertical go-to-market initiatives, with a focus on the travel and auto segments. This is a new and pivotal role within StackAdapt's marketing team. As the first dedicated Product Marketing Manager supporting these strategic verticals, you'll have the opportunity to define the playbook, influence product priorities, and help establish StackAdapt as the partner of choice for travel and automotive marketers.

StackAdapt is a remote-first company; we are open to candidates located anywhere in Canada and the United States for this position and encourage those from all backgrounds to apply. This role reports into the Director of Product Marketing.

What You'll Be Doing:
  • Vertical GTM Leadership: Own the go-to-market strategy for priority industry verticals, with a primary focus on travel and auto, and expand to additional verticals as the role grows.
  • Travel and Auto Vertical Strategy: Build and execute tailored GTM strategies for travel and automotive brands, agencies, and partners that activate media programmatically.
  • Positioning and Messaging: Develop clear and differentiated positioning and messaging for StackAdapt's solutions within the travel and auto verticals and other key industries, speaking to the needs of agencies, platforms, and end advertisers.
  • Market and Competitive Insight: Lead market research and competitive analysis for the travel and auto solutions landscape in programmatic, identifying opportunities, risks, and whitespace to refine StackAdapt's offering and narrative.
  • Launch and Lifecycle Management: Plan and execute launches and enhancements that are specific to vertical needs, from campaign tools and workflows to measurement, compliance, and data partners.
  • Cross Functional Collaboration: Work closely with product, sales, trading, partnerships, content, and demand generation to ensure tight alignment on vertical strategy and priorities, including strong partnership with travel and auto-focused sales teams.
  • Metrics and Reporting: Define and track KPIs for vertical initiatives, including adoption, win rates, revenue contribution, and pipeline health, and report back insights with clear recommendations.
What You'll Bring to the Table
  • 5+ Years in B2B Product Marketing: Experience in B2B product marketing, segment marketing, or vertical marketing, ideally in adtech, martech, SaaS, or data driven products, with exposure to programmatic advertising and high-value vertical marketing.
  • Programmatic and Digital Advertising Knowledge: Solid understanding of programmatic buying, audience targeting, measurement, and how travel and auto advertisers use digital channels across the funnel.
  • Entrepreneurial Mindset: Comfort operating in a new and evolving function, with a bias to action, testing, and iterating to unlock growth in strategic verticals.
  • Analytical and Strategic Thinking: Ability to synthesize market trends, customer input, and performance data into clear recommendations that influence product and commercial decisions.
  • Collaboration Skills: Proven success partnering with sales, product, and leadership to build alignment and deliver measurable business impact. Experience supporting specialized teams such as political or public sector is a plus.
  • Communication Skills: Excellent written and verbal communication skills, confident building narratives for both internal stakeholders and external clients across travel, automotive, and other vertical accounts.
Bonus Experience
  • Experience in the travel or automotive advertising ecosystem is a strong plus, but not required. 
  • Background at a travel or automotive agency, consultancy, ad platform, or in-house role serving travel brands or automotive manufacturers and dealerships would be especially valuable. 
  • Strong understanding of travel booking cycles or automotive purchase funnels, seasonal trends, consumer intent data, and stakeholder dynamics across brands and agencies is a plus.