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Senior Creative Director Jobs in Rochester, NY (NOW HIRING)

Position Summary We're seeking a Senior Account Executive (known to N2 as Area Directors) to launch ... and creative community events. Our portfolio includes 800+ custom publications across brands ...

Director of Nursing RN

NY · On-site

$52.88 - $55.28/hr

For 50 years, we've been reimagining and reinventing what it means to work in senior living ... Our care-based services and superstar employees (like you!) inspire new and creative ways of ...

Visual Studio Manager

Rochester, NY · On-site

$90K - $100K/yr

The Visual Studio Manager is a hands-on creative leader and senior visual designer purpose-built to ... Formal direct people-management experience is strongly preferred. * Experience with shift-based ...

The Visual Studio Manager is a hands-on creative leader and senior visual designer purpose-built to ... Formal direct people-management experience is strongly preferred. * Experience with shift-based ...

... creative problem solving to support innovative solutions, to ensure we arrive at our desired ... Reporting to the Director, FP&A, and as an integral member of the Finance Team, this role will be ...

CNA Behavior Specialist

Rochester, NY · On-site

$18.35 - $22.37/hr

As a direct-care provider the Behavior Specialist works in partnership with nurses, certified ... creative problem-solving * Collects, documents and analyzes behavioral data about patients and ...

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Showing results 1-20

Senior Creative Director information

See Rochester, NY salary details

$42.4K

$127.6K

$213.6K

How much do senior creative director jobs pay per year?

As of Jul 27, 2026, the average yearly pay for senior creative director in Rochester, NY is $127,606.00, according to ZipRecruiter salary data. Most workers in this role earn between $98,200.00 and $150,000.00 per year, depending on experience, location, and employer.

What is a Senior Creative Director job?

A Senior Creative Director is a leadership role responsible for overseeing the creative vision and strategy of a company or project. They manage creative teams, develop campaigns, and ensure that all materials align with brand identity and business goals. This role requires strong leadership, design expertise, and the ability to translate concepts into compelling visuals and messaging. Senior Creative Directors often collaborate with marketing, product, and executive teams to drive innovation and engagement.

What are some common challenges faced by Senior Creative Directors, and how can they be addressed?

Senior Creative Directors often face the challenge of balancing client expectations with creative integrity, as well as managing diverse teams under tight deadlines. Navigating differing viewpoints among stakeholders and maintaining a unified vision for campaigns require strong negotiation and problem-solving skills. Being proactive in setting clear objectives, fostering open communication, and encouraging innovation within the team can help overcome these challenges. Embracing ongoing feedback and staying adaptable to market trends also play a key role in maintaining success and satisfaction in this leadership position.

What are the key skills and qualifications needed to thrive in the Senior Creative Director position, and why are they important?

To thrive as a Senior Creative Director, you need extensive experience in creative leadership, concept development, and a strong portfolio showcasing impactful campaigns, often backed by a bachelor's or master's degree in design, marketing, or related fields. Proficiency in industry-standard design software such as Adobe Creative Suite, project management tools, and sometimes knowledge of motion graphics or UI/UX platforms is highly valuable. Exceptional communication, leadership, and collaboration skills help set top candidates apart in this role. These skills are crucial for driving cohesive creative vision, inspiring teams, and ensuring successful project delivery in fast-paced, high-stakes environments.

What job categories do people searching Senior Creative Director jobs in Rochester, NY look for? The top searched job categories for Senior Creative Director jobs in Rochester, NY are:
What cities near Rochester, NY are hiring for Senior Creative Director jobs? Cities near Rochester, NY with the most Senior Creative Director job openings:
Infographic showing various Senior Creative Director job openings in Rochester, NY as of July 2026, with employment types broken down into 78% Full Time, 18% Part Time, 1% Temporary, and 3% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $127,606 per year, or $61.3 per hour.

Marketing Director

Insero Talent Solutions

Rochester, NY

Full-time

Posted 12 days ago


Job description

Insero Talent Solutions has partnered with a flourishing optical company based in Rochester, NY, experiencing substantial growth to recruit a Marketing Director.

Position Summary

The Marketing Director serves as the senior marketing executive and principal advisor to the CEO on all marketing, branding, communications, and customer engagement initiatives. This position develops enterprise marketing strategies that drive revenue growth, strengthen brand equity, support product innovation, expand market share, and enhance customer experience across all business channels.

Scope of Responsibility

The Marketing Director has overall responsibility for corporate marketing strategy, digital transformation, brand management, demand generation, licensing, product marketing, communications, e-commerce marketing, retail marketing, analytics, and marketing technology.

The role leads internal staff and external agencies while partnering with executive leadership to achieve strategic business objectives.

Leadership Responsibilities

  • Serve as the principal marketing advisor to the CEO and executive leadership team.
  • Develop long-range marketing strategies aligned with corporate growth initiatives.
  • Lead enterprise brand architecture across all of the company's brands.
  • Direct integrated marketing strategies across digital, retail, wholesale, healthcare,
  • government, and e-commerce channels.
  • Lead product launch and go-to-market strategies.
  • Oversee digital marketing, SEO, SEM, paid media, content marketing, email marketing,
  • influencer marketing, affiliate marketing, and social media.
  • Lead licensing and strategic brand partnership marketing programs.
  • Direct corporate communications, public relations, executive messaging, and reputation
  • Develop annual marketing budgets and measure ROI, ROAS, CAC, CLV, and other key
  • performance indicators.
  • Champion AI, marketing technology, automation, CRM, analytics, and customer
  • intelligence initiatives.
  • Build, mentor, and lead a high-performing marketing department.

Education

  • Bachelor's degree in Marketing, Business Administration, Communications, Public Relations, or a related field, or an equivalent combination of education and progressively responsible marketing experience. MBA or related graduate degree preferred.

Experience

Required:

  • 10+ years of progressive marketing leadership experience.
  • Executive-level experience developing enterprise marketing strategy.
  • Experience leading multi-brand marketing organizations, digital marketing, budgeting, analytics, and cross-functional initiatives.

Preferred:

  • Manufacturing, optical, healthcare, consumer products, B2B/B2C, e-commerce, and licensed products experience.

Knowledge, Skills & Abilities

  • Enterprise marketing strategy, executive leadership, digital marketing, brand management, licensing, AI-enabled marketing, marketing analytics, financial management, customer insights, public relations, organizational development, strategic partnerships, and executive communication.
  • Oversee agencies, creative partners, vendors, licensors, and strategic partners.
  • Conduct market research, competitive intelligence, pricing analysis, and customer insight initiatives.
  • Engage and strengthen relationships with retail locations, ranging from independent standalone operations to medium and larger-scale businesses. Additionally, develop and execute marketing plans for these locations and collaborate effectively with client marketing representatives to align objectives, share insights, and co-create campaigns that deliver measurable results. Passion for fashion, sports, fandom culture, or entertainment marketing.
  • Drive innovation in omnichannel marketing and customer engagement.