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Search Engine Optimization Jobs in San Rafael, CA

Firecrawl

Off-Page SEO Specialist

San Francisco, CA · On-site +1

$140K - $180K/yr

Off-Page SEO Specialist You'll own everything that builds Firecrawl's authority off our own site - backlinks, digital PR, brand mentions, and the newer game of getting cited inside ChatGPT ...

Hercules

SEO Content Writer

San Francisco, CA · On-site +1

$100K - $250K/yr

Hercules is looking for a senior or staff level SEO Content Writer to help us educate the world on what Hercules is, how it works, and why it matters. What will you do? You will own Hercules' SEO ...

SEO

12th Grade Program Manager

San Francisco, CA · On-site

$70K - $73K/yr

Title: 12th Grade Program Manager Department: SEO High School Scholars, San Francisco Report to: Director, Programs Compensation: $70,304 - $73,000 FLSA: Exempt Location/Hours: * This is a full-time, ...

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All JobsSearch Engine Optimization JobsSearch Engine Optimization Jobs in San Rafael, CA

Search Engine Optimization information

See San Rafael, CA salary details

$38.5K

$75.1K

$114.8K

How much do search engine optimization jobs pay per year?

As of Jul 13, 2026, the average yearly pay for search engine optimization in San Rafael, CA is $75,118.00, according to ZipRecruiter salary data. Most workers in this role earn between $59,100.00 and $83,600.00 per year, depending on experience, location, and employer.

Is search engine optimization a good career?

Search Engine Optimization (SEO) is a viable career that involves improving website visibility in search engine results through skills like keyword research, content creation, and analytics. It offers opportunities in digital marketing, often requires staying updated with algorithm changes, and can be pursued as a freelance or in-house role with certifications and experience.

How much does SEO get paid?

Salaries for Search Engine Optimization (SEO) specialists vary based on experience, location, and skill level. Entry-level SEO roles typically pay between $40,000 and $60,000 annually, while experienced professionals or those in senior positions can earn $70,000 to over $100,000 per year. Certifications in digital marketing tools and strong analytical skills can influence earning potential.

How does an SEO professional typically collaborate with content creators and web developers?

SEO professionals work closely with content creators to ensure that written materials are optimized for relevant keywords, user intent, and search engine guidelines. They also collaborate with web developers to implement technical improvements, such as site speed enhancements, structured data, and mobile optimization. Regular communication and teamwork are essential, as SEO recommendations often need to be balanced with creative goals and technical feasibility. This cross-functional collaboration helps ensure that both content and website infrastructure support higher search rankings and a better user experience.

What are the key skills and qualifications needed to thrive as a Search Engine Optimization (SEO) Specialist, and why are they important?

To thrive as a Search Engine Optimization (SEO) Specialist, you need a solid grasp of keyword research, on-page and off-page optimization, analytics, and content strategy, often supported by a marketing degree or relevant certification. Familiarity with tools like Google Analytics, SEMrush, Ahrefs, and experience with content management systems (CMS) such as WordPress are typically expected. Strong analytical thinking, attention to detail, and effective communication skills help you interpret data and coordinate with writers and web developers. These skills ensure improved website visibility, increased organic traffic, and measurable business growth in a competitive digital landscape.

What is Search Engine Optimization (SEO)?

Search Engine Optimization (SEO) is the process of improving a website’s visibility in search engine results pages (SERPs), such as Google or Bing. It involves optimizing website content, structure, and technical elements to increase organic (unpaid) traffic. SEO strategies include keyword research, on-page optimization, link building, and improving user experience. The goal is to make a website more attractive to search engines and users, ultimately driving more relevant visitors. Effective SEO helps businesses reach potential customers who are actively searching for related products or services.

Is SEO dead or evolving in 2026?

Search Engine Optimization (SEO) is continuously evolving as search engines update their algorithms, emphasizing user experience, quality content, and technical optimization. SEO professionals need to stay current with changes in ranking factors, such as AI integration and voice search, and develop skills in analytics and content strategy to remain effective.

Can I get an SEO job with no experience?

Entry-level SEO positions often do not require prior experience and may focus on skills such as keyword research, content optimization, and familiarity with tools like Google Analytics or SEMrush. Gaining certifications or completing online courses can improve your chances of securing an SEO role without experience.
What cities near San Rafael, CA are hiring for Search Engine Optimization jobs? Cities near San Rafael, CA with the most Search Engine Optimization job openings:
Search Engine Optimization jobs near you
Infographic showing various Search Engine Optimization job openings in San Rafael, CA as of July 2026, with employment types broken down into 87% Full Time, 10% Part Time, 2% Contract, and 1% Nights. Highlights an 93% Physical, 1% Hybrid, and 6% Remote job distribution, with an average salary of $75,118 per year, or $36.1 per hour.
Programmatic SEO (pSEO) Consultant - Technical Advisor P/T

Programmatic SEO (pSEO) Consultant - Technical Advisor P/T

Gotham Enterprises Ltd

San Francisco, CA • Remote

$200 - $300/hr

Full-time, Part-time, Contractor

Posted 10 days ago

Job description

Job Title: Part-Time Programmatic SEO (pSEO) Technical Consultant – Healthcare Job Platform

Location: Remote (U.S. Preferred)
Job Type: Independent Contractor
Time Commitment: Approximately 5 Hours per Week

About Us

We are a rapidly growing healthcare recruitment platform connecting healthcare professionals with employers nationwide. Our mission is to become the leading destination for healthcare jobs by delivering an exceptional search experience for job seekers while providing employers with highly qualified candidates.

As we expand, we are investing heavily in Programmatic SEO (pSEO) to build scalable, high-quality landing pages that drive organic traffic across healthcare professions, specialties, locations, employers, and job types.

About the Role

We are seeking an experienced Part-Time Programmatic SEO (pSEO) Technical Consultant with a strong software development background to serve as a strategic advisor to our Software Development, SEO Team, and Marketing teams.

This is not a hands-on execution role. Instead, you'll provide technical oversight, review our pSEO implementation, validate architectural decisions, identify potential SEO risks, and help us build a scalable platform capable of supporting hundreds of thousands of search-optimized pages.

This consulting engagement requires approximately 5 hours per week with flexible scheduling.

Responsibilities
  • Review and evaluate our current Programmatic SEO architecture and implementation.
  • Provide technical guidance on building scalable SEO systems for a large healthcare job marketplace.
  • Validate architectural decisions before new features are deployed.
  • Recommend best practices for generating dynamic landing pages for:
    • Healthcare professions
    • Medical specialties
    • Cities and states
    • Employers
    • Job types
    • Certifications
    • Salary pages
  • Advise on URL structure, taxonomy, internal linking, and information architecture.
  • Review indexing strategies, canonicalization, crawlability, and duplicate-content prevention.
  • Recommend improvements for structured data (Schema.org) implementation.
  • Optimize crawl budget and improve indexation of large-scale dynamic content.
  • Work with developers to ensure SEO best practices are integrated into the product roadmap.
  • Review AI-assisted content generation strategies to ensure quality, uniqueness, and scalability.
  • Provide recommendations to improve Core Web Vitals and overall technical performance.
  • Stay current on Google's algorithm updates and emerging Programmatic SEO best practices.
  • Participate in weekly strategy meetings and provide ongoing technical guidance.
Required Qualifications
  • 10+ years of technical SEO experience.
  • Demonstrated success implementing Programmatic SEO at scale.
  • Strong software engineering or full-stack development background.
  • Experience building or advising websites with tens or hundreds of thousands of indexed pages.
  • Deep understanding of:
    • Technical SEO
    • Website architecture
    • Crawl budget optimization
    • Indexation
    • Canonical tags
    • XML sitemaps
    • Robots.txt
    • Structured data
    • Internal linking strategies
  • Experience with:
    • Google Search Console
    • Google Analytics 4
    • Ahrefs or Semrush
    • Screaming Frog
    • Looker Studio
  • Ability to collaborate effectively with developers, product managers, and marketing teams.
Preferred Qualifications
  • Experience with healthcare, staffing, recruitment, or job board platforms.
  • Experience scaling websites to millions of monthly organic visits.
  • Familiarity with AI-powered content generation and automation workflows.
  • Experience with JavaScript frameworks, Next.js, React, Node.js, Python, SQL, or similar technologies.
  • Experience with server-side rendering (SSR), static site generation (SSG), and API-driven architectures.
  • Knowledge of Google Indexing API, structured data automation, and enterprise SEO.
What Success Looks Like

Within the first few months, you will help us:

  • Validate and strengthen our pSEO architecture.
  • Improve scalability for hundreds of thousands of healthcare-specific landing pages.
  • Increase indexation and organic visibility.
  • Improve crawl efficiency and technical SEO performance.
  • Establish scalable SEO best practices that support long-term growth.
  • Help position our healthcare job platform as a leading organic search destination for healthcare employment.
Compensation

Competitive hourly consulting rate based on experience and expertise in the US, it is $200 to $300 per hour depending on skill and experience. It is flexible and can vary.

Estimated Commitment: Approximately 5 hours per week with flexible scheduling.

To Apply

Please include:

  • A summary of your Programmatic SEO experience.
  • Examples or case studies of large-scale pSEO projects you've led or advised.
  • Details of your software development background.
  • Examples of websites or platforms you've helped grow through technical SEO and Programmatic SEO.
  • Your hourly consulting rate and weekly availability.

We are looking for a strategic partner who can help us build one of the most technically advanced and search-optimized healthcare job platforms in the United States.

Requirements

Required Qualifications
  • 5+ years of technical SEO experience.
  • Demonstrated success implementing Programmatic SEO at scale.
  • Strong software engineering or full-stack development background.
  • Experience building or advising websites with tens or hundreds of thousands of indexed pages.
  • Deep understanding of:
    • Technical SEO
    • Website architecture
    • Crawl budget optimization
    • Indexation
    • Canonical tags
    • XML sitemaps
    • Robots.txt
    • Structured data
    • Internal linking strategies
  • Experience with:
    • Google Search Console
    • Google Analytics 4
    • Ahrefs or Semrush
    • Screaming Frog
    • Looker Studio
  • Ability to collaborate effectively with developers, product managers, and marketing teams.
Preferred Qualifications
  • Experience with healthcare, staffing, recruitment, or job board platforms.
  • Experience scaling websites to millions of monthly organic visits.
  • Familiarity with AI-powered content generation and automation workflows.
  • Experience with JavaScript frameworks, Next.js, React, Node.js, Python, SQL, or similar technologies.
  • Experience with server-side rendering (SSR), static site generation (SSG), and API-driven architectures.
  • Knowledge of Google Indexing API, structured data automation, and enterprise SEO.
Gotham Enterprises logo

About Gotham Enterprises

Sourced by ZipRecruiter

Gotham Enterprises, Ltd., headquartered in Queens/Fresh Meadows, NY, is a healthcare and mental‑health staffing and job placement platform that connects licensed professionals (psychiatrists, nurse practitioners, therapists, medical assistants, allied health) with in‑person, contract, per‑diem, and permanent assignments across New York State. Working through its job portal and regional offices, Gotham serves outpatient clinics, home‑care agencies, schools, and community health centers, offering roles including Licensed Mental Health Counselors (LMHC), Psychiatric–Mental Health Nurse Practitioners (PMHNP), PAs, and clinic support staff. The company is actively recruiting and retains a distributed workforce with both in‑office and remote recruiters; salaries for PMHNP roles average ~$160,000/year.

Industry

Recruiting and staffing services

Company size

201 - 500 Employees

Headquarters location

Montclair, NJ, US

Year founded

2016

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