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Senior Director Creative Operations Jobs (NOW HIRING)

This role reports to the Senior Director of Brand Design, which sits within the larger Brand ... Scale the creative operations function to support enterprise-level, high-velocity business needs ...

We're looking for a Senior Director, Creative to lead and scale our design function as a conceptual, strategic, and operational pillar of the Creative and Brand organization. This role is responsible ...

We're looking for a Senior Director, Creative to lead and scale our design function as a conceptual, strategic, and operational pillar of the Creative and Brand organization. This role is responsible ...

We're looking for a Senior Director, Creative to lead and scale our design function as a conceptual, strategic, and operational pillar of the Creative and Brand organization. This role is responsible ...

We're looking for a Senior Director, Creative to lead and scale our design function as a conceptual, strategic, and operational pillar of the Creative and Brand organization. This role is responsible ...

The Senior Director, Creative partners closely with strategy, brand, and creative leadership to ... Balance craft excellence with operational rigor, making "great work, done efficiently" the standard ...

The Senior Director, Creative partners closely with strategy, brand, and creative leadership to ... Balance craft excellence with operational rigor, making "great work, done efficiently" the standard ...

The Senior Director, Creative partners closely with strategy, brand, and creative leadership to ... Balance craft excellence with operational rigor, making "great work, done efficiently" the standard ...

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Senior Director Creative Operations information

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$39.5K

$142.9K

$279.5K

How much do senior director creative operations jobs pay per year?

As of Jul 12, 2026, the average yearly pay for senior director creative operations in the United States is $142,920.00, according to ZipRecruiter salary data. Most workers in this role earn between $101,500.00 and $161,000.00 per year, depending on experience, location, and employer.

What is the difference between Senior Director Creative Operations vs Creative Director?

AspectSenior Director Creative OperationsCreative Director
Primary FocusOverseeing creative workflows, processes, and team operationsLeading creative vision, concept development, and design direction
ResponsibilitiesManaging project management, resource allocation, and operational efficiencyDeveloping creative concepts, branding, and visual storytelling
Required SkillsProject management, process optimization, leadershipCreative vision, design expertise, branding skills
Work EnvironmentCross-functional teams, operational settings, agency or corporateDesign studios, advertising agencies, in-house creative teams

The Senior Director Creative Operations primarily focuses on streamlining creative processes and managing teams to ensure efficient project delivery. In contrast, the Creative Director is responsible for the overall creative vision and design output. Both roles require strong leadership, but their core functions differ in strategic oversight versus creative execution.

More about Senior Director Creative Operations jobs
What cities are hiring for Senior Director Creative Operations jobs? Cities with the most Senior Director Creative Operations job openings:
What states have the most Senior Director Creative Operations jobs? States with the most job openings for Senior Director Creative Operations jobs include:
Infographic showing various Senior Director Creative Operations job openings in the United States as of July 2026, with employment types broken down into 1% Internship, 78% Full Time, 19% Part Time, 1% Temporary, and 1% Contract. Highlights an 91% Physical, 2% Hybrid, and 7% Remote job distribution, with an average salary of $142,920 per year, or $68.7 per hour.
Sr Director, Creative

Sr Director, Creative

General Nutrition Centers

Pittsburgh, PA • On-site

Full-time

Re-posted 3 days ago


GNC rating

4.9

Company rating: 4.9 out of 10

Based on 154 frontline employees who took The Breakroom Quiz

21st of 24 rated health and beauty retailers


Job description

About GNC
Since 1935, GNC has been a global leader in health and wellness innovation, inspiring people to achieve their goals with a trusted and dynamic range of products. As #TeamGNC, we prioritize our consumers, constantly collaborating and developing new ideas to deliver cutting-edge solutions. Our team is passionate about driving change and turning aspirations into actions. We believe that good health is the greatest gift, and there's nothing more rewarding than helping others achieve it. Join us in empowering others to Live Well!
What We're Looking For:
At GNC we embrace a "Live Well" philosophy, fostering a dynamic environment where innovation meets passion. Whether someone is an athlete or just starting to focus on their health, we want to deliver the cutting-edge products they deserve. We are looking for an individual who is excited and eager to play a pivotal role in driving excellence in the health and wellness industry. This position offers the opportunity to engage in a collaborative environment where you will make a personal impact every day.
We are seeking a Senior Director, Creative to serve as a key leader within our Marketing organization. This individual will define and execute GNC's creative vision across all customer touchpoints, ensuring consistency, quality, and impact across brand, digital, eCommerce, performance marketing, retail, and lifecycle channels.
This role requires a balance of brand storytelling and commercial focus, ensuring creative work elevates the GNC brand while driving engagement, conversion, and growth. The Senior Director will partner closely with Brand, eCommerce, Performance Marketing, Product, and Analytics to ensure creative is insight-driven, scalable, and performance-informed.
What You'll Do:
This is a Full-Time Salary Position
Creative Strategy & Vision
  • Define and evolve GNC's creative vision in alignment with brand strategy and business priorities.
  • Ensure creative direction supports both brand building and performance marketing objectives.
  • Translate marketing strategies into compelling creative frameworks, narratives, and executions.

Brand & Visual Identity Stewardship
  • Own and protect GNC's brand identity across all channels and customer touchpoints.
  • Ensure consistency in tone, look, feel, and messaging across digital, retail, media, and owned channels.
  • Evolve brand expression to remain modern, relevant, and differentiated in the health & wellness space.

eCommerce & Performance Creative
  • Lead creative strategy for eCommerce and digital performance channels, including paid media, site content, campaigns, and lifecycle marketing.
  • Partner with Performance Marketing and eCommerce teams to optimize creative for engagement, conversion, and ROI.
  • Ensure creative assets are designed for testing, iteration, and scale.
  • Leverage technology, data, and automation to improve creative performance, accelerate iteration, and drive operational efficiency.

Campaigns, Content & Storytelling
  • Oversee development of integrated campaigns across brand, product, seasonal, and promotional initiatives.
  • Guide creative storytelling across photography, video, copy, motion, and interactive formats.
  • Ensure content resonates with diverse customer segments and reflects the GNC value proposition.

Omnichannel Creative Execution
  • Ensure creative translates seamlessly across online, mobile, in-store, and emerging channels.
  • Partner with Retail and Operations teams to support in-store creative, signage, and experiential needs.
  • Align creative execution with merchandising, product launches, and promotional calendars.

Creative Operations & Team Leadership
  • Lead and develop a high-performing internal creative team (design, copy, content, production).
  • Manage agency and external partner relationships to extend creative capacity and expertise.
  • Establish clear creative processes, workflows, and standards to enable speed, quality, and scale.

Performance Awareness & Optimization
  • Partner with Analytics and Marketing teams to understand how creative performs across channels.
  • Use insights to inform creative direction, iteration, and optimization.
  • Balance creative innovation with data-informed decision-making.

Environmental Factors & Working Schedule:
  • Hybrid work environment, 3 days in-person attendance (Pittsburgh, PA) in addition to ability to work remotely.
  • Regularly required to stand; walk; sit; use hands or fingers to handle or feel; reach with hands and arms; stoop, kneel, crouch, or crawl; and talk or hear
  • Sedentary work. Exerting up to 10 pounds of force occasionally and/or negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects. Repetitive motion. Substantial movements (motions) of the wrists, hands, and/or fingers. The worker is required to have close visual acuity to perform an activity such as: preparing and analyzing data and figures; transcribing; viewing a computer terminal; extensive reading.
  • Work is performed in an office environment and requires the ability to operate standard office equipment and keyboards.
  • Specific vision abilities required by this job include long periods of computer screen usage, close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus
  • The noise level in the work environment is usually low/moderate

*To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions.
QUALIFICATIONS:
  • Bachelor's Degree in Business, Marketing, Analytics or related field.
  • 10+ years of progressive experience in creative leadership, brand, or marketing roles.
  • Proven experience leading creative for consumer, retail, omnichannel, or lifestyle brands.
  • Strong background supporting both brand marketing and performance-driven creative.
  • Experience leading internal creative teams and managing agency partners.
  • Prior senior-level leadership experience preferred.
  • Currently living in or willing to relocate to Pittsburgh, PA.

What GNC employees say

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About GNC

Sourced by ZipRecruiter

As the global leader in health and wellness innovation since 1935, GNC motivates people to reach their goals with the most trusted and exciting selection of products in the industry. As #TeamGNC, we work hard to ensure that our consumers come first. We are always cultivating and collaborating on new ideas to bring innovative solutions to the forefront and testing new solutions to translate goals into action. Our team members are advocates for change and innovation. There is no greater gift than good health and no greater satisfaction than helping others to achieve it. Be a part of helping others to Live Well!

Industry

Retail

Company size

10,000+ Employees

Headquarters location

Pittsburgh, PA, US

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