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Retail Store Manager Jobs in Santa Rosa, CA (NOW HIRING)

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5158 - Assistant Store Manager PT

Santa Rosa, CA · On-site

$19.61/hr

As the largest licensed sports retailer in North America, we bring sports, fashion, and culture ... Assistant Store Managers are accountable for every aspect of the retail store performance inclusive ...

Aeropostale

Store Manager - Cal

Santa Rosa, CA · On-site

$25.04/hr

Overview Store Manager (Specialty) Overview Our Store Managers are responsible for building a team ... ABOUT CATALYST BRANDS Catalyst Brands ignites America's most beloved retail brands to make fashion ...

Grocery Outlet

Store Manager

Santa Rosa, CA

$90K - $140K/yr

We're seeking hard-working candidates with retail leadership or multi-unit restaurant management experience to lead Grocery Outlet locations and grow their career with us. We offer our store leaders ...

Grocery Outlet

Store Manager

Rohnert Park, CA

$90K - $140K/yr

We're seeking hard-working candidates with retail leadership or multi-unit restaurant management experience to lead Grocery Outlet locations and grow their career with us. We offer our store leaders ...

Walgreens

Emerging Store Manager

Santa Rosa, CA · On-site

Responsible for managing front end of the store and making recommendations on the overall operations of the Pharmacy and Retail Store. Supports Store Manager with the overall operation of the store ...

Lucchese Bootmaker

Store Manager

Napa, CA · On-site

$85K - $95K/yr

Store Manager - Napa, California About the Role Lucchese is seeking an experienced Store Manager to lead our new Napa retail location. As the face of the Lucchese brand in this market, you'll own ...

Express & Bonobos

Store Manager

Santa Rosa, CA

Overview About PHOENIX PHOENIX Retail, LLC is a retail platform operating the Express and Bonobos ... Store Name Santa Rosa Responsibilities Is the Store Manager role made for you? Learn more and ...

Express

Store Manager

Santa Rosa, CA

Overview About PHOENIX PHOENIX Retail, LLC is a retail platform operating the Express and Bonobos ... Store Name Santa Rosa Responsibilities Is the Store Manager role made for you Learn more and ...

Express

Store Manager

Santa Rosa, CA · On-site

$32.21 - $50.96/hr

Overview About PHOENIX PHOENIX Retail, LLC is a retail platform operating the Express and Bonobos ... Store Name Santa Rosa Responsibilities Is the Store Manager role made for you? Learn more and ...

Skechers

Retail Assistant Store Manager

Napa, CA · On-site

$20.30/hr

The Assistant Store Manager position is critical to our success, providing support to the ... Retail, restaurant, or hospitality leadership experience is preferred but not required. * Sales ...

Skechers

Retail Assistant Store Manager

Napa, CA · On-site

$20.30/hr

The Assistant Store Manager position is critical to our success, providing support to the ... Retail, restaurant, or hospitality leadership experience is preferred but not required. * Sales ...

Skechers

Retail Assistant Store Manager

Napa, CA · On-site

$20.30/hr

The Assistant Store Manager position is critical to our success, providing support to the ... Retail, restaurant, or hospitality leadership experience is preferred but not required. * Sales ...

Ross Stores

Store Manager

Napa, CA · On-site

Direct supervision of Assistant Store Manager, Area Supervisors and all Retail Associates. DISCLAIMER This is a summary of the primary duties and responsibilities of the job and position. It is not ...

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How much do retail store manager jobs pay per hour?

As of Aug 16, 2026, the average hourly pay for retail store manager in Santa Rosa, CA is $25.01, according to ZipRecruiter salary data. Most workers in this role earn between $18.94 and $29.18 per hour, depending on experience, location, and employer.

What are some common challenges faced by retail store managers and how can they be effectively addressed?

Retail Store Managers often face challenges such as managing staff turnover, maintaining inventory accuracy, and meeting sales targets. Effective communication and consistent training can help reduce turnover by fostering a positive team environment. Implementing robust inventory management systems and regularly reviewing sales data can help address inventory and sales challenges. Building strong relationships with both employees and customers is also key to creating a productive and engaging retail environment.

What does a retail store manager do?

A retail store manager is responsible for organizing employees, payroll, and schedules at a retail store. It is their job to hire new employees, provide training, manage current employees, and maintain the proper appearance of the store. If the retail store is part of a large chain, the retail store manager will present corporate changes and sales quota expectations to the staff. A retail store manager will also be responsible for monitoring security, handling money matters, and making sure the store is orderly and welcoming.

What is a retail store manager?

Retail Store Managers are responsible for overseeing the daily operations of a retail store. Their duties include managing staff, ensuring excellent customer service, monitoring inventory, meeting sales targets, and handling administrative tasks such as budgeting and scheduling. They play a key role in maintaining store standards and driving business growth. Retail Store Managers also address customer concerns and implement company policies to create a productive and positive shopping environment.

What are the key skills and qualifications needed to thrive as a retail store manager?

To thrive as a Retail Store Manager, you need strong leadership, inventory management, sales acumen, and typically a background in retail or business administration. Familiarity with point-of-sale (POS) systems, inventory tracking software, and scheduling tools is essential. Excellent communication, problem-solving, and customer service skills help you motivate teams and resolve issues effectively. These abilities ensure efficient store operations, satisfied customers, and achievement of sales and performance targets.
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What are the most commonly searched types of Retail Store jobs in Santa Rosa, CA?

The most popular types of Retail Store jobs in Santa Rosa, CA are:

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For Retail Store Manager jobs in Santa Rosa, CA, the most frequently searched job titles are:

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Cities near Santa Rosa, CA with the most Retail Store Manager job openings:

Retail Store Manager jobs near you
Infographic showing various Retail Store Manager job openings in Santa Rosa, CA as of August 2026, with employment types broken down into 1% As Needed, 79% Full Time, 18% Part Time, 1% Temporary, and 1% Contract. Highlights an 93% Physical, 2% Hybrid, and 5% Remote job distribution, with an average salary of $52,014 per year, or $25 per hour.

Store Manager - Full Time - Sonoma County

FRIEDMANS HOME IMPROVEMENT

Petaluma, CA • On-site

$120K - $160K/yr

Full-time

Medical, Dental, Vision, Life, Retirement

Re-posted 11 days ago

Job description

Friedmans Home Improvement is looking for a Store Manager in Sonoma County. At Friedman's, we believe the Store Manager sets the tone for the store and is responsible for bringing Friedman's brand to life for our customers and Team Members. The Store Manager's leadership, presence and engagement is critical in supporting the execution of the store strategy to achieve performance goals and drive growth through all aspects of the store, including sales, merchandising, and talent development. In collaboration with the Petaluma Store Leadership team, the Store Manager's goal is to develop, engage and inspire teams at every level, cultivating a high performing team that meets or exceeds goals. Leaning into the 3 circles and Friedman's Way, the Store Manager is accountable for team performance through ongoing teaching, coaching, and providing meaningful feedback to build capabilities.
Friedman's offers medical, dental, and vision plans, discretionary bonus, 401(k), life insurance, supplemental insurance, paid holidays, vacations, and sick time. Generous employee discount and tuition reimbursement to further career path. Long standing family-owned company atmosphere and positive culture.
Essential Duties and Responsibilities
  • Ability to problem solve at a high level with solution-based critical thinking, and problem-solving mentality
  • Responsible for financial performance and meeting key operational metrics, including sales goal, shortage and margin rate
  • Develop sales and budget strategies using strategic thinking to maximize sales and profitability to forecast sales and labor distribution
  • Build a strategic vision and drive for results that lead to maximized sales and profitability.
  • Move the organization forward with a consistent commitment to meeting goals and objectives
  • Manage daily store operations to drive operational initiatives and ensure profitability
  • Strong emotional intelligence, resilience, communication, and the ability to influence Team Members
  • Hands on leadership to mentor and inspire a highly functioning and engaged team by continuously motivating and developing Team Members to meet the short and long-term needs of the business
  • Enhance FHI culture by engaging and inspiring through our Core Values of Lead, Connect, Grow, Serve and Care
  • Develop and/or ensure execution of processes, policies, and procedures to ensure a consistent customer experience and operational outcomes
  • Develop store key initiatives, communicate, and partner with relevant stakeholders
  • Ability to engage team to problem solve, improve processes, and take ownership
  • Regularly scheduled departmental walk to ensure a Grand Opening Ready experience for our customers and team
  • Ownership of safety culture and metrics for store

Education and/Experience
  • Preferred bachelor's degree in management and/or related degrees
  • Retail management experience at an equivalent sales volume store
  • Minimum 5 years Assistant Store Manager or equivalent level experience
  • Preferred experience managing a lumber yard, warehouse and/or sales teams
  • Demonstrated leadership through positions of increasing responsibility
  • Strong understanding of technology and software

Knowledge Skill and Abilities
  • Proven history of quickly and thoughtfully analyzing information and leveraging the team to facilitate successful execution and continuous improvement
  • Ability to lead, coach, develop and build a high performing team
  • Develop and maintain strong cross-functional relationships
  • Ability to successfully manage multiple projects and personnel in a fast-paced environment
  • Ability to multi-task and take on a large volume of work in a high growth environment
  • Excellent organizational and communication skills
  • Ability to follow through issues to resolution
  • Positive Mindset and Attitude
  • Excellent discretion, judgment, tact and diplomacy

Location/Hours: This is an exempt position located at the Friedman's Home Improvement retail store in Sonoma. The Store Manager will work a retail schedule to command their store location during the highest traffic hours of the day and days of the week. Presence through varied shifts is necessary to ensure complete understanding of store operations from open to close.
Friedman's Home Improvement is proud to be an Equal Opportunity Employer, committed to a diverse and inclusive work environment. Friedman's Home Improvement will consider for employment qualified applicants with criminal convictions in a manner consistent with AB 1008.

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