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Senior Associate Brand Manager Jobs in Texas (NOW HIRING)

We are seeking a Senior Associate Brand Manager (Sr. ABM) to accelerate the performance of one of our flagship brands. This role expands on the Associate Brand Manager position by taking on greater ...

Sr. Associate, Brand (Auto)

Plano, TX · On-site

$82K - $107K/yr

Sr. Associate, Brand (Auto) Capital One Auto is seeking a creative and customer-focused Senior ... Handle various project management tasks, adhering to event timelines and managing event budgets

Associate Brand Manager

Irving, TX · On-site

$64K - $84K/yr

Bimbo Bakeries US is seeking CPG associates with experience in working on brands and within brand ... Own and manage key brand initiatives from concept through execution, ensuring delivery on time and ...

Associate Brand Manager

Irving, TX · On-site

$64K - $84K/yr

Bimbo Bakeries US is seeking CPG associates with experience in working on brands and within brand ... Own and manage key brand initiatives from concept through execution, ensuring delivery on time and ...

Associate Brand Manager

Irving, TX · On-site

$64K - $84K/yr

Bimbo Bakeries US is seeking CPG associates with experience in working on brands and within brand ... Own and manage key brand initiatives from concept through execution, ensuring delivery on time and ...

Associate Brand Manager

Irving, TX · On-site

$64K - $84K/yr

Bimbo Bakeries US is seeking CPG associates with experience in working on brands and within brand ... Own and manage key brand initiatives from concept through execution, ensuring delivery on time and ...

Associate Brand Manager

Irving, TX · On-site

$64K - $84K/yr

Bimbo Bakeries US is seeking CPG associates with experience in working on brands and within brand ... Own and manage key brand initiatives from concept through execution, ensuring delivery on time and ...

Senior Brand Manager

Irving, TX · On-site

$122K - $171K/yr

More than 20,000 associates in bakeries, sales centers, offices and on sales routes work to ensure ... The Senior Brand Manager operates as a true business leader, owning the end-to-end performance of ...

Senior Brand Manager

Irving, TX · On-site

$122K - $171K/yr

More than 20,000 associates in bakeries, sales centers, offices and on sales routes work to ensure ... The Senior Brand Manager operates as a true business leader, owning the end-to-end performance of ...

Senior Brand Manager

Irving, TX · On-site

$122K - $171K/yr

More than 20,000 associates in bakeries, sales centers, offices and on sales routes work to ensure ... The Senior Brand Manager operates as a true business leader, owning the end-to-end performance of ...

Senior Brand Manager

Irving, TX · On-site

$122K - $171K/yr

More than 20,000 associates in bakeries, sales centers, offices and on sales routes work to ensure ... The Senior Brand Manager operates as a true business leader, owning the end-to-end performance of ...

Senior Brand Manager

Irving, TX · On-site

$122K - $171K/yr

More than 20,000 associates in bakeries, sales centers, offices and on sales routes work to ensure ... The Senior Brand Manager operates as a true business leader, owning the end-to-end performance of ...

Sr. Brand Manager

Irving, TX · On-site

$90 - $120/hr

The Senior Brand Manager is a high‑impact, strategic leadership role responsible for shaping, elevating, and protecting the AFM brand across all consumer touchpoints. Reporting directly to the ...

The Senior Brand Manager is a high‑impact, strategic leadership role responsible for shaping, elevating, and protecting the AFM brand across all consumer touchpoints. Reporting directly to the ...

The Senior Games Brand Manager will work within the Brand Marketing organization, supporting with leading the strategy, positioning, portfolio direction, and commercial success of Goliath's Games ...

The Senior Games Brand Manager will work within the Brand Marketing organization, supporting with leading the strategy, positioning, portfolio direction, and commercial success of Goliath's Games ...

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Showing results 1-20

Senior Associate Brand Manager information

See Texas salary details

$57.8K

$113.4K

$163K

How much do senior associate brand manager jobs pay per year?

As of Sep 6, 2026, the average yearly pay for senior associate brand manager in Texas is $113,367.00, according to ZipRecruiter salary data. Most workers in this role earn between $91,300.00 and $137,400.00 per year, depending on experience, location, and employer.

What does a senior associate brand manager do?

A Senior Associate Brand Manager is responsible for developing and executing marketing strategies to enhance a brand's market presence and drive growth. They analyze market trends, oversee advertising campaigns, and collaborate with cross-functional teams to ensure brand consistency. Additionally, they help manage budgets, monitor key performance indicators, and provide insights to support decision-making. This role often serves as a bridge between junior brand managers and senior leadership, ensuring projects align with the overall brand vision.

What are the key skills and qualifications needed to thrive as a senior associate brand manager?

To thrive as a Senior Associate Brand Manager, you need a strong background in marketing, brand strategy, and data analysis, typically supported by a bachelor's degree in marketing or a related field. Familiarity with tools such as Nielsen, IRI, Google Analytics, and CRM systems, along with experience in project management platforms, is highly valuable. Standout soft skills include creativity, cross-functional collaboration, and effective communication to drive brand growth and team alignment. These skills are crucial for developing successful brand strategies, managing campaigns, and delivering measurable business results in a competitive marketplace.

What are some common challenges faced by senior associate brand managers in balancing short-term sales goals with long-term brand strategy?

Senior Associate Brand Managers often encounter the challenge of driving immediate sales results while also ensuring the brand's long-term health and growth. This requires careful prioritization and collaboration with cross-functional teams such as sales, product development, and marketing. Balancing promotional activities that boost short-term revenue with initiatives that build brand equity is key, and success often depends on strong analytical skills, clear communication, and strategic planning. Regular alignment with senior leadership ensures that both immediate and future brand objectives are met effectively.

What is the difference between Senior Associate Brand Manager vs Associate Brand Manager?

AspectSenior Associate Brand ManagerAssociate Brand Manager
Required CredentialsBachelor's degree, 3-5 years experience, marketing certifications often preferredBachelor's degree, 1-3 years experience, marketing certifications optional
Work EnvironmentCollaborates with cross-functional teams, manages projects, strategic planningSupports brand activities, executes marketing campaigns, assists senior staff
Employer & Industry UsageCommon in consumer goods, FMCG, and retail sectorsEntry to mid-level roles in similar industries

The Senior Associate Brand Manager typically has more experience, handles more complex projects, and plays a strategic role in brand development. The Associate Brand Manager supports daily marketing activities and campaign execution. The senior role involves greater responsibility and leadership within the marketing team.

What are popular job titles related to Senior Associate Brand Manager jobs in Texas?

For Senior Associate Brand Manager jobs in Texas, the most frequently searched job titles are:

What job categories do people searching Senior Associate Brand Manager jobs in Texas look for?

The top searched job categories for Senior Associate Brand Manager jobs in Texas are:

What cities in Texas are hiring for Senior Associate Brand Manager jobs?

Cities in Texas with the most Senior Associate Brand Manager job openings:

Infographic showing various Senior Associate Brand Manager job openings in Texas as of August 2026, with employment types broken down into 1% As Needed, 87% Full Time, 11% Part Time, and 1% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $113,367 per year, or $54.5 per hour.

Senior Associate Brand Manager

Keurig Dr Pepper

Frisco, TX

$86K - $140K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 3 days ago

New


Keurig Dr Pepper rating

7.7

Company rating: 7.7 out of 10

Based on 242 frontline employees who took The Breakroom Quiz

127th of 445 rated food and drinks producers


Job description

Job Overview: Job Overview: At Keurig Dr Pepper, our mission is to provide a beverage for every need, everywhere people shop and consume. With a portfolio of 125+ iconic brands-including Dr Pepper, Canada Dry, Snapple, Bai, Mott's, CORE Hydration and more-we are one of the largest food and beverage companies in the U.S. We put the consumer at the heart of everything we do, and our marketing team plays a critical role in delivering brand growth and longterm category leadership

We are seeking a Senior Associate Brand Manager (Sr. ABM) to accelerate the performance of one of our flagship brands. This role expands on the Associate Brand Manager position by taking on greater strategic responsibility, deeper crossfunctional leadership, and ownership of complex programs that drive brand and business results.

This role is based at the KDP headquarters in Frisco, Texas, with 10-15% travel and relocation required to the Greater Dallas area. What You'll Do As a Senior Associate Brand Manager, you will be a highimpact individual contributor responsible for leading major brand initiatives, informing longterm strategy, and partnering across the organization to bring growth plans to life. You will demonstrate a general manager mindset, balancing strategic thinking with operational excellence.

In this role, you will: Brand & Business Leadership Lead development of annual and multiyear brand strategies using robust consumer insights, category trends, and competitive intelligence. Own business performance monitoring, diagnosing drivers across consumption, shipments, pricing, and media performance to inform leadership decisions. Translate brand strategy into actionable, integrated annual operating plans.

Marketing & Commercial Execution Lead major crossfunctional initiatives (innovation, communications, commercial programs, packaging updates, etc.) with limited supervision. Serve as the daytoday lead with agency partners, elevating creative excellence, media effectiveness, and inmarket execution. Partner with shopper marketing, sales, and commercial teams to activate brand programs across key retail customers

Insights & Analytics Leverage consumer research, syndicated data, KPI tracking, and financial modeling to build databacked recommendations. Proactively develop optimization plans based on ROI, media effectiveness, pricing performance, and competitive actions. Budget & Investment Management Manage substantial brand budgets, ensuring disciplined allocation of resources to drive short and longterm growth.

Present budget recommendations and tradeoff decisions to managers and crossfunctional leadership. Leadership & Influence Mentor Associate Brand Managers and interns, supporting capability building across the broader marketing team. Influence crossfunctional partners-including Insights, R&D, Sales, Finance, Supply Chain-through clear storytelling and strong business cases.

Total Rewards: Total Rewards: Salary Range: $86,000-140,000 Actual placement within the compensation range may vary depending on experience, skills, and other factors Benefits, subject to election and eligibility: Medical, Dental, Vision, Disability, Paid Time Off (including paid parental leave, vacation, and sick time), 401k with company match, Tuition Reimbursement, and Mileage Reimbursement Annual bonus based on performance and eligibility Requirements: Requirements: We are seeking leaders who use datainformed judgment, excel at crossfunctional influence, and thrive at bringing bold ideas to life. Required Qualifications Bachelor's degree required; MBA preferred 4-6 years of brand marketing or brand management experience, ideally within a Fortune 500 CPG company Demonstrated experience owning crossfunctional initiatives endtoend Strong analytical capability with comfort interpreting consumer, financial, and market data Ability to manage multiple complex projects in a fastpaced environment Strong presence and ability to influence at multiple organizational levels Proven experience developing and executing brand strategies grounded in consumer insights Exceptional communication and storytelling skills Company Overview: Company Overview: Keurig Dr Pepper (Nasdaq: KDP) is a leading beverage company with more than 150 owned, licensed and partner brands that meet a wide range of needs and occasions. Our North American refreshment beverage business holds leadership positions across carbonated soft drinks, water, juice and mixers with a portfolio of iconic brands such as Dr Pepper, Canada Dry, Mott's, A&W, Penafiel, GHOST, 7UP, Snapple, Clamato and Core Hydration.

Our global coffee business spans more than 100 markets and includes the leading Keurig singleserve brewing system in the U.S. and Canada, along with powerhouse brands such as Peet's, L'OR and Jacobs, and other regional coffee leaders. Our more than 50,000 employees aim to enhance the experience of every beverage and coffee occasion while making a positive impact for people, communities and the planet

We strive to be anemployer of choice, providing a culture and opportunities that empower our team to grow and develop. We offer robust benefits to support your health and wellness as well as your personal and financial well-being. We also provide employee programs designed to enhance your professional growth and development, while ensuring you feel valued, inspired and appreciated at work.

Whatever your area of expertise, at KDP you can be a part of a team that's proud of its brands, partnerships, innovation and growth. Will you join us. Keurig Dr Pepper is an equal opportunity employer and recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability or association with a person with a disability, medical condition, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.

A.I. Disclosure: KDP uses artificial intelligence to assist with initial resume screening and candidate matching. This technology helps us efficiently identify candidates whose qualifications align with our open roles

AI does not make hiring decisions; all decisions throughout the hiring process are made by talent acquisition team members. If you prefer not to have your application processed using artificial intelligence, you may opt out by emailing your resume and qualifications directly to kdpjobs@kdrp.com in lieu of clicking Apply. In order for your application to be considered and opted out of AI, you must include the words "AI Opt-Out" and either job title and location or Job ID # in the email subject line in your email application.


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About Keurig Dr Pepper

Sourced by ZipRecruiter

Keurig Dr Pepper (KDP) is a leading coffee and beverage company in North America with dual headquarters in Burlington, MA and Plano, TX, with annual revenue in excess of $11 billion. KDP holds leadership positions in soft drinks, specialty coffee and tea, water, juice and juice drinks and mixers, and markets the #1 single serve coffee brewing system in the U.S. The Company maintains an unrivaled distribution system that enables its portfolio of more than 125 owned, licensed and partner brands to be available nearly everywhere people shop and consume beverages. With a wide range of hot and cold beverages that meet virtually any consumer need, KDP key brands include Keurig®, Dr Pepper®, Green Mountain Coffee Roasters®, Canada Dry®, Snapple®, Bai®, Mott's® and The Original Donut Shop®. The Company employs more than 25,000 employees and operates more than 120 offices, manufacturing plants, warehouses and distribution centers across North America.

Industry

Food services and drinking places

Company size

10,000+ Employees

Headquarters location

Burlington, MA, US

Year founded

2008

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