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Retail Activation Manager Jobs in Ohio (NOW HIRING)

Brand Ambassador

Chesterland, OH · On-site

$25/hr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Brand Ambassador

Hamilton, OH · On-site

$25/hr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Brand Ambassador

Crown City, OH · On-site

$25/hr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Brand Ambassador

Hamilton, OH · On-site

$25/hr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Brand Ambassador

Toledo, OH · On-site

$25/hr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Brand Ambassador

Anna, OH · On-site

$25/hr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Brand Ambassador

Toledo, OH · On-site

$25/hr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Brand Ambassador

Anna, OH · On-site

$25/hr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Brand Ambassador

Anna, OH · On-site

$25/hr

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

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Showing results 1-20

Retail Activation Manager information

What are the key skills and qualifications needed to thrive as a retail activation manager, and why are they important?

To thrive as a Retail Activation Manager, you need expertise in retail marketing, campaign execution, and sales strategy, often supported by a bachelor's degree in marketing or business. Familiarity with CRM systems, retail analytics tools, and planogram software is typically required. Strong project management, communication, and relationship-building skills help drive effective in-store promotions and partnerships. These skills ensure successful retail activations that maximize brand visibility and sales performance in competitive environments.

What does a retail activation manager do?

A Retail Activation Manager is responsible for planning and executing in-store marketing campaigns and promotional activities to increase product visibility and sales. They work closely with sales teams, retailers, and brand managers to ensure that marketing strategies are effectively implemented at the point of sale. Their role often involves analyzing market trends, coordinating with vendors, training retail staff, and measuring the impact of activations. Retail Activation Managers play a key role in driving consumer engagement and ensuring that brand messaging is consistent across retail environments.

What is the difference between Retail Activation Manager vs Retail Merchandiser?

AspectRetail Activation ManagerRetail Merchandiser
Primary FocusDeveloping and executing in-store marketing campaigns and promotionsArranging and displaying products to maximize sales
ResponsibilitiesCampaign planning, brand activation, coordinating with sales teamsStocking shelves, product placement, visual displays
Work EnvironmentRetail stores, marketing events, brand activationsRetail stores, warehouses, distribution centers
Required SkillsMarketing, communication, project managementAttention to detail, organization, product knowledge

While both roles operate within retail environments, the Retail Activation Manager focuses on marketing campaigns and brand activations to drive consumer engagement, whereas the Retail Merchandiser concentrates on product placement and visual displays to enhance sales. Understanding these differences helps employers and job seekers target the right skills and responsibilities for each position.

How does a retail activation manager typically collaborate with sales teams and brand marketing to ensure successful in-store campaigns?

A Retail Activation Manager works closely with sales teams to align in-store promotions with overall sales objectives, ensuring that campaigns drive measurable results. They also partner with brand marketing departments to maintain consistent messaging and branding across activations. Regular meetings, shared planning sessions, and real-time feedback loops are common practices to ensure seamless execution. This cross-functional collaboration helps maximize campaign effectiveness and allows the Retail Activation Manager to quickly address any challenges that arise during implementation.

What is the role of a retail activation manager?

A retail activation manager is responsible for developing and executing in-store marketing strategies to increase product visibility and sales. They coordinate with sales, marketing, and store teams to implement promotional campaigns, analyze performance metrics, and ensure brand consistency across retail locations. Strong project management and communication skills are essential for success in this role.
What are popular job titles related to Retail Activation Manager jobs in Ohio? For Retail Activation Manager jobs in Ohio, the most frequently searched job titles are:
What job categories do people searching Retail Activation Manager jobs in Ohio look for? The top searched job categories for Retail Activation Manager jobs in Ohio are:
What cities in Ohio are hiring for Retail Activation Manager jobs? Cities in Ohio with the most Retail Activation Manager job openings:
Infographic showing various Retail Activation Manager job openings in Ohio as of June 2026, with employment types broken down into 64% Full Time, 32% Part Time, 1% Temporary, 2% Contract, and 1% Nights. Highlights an 99% Physical, and 1% Remote job distribution.

Shopper Activation Manager, Grocery

Mars

Cincinnati, OH • On-site, Remote

Full-time

Posted 14 days ago


Mars Inc. rating

7.7

Company rating: 7.7 out of 10

Based on 39 frontline employees who took The Breakroom Quiz

124th of 438 rated food and drinks producers


Job description

Job Description:

The Shopper Activation Manager will lead and ownonsite andoffsitemediastrategy and executionwithin their respective Retailer's Media Networkto support sales objectives and financial targets. This includesmanaging the relationship with the Retailer's Ads/MarketingTeamand supporting respectiveMars accountteamto define and deliver activation plansacrossin store,media, merchplacements, search, andotherretailer media capabilities.They will be the leader and single point foractivationstrategyand execution,working withourAgency of Record,Marketing, and National Media Managers to deliver integrated full funnel plans.

The Activation Manager will reportintoCustomer Account Teamleadershipto ensure activation plans align withRetailerJoint Business Plans andsupport delivery of sales targets. Thisassociatewill also collaborate with National and Brand Teamsto ensure full funnel integrated planning and optimization occurs acrosspurchase funnel.

There are three Manager positions across our Shopping Activation teams in Grocery, Value & Specialty, and Drug & Mass channels. We will consider your experience and our customer needs for the best fit for the role throughout this process.

What are we looking for?

Minimum Qualifications:

  • ABachelor's Degreeand at least 4 years of experience in the CPG or retail media industry.

  • Proven analytical skills with at least 2 years of experience interpreting sales data, campaign performance, or other relevant metrics to drive business decisions.

Preferred Qualifications:

  • 3+ years of experience directly managing retail media programs (e.g., Amazon Ads, Walmart Connect, Kroger Precision Marketing).

  • 2+ years of client-side experience within a CPG company's sales, marketing, or eCommerce team.

  • Strong understanding of the digital media landscape, including search, display, and social media advertising.

What will be your key responsibilities?

  • Own the day-to-day Retailer Marketing Team relationship, including annual Joint Business Planning

  • Ownthe planningand execution of retail media, shopper, and in-store programs at Key Account Retailer, in partnership w/ customer team. There will be a high level ofresponsibility:be hands-to-keyboard for search campaign management, and work with our Agency of Record on display media campaigns

  • Own the day-to-day relationship with our Agency of Record

  • Support Sales Account Teams in delivering business targets with integrated activation plans

  • Work collaboratively alongside peers who do similar workonother customers, as well as cross-functional partners in functions like Finance and Brand Marketing

  • Coach and teach best practices to a range of sales associates with varying levels of knowledge on paid search, display media, and digital coupons

  • Work with National Media and Recruitment Team on full funnel campaign integration and campaign connection

  • Own budget and purchase order/invoice management, planning, and execution for all retail media investment, including funding changes and reporting to centralized forums


What can you expect from Mars?

  • Work with over 170,000 diverse and talented Associates, all guided by The Five Principles.

  • Join a purpose driven company, where we are striving to build the world we want tomorrow, today.

  • Best-in-class learning and development support from day one, including access to our in-house Mars University.

  • An industry competitive salary and benefits package, including company bonus.

This role is based in one of our offices with regular in-office collaboration expected. Flexibility is a key enabler, empowering associates to make choices that support both business outcomes and personal needs, including occasional remote work.

Employment Type: FULL_TIME

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