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Senior Living Sales Specialist

Wage: $80,000-$90,000 (plus bonus structure)

The Sales Specialist is a results-driven professional responsible for driving new resident move-ins and increasing occupancy. This role steps into communities—during transitions, vacancies, or periods of under performance—to execute sales strategies with urgency and independence. Success is measured by move-ins, not activity.

Essential Duties & Responsibilities

• Move-In Execution: Prioritize converting inquiries into move-ins. Identify pipeline barriers, conduct discovery-based tours, and close sales with persistence and professionalism.

• Focused Sales Activity: Maintain high-volume sales outreach (calls, follow-ups, tours) while remaining insulated from workplace "noise" or internal distractions.

• Sales Process Mastery: Utilize the Jaybird Sales Academy playbook and behaviors of success to manage the CRM and database with high accuracy.

• Business Development: Conduct weekly outreach and networking to meet professional referral and event targets.

• Community Readiness: Ensure first impressions are elite by auditing model apartments and community tour paths; address barriers to "tour-readiness" immediately.

• Collaboration: Partner with regional leadership and the marketing department to develop and execute community-specific action plans.

• Independent Ownership: Manage the entire sales life cycle with limited oversight, providing weekly recaps and proactive updates to regional teams.

Skills & Qualifications

• Experience: 3–5 years in senior living sales, marketing, or operations.

• Education: Bachelor’s degree or equivalent professional experience.

• Communication: Exceptional interpersonal skills; ability to build trust quickly with prospects and internal teams.

• Technical Proficiency: Mastery of CRM databases, Microsoft Office Suite (Excel, Word, Outlook), and mobile operating systems.

• Attributes: High emotional maturity, resilience, and a solution-oriented mindset.

Physical Requirements & Working Conditions

• Mobility: Ability to stand, walk, and sit for extended periods; must be able to lift/move up to 50 lbs.

• Travel: Valid driver’s license required for extensive travel between communities.

• Environment: Primarily indoor, climate-controlled settings; requires frequent interaction with families and seniors who may be under stress.

• Safety: This is a safety-sensitive position requiring high levels of focus and discretion.

The Perks That Matter:

• Competitive salary and bonus opportunities

• Health, dental, vision, disability, and life insurance

• 401(k) with match

• Paid time off and flexible hours

• Employee assistance program and on-demand pay

• Career growth in a fast-growing company

About Jaybird Senior Living

We provide seniors with the exceptional care they deserve, in an extraordinary living environment. Our communities offer seniors the freedom to enjoy each day as they see fit, with the right level of care and support; helping them approach life with renewed confidence and purpose.

Since 2004, we’ve created a culture where our staff can innovate and grow — while our residents thrive and their families enjoy peace of mind.

The Minnesota Equal Pay for Equal Work Act requires employers in the state of Minnesota to disclose the following information. If the position applied to is not located in Minnesota, the following information may not apply. The base range represents the low and high end of the pay range for this position. Actual pay will vary and may be above or below the range based on various factors including but not limited to location, experience, and performance. The range listed is just one component of our total compensation package for employees. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, we provide a variety of benefits to employees, including medical, dental, and vision insurance coverage, disability insurance, 401(k) with match, paid time off (PTO), Flexible hours for better work-life balance, Employee assistance program, on-demand pay.

We are committed to providing equal employment opportunities to all employees and applicants. We prohibit discrimination and harassment of any kind, regardless of race, color, religion, age, sex, national origin, disability status, genetics, veteran status, sexual orientation, gender identity, or any other protected characteristic under federal, state, or local laws.