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Retail Public Relations Jobs (NOW HIRING)

L'AGENCE

PUBLIC RELATIONS MANAGER

Los Angeles, CA · On-site

$100K - $110K/yr

Minimum 7 years fashion or retail PR experience, in house or agency preferably in a product-oriented, consumer-driven company. * Apparel/Fashion or Retail company/brand experience is preferred.

Apple

PR Manager, Retail

Cupertino, CA · On-site

... PR Manager will work daily with consumer, tech, business, and regional media as well as content creators across tech and lifestyle, manage new store openings, support product launches across Retail ...

Apple

PR Manager, Retail

Cupertino, CA · On-site

$146.80K - $221.20K/yr

... PR Manager will work daily with consumer, tech, business, and regional media as well as content creators across tech and lifestyle, manage new store openings, support product launches across Retail ...

Five Below

Director, Public Relations

Philadelphia, PA · On-site

Identify opportunities to position Five Below as a leader in value retail and youth culture Media ... Manage external PR agencies and vendors to ensure strong execution and ROI * Collaborate cross ...

PR Consulting

PR Manager, Culture + Retail

New York, NY

$70K - $90K/yr

... retail and sport clients. The ideal candidate would be joining our dynamic team, and should be enthusiastic, dedicated, and culture obsessed. The Manager will be part of PR Consulting's team in New ...

The PCA Companies

Manager, Public Relations

Manhattan, NY · On-site

$100K - $125K/yr

Qualifications Required * 3-5 years of Public Relations or Corporate Communications experience, preferably in beauty, fragrance, consumer goods, or retail * Bachelor's degree in communications ...

The PCA Group

Manager, Public Relations

Manhattan, NY · Hybrid

$100K - $125K/yr

Qualifications Required * 3-5 years of Public Relations or Corporate Communications experience, preferably in beauty, fragrance, consumer goods, or retail * Bachelor's degree in communications ...

Hourglass Cosmetics

Director, PR

West Hollywood, CA · Hybrid

You'll work cross-functionally with Brand Marketing, Creative, Retail, and regional teams to ensure ... Own the global PR calendar and messaging framework across product, brand, and corporate ...

The PCA Companies

Manager, Public Relations

New York, NY · Hybrid

$100K - $125K/yr

Qualifications Required * 35 years of Public Relations or Corporate Communications experience, preferably in beauty, fragrance, consumer goods, or retail * Bachelors degree in communications, Public ...

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Retail Public Relations information

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$34.5K

$83.6K

$134K

How much do retail public relations jobs pay per year?

As of May 27, 2026, the average yearly pay for retail public relations in the United States is $83,626.00, according to ZipRecruiter salary data. Most workers in this role earn between $65,000.00 and $97,500.00 per year, depending on experience, location, and employer.

What is the difference between Retail Public Relations vs Retail Marketing?

AspectRetail Public RelationsRetail Marketing
Primary FocusManaging brand reputation and media relationsPromoting products and driving sales
Skills RequiredMedia communication, writing, relationship buildingAdvertising, market analysis, campaign development
Work EnvironmentMedia outlets, PR agencies, corporate officesAdvertising agencies, retail stores, digital platforms
Common CertificationsPR certifications, communication degreesMarketing certifications, digital marketing courses

Retail Public Relations focuses on maintaining a positive brand image through media and community engagement, while Retail Marketing concentrates on promoting products and increasing sales through advertising campaigns. Both roles require communication skills but serve different strategic purposes within the retail industry.

More about Retail Public Relations jobs
What cities are hiring for Retail Public Relations jobs? Cities with the most Retail Public Relations job openings:
What states have the most Retail Public Relations jobs? States with the most job openings for Retail Public Relations jobs include:
What job categories do people searching Retail Public Relations jobs look for? The top searched job categories for Retail Public Relations jobs are:
Retail Public Relations jobs near you
Infographic showing various Retail Public Relations job openings in the United States as of May 2026, with employment types broken down into 81% Full Time, 16% Part Time, 1% Temporary, and 2% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $83,626 per year, or $40.2 per hour.
PR Associate Director, Culture + Retail

PR Associate Director, Culture + Retail

PR Consulting

New York, NY • On-site, Remote

$100K - $115K/yr

Full-time

Posted 11 days ago

Job description

Associate Director, Culture
PR Consulting is a brand strategy and public relations agency that specializes in developing and communicating authentic narratives to position companies and individuals across multi-platform channels.

Our company is currently seeking talented candidates at the Director level to join our Fashion/Culture team leading strategic communications planning and programming for best in class fashion, retail and sport clients. Focuses include strategic consulting, execution and management of a team consisting of Jr - Sr. Managers, Coordinators and Assistants.

The ideal candidate would be joining our dynamic team, and should be enthusiastic, dedicated, and culture obsessed.

Job Description

  • Oversee a number of brands in fashion, retail and culture, managing multiple team members across a range of levels, fostering an environment of creative collaboration and teamwork
  • Lead and create strategy and campaign development, as well as pitch feature level earned media and spearhead sponsored activations
  • Develop and execute comprehensive brand building strategies that are unique to each client's objectives
  • Leverage top tier media relationships across fashion, culture, lifestyle, design, and business – both domestic and international - to secure high level placements across print, broadcast, and digital mediums
  • Offer client thoughtful recommendations on communications & marketing initiatives to increase brand awareness
  • Oversee all earned media editorial strategy and execution and ensure client's KPIs are met and tasks are being executed at the highest level
  • Develop trusting relationships with clients and act as a senior council - troubleshooting and ideating solutions
  • The Associate Director will impart structure and best practices across the department, working with a dedicated team on bigger picture strategy and day-to-day client service
  • Manage client, project and travel budgets
  • Plan and manage execution of events including invitation lists, securing media, managing interviews andphotographers
  • Craft new business proposals and scopes; develop new business alongside agency VPs
  • Foster agency collaboration between different teams and departments
  • Report to the agency VPs

Requirements

  • 6-8 years Fashion/Retail PR experience
  • Relationships with top tier media and a diverse group of KOLs and experience aligning appropriate influencers with brands
  • Strong writing communication, leadership and presentation skills; ability to effectively articulate ideas both internally and externallyReliable, detail oriented, and able to effectively manage time and complete tasks with speed and efficiency; ability to multitask across various projects and clients
  • Ability to manage a range of personalities and crisis situations with calm professionalism
  • Evolving knowledge of the digital landscape and ability to oversee social strategy and content calendars
  • Can do attitude with the ability to gracefully manage both up and down
  • Must be available to work full time, on site at our offices in New York City, with remote work eligibility on Fridays

Salary Range $100,000 - $115,000