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Sales Development Representative Jobs in Lancaster, PA

Penske

Sales Development Representative

Reading, PA · On-site

... in sales and business development at Penske. Major Responsibilities: - Make outbound calls to ... Physical Requirements: - The physical and mental demands described here are representative of those ...

Penske

Sales Development Representative

Reading, PA · On-site

... in sales and business development at Penske. Major Responsibilities: - Make outbound calls to ... Physical Requirements: - The physical and mental demands described here are representative of those ...

Aerotek

Sales Internship

York, PA · On-site

$14.75 - $20/hr

Successful completion of the program could potentially lead to a full time job offer into our Sales Development Representative program that will accelerate your sales career! Why Aerotek? Aerotek is ...

Aerotek

Sales Internship

York, PA

$14.75 - $20/hr

Successful completion of the program could potentially lead to a full time job offer into our Sales Development Representative program that will accelerate your sales career! Why Aerotek? Aerotek is ...

Pure Water Technology of Central PA, Inc

Be Seen First

(B2B) - Inside Sales | $50K-$80K+

Lancaster, PA · On-site

$17/hr

Business Development Representative (B2B) - Inside Sales | $50K-$80K+ | No Nights/Weekends Want a job where your effort directly impacts your paycheck? Join Pure Water Technology and start building a ...

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All JobsSales Development Representative JobsSales Development Representative Jobs in Lancaster, PA

Sales Development Representative information

See Lancaster, PA salary details

$27.7K

$53.5K

$86.5K

How much do sales development representative jobs pay per year?

As of Aug 24, 2026, the average yearly pay for sales development representative in Lancaster, PA is $53,469.00, according to ZipRecruiter salary data. Most workers in this role earn between $40,800.00 and $59,300.00 per year, depending on experience, location, and employer.

What is a sales development representative?

Sales Development Representatives (SDRs) are professionals responsible for identifying and qualifying potential customers for a company’s products or services. They focus on outbound prospecting, engaging with leads through calls, emails, and social media, and setting up meetings or appointments for the sales team. SDRs play a crucial role in building the sales pipeline by generating and nurturing leads before passing them to account executives or senior sales staff. Their efforts help increase the efficiency and productivity of the overall sales process.

What does a sales development representative do?

Sales development representatives seek sales leads through marketing on social media, email, and phone calls. As a sales development representative, you determine if a sales lead has a good chance of purchasing the product or service you are marketing before sending that lead to a sales closer. This process allows salespeople to focus on closing the deal instead of prospecting. You speak with main buyers at companies or with prospective buyers who contact you after seeing your marketing materials, and you discuss their needs to see if your product is a good fit for their overall goals. Many sales development reps have a degree in business, marketing, or a related field. Others enter the role without formal education but with several years of experience in sales or marketing.

What are the key skills and qualifications needed to thrive as a sales development representative, and why are they important?

To thrive as a Sales Development Representative, you need strong communication, prospecting, and lead qualification skills, typically supported by a bachelor's degree or equivalent experience. Familiarity with CRM systems like Salesforce, email outreach tools, and sales enablement platforms is usually required. Persistence, active listening, and resilience are standout soft skills in this role. These abilities are essential for effectively identifying prospects, nurturing leads, and driving revenue growth in a competitive sales environment.

What are some common challenges sales development representatives face when qualifying leads, and how can they overcome them?

Sales Development Representatives (SDRs) often encounter challenges such as reaching decision-makers, handling objections, and distinguishing qualified prospects from uninterested contacts. To overcome these hurdles, successful SDRs use targeted research to personalize outreach, employ effective questioning to identify pain points, and listen actively to address concerns. Regular collaboration with account executives and marketing teams also helps refine lead qualification criteria, ensuring SDRs focus their efforts on the most promising opportunities.

What is the difference between Sales Development Representative vs Business Development Representative?

AspectSales Development RepresentativeBusiness Development Representative
Primary FocusGenerating qualified leads and setting appointmentsBuilding strategic partnerships and expanding market opportunities
Work EnvironmentInside sales, cold calling, email outreachNetworking, strategic meetings, market research
Required CredentialsTypically high school diploma or equivalent; sales trainingSimilar credentials; often with additional business or marketing knowledge

While both roles involve outreach and lead generation, Sales Development Representatives focus on qualifying leads and scheduling sales meetings, whereas Business Development Representatives work on creating strategic partnerships and expanding business opportunities. The roles often overlap but serve different stages of the sales and growth process.

Do sales development representatives make good money?

Sales development representatives (SDRs) typically earn a base salary plus commissions or bonuses based on their performance, with total compensation often ranging from $40,000 to $70,000 annually. Experienced SDRs or those working in high-demand industries can earn higher incomes, especially with strong sales skills and effective use of customer relationship management (CRM) tools.

Is a sales development representative an entry level role?

Yes, a sales development representative (SDR) is typically an entry-level position in sales. It often requires strong communication skills, basic knowledge of sales tools like CRM software, and is a common starting point for careers in sales or business development.
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Sales Development Representative jobs near you
Infographic showing various Sales Development Representative job openings in Lancaster, PA as of August 2026, with employment types broken down into 83% Full Time, and 17% Part Time. Highlights an 100% In-person job distribution, with an average salary of $53,469 per year, or $25.7 per hour.

Sales Development Representative

Penske

Reading, PA • On-site

Full-time

Re-posted yesterday

Job description


Position Summary:
Ready to launch your sales career with a leading name in transportation? Join Penske Truck Leasing's Remarketing team and gain hands-on experience selling commercial vehicles in a fast-paced, high-volume sales environment. You'll connect with retail and wholesale customers, follow up with leads and previous purchasers, generate new business through proactive outbound prospecting, and identify opportunities beyond those who initially express interest. Along the way, you'll build a strong foundation in prospecting, customer engagement, time management, follow-up, negotiation and closing, developing the skills and industry knowledge to grow your career in sales and business development at Penske.
Major Responsibilities:
- Make outbound calls to retail and wholesale web and field leads, previous purchasers, inquirers that did not purchase and other prospects to generate new sales
- Effectively managing time to contact as many customers as possible.
- Finding additional customers above and beyond those who express interest.
- Follow-up calls, setting appointments
- Take inbound calls when necessary to handle call volume and as part of ongoing training
- Assist with managing inventory on various auction websites
- Other projects as assigned by the supervisor
Qualifications
Qualifications:
- High school diploma required. Associate's degree preferred.
- Some sales or customer service experience required
- Must have excellent customer service skills
- Must have written and oral communication skills
- Proficiency with windows based programs required
- Regular, predictable, full attendance is an essential function of the job
- Willingness to travel as necessary, work the required schedule, work at the specific location required, complete Penske employment application, submit to a background investigation (to include past employment, education, and criminal history) and drug screening are required.
Physical Requirements:
- The physical and mental demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- The associate will be required to: read; communicate verbally and/or in written form; remember and analyze certain information; and remember and understand certain instructions or guidelines.
- While performing the duties of this job, the associate may be required to stand, walk, and sit. The associate is frequently required to use hands to touch, handle, and feel, and to reach with hands and arms. The associate must be able to occasionally lift and/or move up to 25lbs/12kg.
- Specific vision abilities required by this job include close vision, distance vision, peripheral vision, depth perception and the ability to adjust focus.
Penske is an Equal Opportunity Employer.
About Us
About Penske Truck Leasing/Transportation Solutions
Penske Truck Leasing/Transportation Solutions is a premier global transportation provider that delivers essential and innovative transportation, logistics and technology services to help companies and people move forward. With headquarters in Reading, PA, Penske and its associates are driven by a dedication to excellence and a commitment to customer success. Visit Go Penske to learn more.

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