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Sem Jobs in Delaware (NOW HIRING)

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Project Coordinator/Manager

Wilmington, DE · On-site

$60 - $80/hr

Digital marketing experience, in production or project management, preferred (social media, website design/development, SEO, SEM, email marketing, etc.) * Proven communications skills, both written ...

Qnity

Polishing Lab Technician

Newark, DE · On-site

$18.50 - $24.75/hr

Operation of metrology such as SEM, AFM, film thickness tools * Record test information in LIMS system and communicate with trial owners. * First level troubleshooting and maintenance of ...

Nextiny

Entry Level Digital Marketer

Milford, DE

Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools. * Conduct keyword research, optimize website content, and assist with SEO strategies. * Create and ...

Nextiny

Entry Level Digital Marketer

Milford, DE · On-site

Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools. * Conduct keyword research, optimize website content, and assist with SEO strategies. * Create and ...

Nextiny

Entry Level Digital Marketer

Newark, DE

Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools. * Conduct keyword research, optimize website content, and assist with SEO strategies. * Create and ...

Nextiny

Entry Level Digital Marketer

Middletown, DE · On-site

Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools. * Conduct keyword research, optimize website content, and assist with SEO strategies. * Create and ...

Nextiny

Entry Level Digital Marketer

Smyrna, DE

Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools. * Conduct keyword research, optimize website content, and assist with SEO strategies. * Create and ...

Nextiny

Entry Level Digital Marketer

Newark, DE · On-site

Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools. * Conduct keyword research, optimize website content, and assist with SEO strategies. * Create and ...

Nextiny

Entry Level Digital Marketer

Seaford, DE · On-site

Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools. * Conduct keyword research, optimize website content, and assist with SEO strategies. * Create and ...

Nextiny

Entry Level Digital Marketer

Smyrna, DE · On-site

Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools. * Conduct keyword research, optimize website content, and assist with SEO strategies. * Create and ...

Nextiny

Entry Level Digital Marketer

Middletown, DE

Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools. * Conduct keyword research, optimize website content, and assist with SEO strategies. * Create and ...

Nextiny

Entry Level Digital Marketer

Dover, DE · On-site

Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools. * Conduct keyword research, optimize website content, and assist with SEO strategies. * Create and ...

Nextiny

Entry Level Digital Marketer

Dover, DE

Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools. * Conduct keyword research, optimize website content, and assist with SEO strategies. * Create and ...

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Showing results 21-40

All JobsSem JobsSem Jobs in Delaware

Sem information

See Delaware salary details

$114.6K

$125.1K

$133.6K

How much do sem jobs pay per year?

As of Sep 9, 2026, the average yearly pay for sem in Delaware is $125,107.00, according to ZipRecruiter salary data. Most workers in this role earn between $120,100.00 and $130,100.00 per year, depending on experience, location, and employer.

What is a SEM specialist?

SEM specialists, or Search Engine Marketing specialists, are professionals who manage and optimize paid advertising campaigns on search engines like Google and Bing. Their main goal is to increase website visibility and drive targeted traffic by using strategies such as pay-per-click (PPC) advertising, keyword research, and ad copywriting. SEM specialists analyze campaign performance, adjust bids and budgets, and ensure ads reach the right audience. They often work closely with SEO and digital marketing teams to maximize return on investment (ROI) and achieve marketing objectives.

What are the key skills and qualifications needed to thrive as a SEM specialist?

To thrive as an SEM Specialist, you need expertise in digital marketing strategies, keyword research, campaign management, and typically a bachelor's degree in marketing or a related field. Familiarity with platforms such as Google Ads, Bing Ads, Google Analytics, and relevant certifications (e.g., Google Ads Certification) are crucial. Strong analytical thinking, attention to detail, and effective communication skills set top performers apart. These skills are vital for optimizing ad performance, maximizing ROI, and ensuring campaigns align with business objectives.

What are some common challenges faced by SEM specialists when managing multiple campaigns across different platforms?

SEM specialists often encounter challenges such as balancing budget allocations, maintaining consistent messaging, and keeping up with rapidly changing algorithms across platforms like Google Ads and Bing Ads. Managing multiple campaigns requires strong organizational skills to monitor performance metrics, optimize keywords, and ensure compliance with each platform's policies. Additionally, effective communication with clients or other departments is essential to align SEM strategies with broader marketing goals.

What is the difference between Sem vs SEO Specialist?

AspectSemSEO Specialist
Required CredentialsMarketing certifications, digital advertising experienceSEO certifications, web analytics knowledge
Work EnvironmentPaid advertising campaigns, PPC managementWebsite optimization, organic search strategies
Employer & Industry UsageAdvertising agencies, digital marketing firmsBusinesses with online presence, marketing agencies
Search & Comparison IntentPaid search, advertising strategiesOrganic search, website ranking improvements

Sem (Search Engine Marketing) focuses on paid advertising campaigns like PPC, while SEO Specialist concentrates on organic search optimization to improve website rankings. Both roles are essential in digital marketing but differ in methods and tools used.

How to become a search engine marketing specialist?

To become a search engine marketing (SEM) specialist, you should gain knowledge of digital marketing, learn how to use tools like Google Ads and analytics platforms, and develop skills in keyword research, ad copywriting, and campaign management. Earning certifications such as Google Ads Certification can enhance credibility, and gaining hands-on experience through internships or personal projects is valuable for building expertise.

What is a search engine marketing job?

A search engine marketing (SEM) job involves creating and managing paid advertising campaigns on search engines like Google and Bing to increase website visibility. SEM professionals use tools such as Google Ads and Bing Ads, analyze performance metrics, and optimize campaigns to improve return on investment.

What are the most commonly searched types of Sem jobs in Delaware?

The most popular types of Sem jobs in Delaware are:

What are popular job titles related to Sem jobs in Delaware?

For Sem jobs in Delaware, the most frequently searched job titles are:

What job categories do people searching Sem jobs in Delaware look for?

The top searched job categories for Sem jobs in Delaware are:

Sem jobs near you
Infographic showing various Sem job openings in Delaware as of August 2026, with employment types broken down into 91% Full Time, 7% Part Time, and 2% Contract. Highlights an 85% Physical, 4% Hybrid, and 11% Remote job distribution, with an average salary of $125,107 per year, or $60.1 per hour.

Digital Marketing Specialist, Graduate College

Newark, DE • On-site

University of Delaware
Colleges, Universities, and Professional Schools • 1 - 5K employees
Learn more about University of Delawareexternal

Full-time

Posted 4 days ago

University Of Delaware rating

5.7

Company rating: 5.7 out of 10

Based on 21 frontline employees who took The Breakroom Quiz

595th of 633 rated colleges and universities

Job description

Digital Marketing Specialist, Graduate College
Job no: 503651
College / VP Area: Graduate College
Work type: Staff
Location: Newark, DE
Categories: Full Time, Art & Design
PAY GRADE: 30E
CONTEXT OF THE JOB:
The University of Delaware receives more than 9,500 graduate student applications per year, hosts on-campus and off-campus recruitment events and supports all 200-plus graduate programs. The University of Delaware applicant portfolio consists of both international, domestic and online applicants seeking research-focused doctoral and professional master's degrees along with 36 certificate programs. The position is found within Graduate College.
Under the supervision of the Director of Graduate Recruitment Marketing, the Marketing Specialist is a critical member of the recruitment marketing team and will manage the development of communications and marketing collateral for prospective students and coordinate the deployment of all marketing. The Graduate College seeks a team member with a continuous improvement orientation who will move our mission forward with urgency.
MAJOR RESPONSIBILITIES:
Digital Advertising and Performance Management
  • Develop, coordinate and implement the digital content for multiple digital marketing campaigns, working closely with the Director, Graduate College stakeholders and campus partners.
  • Manage and scale paid search (Google Ads), display, and paid social (Meta, LinkedIn) campaigns to meet specific enrollment KPIs.
  • Regularly monitor and interpret indicators (CPA, CTR, Conversions) as part of campaign performance analysis and work with the Director to pivot campaign strategies as needed.
  • Generate reports, analyze data and make meaningful observations and recommendations for the Graduate College digital channels.
  • Design and implement testing for ad copy, landing pages, and creative assets to improve conversion rates.
  • Implement and maintain SEO/GEO best practices to ensure high organic visibility.
  • Stay current on best practices and trends in digital marketing and implement new strategies and tactics as appropriate.

Funnel Automation and Content Execution
  • Assist the CRM Specialist in creating and optimizing automated Slate CRM email flows to nurture prospective students through the enrollment funnel.
  • Coordinate the production of compelling digital content, including ad copy, ensuring all assets align with University brand standards.
  • Manage a robust, performance-oriented social media presence across multiple business units and channels.

Project Management and Collaboration
  • Manage multiple campaign projects and stakeholder requests simultaneously from ideation to post-mortem.
  • Interacts with various departments to interpret and translate their expressed needs and ideas into effective campaign and communication plans tailored to the needs of intended audiences with the direction of the Recruitment Marketing Director.
  • Takes projects from concept to final execution, presenting plans and strategies to stakeholders throughout the process
  • Perform other job-related responsibilities as assigned.

QUALIFICATIONS:
  • Bachelor's degree and four years of experience in digital marketing, or equivalent combination of education and experience.
  • Technical experience with the following:
    • Platforms: Proficiency in Meta Ads Manager, LinkedIn Campaign Manager, and Google Ads.
    • CRM/Email: Direct experience with Slate CRM or similar enterprise-level marketing automation tools.
    • Analytics: Well-versed in Google Analytics and SEO/GEO tools.
    • Proven ability to work independently in a fast-paced environment and manage complex project timelines under tight deadlines.
  • Strong analytical skills and experience with data-driven decision making.
  • Demonstrated ability to execute and distribute projects as part of a predefined marketing plan and communications strategy to a creative team and oversee those projects completion. Ability to identify trends, opportunities, and risks and adjust campaign tactics accordingly.
  • Effective written and verbal communication skills.
  • Familiarity with higher education marketing and the unique needs of graduate student recruitment is preferred.

Notice of Non-Discrimination and Equal Opportunity
The University of Delaware does not discriminate against any person on the basis of race, color, national origin, sex, gender identity or expression, sexual orientation, genetic information, marital status, disability, religion, age, veteran status or any other characteristic protected by applicable law in its employment, educational programs and activities, admissions policies, and scholarship and loan programs as required by Title IX of the Educational Amendments of 1972, the Americans with Disabilities Act of 1990, Section 504 of the Rehabilitation Act of 1973, Title VI and VII of the Civil Rights Act of 1964, and other applicable statutes and University policies. The University of Delaware also prohibits unlawful harassment including sexual harassment and sexual violence.
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