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Senior Marketing Data Analyst Jobs (NOW HIRING)

Advisors Excel

Marketing Data Analyst

Topeka, KS

Marketing Data Analyst Department: AE Media Reporting to: Lead Strategic Marketing and Performance Coach Location: Topeka, KS - Onsite Overview: Turn complex data into clear insights that help ...

RADaR

Senior Marketing Analyst

Kansas City, MO · Hybrid

$100K - $123K/yr

The Senior Marketing Analyst guides our data team on building complex data connections between Google Analytics and the media platforms, builds and maintains sophisticated automated dashboards in ...

RADaR

Senior Marketing Analyst

Clayton, MO · On-site

$95K - $118K/yr

The Senior Marketing Analyst guides our data team on building complex data connections between Google Analytics and the media platforms, builds and maintains sophisticated automated dashboards in ...

RADaR

Senior Marketing Analyst

Saint Louis, MO · Hybrid

$99K - $123K/yr

The Senior Marketing Analyst guides our data team on building complex data connections between Google Analytics and the media platforms, builds and maintains sophisticated automated dashboards in ...

Strand Marketing

Senior Marketing Analyst

Hermosa Beach, CA · On-site

$109K - $134K/yr

We are seeking an experienced Sr. Marketing Data Analyst to drive performance analysis, data integrity, and actionable insights across our marketing channels. This role plays a critical part in ...

RADaR

Senior Marketing Analyst

Columbia, MO · Hybrid

$97K - $120K/yr

The Senior Marketing Analyst guides our data team on building complex data connections between Google Analytics and the media platforms, builds and maintains sophisticated automated dashboards in ...

Optimal

Marketing Data Analyst

Austin, TX · On-site

The Marketing Data Analyst works hand-in-hand with our Paid Media and SEO departments to improve the effectiveness and efficiency of our client services teams. The Data Analyst helps to clearly ...

Crateandbarrel

Senior Performance Marketing Data Analyst

$88K - $110K/yr

... Senior Performance Marketing Analyst, you will sit at the intersection of advanced analytics and modern marketing strategy, owning the transformation of complex media, customer, and business data ...

Improvado

$88K - $110K/yr

About the Role The Marketing Analyst's primary responsibility is to help clients maximize value from their marketing data. You'll own client delivery end-to-end for your assigned accounts -- from ...

Improvado

Middle+ Marketing Data Analyst

OH · Remote

$88K - $110K/yr

About the Role The Marketing Analyst's primary responsibility is to help clients maximize value from their marketing data. You'll own client delivery end-to-end for your assigned accounts -- from ...

Improvado

$88K - $110K/yr

About the Role The Marketing Analyst's primary responsibility is to help clients maximize value from their marketing data. You'll own client delivery end-to-end for your assigned accounts -- from ...

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Senior Marketing Data Analyst information

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How much do senior marketing data analyst jobs pay per year?

As of Sep 1, 2026, the average yearly pay for senior marketing data analyst in the United States is $97,833.00, according to ZipRecruiter salary data. Most workers in this role earn between $86,500.00 and $107,500.00 per year, depending on experience, location, and employer.

What does a senior marketing data analyst do?

A Senior Marketing Data Analyst is responsible for collecting, analyzing, and interpreting large sets of marketing data to help organizations make informed business decisions. They use statistical techniques and data modeling to identify trends, measure campaign effectiveness, and provide actionable insights to improve marketing strategies. In addition, they often collaborate with marketing teams, present findings to stakeholders, and may oversee junior analysts. Their work is vital for optimizing marketing efforts and maximizing return on investment.

What are the key skills and qualifications needed to thrive as a senior marketing data analyst?

To thrive as a Senior Marketing Data Analyst, you need advanced data analysis skills, proficiency in statistical modeling, and a solid background in marketing or business analytics, often supported by a degree in a related field. Expertise with analytics tools such as SQL, Python or R, and marketing platforms like Google Analytics and Tableau, as well as relevant certifications, is typical. Strong communication, critical thinking, and problem-solving skills help you translate complex data insights into actionable strategies for stakeholders. These skills are vital for driving data-driven decisions that optimize marketing performance and support business growth.

How does a senior marketing data analyst typically collaborate with marketing and product teams to drive campaign success?

A Senior Marketing Data Analyst works closely with marketing and product teams by translating complex data into actionable insights that guide campaign strategies. They regularly participate in cross-functional meetings, providing data-driven recommendations for targeting, messaging, and channel optimization. Analysts also develop dashboards and reports to track campaign performance, ensuring teams can quickly respond to trends or issues. This collaborative approach helps align business objectives with marketing efforts, ultimately maximizing ROI and campaign effectiveness.

What is the difference between Senior Marketing Data Analyst vs Marketing Data Analyst?

AspectSenior Marketing Data AnalystMarketing Data Analyst
Required CredentialsBachelor's or Master's in Marketing, Data Science, or related field; experience in data analysis toolsBachelor's in Marketing, Business, or related field; proficiency in data tools
Work EnvironmentCollaborates with marketing teams, manages complex data projectsSupports marketing campaigns, analyzes data under supervision
Employer & Industry UsageUsed in marketing departments across various industries, often with leadership responsibilitiesCommon in marketing teams, entry to mid-level roles

The main difference is that a Senior Marketing Data Analyst typically has more experience, handles complex projects, and may lead initiatives, whereas a Marketing Data Analyst focuses on supporting data analysis tasks within marketing teams.

What cities are hiring for Senior Marketing Data Analyst jobs?

Cities with the most Senior Marketing Data Analyst job openings:

What are the most commonly searched types of Marketing Data Analyst jobs?

The most popular types of Marketing Data Analyst jobs are:

Who are the top companies hiring for Senior Marketing Data Analyst jobs?

The top employers for Senior Marketing Data Analyst jobs are:

What states have the most Senior Marketing Data Analyst jobs?

States with the most job openings for Senior Marketing Data Analyst jobs include:

Infographic showing various Senior Marketing Data Analyst job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 85% Full Time, 11% Part Time, and 3% Contract. Highlights an 84% Physical, 4% Hybrid, and 12% Remote job distribution, with an average salary of $97,833 per year, or $47 per hour.

Marketing Data Analyst

Advisors Excel

Topeka, KS

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 25 days ago

Job description

Position: Marketing Data Analyst
Department: AE Media
Reporting to: Lead Strategic Marketing and Performance Coach
Location: Topeka, KS - Onsite
Overview:
Turn complex data into clear insights that help marketing teams—and financial advisors—grow.
As a Marketing Data Analyst, you'll transform marketing and media data into meaningful insights that drive smarter business decisions. Partnering with our Strategic Marketing Coaches, Digital, Media, and Creative teams, you'll build dashboards, analyze campaign performance, and deliver reporting that helps financial advisors improve their marketing results. If you enjoy solving problems with data and making a measurable impact, you'll thrive in this role.
This role is located in Topeka, Kansas, and it is exclusively an on-site work arrangement. Additionally, please note that the company does not extend sponsorship opportunities at this time.
What you’ll do:
  • Support marketing analytics projects through data preparation, validation, and dashboard development.
  • Assist with data lake updates and management by loading and refreshing data, maintaining tables, and performing data hygiene and quality assurance checks.
  • Build and maintain reports and dashboards in Power BI, Sigma, or similar business intelligence tools.
  • Analyze marketing performance across digital, broadcast, email, CRM, and web analytics channels.
  • Write SQL queries to extract, join, validate, and analyze marketing data from multiple sources.
  • Manage and maintain marketing data within our data lake, ensuring accuracy and data quality.
  • Partner with Strategic Marketing amp; Performance Coaches to develop reporting that measures marketing effectiveness.
  • Fulfill ad hoc reporting requests for Strategic Marketing, Digital, Media, and Creative teams.
  • Identify trends, opportunities, and data anomalies while providing actionable insights to business partners.
  • Maintain documentation for marketing metrics, data definitions, and reporting processes.
  • Continuously improve reporting, dashboards, and data quality to help teams make informed decisions.
Experience you’ll bring:
  • 3–5 years of experience in data analysis, marketing analytics, business intelligence, or a related field.
  • Proficiency with SQL and experience working with large, complex datasets.
  • Experience building dashboards and reports using Power BI, Sigma, or similar BI tools.
  • Strong analytical, problem-solving, and communication skills.
  • Exceptional attention to detail with a commitment to data accuracy.
Bonus Points:
  • Bachelor's degree in Data Analytics, Marketing, Business Analytics, Statistics, Economics, or a related field.
  • Experience working with marketing and media performance data, including paid digital advertising, broadcast media, email marketing, CRM, or web analytics.
  • Experience with Python or R for data analysis or automation.
  • Experience working with cloud-based data warehouses or modern data platforms.
What you’ll get:
  • Amazing benefits including medical, dental, vision and 401k (with matching options)
  • Generous PTO package from your start date
  • Access to an on-site café, gym and primary care
  • Continuous personal and professional development opportunities
  • Recognition for hard work amp; exemplary performance
  • Employee sponsored events…and more!
Who We Are:
Advisors Excel is a fast paced, innovative company that seeks to service independent financial advisors in a multitude of areas within their business. From operational functions to sales and marketing, our end goal is to help continually grow advisors’ businesses nationwide. We thrive on watching them succeed. Not only does AE want to see the success of our advisors, but also our employees. We have high expectations from them to continually move our business forward. We are on the hunt for positive people who thrive on hard work and in a collaborative team environment. If this sounds like you, then what are you waiting for? We want you to join our team!
Advisors Excel is an Equal Employment Opportunity Employer. Everyone is welcome here – as an inclusive workplace, our employees are always comfortable bringing their true selves to our offices daily.
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