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Senior Content Creator Jobs in Racine, WI (NOW HIRING)

Wantable

Photographer

Milwaukee, WI · On-site

We're seeking a Photographer who is a highly creative, AI-forward creator that operates at the ... Collaborate with the Content Director and Sr. Director of Marketing & Creative to concept and ...

Wantable

Photographer

Milwaukee, WI

We're seeking a Photographer who is a highly creative, AI-forward creator that operates at the ... Collaborate with the Content Director and Sr. Director of Marketing & Creative to concept and ...

Wantable

Photographer

Milwaukee, WI · On-site

We're seeking a Photographer who is a highly creative, AI-forward creator that operates at the ... Collaborate with the Content Director and Sr. Director of Marketing & Creative to concept and ...

Interdependence

Account Director, Consumer

Milwaukee, WI · On-site +1

... content, and brand. Integrated marketing run by one team, on one system, accountable to one result ... This role is ideal for a senior PR leader who thrives at the intersection of brand storytelling ...

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All JobsSenior Content Creator JobsSenior Content Creator Jobs in Racine, WI

Senior Content Creator information

See Racine, WI salary details

$43.1K

$108.2K

$161.7K

How much do senior content creator jobs pay per year?

As of May 31, 2026, the average yearly pay for senior content creator in Racine, WI is $108,244.00, according to ZipRecruiter salary data. Most workers in this role earn between $75,500.00 and $125,600.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Senior Content Creator, and why are they important?

To thrive as a Senior Content Creator, you need advanced writing, editing, and storytelling abilities, often supported by a degree in communications, marketing, or a related field. Proficiency with content management systems (CMS), SEO tools, analytics platforms, and multimedia editing software is typically required. Creativity, strategic thinking, and strong collaboration skills help set top performers apart in this role. These skills are crucial for producing high-impact content that drives engagement, aligns with brand objectives, and supports organizational growth.

How does a Senior Content Creator typically collaborate with other departments to ensure content aligns with broader business goals?

Senior Content Creators often work closely with marketing, product, and design teams to ensure all content supports key business objectives and maintains brand consistency. This collaboration may involve participating in strategy meetings, receiving briefs from stakeholders, and providing creative input on campaigns. Regular communication and feedback loops are essential, as content must reflect the latest product updates and marketing strategies. By fostering strong cross-functional relationships, Senior Content Creators help ensure their work not only engages audiences but also drives measurable results.

What are Senior Content Creators?

Senior Content Creators are experienced professionals responsible for developing, managing, and optimizing content across various platforms, such as websites, social media, and marketing materials. They often lead content strategy, oversee junior content creators, and ensure that all content aligns with the brand's voice and objectives. Their role typically includes researching topics, producing high-quality written or multimedia content, analyzing content performance, and collaborating with other departments to achieve business goals.

What is the difference between Senior Content Creator vs Content Strategist?

AspectSenior Content CreatorContent Strategist
Required CredentialsPortfolio, relevant experience, sometimes a degree in marketing, communications, or related fieldsDegree in marketing, communications, or related fields; experience in content planning
Work EnvironmentCreative teams, marketing departments, digital media agenciesMarketing teams, brand management, digital strategy departments
Employer & Industry UsageUsed across media, advertising, digital marketing, and content agenciesCommon in marketing, advertising, and brand management sectors
Search & Comparison IntentPeople looking for hands-on content creation roles with experiencePeople seeking roles focused on planning and strategy development

While a Senior Content Creator focuses on producing engaging content across various platforms, a Content Strategist develops comprehensive plans to guide content creation aligned with business goals. Both roles often collaborate but differ in their primary focus—creation versus strategy.

What are the most commonly searched types of Content Creator jobs in Racine, WI? The most popular types of Content Creator jobs in Racine, WI are:
What are popular job titles related to Senior Content Creator jobs in Racine, WI? For Senior Content Creator jobs in Racine, WI, the most frequently searched job titles are:
What job categories do people searching Senior Content Creator jobs in Racine, WI look for? The top searched job categories for Senior Content Creator jobs in Racine, WI are:
Senior Content Creator jobs near you
Sr. Manager, Influencer and Social

Sr. Manager, Influencer and Social

Weiman Products LLC

Gurnee, IL • On-site

$120K - $140K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 8 days ago

Job description

Senior Manager, Influencer and Social

Hybrid – Gurnee, IL

Who We Are:

PurposeBuilt Brands, rooted in a legacy dating back to Weiman, stands as a pioneer in crafting top-tier products for specialty surfaces. Our beloved brands, including Weiman, Goo Gone, Green Gobbler, Biokleen, Gonzo, Magic, Wright’s, Stone Care International, Urnex, Five Star, 30Seconds, Mighty Mint, Harris, and Micro-Scientific, are preferred choices among consumers and seasoned professionals alike.

At PBB, we seek to hire employees who bring a level of engagement, drive, and performance that pushes business forward. We work together and are motivated by positive results, while continuously thriving in a scrappy environment. We believe our greatest assets are the talented and passionate employees who are motivated by our purposeful work. Our company may be 60 years old, but the real growth is just getting started.

The Role:

We are seeking a highly motivated Sr. Manager, Influencer and Social to join the HomeShine Studios team within PurposeBuilt Brands. HomeShine Studios is PBB’s internal creative agency that creates breakthrough communication for PBB’s portfolio of consumer and commercial brands.

This role represents an opportunity to establish a vision for social and influencer across our portfolio of brands, defining the team, systems, and strategy to meet business objectives. You will work closely with our brand, media, creative, production and project management teams - building relationships cross-functionally to deliver with impact.


What You Will Do:.

  • Influencer & Social Strategy: Develop and execute comprehensive influencer/creator & social media strategies, with established KPIs and accountability for success.
  • Influencer Selection & Contracting: Oversee influencer/creator vetting, negotiation, and contracting.
  • Content Creation: Oversee the creation of high-quality, engaging social content that resonates with our target audience and aligns with brand guidelines.
  • Campaign Management: Plan and execute integrated marketing campaigns that leverage social media, content marketing, influencer partnerships, and paid advertising to drive brand awareness and product sales.
  • Community Management: Support Community Manager role in monitoring social media channels, engaging with followers, responding to comments and messages in a timely and professional manner, and managing online reputation.
  • Analytics and Reporting: Use data-driven insights to track key performance metrics, evaluate campaign effectiveness, and make data-driven decisions to optimize strategies for maximum impact.
  • Team Leadership: Lead and mentor a team, providing guidance, feedback, and support to foster their professional growth and ensure successful execution across channels.
  • Identify and implement AI and platform tools that streamline social and influencer workflows, improve creative and performance insights, and enable scalable execution.


What You Will Bring:

  • 6+ years leading influencer marketing (primary), organic social, paid social, and content marketing, preferably in the CPG industry.
  • Proven experience developing and delivering end-to-end influencer/creator programs, from strategic foundation to execution, spanning nano through macro influencer partnerships.
  • Strong creative judgement with a performance mindset, translating insights, trends, and data to impact platform-native storytelling through testing, experimentation, and continuous optimization.
  • Proven senior-level ownership and execution, able to drive work end to end with sound judgment, minimal oversight, and a balance of strategic thinking and hands-on delivery.
  • Strong people and cross-functional leadership experience, including setting goals, coaching performance, and building trust across functions.
  • Deep understanding of all major social platforms, content creation tools, social media management platforms, and analytics tools.
  • Excellent written and verbal communication skills, with the ability to inform compelling content, strategic narratives and
  • Experience managing budgets and external partners (agencies, creators, vendors) with clear briefs, feedback, accountability, and thoughtful stewardship.
  • Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.
  • Proven experience with prompt-based interaction and commonly used AI tools, especially for tasks like ideation and research.
  • Bachelor's degree in marketing, communications, or related field; advanced degree or certifications are a plus.

Compensation Range:

$120,000-$140,000

Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target salaries for the position across all US locations. Within the range, individual pay is determined by job related skills, experience, location, and relevant education or training. Your recruiter can share more about the specifics for each salary range.


Benefits:

PBB offers a wide range of benefits because we understand no two employees are the same. We want our employees to feel empowered to set their day up for success, whether that's in the office or remote.

What We Offer:

Flexible work options (fully remote, hybrid, onsite)

Generous paid time off

Competitive salaries and bonus incentives

401K company match

Competitive medical, dental, & vision insurance

Pet insurance

Annual fitness stipend

Unmatched employee discount on all products

Summer Hours

LinkedIn learning membership