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Search Engine Optimization Manager Jobs in Lafayette, LA

AGI Industries

Marketing Manager

Lafayette, LA · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Oversee digital marketing efforts (email campaigns, SEO/SEM, paid media, analytics) * Ensure brand consistency across all platforms and materials Vendor & Agency Management * Manage relationships ...

A G I Industries Inc

Marketing Manager

Lafayette, LA

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Oversee digital marketing efforts (email campaigns, SEO/SEM, paid media, analytics) * Ensure brand consistency across all platforms and materials Vendor & Agency Management * Manage relationships ...

Townsquare Media

Multi-Media Account Executive

Lafayette, LA

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

... SEO, web design, and programmatic marketing. What You'll Do: As a key member of our Lafayette sales team, you'll take full ownership of building and managing a book of business. You'll focus on ...

Townsquare Media

Multi-Media Account Executive

Lafayette, LA · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

... SEO, web design, and programmatic marketing. What You'll Do: As a key member of our Lafayette sales team, you'll take full ownership of building and managing a book of business. You'll focus on ...

Townsquare Media

Multi-Media Account Executive

Lafayette, LA · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

... SEO, web design, and programmatic marketing. What You'll Do: As a key member of our Lafayette sales team, you'll take full ownership of building and managing a book of business. You'll focus on ...

Epperly Tire

AUTOMOTIVE SERVICE MANAGER

Lafayette, LA

  • Medical

  • Dental

  • Vision

  • Retirement

Invite a friend Back to job search We are now hiring highly motivated people who like to utilize ... Skill set should include but not be limited to; HVAC, computer & flow chart diagnostics (engine ...

Epperly Tire

AUTOMOTIVE SERVICE MANAGER

Lafayette, LA · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

Invite a friend Back to job search We are now hiring highly motivated people who like to utilize ... Skill set should include but not be limited to; HVAC, computer & flow chart diagnostics (engine ...

Trax Tires

AUTOMOTIVE SERVICE MANAGER

Lafayette, LA

  • Medical

  • Dental

  • Vision

  • Retirement

Invite a friend Back to job search We are now hiring highly motivated people who like to utilize ... Skill set should include but not be limited to; HVAC, computer & flow chart diagnostics (engine ...

Trax Tires

AUTOMOTIVE SERVICE MANAGER

Lafayette, LA

  • Medical

  • Dental

  • Vision

  • Retirement

Invite a friend Back to job search We are now hiring highly motivated people who like to utilize ... Skill set should include but not be limited to; HVAC, computer & flow chart diagnostics (engine ...

Danos, LLC

Natural Gas Mechanic

Broussard, LA · On-site

This role requires the ability to troubleshoot and service various equipment, ensuring optimal ... Conduct diesel engine or pump repairs, as applicable. * Read and interpret drawings and technical ...

Danos, LLC

Natural Gas Mechanic

Broussard, LA · On-site

This role requires the ability to troubleshoot and service various equipment, ensuring optimal ... Conduct diesel engine or pump repairs, as applicable. * Read and interpret drawings and technical ...

Danos, LLC

Natural Gas Mechanic

Broussard, LA · On-site

This role requires the ability to troubleshoot and service various equipment, ensuring optimal ... Conduct diesel engine or pump repairs, as applicable. * Read and interpret drawings and technical ...

Burckhardt Compression

Service Technician II

New Iberia, LA · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

... of gas engine compressor packages and associate equipment for multiple applications ... Provide input to Supervisor on personnel and materials needs to provide optimal job planning.

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All JobsSearch Engine Optimization JobsSearch Engine Optimization Manager JobsSearch Engine Optimization Manager Jobs in Lafayette, LA

Search Engine Optimization Manager information

See Lafayette, LA salary details

$38.2K

$82.3K

$128.4K

How much do search engine optimization manager jobs pay per year?

As of Aug 16, 2026, the average yearly pay for search engine optimization manager in Lafayette, LA is $82,326.00, according to ZipRecruiter salary data. Most workers in this role earn between $66,800.00 and $93,100.00 per year, depending on experience, location, and employer.

What is the difference between Search Engine Optimization Manager vs Content Marketing Manager?

AspectSearch Engine Optimization ManagerContent Marketing Manager
Primary FocusOptimizing website content for search engines to improve rankingsCreating and managing content strategies to engage audiences
Required SkillsSEO tools, keyword research, analytics, technical SEOContent creation, storytelling, social media, branding
Work EnvironmentDigital marketing teams, SEO agencies, in-house marketingContent teams, marketing departments, media agencies
Common CertificationsGoogle Analytics, SEO certifications, HubSpot Content MarketingContent marketing certifications, HubSpot Content Marketing, Google Analytics

The Search Engine Optimization Manager primarily focuses on improving website visibility through technical and strategic SEO practices. In contrast, the Content Marketing Manager concentrates on developing engaging content to attract and retain audiences. While both roles require strong digital marketing skills and often collaborate, their core responsibilities differ, making this comparison useful for those exploring career paths or hiring needs in digital marketing.

What are some common challenges faced by search engine optimization managers, and how can they be addressed?

Search Engine Optimization Managers often encounter challenges such as keeping up with frequent algorithm updates, measuring the true impact of SEO efforts, and aligning strategies across different departments. Staying informed through industry news and continuous learning is key to adapting to search engine changes. Collaborating closely with content, web development, and marketing teams helps ensure alignment and maximizes SEO effectiveness. Utilizing analytics tools and setting clear KPIs can also aid in tracking progress and demonstrating ROI to stakeholders.

What does a search engine optimization manager do?

As a search engine optimization manager, your primary duties are to develop and implement a company’s SEO strategy. You work with marketing and sales managers to determine the goals of your company and then direct your department to carry out tactics to meet those goals. These tactics include creating web-optimized content for a website, developing a corpus of keywords that drive traffic to the website, developing social media campaign strategies, and improving the performance of search engine results. You also help hire and train new writers and content developers.

What are the key skills and qualifications needed to thrive as a search engine optimization manager, and why are they important?

To thrive as a Search Engine Optimization (SEO) Manager, you need a deep understanding of SEO strategies, keyword research, analytics, and content optimization, often supported by a degree in marketing or a related field. Familiarity with tools such as Google Analytics, SEMrush, Ahrefs, and certifications like Google Analytics or HubSpot SEO are typically required. Strong analytical thinking, communication, and project management skills help SEO Managers collaborate effectively and adapt to algorithm changes. These abilities are crucial for driving organic traffic, improving website rankings, and achieving business growth through search visibility.
More about Search Engine Optimization Manager jobs

What cities near Lafayette, LA are hiring for Search Engine Optimization Manager jobs?

Cities near Lafayette, LA with the most Search Engine Optimization Manager job openings:

Search Engine Optimization Manager jobs near you
Infographic showing various Search Engine Optimization Manager job openings in Lafayette, LA as of August 2026, with employment types broken down into 1% As Needed, 84% Full Time, 14% Part Time, and 1% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $82,326 per year, or $39.6 per hour.

Digital Marketing Director

J&J Exterminating

Lafayette, LA • On-site, Remote

Full-time

Posted 10 days ago

Job description

Description

About Us

We're a fast-growing, multi-location home services company specializing in pest control and termite

control treatments and services, with 300+ team members and an expanding footprint across Louisiana and Texas. Built on strong operational excellence and trusted service, J&J Exterminating is proudly ranked in the Top 100 Pest Control Companies in the nation!


About the Role

We're hiring a Digital Marketing Director to own our entire digital performance engine - the budget,

the channels, and the specialist teams and agency partners behind them - across both residential (B2C) and commercial (B2B) segments. Success here is measured in numbers: lead volume, revenue growth, and measurable ROI.


This is a hands-on, deeply technical seat for a leader fluent in Google Ads, Local Services Ads (LSAs), SEO/GEO, and the fast-moving world of AI search. If you geek out over keyword strategy, bid mechanics, ROAS, and LLM visibility, we want to talk. The role is primarily in-office at our Lafayette home office; greater Lafayette area candidates are strongly preferred, with candidates from our other Louisiana markets - Baton Rouge, New Orleans, Lake Charles, and Crowley - close behind.


What You'll Own


Paid Media &Performance Growth

  • Full-funnel digital strategy across B2C and B2B - Google Ads, LSAs, paid search aggregators, display, and programmatic.
  • The full marketing budget and its core KPIs: cost per lead, ROAS, conversion rates, and lead attribution.
  • Seasonal campaigns timed to peak pest cycles across every market.

SEO, GEO & Local Search

  • SEO and Generative Engine Optimization (GEO) strategy, including visibility in Google AI Overviews, ChatGPT, Perplexity, and other LLM search results.
  • Google Business Profiles and Apple Business Connect listings for every branch - local pack rankings, reviews, and map traffic.

Website, Email & Campaigns

  • Website strategy, development, and CMS optimization to support SEO/GEO, conversion rates, and multi-location needs.
  • Email marketing programs - nurture, retention, and reactivation - with strong segmentation.
  • Integrated campaigns, developed with the team on creative and messaging.

Attribution & Reporting

  • A marketing attribution system connecting CRM, call tracking, and all digital channels for accurate lead-source and ROI visibility.
  • Performance reporting to leadership on channel performance, spend efficiency, and lead flow.

Team & Agency Management

  • Specialist teams and agency partners across paid search, SEO, analytics, and campaign execution.
  • Evaluation and adoption of AI tools, platform updates, and new technology as search evolves

Requirements

What You Bring

  • 6+ years in digital marketing, including 3+ years leading paid media, SEO, and analytics.
  • 2+ years of client-side (in-house) experience preferred - home services experience is a plus.
  • Deep hands-on command of Google Ads, LSAs, SEO/GEO tools, Google Analytics, Tag Manager, keyword strategy, bid management, performance reporting, and attribution.
  • A track record of scaling digital channels, proving ROI, and leading cross-functional teams in multi-location or service-based businesses.
  • Insatiable curiosity about algorithm changes, emerging platforms, and AI-powered search.
  • An owner's mentality - you want to own results, not just manage vendors.
  • Greater Lafayette area candidates strongly preferred - this is a primarily in-office role at our Lafayette home office. Candidates in our other Louisiana markets (Baton Rouge, New Orleans, Lake Charles, Crowley) are also encouraged to apply.


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