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Search Engine Optimization Jobs in Ontario (NOW HIRING)

Black & White Zebra

Off-Page SEO Manager

Toronto, ON · On-site +1

CA$80K - CA$100K/yr

BWZ is looking for an Off-Page SEO Manager to build our link-acquisition engine from the ground up. We're investing in a more diversified, sustainable authority acquisition strategy. You'll manage ...

Black & White Zebra

Off-Page SEO Manager

Ottawa, ON · On-site +1

CA$80K - CA$100K/yr

BWZ is looking for an Off-Page SEO Manager to build our link-acquisition engine from the ground up. We're investing in a more diversified, sustainable authority acquisition strategy. You'll manage ...

Omnicom

Senior Search Strategist

Toronto, ON · Hybrid

Your passion for SEO and data driven insights will enable you to elevate marketing campaigns and enhance user experiences for worldclass brands we work with. You understand that today's user ...

Rivalry

As the SEO Content Writer, you will be responsible for producing and managing content on the Rivalry website. You will work closely with the SEO team to define content strategies and ensure ...

Marinabaysands

Search Engine Optimization (SEO) * Identify high-impact keyword opportunities aligned to user intent and business goals * Optimiseweb pages (meta data, content, internal linking) to improve organic ...

Publicis Groupe Holdings B.V

SEM Specialist

Toronto, ON · On-site

CA$55K - CA$60K/yr

Provide optimization, targeting or performance insights from reporting data. Traffic new campaigns, ads, and keywords. Complete monthly SEM reports. Help train and oversee the work of Coordinators.

Publicis Groupe Holdings B.V

SEM Specialist

Toronto, ON · On-site

CA$50K - CA$55K/yr

Provide optimization, targeting or performance insights from reporting data. Traffic new campaigns, ads, and keywords. Complete monthly SEM reports. Help train and oversee work of Coordinators ...

Klick Health

SEM Manager

Toronto, ON · Hybrid

The SEM Manager develops and optimizes paid search programs that help pharmaceutical and life ... Analyze campaign performance data and audience behavior to identify optimization opportunities and ...

Legend

Senior Organic Specialist

Toronto, ON · On-site

You'll act as a subject matter expert, partnering cross-functionally to drive scalable, data-informed SEO strategies that maximize visibility, traffic, and revenue in a highly competitive market.

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Search Engine Optimization information

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$20K

$64.2K

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How much do search engine optimization jobs pay per year?

As of Sep 8, 2026, the average yearly pay for search engine optimization in Ontario is $64,172.00, according to ZipRecruiter salary data. Most workers in this role earn between $44,000.00 and $76,000.00 per year, depending on experience, location, and employer.

What is search engine optimization (SEO)?

Search Engine Optimization (SEO) is the process of improving a website’s visibility in search engine results pages (SERPs), such as Google or Bing. It involves optimizing website content, structure, and technical elements to increase organic (unpaid) traffic. SEO strategies include keyword research, on-page optimization, link building, and improving user experience. The goal is to make a website more attractive to search engines and users, ultimately driving more relevant visitors. Effective SEO helps businesses reach potential customers who are actively searching for related products or services.

What skills and qualifications are needed to thrive as a search engine optimization (SEO) specialist?

To thrive as a Search Engine Optimization (SEO) Specialist, you need a solid grasp of keyword research, on-page and off-page optimization, analytics, and content strategy, often supported by a marketing degree or relevant certification. Familiarity with tools like Google Analytics, SEMrush, Ahrefs, and experience with content management systems (CMS) such as WordPress are typically expected. Strong analytical thinking, attention to detail, and effective communication skills help you interpret data and coordinate with writers and web developers. These skills ensure improved website visibility, increased organic traffic, and measurable business growth in a competitive digital landscape.

How does a search engine optimization (SEO) professional typically collaborate with content creators and web developers?

SEO professionals work closely with content creators to ensure that written materials are optimized for relevant keywords, user intent, and search engine guidelines. They also collaborate with web developers to implement technical improvements, such as site speed enhancements, structured data, and mobile optimization. Regular communication and teamwork are essential, as SEO recommendations often need to be balanced with creative goals and technical feasibility. This cross-functional collaboration helps ensure that both content and website infrastructure support higher search rankings and a better user experience.

Can you get a search engine optimization job with no experience?

Entry-level SEO jobs often do not require prior experience and may focus on skills like keyword research, content optimization, and familiarity with tools such as Google Analytics or SEMrush. Gaining certifications or building a portfolio through personal projects can improve chances of securing an SEO position without experience.

Is it hard to get a job in search engine optimization?

Getting a job in search engine optimization (SEO) can be competitive, but it is accessible with relevant skills such as keyword research, analytics, and familiarity with tools like Google Analytics and SEMrush. Building a strong portfolio, gaining certifications, and staying updated on industry trends can improve employment prospects.

What are the most commonly searched types of Search Engine Optimization jobs in Ontario?

The most popular types of Search Engine Optimization jobs in Ontario are:

What are popular job titles related to Search Engine Optimization jobs in Ontario?

For Search Engine Optimization jobs in Ontario, the most frequently searched job titles are:

What job categories do people searching Search Engine Optimization jobs in Ontario look for?

The top searched job categories for Search Engine Optimization jobs in Ontario are:

What cities in Ontario are hiring for Search Engine Optimization jobs?

Cities in Ontario with the most Search Engine Optimization job openings:

Search Engine Optimization jobs near you
Infographic showing various Search Engine Optimization job openings in Ontario as of August 2026, with employment types broken down into 18% Internship, 63% Full Time, and 19% Contract. Highlights an 68% In-person, and 32% Remote job distribution, with an average salary of $64,172 per year, or $30.9 per hour.

Senior Manager, SEM & SEO Strategy

EQ Bank | Canada's Challenger Bank

Toronto, ON • On-site

Full-time

Medical, Dental, Vision, Life, PTO

Re-posted 17 days ago

Job description

Join a Challenger
At EQ, we're remaking banking so every Canadian gets ahead, every day. Serving nearly 4 million Canadians from coast to coast, we offer a wide variety of financial services from banking and lending, to trust and credit union solutions. 
We've been at this since 1970, challenging the conventions of traditional banking with smarter, faster, and more connected financial experiences.
What's kept us moving?  The people behind it all: challengers who ask better questions, push back on old assumptions, and look for a better way forward.
If you're driven to help reshape how banking works for Canadians and the businesses that power our economy, this could be your next big opportunity. 
We can't wait to get to know you! 


The Work
 

The Senior Manager, SEO & SEM Performance is responsible for driving digital acquisition of credit & banking products through cutting edge search campaigns that are powered by data, scaled efficiently through rigorous experimentation and are centered around the customer. You will leverage your effective storytelling skills to showcase the value of the search journey in driving business results. You will flex your collaborative & strategic leadership style to ensure the flawless planning and execution of a highly matrixed media strategy & team, designed to fundamentally deliver acquisition growth for the business.  

What You'll Do!
  • Lead the team responsible for the development and execution of SEM, and Paid AI strategies and initiatives that drive conversion and acquisition (quality results at accelerated volumes and efficient costs). Two SEM specialists, and one Manager of SEO. 
  • Build data-driven and customer focused plans across Paid Search, Performance Max and content opportunities for organic visibility. 
  • Be a thought leader in Paid Search & Organic (traditional SERP & AI) strategies and effectively influence these ideas to business stakeholders to gain confidence and alignment. 
  • Work directly with Brand Marketing on Content roadmaps and strategies to boost the visibility of our brand and products in SERP's and AI Overviews. 
  • Collaborate with Digital Platforms on technical SEO implementation.  
  • Collaborate with the Acquisition Targeting team to identify opportunities to leverage first-party data for targeting and measurement. 
  • Define, measure and report on KPIs that hold SEM investments accountable to desired business outcomes, including the Cost Per Activation & ROI. 
  • Lead the learning and development of emerging Generative and Answer Engine Optimization tactics. 
  • Report on the effectiveness of SEM investments to senior stakeholders during weekly, monthly, and quarterly business reviews. 
  • Partner with cross functional acquisition strategy teams to plan acquisition targets. 
  • Streamline processes to maximize time spent on value-added planning and optimization. 
  • Work with finance and contract partners for new vendor on-boarding, and resolution of billing accruals. 
What You Bring!
  • Post-secondary degree/diploma in a related field (Business, Marketing, Advertising) 
  • Experience in Financial Services (Credit Card and Deposit Acquisition) is a strong asset. 
  • 7+ years of experience in SEM & SEO and execution including 2-3 years of experience managing a team of digital media practitioners. 
  • Demonstrated ability to meet and exceed KPIs. 
  • Familiar with organic monitoring tools such as Screaming Frog, SEMRush, Google Search Console, Google Analytics, and Webmaster Tools. 
  • Demonstrated working knowledge of buying platforms like SA360, Google Ads, and Microsoft Ads. 
  • A strong grasp of the agile methodology is an asset but not required. 
  • An analytical thinker with the ability to turn data into actionable insights and effective paid media strategies.  
  • A critical thinker with the ability to develop a POV and implications based on data, and present findings to key stakeholders. 
  • Collaborative and positive attitude with passion for questioning assumptions and answering questions with data, to unlock value for the business & the enterprise. 
  • Self-directed, proactive, able to define a vision and effectively lead the team through the execution of said vision. 
  • Strong in Excel and reporting automation / experience using Business Intelligence tools (Looker, Google Data Studio or equivalent). 
  • Excellent priority management skills demonstrated with both stakeholder partners & media specialists 
  • Possess a passion for the search ecosystem, a curiosity to keep learning, and a deep understanding of emerging trends in AI and measurement tools. 
What we offer [For full-time permanent roles]
 
Competitive discretionary bonus 
Market leading RRSP match program
  Medical, dental, vision, life, and disability benefits
  Employee Share Purchase Plan
Maternity/Parental top-up while you care for your little one
Generous vacation policy and personal days 
  Virtual events to connect with your fellow colleagues
  Professional development and comprehensive Career Development program
  A fulfilling opportunity to join one of the top FinTechs and help create a new kind of banking experience
 
The incumbent will be working hybrid and in office time will be spent working from EQ Bank's additional office space located at 2200-25 Ontario Street, Toronto, ON.


Equity, Diversity & Inclusion

EQ is committed to building an inclusive, accessible environment where every employee feels valued, respected, and supported. We believe our organization is stronger - and our people thrive - when we honour and celebrate diverse experiences, identities, and perspectives. We're equally committed to supporting your growth, both professionally and personally.

We provide a barrierfree recruitment process and work environment. If you require accommodations at any stage, we will work with you to ensure you can bring your best self to the process and beyond.

As part of our recruitment process, EQ uses AI to help screen, assess, and/or select applicants for this position. All AI-enabled outputs are reviewed and validated by our talent team. All candidates considered for hire must successfully complete a criminal background check and credit check. While we appreciate every application, an EQ recruiter will contact only those whose skills and experience most closely match the requirements of the role.
EQB Inc. (TSX: EQB) is the parent company of Equitable Bank, the country's seventh-largest Schedule I bank by assets, which operates EQ Bank, Canada's Challenger Bank. EQB Inc. serves nearly 4 million Canadians and manages approximately $150 billion in combined assets under management and administration. 
To learn more, visit eqb.investorroom.com and eqbank.ca.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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