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Search Engine Rater Jobs in California (NOW HIRING)

EverService

SEO Analyst, iLawyer Marketing

San Diego, CA · On-site

$50K - $55K/yr

S. We specialize in helping our clients generate more leads and signed cases through smarter SEO, better paid search campaigns and by creating websites that focus on maximizing conversion rates ...

Petal and Pup

SEM Performance Lead

San Francisco, CA · On-site

About the role As our SEM Performance Lead , you'll take ownership of our search performance ... rate and sessions. * Manage paid search budgets across Australia and the United States, ensuring ...

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Search Engine Rater information

What are the key skills and qualifications needed to thrive as a search engine rater?

To thrive as a Search Engine Rater, you need strong analytical skills, attention to detail, and a good understanding of web search and internet culture, often supported by a high school diploma or higher. Familiarity with online evaluation tools, search engines, and sometimes proprietary rating guidelines is typically required. Excellent communication, time management, and the ability to follow complex instructions set top performers apart. These abilities ensure that search results are accurately evaluated, improving the quality and relevance of information presented to users.

What are some common challenges faced by search engine raters, and how can they be managed?

Search Engine Raters often encounter the challenge of interpreting complex guidelines and applying them consistently across a wide range of search queries and content. Staying up-to-date with frequent updates to these guidelines requires attention to detail and adaptability. Managing productivity within strict deadlines while avoiding repetitive strain can also be difficult. To succeed, it helps to review guideline updates regularly, take scheduled breaks, and engage with available support forums or training resources to clarify uncertainties.

What is a search engine rater?

Search Engine Raters are individuals who evaluate and rate the quality and relevance of search engine results. They help companies like Google and Bing improve their algorithms by providing feedback on how well search results meet user intent. Raters follow detailed guidelines to assess webpages, images, videos, and other content, ensuring search results are useful and accurate. This role typically involves working from home on a flexible schedule and requires attention to detail and strong analytical skills.

What is the difference between Search Engine Rater vs Search Engine Evaluator?

AspectSearch Engine RaterSearch Engine Evaluator
CredentialsTypically no formal certifications requiredOften similar, with some roles preferring familiarity with search algorithms
Work EnvironmentRemote, flexible hoursRemote, flexible hours
Industry UsageUsed by companies like Google and Bing for quality assessmentSimilar, used for improving search results quality
Job FocusRating search results based on relevance and qualityEvaluating and improving search engine algorithms and results

While both roles involve assessing search results, Search Engine Raters primarily rate the relevance and quality of search results, whereas Search Engine Evaluators may have a broader role in testing and improving search engine algorithms. Both positions are remote and require similar skills, making them closely related but distinct in scope.

What are popular job titles related to Search Engine Rater jobs in California? For Search Engine Rater jobs in California, the most frequently searched job titles are:
What job categories do people searching Search Engine Rater jobs in California look for? The top searched job categories for Search Engine Rater jobs in California are:
What cities in California are hiring for Search Engine Rater jobs? Cities in California with the most Search Engine Rater job openings:
Search Engine Rater jobs near you
Infographic showing various Search Engine Rater job openings in California as of July 2026, with employment types broken down into 59% Full Time, and 41% Part Time. Highlights an 40% In-person, and 60% Remote job distribution.

SEO Analyst, iLawyer Marketing

EverService

San Diego, CA • On-site

$50K - $55K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 27 days ago

Job description

About iLawyer Marketing:

iLawyerMarketing, an EverService company, is the premiere digital marketing agency for law firms in the U.S. We specialize in helping our clients generate more leads and signed cases through smarter SEO, better paid search campaigns and by creating websites that focus on maximizing conversion rates

Summary of Position:

We are currently looking for an SEO Analyst who is passionate, innovative, and motivated to make a difference for our clients. This position manages a portfolio of Search Engine Optimization (SEO) accounts, monitors and communicates campaign progress, and is responsible for remaining current on new strategies, techniques, and processes that can improve SEO campaigns. If you are looking to step into the world of digital marketing or are a recent grad this position could be for you!

Position Responsibilities:

  • Collaborate with the SEO team to develop and execute strategies that improve online visibility and drive organic traffic
  • Conduct extensive keyword research to identify lucrative opportunities, optimize content, and drive targeted organic traffic to client websites
  • Implement on-page SEO best practices to optimize website structure, content, and metadata, ensuring maximum visibility and relevance for target keywords and topics
  • Perform regular site audits to identify technical and content-related improvements
  • Monitor and analyze rankings and SERP performance, refining SEO strategies and optimizing content based on insights
  • Analyze website performance using Google Analytics (GA4) to track KPIs and support data-driven recommendations
  • Conduct competitor analysis to glean actionable insights, identify industry trends, and inform strategic decision-making
  • Support link building efforts using 100% white-hat strategies, including outreach and relationship building
  • Execute targeted outreach initiatives to secure valuable backlink placements, analyzing profiles to identify areas for improvement
  • Deploy tactics to incrementally increase traffic numbers to client websites
  • Actively contribute to weekly brainstorm sessions, fostering a collaborative environment to exchange ideas and share insights

Requirements

  • 1+ years of hands-on experience in SEO, preferably within a small to mid-sized marketing agency, or legal marketing environment
  • Foundational understanding of on-page, off-page, and technical SEO best practices
  • Ability to optimize websites and digital content to improve search visibility and user engagement
  • Strong organizational skills with the ability to manage multiple projects and deadlines simultaneously
  • Proficient in Microsoft Office, specifically Excel
  • Experience using Google Analytics (GA4) to analyze performance and identify actionable insights
  • Working knowledge of high-quality link-building strategies, cultivating authoritative backlinks through strategic outreach and relationship-building efforts
  • Demonstrated mastery in backlink analysis and basic SEO auditing processes
  • Experience with local and video optimization preferred
  • PR experience preferred
  • This is a hybrid, in-office position located in San Diego, CA. Applicants must reside in California and be within commuting distance of the San Diego office, with the ability to work onsite three days a week.

The total compensation range for this opportunity is $50,000 - $55,000, plus benefits. This target compensation range is subject to multiple factors including role, level, experience and location. As you go through the interview process, your recruiter will work with you to identify a competitive base salary within the proposed target compensation range that will get you excited about your future with us.

Benefits

We’ve got you covered:

iLawyerMarketing is proud to offer a variety of benefits to support employees and their families, including:

  • Performance based bonuses to reward excellence
  • Medical, Dental, Vision, and Life Insurance
  • 401(k) matching to help you plan for your future
  • 6 weeks of paid parental leave for new parents
  • $2000 annual tuition reimbursement for continued education
  • Monthly data stipend to support your remote work environment
  • Paid Vacation and sick time off for work-life balance
  • 11 paid holidays to enjoy throughout the year
  • Paid days for a Cause to give back to your community
  • Paid birthday holiday to celebrate your special day
  • Comprehensive Employee Assistance Program for personal support
  • Leadership and career advancement opportunities
  • Anniversary rewards to celebrate milestones

About EverService Holdings, LLC:

EverService is a global provider of tech-enabled business solutions for companies of all sizes, helping them to grow and scale with digital marketing, website design & development, scheduling & booking services, 24/7 answering services, inbound & outbound sales, live virtual receptionists, client & patient intake, and IT services. The company focuses on end-to-end solutions specialized for the legal, medical, home services, retail and technology industries integrated with clients’ CRM, EHR and operational systems. EverService goes to market with vertically integrated, industry-leading brands.

This job description is intended to describe the general nature and level of work being performed by people assigned to this position. It is not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.

We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, disability status, protected veteran status, or any other characteristic protected by law.