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Search Engine Rater Jobs in California (NOW HIRING)

Santa Monica Our client is a motivated to hire a Copywriter (Tech & SEO) to join their team in ... Preferred Qualifications: • Knowledge of UX writing and conversion rate optimization (CRO). • ...

Our top-rated ELD Logbook and Fleet Management system ensures transportation compliance and ... You will develop unique SEO content for our website and create compelling copy for email campaigns ...

Our top-rated ELD Logbook and Fleet Management system ensures transportation compliance and ... You will develop unique SEO content for our website and create compelling copy for email campaigns ...

Use SEO tools, such as Google Analytics, to evaluate content performance, assess metrics, such as organic traffic, bounce rate, and conversion rate. * Collaborate closely with creative and web teams ...

This is a commission-based only position, which offers a 25% commission rate. Our projects scale ... Web Sales experience Prior lead generation phone experience SEO/SEM/PPC experience CRM experience ...

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Search Engine Rater information

What are the key skills and qualifications needed to thrive as a Search Engine Rater, and why are they important?

To thrive as a Search Engine Rater, you need strong analytical skills, attention to detail, and a good understanding of web search and internet culture, often supported by a high school diploma or higher. Familiarity with online evaluation tools, search engines, and sometimes proprietary rating guidelines is typically required. Excellent communication, time management, and the ability to follow complex instructions set top performers apart. These abilities ensure that search results are accurately evaluated, improving the quality and relevance of information presented to users.

What are some common challenges faced by Search Engine Raters, and how can they be managed?

Search Engine Raters often encounter the challenge of interpreting complex guidelines and applying them consistently across a wide range of search queries and content. Staying up-to-date with frequent updates to these guidelines requires attention to detail and adaptability. Managing productivity within strict deadlines while avoiding repetitive strain can also be difficult. To succeed, it helps to review guideline updates regularly, take scheduled breaks, and engage with available support forums or training resources to clarify uncertainties.

What are Search Engine Raters?

Search Engine Raters are individuals who evaluate and rate the quality and relevance of search engine results. They help companies like Google and Bing improve their algorithms by providing feedback on how well search results meet user intent. Raters follow detailed guidelines to assess webpages, images, videos, and other content, ensuring search results are useful and accurate. This role typically involves working from home on a flexible schedule and requires attention to detail and strong analytical skills.

What is the difference between Search Engine Rater vs Search Engine Evaluator?

AspectSearch Engine RaterSearch Engine Evaluator
CredentialsTypically no formal certifications requiredOften similar, with some roles preferring familiarity with search algorithms
Work EnvironmentRemote, flexible hoursRemote, flexible hours
Industry UsageUsed by companies like Google and Bing for quality assessmentSimilar, used for improving search results quality
Job FocusRating search results based on relevance and qualityEvaluating and improving search engine algorithms and results

While both roles involve assessing search results, Search Engine Raters primarily rate the relevance and quality of search results, whereas Search Engine Evaluators may have a broader role in testing and improving search engine algorithms. Both positions are remote and require similar skills, making them closely related but distinct in scope.

What job categories do people searching Search Engine Rater jobs in California look for? The top searched job categories for Search Engine Rater jobs in California are:
What cities in California are hiring for Search Engine Rater jobs? Cities in California with the most Search Engine Rater job openings:
Infographic showing various Search Engine Rater job openings in California as of July 2026, with employment types broken down into 2% Locum Tenens, 89% Full Time, 5% Part Time, 1% Temporary, 2% Contract, and 1% Nights. Highlights an 93% Physical, 1% Hybrid, and 6% Remote job distribution.
Manager, Paid Search (Performance Marketing)

Manager, Paid Search (Performance Marketing)

SKIMS

Los Angeles, CA • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 12 days ago


Skims rating

7.5

Company rating: 7.5 out of 10

Based on 10 frontline employees who took The Breakroom Quiz


Job description


SKIMS is a solutions-oriented brand creating the next generation of underwear, loungewear, shapewear, and essentials. We are setting new standards by delivering technically innovative, comfort-driven products with elevated design for everybody.
At the intersection of culture, innovation, and commerce, SKIMS is a global brand redefining modern apparel. Our teams are built on creativity, collaboration, and operational excellence, and we are committed to fostering an inclusive, high-performance environment where ambitious, curious, and values-driven individuals can do the best work of their careers.
As we continue to scale globally, our HQ teams play a critical role in shaping strategy, building world-class infrastructure, and driving sustainable growth across markets.
SKIMS is seeking a highly analytical and performance-driven Manager, Paid Search to lead the strategy, execution, and optimization of global paid search campaigns across Google, Bing, Shopping, and emerging search platforms. This role will be responsible for driving efficient customer acquisition, revenue growth, and marketing performance while maintaining a premium, brand-right customer experience. 
 
The ideal candidate is equal parts strategic thinker and hands-on operator, with deep expertise in search engine marketing, campaign optimization, feed management, audience strategy, and measurement. This individual will partner closely with Creative, Ecommerce, Analytics, Finance, and Growth teams to maximize performance and uncover scalable growth opportunities. 
  • Own and manage the global paid search strategy across Google Ads, Microsoft Ads, Shopping, and emerging search channels 
  • Execute and optimize campaigns across branded, non-branded, shopping, performance max, video, and remarketing initiatives 
  • Manage and optimize multi-million-dollar paid search budgets to achieve revenue and efficiency goals 
  • Drive customer acquisition, conversion growth, and incremental return on ad spend (iROAS) through full-funnel search marketing programs 
  • Develop keyword, bidding, audience, and campaign structure strategies to improve performance and scalability 
  • Partner closely with Ecommerce and Product teams to optimize landing page experiences and conversion opportunities 
  • Collaborate with Creative teams to develop and test high-performing ad copy, creative assets, and messaging strategies 
  • Analyze campaign performance and consumer behavior to identify insights, trends, and optimization opportunities 
  • Build and execute testing roadmaps across bidding strategies, creative, audiences, feed optimizations, and measurement methodologies 
  • Monitor pacing, forecasting, budget allocation, and performance reporting across all paid search initiatives 
  • Partner with Analytics and Data teams to strengthen attribution, incrementality testing, and performance measurement frameworks 
  • Stay informed on platform changes, search trends, AI-driven advertising innovations, and competitive activity 
  • Support agency and vendor relationships while ensuring operational excellence and accountability 
  • 5+ years of experience in paid search, performance marketing, or digital media, preferably within ecommerce, fashion, beauty, or DTC brands 
  • Deep expertise managing campaigns within Google Ads, Microsoft Ads, Google Shopping, YouTube, and Performance Max 
  • Proven track record scaling paid search programs with measurable business impact 
  • Strong understanding of SEM metrics including iROAS, CAC, CPA, CTR, conversion rate, impression share, and incrementality 
  • Experience managing substantial paid media budgets with strong financial discipline 
  • Strong analytical and quantitative skills with experience using reporting and analytics tools 
  • Familiarity with feed management platforms, attribution tools, and web analytics platforms 
  • Experience partnering cross-functionally across Growth, Ecommerce, Creative, Analytics, and Finance teams 
  • Highly organized with strong project management and communication skills 
  • Ability to thrive in a fast-paced, entrepreneurial, and highly collaborative environment 
  • Passion for digital marketing innovation, consumer behavior, and performance optimization 
Benefits and Culture
  • Up to 100% Company Paid Healthcare (medical, dental, vision) 
  • Kind Body Fertility Benefits   
  • 401(k) savings plan with up to 4% match 
  • Unlimited PTO  
  • Full Access to LinkedIn learning 
  • Employee Discounts  
Perks (HQ Location)
  • Free weekly catered lunch at HQ - M/T/W/Th
  • Dog-Friendly office on a Thursday and Friday
  • Free Swag Giveaways  
  • Annual Holiday Party 
  • Annual Summer Party  
  • Invitations to pop-ups and other company events  
  • Complimentary daily office snacks and beverages 

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