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Retail Event Manager Jobs in Reston, VA (NOW HIRING)

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Retail Event Manager information

See Reston, VA salary details

$27.6K

$65.3K

$104.6K

How much do retail event manager jobs pay per year?

As of Jun 15, 2026, the average yearly pay for retail event manager in Reston, VA is $65,266.00, according to ZipRecruiter salary data. Most workers in this role earn between $46,800.00 and $78,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Retail Event Manager, and why are they important?

To thrive as a Retail Event Manager, you need strong organizational abilities, project management skills, and experience in retail or event planning, often supported by a relevant degree. Familiarity with event management software, budgeting tools, and point-of-sale systems is typically required. Excellent communication, leadership, and problem-solving skills help you manage teams, vendors, and customer interactions effectively. These competencies are crucial for executing successful events that drive sales, enhance brand visibility, and deliver memorable customer experiences.

How do Retail Event Managers typically coordinate with store staff and external vendors to ensure successful event execution?

Retail Event Managers play a central role in orchestrating events by collaborating closely with both in-store teams and external vendors. They usually start by aligning with store managers to understand staffing needs, scheduling, and in-store logistics. Simultaneously, they communicate with vendors to arrange deliveries, set up displays, and manage promotional materials. Regular status meetings and clear documentation help ensure everyone is aligned on event timelines, expectations, and troubleshooting any last-minute issues. This collaborative approach is vital for creating engaging and seamless events that drive customer engagement and sales.

What is the difference between Retail Event Manager vs Retail Marketing Coordinator?

AspectRetail Event ManagerRetail Marketing Coordinator
Primary FocusPlanning and executing retail events and promotionsDeveloping and implementing marketing campaigns in retail settings
Required SkillsEvent planning, vendor management, customer engagementMarketing strategy, content creation, social media management
Work EnvironmentRetail stores, event venues, trade showsRetail stores, marketing departments, advertising agencies
Common CertificationsEvent planning certifications, marketing certificationsMarketing certifications, digital marketing courses

The Retail Event Manager primarily focuses on organizing and managing retail events to boost sales and brand visibility, while the Retail Marketing Coordinator concentrates on creating marketing campaigns to attract customers. Both roles require strong communication skills and marketing knowledge but differ in their specific responsibilities and work environments.

What is a Retail Event Manager?

A Retail Event Manager is responsible for planning, organizing, and executing promotional events and in-store activities designed to increase brand awareness and drive sales. They work closely with store management, marketing teams, and vendors to ensure events run smoothly and meet business objectives. Their duties typically include budgeting, coordinating logistics, hiring staff, and analyzing event success. Retail Event Managers play a crucial role in creating engaging customer experiences that help differentiate a retail brand from competitors.
What are popular job titles related to Retail Event Manager jobs in Reston, VA? For Retail Event Manager jobs in Reston, VA, the most frequently searched job titles are:
What job categories do people searching Retail Event Manager jobs in Reston, VA look for? The top searched job categories for Retail Event Manager jobs in Reston, VA are:
What cities near Reston, VA are hiring for Retail Event Manager jobs? Cities near Reston, VA with the most Retail Event Manager job openings:
Infographic showing various Retail Event Manager job openings in Reston, VA as of June 2026, with employment types broken down into 85% Full Time, 14% Part Time, and 1% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $65,266 per year, or $31.4 per hour.
CDS Full Time Event Manager - Product Demonstration

CDS Full Time Event Manager - Product Demonstration

Advantage Solutions

Manassas, VA

$50K - $63K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 9 days ago


Advantage Solutions rating

6.5

Company rating: 6.5 out of 10

Based on 134 frontline employees who took The Breakroom Quiz

31st of 42 rated marketing agency


Job description

CDS Full Time Event Manager - Product Demonstration

Club Demonstration Services (CDS) is in need of an Event Manager responsible for the recruitment, hiring and supervision of in store Product Demonstrators. You will oversee product preparation and presentation, training and provide superb service to all Club members. This position requires strong communication between warehouse managers, vendors and in store Product Demonstrators including participation in new location grand openings.

CDS is the preferred in-house event marketing provider to Costco. We offer the best person-to-person marketing services in the industry, driving sales for our customers and Costco. APPLY TODAY!

What We Offer:

  • Set schedule of Tuesday-Saturday from 8:30AM – 5:30PM (may vary based on needs)
  • Work-life balance!
  • Full Time Benefits (Medical, Dental, Vision, Life)
  • Short and Long-Term Disability
  • 401(K) plan
  • Generous paid time off

Responsibilities:

  • Recruit, train and hire part-time staff.
  • Oversee product preparation and presentation, including food safety and sanitation.
  • Train Product Demonstrators in demonstration preparation and excellent customer services.
  • Communicate between multiple manager, vendors and demonstrators.
  • Participate in new location grand openings as required.

Requirements:

  • High school education or equivalent.
  • Two to four years of related experience in retail, hospitality, or food environments.
  • Detail oriented with excellent leadership and communication skills.
  • Proven ability to lead well performing teams.
  • Ability to exercise independent judgement.
  • Able to coach and counsel employees, take correct measures as needs.
  • Flexibility and ability to work in a fast paced environment

Job Will Remain Open Until Filled


The Company is one of North America’s leading sales and marketing agencies specializing in outsourced sales, merchandising, category management and marketing services to manufacturers, suppliers and producers of food products and consumer packaged goods. The Company services a variety of trade channels including grocery, mass merchandise, specialty, convenience, drug, dollar, club, hardware, consumer electronics and home centers. We bridge the gap between manufacturers and retailers, providing consumers access to the best products available in the marketplace today.

Essential Job Duties and Responsibilities 


Job Duty

  • Direct all activities engaged in successful events, promotion and sales of vendor products
  • Communicate strategies and tactics to achieve sales, service and operational excellence
  • Support the maintenance and ongoing development of corporate governance framework, policies and procedures
  • Collaborate with the District Manager to evaluate various event performance metrics, including execution rates, sales performance, labor hours and operational costs and make adjustments as necessary
  • Achieve defined revenue and net income objectives through sales activation, strategy and expense management
  • Optimize customer satisfaction/loyalty through improved operations

Supervisory Responsibilities

Direct Reports
- Hires, retains, trains, coaches, guides, directs, and develops direct reports using company-wide processes, tools and resources

Indirect Reports
- This position does not have guidance or mentoring responsibilities for indirect reports

Minimum Qualifications

The following are the minimum job-related qualifications which an individual needs in order to successfully perform the essential duties and responsibilities of the job
Education Level: (Required): Associate's Degree or equivalent experience
(Preferred): Bachelor's Degree Or equivalent experience

Field of Study/Area of Experience: Degree Program/Major (e.g. Marketing, Business Administration or related field)
3-5 Years of experience in a client-side, branded, consumer-packaged goods company; or a combination of supplier-side and client-side experience

Skills, Knowledge and Abilities

  • Ability to Work Independently & Prioritize with minimal supervision, in order to Meet Deadlines
  • Supervising Skills, to include Delegating Responsibility, Training, & Evaluating Performance
  • Excellent Written & Verbal Communication Skills
  • Flexible & Adaptable, able to change & Alter According to changes in Projects or Business Environment
  • Track Record of Building & Maintaining Customer/Client Relationships
  • Ability to Direct, Lead, & Develop People
  • Basic Computer Skills, including Microsoft Word, PowerPoint, Excel, Access, Outlook, & web browsers
  • NEHA Professional Food Handler Certification required

Environmental & Physical Requirements

Field / Administrative Requirements
Incumbent must be able to perform the essential functions of the job. Work may be performed in an office, field, retail store, or warehouse environment. Typically requires the ability to spend 66%+ hours each work day doing the following activities: engage in considerable physical activity, ability to lift and/or push up to 50 pounds, stand on feet for long periods of time, use products or cook food as appropriate for the demonstration, and may be required to work in extremely cold conditions (i.e. refrigerated and freezer sections). Also required to travel and drive. The use of proper safety practices when handling the products and/or cooking is essential.

Additional Information Regarding The Company Job Duties and Job Descriptions

Job duties include additional responsibilities as assigned by one’s supervisor or other manager related to the position/department. This job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position. The Company reserves the right at any time with or without notice to alter or change job responsibilities, reassign or transfer job position or assign additional job responsibilities, subject to applicable law. The Company shall provide reasonable accommodations of known disabilities to enable a qualified applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.


The above statements are intended to describe the general nature and level of work being performed by people assigned to this position. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of associates so classified.

The Company is committed to providing equal opportunity in all employment practices without regard to age, race, color, national origin, sex, sexual orientation, religion, physical or mental disability, or any other category protected by law. As part of this commitment, the Company shall provide reasonable accommodations of known disabilities to enable an applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.


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