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Search Engine Rater Jobs in Texas (NOW HIRING)

Jobs for Humanity

AI Web Search Evaluator

Dallas, TX · Remote

$14.50/hr

Evaluate and rate the effectiveness of search engine results to ensure they meet user expectations. * Offer feedback and recommendations to improve algorithm performance. Ideal Candidate:

City Electric Supply

SEARCH ANALYST (46575)

Dallas, TX · On-site

Monitor and report on key metrics (Conversion Rate, Zero-result Rate, CTR, Search Exit) * Build and ... Follow content standards, SEO guidelines, and governance best practices. Education/Experience

Doggett

eCommerce Marketing Specialist

Houston, TX · On-site

Oversee email marketing campaigns to provide better engagement rates, increase CVR and provide a profile center with a clear segmentation strategy * Partner with our SEO and Paid Media agencies to ...

KFC Corporation

Sr. Product Manager - Web

Plano, TX · On-site

$121K - $159K/yr

Experience with SEO, site performance optimization, accessibility, and conversion rate optimization at scale. Familiarity with modern product management principles and operating models (empowered ...

Yum! Brands

Sr. Product Manager - Web

Plano, TX · On-site

$121K - $159K/yr

Experience with SEO, site performance optimization, accessibility, and conversion rate optimization at scale. Familiarity with modern product management principles and operating models (empowered ...

Yum Brands

Sr. Product Manager - Web

Plano, TX · On-site

$121K - $159K/yr

Experience with SEO, site performance optimization, accessibility, and conversion rate optimization at scale. Familiarity with modern product management principles and operating models (empowered ...

Gandy Ink

Digital Marketing Specialist

San Angelo, TX · On-site

$60K/yr

Execute and optimize SEO and AI Search Optimization initiatives to improve visibility across ... rates. * Collaborate with the Marketing Department to obtain creative assets and ensure consistent ...

Gandy Ink

Digital Marketing Specialist

San Angelo, TX · On-site +1

$60K/yr

Execute and optimize SEO and AI Search Optimization initiatives to improve visibility across ... rates. * Collaborate with the Marketing Department to obtain creative assets and ensure consistent ...

Gandy Ink

Digital Marketing Specialist

San Angelo, TX · On-site

$60K/yr

Execute and optimize SEO and AI Search Optimization initiatives to improve visibility across ... rates. * Collaborate with the Marketing Department to obtain creative assets and ensure consistent ...

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Search Engine Rater information

What is a search engine rater?

Search Engine Raters are individuals who evaluate and rate the quality and relevance of search engine results. They help companies like Google and Bing improve their algorithms by providing feedback on how well search results meet user intent. Raters follow detailed guidelines to assess webpages, images, videos, and other content, ensuring search results are useful and accurate. This role typically involves working from home on a flexible schedule and requires attention to detail and strong analytical skills.

What are the key skills and qualifications needed to thrive as a search engine rater?

To thrive as a Search Engine Rater, you need strong analytical skills, attention to detail, and a good understanding of web search and internet culture, often supported by a high school diploma or higher. Familiarity with online evaluation tools, search engines, and sometimes proprietary rating guidelines is typically required. Excellent communication, time management, and the ability to follow complex instructions set top performers apart. These abilities ensure that search results are accurately evaluated, improving the quality and relevance of information presented to users.

What are some common challenges faced by search engine raters, and how can they be managed?

Search Engine Raters often encounter the challenge of interpreting complex guidelines and applying them consistently across a wide range of search queries and content. Staying up-to-date with frequent updates to these guidelines requires attention to detail and adaptability. Managing productivity within strict deadlines while avoiding repetitive strain can also be difficult. To succeed, it helps to review guideline updates regularly, take scheduled breaks, and engage with available support forums or training resources to clarify uncertainties.

What is the difference between Search Engine Rater vs Search Engine Evaluator?

AspectSearch Engine RaterSearch Engine Evaluator
CredentialsTypically no formal certifications requiredOften similar, with some roles preferring familiarity with search algorithms
Work EnvironmentRemote, flexible hoursRemote, flexible hours
Industry UsageUsed by companies like Google and Bing for quality assessmentSimilar, used for improving search results quality
Job FocusRating search results based on relevance and qualityEvaluating and improving search engine algorithms and results

While both roles involve assessing search results, Search Engine Raters primarily rate the relevance and quality of search results, whereas Search Engine Evaluators may have a broader role in testing and improving search engine algorithms. Both positions are remote and require similar skills, making them closely related but distinct in scope.

What are popular job titles related to Search Engine Rater jobs in Texas?

For Search Engine Rater jobs in Texas, the most frequently searched job titles are:

What job categories do people searching Search Engine Rater jobs in Texas look for?

The top searched job categories for Search Engine Rater jobs in Texas are:

Search Engine Rater jobs near you
Infographic showing various Search Engine Rater job openings in Texas as of August 2026, with employment types broken down into 78% Full Time, and 22% Part Time. Highlights an 25% Hybrid, and 75% Remote job distribution.

Performance Marketing Specialist - (FT)

Dal-Tile

Dallas, TX • On-site

Full-time

Retirement

Re-posted 20 days ago

Daltile rating

8.0

Company rating: 8.0 out of 10

Based on 59 frontline employees who took The Breakroom Quiz

137th of 544 rated manufacturers

Job description

The Performance Marketing Specialist supports the execution of digital marketing strategies designed to drive traffic, improve search visibility, and generate high-quality leads. This role plays an important part in managing both paid and organic search initiatives , including campaign planning, performance optimization, and analytics.

Working closely with marketing, creative, and web teams, the Marketing Specialist will help execute digital campaigns across platforms such as Google Ads, Meta, and Bing , while ensuring search marketing efforts align with brand and business goals.
Key Responsibilities:

Paid Search & Digital Campaign Management:
  • Plan, build, and optimize paid search campaigns across platforms including Google Ads, Meta, and other digital advertising channels.
  • Manage and monitor paid search and paid social campaigns to ensure performance and budget efficiency.
  • Conduct A/B testing to improve ad copy, creative, targeting, and overall campaign performance.
  • Track and report on key performance metrics including CTR, CPC, conversion rate, ROAS, and CPA.

Search Engine Optimization (SEO):
  • Conduct keyword research to support both paid and organic search strategies.
  • Assist with on-page SEO optimization including meta tags, headers, image alt text, and internal linking.
  • Ensure SEO best practices are implemented across blogs, landing pages, and product pages.
  • Monitor website performance using tools such as Google Search Console and BrightEdge.

Data Analysis & Performance Reporting:
  • Work with analytics teams to analyze campaign performance and identify actionable insights.
  • Support reporting efforts by maintaining dashboards and performance tracking tools.
  • Partner with web developers to ensure proper tracking, tagging, and campaign attribution.

Cross-Functional Collaboration:
  • Collaborate with creative and brand teams to develop effective digital ad content aligned with campaign goals.
  • Support integrated marketing campaigns by aligning SEM tactics with broader marketing initiatives.
  • Facilitate internal requests and ensure campaign deliverables are executed on schedule.
  • Perform other duties as assigned.

Required Education & Experience:
  • Bachelors degree in Marketing, Business, Communications, or a related field, or equivalent experience.
  • 24 years of digital marketing, SEM, or related experience.
  • Experience working with digital marketing tools and platforms such as Google Ads, Meta Ads Manager, and Bing Ads preferred.
  • Experience with Google Analytics, Google Tag Manager, and reporting dashboards preferred.
  • Google Ads certification is a plus.

Competencies:
  • Strong understanding of digital marketing practices, SEO strategies, and paid search advertising.
  • Analytical mindset with strong attention to detail and performance measurement.
  • Excellent communication, organization, and problem-solving skills.
  • Ability to manage multiple projects and prioritize tasks in a fast-paced environment.
  • Demonstrates professionalism, integrity, and discretion when handling sensitive information.
  • Proficient in Microsoft Office Suite.
We offer competitive salary and a comprehensive benefits package, career opportunities, and an environment of creativity and growth. Examples include: Company Match on 401k,Employee Purchase Discount, and Tuition Reimbursement.
Dal-Tile is a proud supporter of our U.S. military, veterans and their families - Thank You for Your Service!
Active military, transitioning service members and veterans are strongly encouraged to apply.
Mohawk Industries, Inc. is an Equal Opportunity Employer including disability/veteran committed to an inclusive workplace and a proud Drugs Dont Work participant.

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