Working knowledge of technical SEO and emerging GEO/AI search signals, you understand how search engines and LLMs index and surface content * Experience managing global web infrastructure multi ...
Working knowledge of technical SEO and emerging GEO/AI search signals, you understand how search engines and LLMs index and surface content * Experience managing global web infrastructure multi ...
Director of Marketing Technology & Development
Lehi, UT · On-site
$130 - $150/hr
Working knowledge of technical SEO and emerging GEO/AI search signals, you understand how search engines and LLMs index and surface content * Experience managing global web infrastructure ...
Director of Marketing Technology & Development
Lehi, UT · On-site
$130 - $150/hr
Working knowledge of technical SEO and emerging GEO/AI search signals, you understand how search engines and LLMs index and surface content * Experience managing global web infrastructure ...
Director of Marketing Technology & Development
Lehi, UT · On-site
$120 - $160/hr
Working knowledge of technical SEO and emerging GEO/AI search signals, you understand how search engines and LLMs index and surface content * Experience managing global web infrastructure ...
Director of Marketing Technology & Development
Lehi, UT · On-site
$120 - $160/hr
Working knowledge of technical SEO and emerging GEO/AI search signals, you understand how search engines and LLMs index and surface content * Experience managing global web infrastructure ...
Regional Marketing Manager
Draper, UT · On-site
Formulates plan for marketing objectives and leveraging SEM, SEO and Display to their fullest * Works with Operational Marketing Manager and other department heads on strategic planning * Drives KPIs ...
Regional Marketing Manager
Draper, UT · On-site
Formulates plan for marketing objectives and leveraging SEM, SEO and Display to their fullest * Works with Operational Marketing Manager and other department heads on strategic planning * Drives KPIs ...
Formulates plan for marketing objectives and leveraging SEM, SEO and Display to their fullest * Works with Operational Marketing Manager and other department heads on strategic planning * Drives KPIs ...
Formulates plan for marketing objectives and leveraging SEM, SEO and Display to their fullest * Works with Operational Marketing Manager and other department heads on strategic planning * Drives KPIs ...
Keywords: SEO sales, search engine optimization sales.
Keywords: SEO sales, search engine optimization sales.
E-Commerce & Marketing Assistant
Murray, UT · On-site
$37K - $47K/yr
A working grasp of SEO basics and eagerness to learn more * Clear communication, solid organization, and a "figure‐it‐out" attitude Internships, freelance gigs, or coursework in marketing ...
Quick apply
E-Commerce & Marketing Assistant
Murray, UT · On-site
$37K - $47K/yr
A working grasp of SEO basics and eagerness to learn more * Clear communication, solid organization, and a "figure‐it‐out" attitude Internships, freelance gigs, or coursework in marketing ...
The Sr. Digital Marketing Manager will own the digital roadmap across paid media, SEO/GEO, email/SMS, website performance, and conversion optimization. This individual will provide strategic ...
The Sr. Digital Marketing Manager will own the digital roadmap across paid media, SEO/GEO, email/SMS, website performance, and conversion optimization. This individual will provide strategic ...
E-Commerce & Marketing Assistant
Murray, UT · On-site
$37K - $47K/yr
A working grasp of SEO basics and eagerness to learn more * Clear communication, solid organization, and a "figure‐it‐out" attitude Internships, freelance gigs, or coursework in marketing ...
Quick apply
E-Commerce & Marketing Assistant
Murray, UT · On-site
$37K - $47K/yr
A working grasp of SEO basics and eagerness to learn more * Clear communication, solid organization, and a "figure‐it‐out" attitude Internships, freelance gigs, or coursework in marketing ...
Senior Manager, eCommerce
$75 - $90/hr
The role leads the integrated channel-performance agenda across paid media, email, SEO, site ... Managing assigned media, agency, vendor, and channel budgets. * Recommend allocation and ...
Senior Manager, eCommerce
$75 - $90/hr
The role leads the integrated channel-performance agenda across paid media, email, SEO, site ... Managing assigned media, agency, vendor, and channel budgets. * Recommend allocation and ...
Senior Manager, eCommerce (4-6 Month Contract)
Lehi, UT · On-site
$75 - $90/hr
The role leads the integrated channel-performance agenda across paid media, email, SEO, site ... Managing assigned media, agency, vendor, and channel budgets. * Recommend allocation and ...
Senior Manager, eCommerce (4-6 Month Contract)
Lehi, UT · On-site
$75 - $90/hr
The role leads the integrated channel-performance agenda across paid media, email, SEO, site ... Managing assigned media, agency, vendor, and channel budgets. * Recommend allocation and ...
Regional Marketing Manager
Draper, UT · On-site
Formulates plan for marketing objectives and leveraging SEM, SEO and Display to their fullest * Works with Operational Marketing Manager and other department heads on strategic planning * Drives KPIs ...
Regional Marketing Manager
Draper, UT · On-site
Formulates plan for marketing objectives and leveraging SEM, SEO and Display to their fullest * Works with Operational Marketing Manager and other department heads on strategic planning * Drives KPIs ...
... grow our client's search engine marketing campaigns. DigitalMarketing.com's paid search ... optimization • Budget tracking • Reporting • Provide custom daily reports for management • ...
... grow our client's search engine marketing campaigns. DigitalMarketing.com's paid search ... optimization • Budget tracking • Reporting • Provide custom daily reports for management • ...
Account Manager
$80K/yr
Coordinate with internal teams--including paid media, creative, SEO, and email/SMS--to ensure ... Manage client expectations, timelines, and deliverables with professionalism and clarity. * Stay ...
Quick apply
Account Manager
$80K/yr
Coordinate with internal teams--including paid media, creative, SEO, and email/SMS--to ensure ... Manage client expectations, timelines, and deliverables with professionalism and clarity. * Stay ...
Marketing Account Manager
Draper, UT · On-site
Duties/Responsibilities Formulates plan for marketing objectives and leveraging SEM, SEO and Display to their fullest Works with Operational Marketing Manager and other department heads on strategic ...
Marketing Account Manager
Draper, UT · On-site
Duties/Responsibilities Formulates plan for marketing objectives and leveraging SEM, SEO and Display to their fullest Works with Operational Marketing Manager and other department heads on strategic ...
The Sr. Digital Marketing Manager will own the digital roadmap across paid media, SEO/GEO, email/SMS, website performance, and conversion optimization. This individual will provide strategic ...
The Sr. Digital Marketing Manager will own the digital roadmap across paid media, SEO/GEO, email/SMS, website performance, and conversion optimization. This individual will provide strategic ...
Owala Sr. Digital Marketing Manager
Lehi, UT · On-site
$90 - $120/hr
The Sr. Digital Marketing Manager will own the digital roadmap across paid media, SEO/GEO, email/SMS, website performance, and conversion optimization. This individual will provide strategic ...
Owala Sr. Digital Marketing Manager
Lehi, UT · On-site
$90 - $120/hr
The Sr. Digital Marketing Manager will own the digital roadmap across paid media, SEO/GEO, email/SMS, website performance, and conversion optimization. This individual will provide strategic ...
... , SEO, paid social, programmatic display, connected TV (CTV/OTT), out-of-home (OOH), and direct mail. * Own end-to-end campaign management: planning, trafficking, optimization, and reporting for all ...
... , SEO, paid social, programmatic display, connected TV (CTV/OTT), out-of-home (OOH), and direct mail. * Own end-to-end campaign management: planning, trafficking, optimization, and reporting for all ...
Support SEO initiatives and website updates that improve visibility, engagement, and long-term growth. QUALIFICATIONS: * 3+ Years' experience managing paid advertising campaigns across Meta, Google ...
Support SEO initiatives and website updates that improve visibility, engagement, and long-term growth. QUALIFICATIONS: * 3+ Years' experience managing paid advertising campaigns across Meta, Google ...
Digital Marketing Specialist (Part-Time)
American Fork, UT · On-site
$22 - $25/hr
Support SEO initiatives and website updates that improve visibility, engagement, and long-term growth. QUALIFICATIONS: * 3+ Years' experience managing paid advertising campaigns across Meta, Google ...
Digital Marketing Specialist (Part-Time)
American Fork, UT · On-site
$22 - $25/hr
Support SEO initiatives and website updates that improve visibility, engagement, and long-term growth. QUALIFICATIONS: * 3+ Years' experience managing paid advertising campaigns across Meta, Google ...
Search Engine Optimization Manager information
See Riverton, UT salary details
$38.6K - $46.9K
3% of jobs
$46.9K - $55.2K
4% of jobs
$55.2K - $63.5K
9% of jobs
$67.2K is the 25th percentile. Wages below this are outliers.
$63.5K - $71.8K
18% of jobs
$71.8K - $80K
15% of jobs
The median wage is $80.3K / yr.
$80K - $88.3K
17% of jobs
$92.1K is the 75th percentile. Wages above this are outliers.
$88.3K - $96.6K
19% of jobs
$96.6K - $104.9K
7% of jobs
$104.9K - $113.2K
3% of jobs
$113.2K - $121.5K
2% of jobs
$121.5K - $129.8K
2% of jobs
$38.6K
$83.2K
$129.8K
How much do search engine optimization manager jobs pay per year?
What is the difference between Search Engine Optimization Manager vs Content Marketing Manager?
| Aspect | Search Engine Optimization Manager | Content Marketing Manager |
|---|---|---|
| Primary Focus | Optimizing website content for search engines to improve rankings | Creating and managing content strategies to engage audiences |
| Required Skills | SEO tools, keyword research, analytics, technical SEO | Content creation, storytelling, social media, branding |
| Work Environment | Digital marketing teams, SEO agencies, in-house marketing | Content teams, marketing departments, media agencies |
| Common Certifications | Google Analytics, SEO certifications, HubSpot Content Marketing | Content marketing certifications, HubSpot Content Marketing, Google Analytics |
The Search Engine Optimization Manager primarily focuses on improving website visibility through technical and strategic SEO practices. In contrast, the Content Marketing Manager concentrates on developing engaging content to attract and retain audiences. While both roles require strong digital marketing skills and often collaborate, their core responsibilities differ, making this comparison useful for those exploring career paths or hiring needs in digital marketing.
What are some common challenges faced by search engine optimization managers, and how can they be addressed?
What does a search engine optimization manager do?
As a search engine optimization manager, your primary duties are to develop and implement a company’s SEO strategy. You work with marketing and sales managers to determine the goals of your company and then direct your department to carry out tactics to meet those goals. These tactics include creating web-optimized content for a website, developing a corpus of keywords that drive traffic to the website, developing social media campaign strategies, and improving the performance of search engine results. You also help hire and train new writers and content developers.
What are the key skills and qualifications needed to thrive as a search engine optimization manager, and why are they important?

Full-time
Medical, Dental, Vision, Life, Retirement, PTO
Re-posted 16 days ago
Job description
Own pattern.com and all marketing web properties globally: architecture, performance, CMS, conversion optimization, and a forward-looking product roadmap aligned to pipeline goals across all regions
Lead the MarTech strategy that supports all marketing initiatives, anchored in integrating the marketing stack into Salesforce. Evaluate, rationalize, and own every tool, from marketing automation to analytics and emerging platforms, including make-vs-buy decisions and vendor negotiations. Partner with Revenue Operations as the marketing technology lead, owning the operational sync between marketing systems and Salesforce so leads, scoring, and campaign data flow cleanly and the funnel runs end to end
Own the technical SEO and GEO infrastructure that makes Pattern discoverable in both traditional search and AI-powered engines (ChatGPT, Claude, Gemini), including Core Web Vitals, structured data, schema markup, and global multi-region configuration
Build and maintain the full measurement stack: tag management, conversion APIs, server-side tracking, UTM governance, and attribution modeling that connects spend to pipeline
Write code alongside the development team on frontend, backend, and integration challenges using modern tooling and AI-assisted development workflows
Manage and grow a distributed development team including a Lead Technologist and Testing and Optimization Manager, setting engineering standards, sprint priorities, and code review culture
Build and manage a systematic A/B testing and CRO program across the website, landing pages, and email, using behavioral analytics alongside quantitative data to prioritize conversion opportunities
Partner with Content and Demand teams to scale AI-powered workflows: automated content pipelines, LLM integrations, and n8n automations that increase throughput without proportional headcount growth
14+ years in marketing technology, growth engineering, or digital marketing with a track record of building and scaling, not just managing and maintaining
You write code: proficiency in modern JavaScript/TypeScript, HTML/CSS, and at least one backend language or scripting environment - you can open a pull request, debug a broken integration, and build prototypes; experience with AI-assisted dev tools (GitHub Copilot, Claude, Cursor) is expected
Hands-on experience with enterprise CRM and marketing automation platforms. You understand the data model deeply, not just the campaign UI
Proven ownership of a marketing website at scale: CMS architectures, performance optimization, and the frontend/backend boundary well enough to make and defend technical decisions
Experience managing distributed technical teams across time zones, setting direction, running sprints, and holding quality standards while remaining a hands-on contributor
Strong command of attribution modeling, server-side tracking, tag management, and data integrity practices. You know where measurement breaks and how to fix it
Working knowledge of technical SEO and emerging GEO/AI search signals, you understand how search engines and LLMs index and surface content
Experience managing global web infrastructure multi-region delivery, geo-testing, hreflang, international compliance, and validating site performance from multiple geographic locations
Experience with experimentation platforms and a rigorous, hypothesis-driven testing mindset - you've run programs, not just individual tests
Fluent in AI automation tools and custom API development. You are comfortable building integrations, not just consuming them
The marketing website performs reliably across all global regions, with measurable improvement in Core Web Vitals, conversion rates, and organic discoverability in both traditional and AI-powered search
The MarTech stack is rationalized - every tool earns its seat with clear ROI, clean data flows to Sales, and no data rot
Attribution is trustworthy - marketing leadership has a single, accurate view of spend-to-pipeline across every channel in real time
The development team ships fast without accumulating technical debt, operating with clear engineering standards, a healthy sprint cadence, and a code review culture that scales
AI-powered workflows visibly increase marketing throughput without proportional headcount growth, with measurable impact on content velocity and campaign execution
Report directly to the CMO with full visibility into Pattern's executive strategy and a mandate that spans the full stack
Build and lead a growing distributed development team as Pattern scales globally across North America, Europe, and Asia-Pacific
Shape the technical foundation of one of the most ambitious marketing builds in the ecommerce industry, with access to 77 trillion marketplace data points and Pattern's proprietary AI platform (Pattern Intelligence)
Grow this function as Pattern scales toward its next chapter, with the opportunity to expand team scope, budget, and influence as the infrastructure matures
30 days: Complete a thorough audit of the existing MarTech stack, web infrastructure, attribution setup, and development team. Identify critical gaps, quick wins, and areas of technical debt
60 days: Establish engineering standards and a sprint cadence for the development team, and deliver a prioritized roadmap for pattern.com and the MarTech stack aligned to the CMO's pipeline goals
90 days: Ship meaningful improvements to site performance or attribution accuracy, rationalize at least one underperforming tool, and have a clear 12-month build plan with defined milestones and resourcing needs
We are looking for individuals who are:
Game Changers- A game changer is someone who looks at problems with an open mind and shares new ideas with team members, regularly reassesses existing plans and attaches a realistic timeline to goals, makes profitable, productive, and innovative contributions, and actively pursues improvements to Pattern's processes and outcomes.
Data Fanatics- A data fanatic is someone who recognizes problems and seeks to understand them through data, draws unbiased conclusions based on data that lead to actionable solutions, and continues to track the effects of the solutions using data.
Partner Obsessed- An individual who is partner obsessed clearly explains the status of projects to partners and relies on constructive feedback, actively listens to partner's expectations, and delivers results that exceed them, prioritizes the needs of your partners, and takes the time to create a personable experience for those interacting with Pattern.
Team of Doers- Someone who is a part of a team of doers uplifts team members and recognizes their specific contributions, takes initiative to help in any circumstance, actively contributes to supporting improvements, and holds themselves accountable to the team as well as to partners.
Initial phone interview with Pattern's talent acquisition team
Video interview with a hiring manager
Onsite interview with a panel of department leaders
Professional reference checks
Executive review
Offer
Discuss professional accomplishments with specific data to quantify examples
Provide insights on how you can add value and be the best addition to the team
Focus on mentioning how you would be partner obsessed at Pattern
Share experience on any side projects related to data and analytics
About Pattern Health
Sourced by ZipRecruiter
Industry
Health care and social assistance
Company size
11 - 50 Employees
Headquarters location
Durham, NC, US
Year founded
2016