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Senior Marketing Operations Manager Jobs in Santa Rosa, CA

Napa First Street

Senior Marketing Manager

Napa, CA · On-site

$100K - $110K/yr

As we prepare to open our doors, CoralTree is seeking a highly motivated Senior Marketing Manager to join the pre-opening team and help introduce this landmark destination to travelers, meeting ...

Napa First Street

Senior Marketing Manager

Napa, CA · On-site

$120 - $180/hr

As we prepare to open our doors, CoralTree is seeking a highly motivated Senior Marketing Manager to join the pre-opening team and help introduce this landmark destination to travelers, meeting ...

Napa First Street

Senior Marketing Manager

Napa, CA

As we prepare to open our doors, CoralTree is seeking a highly motivated Senior Marketing Manager to join the pre-opening team and help introduce this landmark destination to travelers, meeting ...

CoralTree Hospitality

Senior Marketing Manager

Napa, CA · On-site

$100K - $110K/yr

As we prepare to open our doors, CoralTree is seeking a highly motivated Senior Marketing Manager to join the pre-opening team and help introduce this landmark destination to travelers, meeting ...

2K

Manager, Social Marketing

Novato, CA · On-site

Reporting to the Sr. Manager, Global Social Marketing, support the development of the social marketing vision and strategy for the portfolio, and drive the execution of the social campaigns ...

2K

Manager, Social Marketing

Novato, CA · On-site

Reporting to the Sr. Manager, Global Social Marketing, support the development of the social marketing vision and strategy for the portfolio, and drive the execution of the social campaigns ...

Kavaliro

Marketing Manager

Santa Rosa, CA · On-site

The Marketing Manager is Responsible for coordination of all the Bank's marketing strategies ... Work with senior management, branch staff and others to develop and maintain a strategic ...

The Estate Yountville

Marketing Manager

Yountville, CA · On-site

$125K/yr

Resort Marketing Manager Yountville, CA Nestled on 22 acres of breathtaking landscapes in the heart ... You'll work side-by-side with operations, F&B, guest experience, and leadership teams, while ...

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Senior Marketing Operations Manager information

See Santa Rosa, CA salary details

$67.2K

$124.3K

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How much do senior marketing operations manager jobs pay per year?

As of Aug 12, 2026, the average yearly pay for senior marketing operations manager in Santa Rosa, CA is $124,265.00, according to ZipRecruiter salary data. Most workers in this role earn between $98,400.00 and $143,200.00 per year, depending on experience, location, and employer.

What does a senior marketing operations manager do?

A Senior Marketing Operations Manager oversees the systems, processes, and data that support marketing strategy and execution. They manage marketing automation platforms, optimize workflows, and ensure data accuracy for reporting and analysis. Additionally, they collaborate with sales, analytics, and IT teams to enhance efficiency and drive revenue growth. Their role also includes measuring campaign performance and implementing best practices to improve marketing effectiveness.

What are the key skills and qualifications needed to thrive as a senior marketing operations manager?

To thrive as a Senior Marketing Operations Manager, you need advanced expertise in marketing strategy, analytics, and process optimization, typically supported by a bachelor's degree in marketing, business, or a related field and several years of relevant experience. Proficiency with marketing automation platforms (such as HubSpot, Marketo, or Salesforce), data analytics tools, and certifications like PMP or Six Sigma are highly valuable. Exceptional leadership, project management, and cross-functional communication skills help you drive team effectiveness and organizational alignment. These skills ensure effective execution of marketing initiatives, maximized return on investment, and continuous improvement across complex marketing operations.

What are popular job titles related to Senior Marketing Operations Manager jobs in Santa Rosa, CA? For Senior Marketing Operations Manager jobs in Santa Rosa, CA, the most frequently searched job titles are:
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Senior Marketing Operations Manager jobs near you
Infographic showing various Senior Marketing Operations Manager job openings in Santa Rosa, CA as of August 2026, with employment types broken down into 85% Full Time, 12% Part Time, 1% Temporary, and 2% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $124,265 per year, or $59.7 per hour.

Senior Marketing Manager

Napa First Street

Napa, CA • On-site

$100K - $110K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 12 days ago

Job description

Overview
Nestled in the heart of downtown Napa, this Luxury Marriott Hotel is a bold reimagining of luxury hospitality. Defined by originality, sophisticated character, and an elevated guest experience, the hotel will bring a fresh perspective to the Napa Valley market. As we prepare to open our doors, CoralTree is seeking a highly motivated Senior Marketing Manager to join the pre-opening team and help introduce this landmark destination to travelers, meeting planners, local audiences, and Marriott Bonvoy members worldwide.
This is a unique opportunity to build a luxury brand from the ground up, shaping the property's marketing strategy, storytelling, partnerships, and demand-generation efforts before opening and throughout the hotel's growth.
Reporting to the Director of Sales & Marketing, the Senior Marketing Manager will lead the development and execution of integrated marketing strategies that drive awareness, engagement, and revenue across transient, group, dining, spa and ancillary experiences. The ideal candidate is a strategic and creative marketer who thrives in fast-paced environments, has experience with luxury or lifestyle hospitality brands, and is passionate about bringing compelling stories to life through digital, content, social, brand partnerships, and public relations initiatives.
Working closely with Marriott, CoralTree Hospitality, ownership, and agency partners, this role will be instrumental in launching the hotel's brand presence and establishing it as one of Napa's premier luxury destinations.
Responsibilities
  • Brand Positioning: Support the development and execution of the hotel's brand positioning, ensuring all marketing efforts align with the property's vision, guest experience, and luxury market positioning.
  • Pre-Opening Strategy: Lead marketing initiatives tied to the hotel's pre-opening timeline, including launch campaigns, website readiness, photography, content creation, and collateral development.
  • Marriott Integration: Partner with Marriott teams to optimize brand channels, Bonvoy participation, digital merchandising, and brand compliance requirements.
  • Agency & Vendor Management: Coordinate external partners including creative agencies, PR firms, photographers, influencers, and production vendors to ensure successful project execution.

Marketing & Demand Generation
  • Integrated Campaigns: Develop and execute multi-channel marketing campaigns that drive awareness, consideration, and bookings across transient, group, and local market segments.
  • Digital Marketing Leadership: Oversee website content, paid media initiatives, SEO/SEM efforts, email marketing campaigns, and social media strategies that support business objectives.
  • Content & Storytelling: Create compelling content that showcases the hotel, guestrooms, culinary offerings, wellness experiences, event venues, and Napa Valley destination appeal.
  • Partnership Development: Cultivate relationships with local businesses, luxury brands, wineries, tourism organizations, and community partners to enhance visibility and guest acquisition.

Public Relations & Social Media
  • Public Relations Support: Collaborate with the hotel's PR agency to execute media strategies, press announcements, influencer visits, and opening-related publicity efforts.
  • Social Media Management: Oversee social media content strategy and community engagement, ensuring a consistent brand voice across all platforms.
  • Reputation Management: Monitor online presence and guest sentiment, identifying opportunities to strengthen brand perception and market positioning.

Analytics, Budgeting & Performance
  • Performance Measurement: Track and analyze marketing initiatives, campaign effectiveness, website performance, and channel attribution to guide future investment decisions.
  • Budget Management: Manage marketing budgets, invoices, and project timelines, ensuring resources are allocated effectively and business objectives are achieved.
  • Market Intelligence: Monitor competitive activity, luxury hospitality trends, consumer behavior, and Napa Valley market dynamics to identify opportunities and inform strategy.
  • Reporting & Insights: Present marketing performance updates and recommendations to property leadership, ownership, and CoralTree teams.

Qualifications
  • Minimum 4-6 years of progressive marketing experience, preferably within luxury hotels, resorts, lifestyle hospitality, or travel brands.
  • Experience supporting hotel openings, rebranding projects, or major marketing launches strongly preferred.
  • Strong understanding of digital marketing, social media strategy, content development and paid media.
  • Familiarity with Marriott systems, brand standards, and marketing platforms preferred.
  • Exceptional verbal, written, and presentation skills with the ability to tailor messaging for diverse audiences.
  • Strong project management skills with the ability to manage multiple priorities in a dynamic environment.
  • Proven analytical abilities and experience translating performance metrics into actionable insights.
  • Knowledge of Napa Valley, Northern California, luxury leisure travel, and drive-market dynamics preferred.
  • Creative thinker with a collaborative mindset and a passion for luxury hospitality experiences.

COMPENSATION & BENEFITS
  • Competitive base salary plus performance-based bonus opportunity
  • Team member complimentary room night program across the CoralTree portfolio
  • Group medical, dental, vision, life, and disability benefits
  • Pre-tax flexible benefit plan for healthcare and dependent care reimbursement
  • Employee assistance program
  • Paid time off and sick time
  • 401(k) with company match
  • Marriott Bonvoy associate travel benefits and access to Marriott's global distribution network and professional development resources

LOCATION
First Street, Downtown Napa, California
Join us in creating unforgettable experiences for our guests, building vibrant communities, and shaping the future of luxury hospitality in Napa Valley.
This position is On-Site.

Apply