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Senior Creative Strategist Jobs in Silver Spring, MD

Creative Strategist

Washington, DC · On-site

  • Medical

  • Dental

  • Vision

  • PTO

This is a senior seat. If you've been running serious B2B spend and building the creative behind it ... Creative strategy and copy. You develop the concepts, write the hooks, and script the funnel: ads ...

Creative Strategist

Washington, DC · Remote

  • Medical

  • Dental

  • Vision

  • PTO

This is a senior seat. If you've been running serious B2B spend and building the creative behind it ... Creative strategy and copy. You develop the concepts, write the hooks, and script the funnel: ads ...

The Sr. Creative Director is responsible for the quality, direction, and creative sensibility of a ... Work closely with strategy, research, behavioral science, media, production, experience, technology ...

Sr. Creative Lead - Americas

Baltimore, MD · Hybrid

$125K - $165K/yr

  • Medical

  • Retirement

Purpose of Role Under Armour is looking for a Sr. Creative Lead to help shape our brand by crafting ... This includes meeting with partners to align on marketing/creative strategy, as well as ...

Sr. Creative Lead - Americas

Baltimore, MD · On-site

$125K - $165K/yr

  • Medical

  • Retirement

Purpose of Role Under Armour is looking for a Sr. Creative Lead to help shape our brand by crafting ... This includes meeting with partners to align on marketing/creative strategy, as well as ...

... senior creative leadership to ensure internal reviews strengthen the work. Client Partnership Participates in brand planning meetings and provides creative leadership that influences strategic ...

You will ensure creative strategy, content production, and engagement products align with MC&FP ... director, or senior creative leadership position. * Strong portfolio demonstrating creative ...

As a Senior Creative Writer - Fundraising/TV ,you will join our growing creative team.You'reahigh ... Apply fundraising strategy to every script,driving urgency, clarity, and donor action * Collaborate ...

Creative Director (Copy)

Bethesda, MD · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Partner with strategy, account leadership, media, production, technology, and project management to make ambitious ideas real. Inspire and Develop Talent * Mentor Associate Creative Directors, Senior ...

Strong client-facing experience, including presenting creative concepts, strategies, and recommendations to clients and senior stakeholders. * Deep knowledge of direct response principles, including ...

Creative Director

Lanham, MD · On-site +1

$110K - $160K/yr

  • Medical

  • PTO

Strong client-facing experience, including presenting creative concepts, strategies, and recommendations to clients and senior stakeholders. * Deep knowledge of direct response principles, including ...

... to senior leaders and navigating stakeholder feedback * Data‑aware mindset: comfortable using performance insights to inform and evolve creative strategy Core Competencies Demonstrates ...

New

Manager, Creative & Design

Arlington, VA · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

... to senior leaders and navigating stakeholder feedback * Data-aware mindset: comfortable using performance insights to inform and evolve creative strategy Preferred * BFA or equivalent in Graphic ...

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Showing results 1-20

Senior Creative Strategist information

See Silver Spring, MD salary details

$61.5K

$96K

$161.8K

How much do senior creative strategist jobs pay per year?

As of Aug 20, 2026, the average yearly pay for senior creative strategist in Silver Spring, MD is $96,016.00, according to ZipRecruiter salary data. Most workers in this role earn between $70,800.00 and $106,500.00 per year, depending on experience, location, and employer.

What is a senior creative strategist?

A Senior Creative Strategist is a professional who leads the development of innovative marketing and advertising campaigns. They combine creative thinking with data-driven insights to craft strategies that effectively engage target audiences and achieve business objectives. Senior Creative Strategists often collaborate with creative teams, clients, and stakeholders to ensure campaigns align with brand values and market trends. Their role involves research, ideation, planning, and overseeing the execution of creative concepts across various media.

How does a senior creative strategist typically collaborate with cross-functional teams during campaign development?

As a Senior Creative Strategist, you’ll work closely with creative, marketing, and account teams to shape and execute campaign concepts. Collaboration often involves leading brainstorming sessions, translating client objectives into actionable creative briefs, and providing strategic direction throughout the project lifecycle. You’ll also coordinate with designers, copywriters, and data analysts to ensure the campaign aligns with brand goals and achieves measurable results. Effective communication and the ability to synthesize diverse perspectives are key to success in this collaborative environment.

What are the key skills and qualifications needed to thrive as a senior creative strategist, and why are they important?

To thrive as a Senior Creative Strategist, you need expertise in branding, campaign development, consumer insights, and a background in marketing or communications. Familiarity with creative suites like Adobe Creative Cloud, analytics tools, and project management platforms is typically required. Exceptional storytelling, leadership, and collaboration skills help you inspire teams and align creative direction with business goals. These competencies ensure that innovative, data-driven strategies effectively engage target audiences and drive business growth.

What is the difference between Senior Creative Strategist vs Creative Director?

AspectSenior Creative StrategistCreative Director
ResponsibilitiesDevelops strategic concepts, conducts market research, and guides creative campaignsOversees entire creative teams, sets overall vision, and manages multiple projects
Required SkillsStrategic thinking, market analysis, creative problem-solvingLeadership, high-level creative vision, team management
Work EnvironmentCollaborates with marketing and creative teams, often in agencies or brandsLeads creative departments in agencies, brands, or media companies
Common UsageFocuses on strategy and campaign planningFocuses on overall creative direction and team leadership

The main difference is that a Senior Creative Strategist focuses on developing strategic concepts and guiding campaigns, while a Creative Director oversees the entire creative process and manages creative teams. Both roles require strong creative and strategic skills, but the Creative Director has broader leadership responsibilities.

What does a senior creative strategist do?

A senior creative strategist develops and guides creative concepts and campaigns to meet client goals, combining market research, consumer insights, and brand positioning. They collaborate with creative teams, oversee project execution, and ensure strategies align with brand identity and business objectives. Strong communication, industry knowledge, and experience with tools like Adobe Creative Suite or data analysis are essential.

What are the most commonly searched types of Creative Strategist jobs in Silver Spring, MD?

The most popular types of Creative Strategist jobs in Silver Spring, MD are:

What are popular job titles related to Senior Creative Strategist jobs in Silver Spring, MD?

For Senior Creative Strategist jobs in Silver Spring, MD, the most frequently searched job titles are:

What job categories do people searching Senior Creative Strategist jobs in Silver Spring, MD look for?

The top searched job categories for Senior Creative Strategist jobs in Silver Spring, MD are:

What cities near Silver Spring, MD are hiring for Senior Creative Strategist jobs?

Cities near Silver Spring, MD with the most Senior Creative Strategist job openings:

Infographic showing various Senior Creative Strategist job openings in Silver Spring, MD as of August 2026, with employment types broken down into 1% Internship, 82% Full Time, 14% Part Time, 1% Temporary, and 2% Contract. Highlights an 88% Physical, 4% Hybrid, and 8% Remote job distribution, with an average salary of $96,016 per year, or $46.2 per hour.

Senior Creative Strategist

Greenlight Financial Technology

Fort Washington, MD • Remote

Full-time

Re-posted 3 days ago


Job description

Greenlight is a family technology company on a mission to help families raise financially smart kids and navigate life together. Its suite of products — including the Greenlight app, debit card, Safe Family GPS trackers, and Family Hub — brings together financial tools, safety features, and everyday family management in one connected experience. Designed for busy families who want convenience without compromise, Greenlight continues to innovate alongside the evolving needs of modern life. Today, more than 6.5 million family members trust Greenlight to stay in sync.

At Greenlight, we're here to make the day-to-day easier and futures brighter, so families can spend less time managing life, and more time living it. That's why we get out of bed every morning.


We are looking for a Senior Creative Strategist to lead the thinking behind our creative. This person will own the strategic point of view that shapes every brief, turning internal data and cultural signals into a clear creative direction our editors and creators can run with. You'll be the person in the room asking "why this, why now, why does it matter to our audience".

This is a strategy focused role. We need someone who can look at performance data, platform trends, and audience behavior, and translate that into sharp, actionable briefs.

Your day-to-day:
  • Write creative briefs autonomously, grounding every recommendation in internal performance data and emerging online/cultural trends
  • Develop a clear strategic rationale for each brief: what we're making, who it's for, why it will work, and how we'll know
  • Accurately assess and analyze performance data (content, campaign, and platform level) to identify what's working, what's not, and why
  • Translate analysis into forward looking recommendations
  • Partner closely with editors to prioritize and champion strong visual strategy, giving clear feedback rooted in strategic intent
  • Help ensure the "why" behind a creative choice is understood, not just the "what"
  • Identify and help source content from creators, evaluating fit against brand and campaign strategy
  • Work directly with creators to ensure output aligns with the brief and Greenlight's voice
  • Partner with the internal brand team on asset exchange and alignment, ensuring creative stays consistent with broader brand strategy
  • Act as a strategic connective tissue between data, brand, editorial, and creator relationships
What you’ll bring to the team:
  • 5+ years of experience in creative strategy, content strategy, or a related role, ideally with exposure to both data analysis and creative production
  • A track record of writing briefs that lead to creative work, not just documentation of requests
  • Strong analytical skills; comfortable in data/analytics tools and confident drawing conclusions from them
  • A sharp eye for visual strategy and the ability to give editors direction that improves the work
  • Experience sourcing or managing creator relationships/content
  • Excellent collaborator able to work across brand, editorial, and creative teams and keep everyone aligned to the same strategy
  • Strong written communication; briefs need to be clear, persuasive, and easy to act on
  • Self starter who can work autonomously and drive briefs from insight to output with minimal oversight
Nice to have:
  • Experience in fintech, family finance, or consumer subscription products
  • Familiarity with short form/social content trends and platform specific creative strategy
  • Experience working with creator/influencer networks at scale
Work perks at Greenlight:
  • Medical, dental, vision, and HSA match 
  • Paid life insurance, AD&D, and disability benefits 
  • Traditional 401k with company match
  • Unlimited PTO 
  • Paid company holidays and pop-up bonus holidays 
  • Professional development stipends
  • Mental health resources  
  • 1:1 financial planners
  • Fertility healthcare
  • 100% paid parental and caregiving leave, plus cleaning service and meals during your leave
  • Flexible WFH, both remote and in-office opportunities
  • Fully stocked kitchen, catered lunches, and occasional in-office happy hours
  • Employee resource groups
Who we are:
It takes a talented team to aim for a mission like ours. We're looking for people who ask "is it bold enough?" People who bring their real selves to the table and push the people around them to do the same. We win by never hesitating to jump in, offer a hand, or share the credit, because we know we're stronger together than apart. And through all of it, the mission stays the thing we measure ourselves against: are we doing right by the families counting on us? If that sounds like your kind of team, we'd love for you to apply. 
 
Greenlight is an equal opportunity employer and will not discriminate against any employee or applicant based on age, race, color, national origin, gender, gender identity or expression, sexual orientation, religion, physical or mental disability, medical condition (including pregnancy, childbirth, or a medical condition related to pregnancy or childbirth), genetic information, marital status, veteran status, or any other characteristic protected by federal, state or local law.
 
Greenlight is committed to an inclusive work environment and interview experience. If you require reasonable accommodations to participate in our hiring process, please reach out to your recruiter directly or email accomodations@greenlight.me. 
 

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.