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Retail Activation Manager Jobs in Ohio (NOW HIRING)

Balance competing priorities across brand, commerce, retail activation, experiential, and ... Manage capacity planning across dedicated teams and shared resource pools. Reduce key-person ...

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Brand Ambassador

Columbus, OH · On-site

$25/hr

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Brand Ambassador

Columbus, OH · On-site

$25/hr

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Managing Director, Delivery

Cincinnati, OH · On-site

$203K/yr

Balance competing priorities across brand, commerce, retail activation, experiential, and ... Manage capacity planning across dedicated teams and shared resource pools. Reduce key-person ...

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Brand Ambassador

Columbus, OH · On-site

$25/hr

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Brand Ambassador

Columbus, OH · On-site

$71.64/hr

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Brand Ambassador

Piedmont, OH · On-site

$25/hr

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Brand Ambassador

Piedmont, OH · On-site

$25/hr

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Brand Ambassador

Piedmont, OH · On-site

$25/hr

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

Conduct scheduled retail activations within an assigned geographic territory * Engage adult tobacco ... Build positive relationships with retail personnel and store management * Accurately document ...

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Retail Activation Manager information

What does a retail activation manager do?

A Retail Activation Manager is responsible for planning and executing in-store marketing campaigns and promotional activities to increase product visibility and sales. They work closely with sales teams, retailers, and brand managers to ensure that marketing strategies are effectively implemented at the point of sale. Their role often involves analyzing market trends, coordinating with vendors, training retail staff, and measuring the impact of activations. Retail Activation Managers play a key role in driving consumer engagement and ensuring that brand messaging is consistent across retail environments.

How does a retail activation manager typically collaborate with sales teams and brand marketing to ensure successful in-store campaigns?

A Retail Activation Manager works closely with sales teams to align in-store promotions with overall sales objectives, ensuring that campaigns drive measurable results. They also partner with brand marketing departments to maintain consistent messaging and branding across activations. Regular meetings, shared planning sessions, and real-time feedback loops are common practices to ensure seamless execution. This cross-functional collaboration helps maximize campaign effectiveness and allows the Retail Activation Manager to quickly address any challenges that arise during implementation.

What are the key skills and qualifications needed to thrive as a retail activation manager, and why are they important?

To thrive as a Retail Activation Manager, you need expertise in retail marketing, campaign execution, and sales strategy, often supported by a bachelor's degree in marketing or business. Familiarity with CRM systems, retail analytics tools, and planogram software is typically required. Strong project management, communication, and relationship-building skills help drive effective in-store promotions and partnerships. These skills ensure successful retail activations that maximize brand visibility and sales performance in competitive environments.

What is the difference between Retail Activation Manager vs Retail Merchandiser?

AspectRetail Activation ManagerRetail Merchandiser
Primary FocusDeveloping and executing in-store marketing campaigns and promotionsArranging and displaying products to maximize sales
ResponsibilitiesCampaign planning, brand activation, coordinating with sales teamsStocking shelves, product placement, visual displays
Work EnvironmentRetail stores, marketing events, brand activationsRetail stores, warehouses, distribution centers
Required SkillsMarketing, communication, project managementAttention to detail, organization, product knowledge

While both roles operate within retail environments, the Retail Activation Manager focuses on marketing campaigns and brand activations to drive consumer engagement, whereas the Retail Merchandiser concentrates on product placement and visual displays to enhance sales. Understanding these differences helps employers and job seekers target the right skills and responsibilities for each position.

What are popular job titles related to Retail Activation Manager jobs in Ohio?

For Retail Activation Manager jobs in Ohio, the most frequently searched job titles are:

What job categories do people searching Retail Activation Manager jobs in Ohio look for?

The top searched job categories for Retail Activation Manager jobs in Ohio are:

What cities in Ohio are hiring for Retail Activation Manager jobs?

Cities in Ohio with the most Retail Activation Manager job openings:

Infographic showing various Retail Activation Manager job openings in Ohio as of June 2026, with employment types broken down into 64% Full Time, 32% Part Time, 1% Temporary, 2% Contract, and 1% Nights. Highlights an 99% Physical, and 1% Remote job distribution.

Managing Director, Delivery

VML

Cincinnati, OH

$203K/yr

Full-time

Posted 21 days ago


Job description

Who We Are Looking For:

VML is seeking a strategic, highly operational Managing Director of Delivery to lead project management across a large national client in the CPG food space. This executive leadership role serves as the architect and steward of the account operating model, ensuring seamless execution across Brand Experience, Commerce, Retail Activation, Experiential, and emerging growth opportunities.

As the senior-most Delivery leader on the business, this individual is responsible for creating a scalable, connected delivery ecosystem that enables growth, operational excellence, talent development, and client confidence. The role balances day-to-day operational rigor with long-term transformation, ensuring the organization can effectively support a complex portfolio of brands, capabilities, and workstreams. The MD acts as the connective tissue across Client Leadership, Delivery, Strategy, Creative, Commerce, Analytics, Media, and WPP partners to drive business outcomes and accelerate growth. This individual embodies the vision of being the client's "One Call" partner, bringing clarity, accountability, calmness under pressure, and operational leadership across the entire portfolio.

What You'll Do:

Business Leadership & Operating Model | Lead the overall Delivery and Operations function. Own governance, prioritization, resource strategy, workflow optimization, and operational health of the business. Ensure successful implementation and evolution of operating model. Establish clear ownership, accountability, decision rights, and escalation paths across all workstreams. Partner with senior account leadership to identify operational opportunities and areas for transformation. Act as a key member of the client's leadership team, contributing to business strategy and growth planning.

Business & Delivery Oversight | Oversee delivery across all brands, and client business units for VML. Ensure programs are delivered on time, on budget, and at the highest standards of quality. Balance competing priorities across brand, commerce, retail activation, experiential, and innovation initiatives. Proactively identify risks, dependencies, and capacity constraints before they impact client outcomes. Drive consistency and best practices across project delivery methodologies, governance processes, and operational standards.

Resource Management & Talent Leadership | Own overall workforce planning and talent deployment strategy. Manage capacity planning across dedicated teams and shared resource pools. Reduce key-person dependency risk through succession planning and capability development. Build and develop a high-performing delivery organization. Coach and mentor Delivery leaders, fostering future leadership talent and discipline excellence. Partner with People and Finance teams on talent planning, hiring strategy, and organizational design.

Client & Partner Leadership | Serve as a trusted operational advisor to senior stakeholders. Build strong relationships across client leadership, agency partners, and cross-functional teams. Lead difficult operational conversations with confidence, transparency, and a solutions-oriented mindset. Represent operational health, delivery performance, and transformation initiatives at executive leadership forums.

Financial & Commercial Management | Own delivery P&L performance and operational financial health. Drive profitability through efficient staffing models, scope management, and operational discipline. Partner with Client Leadership on forecasting, revenue planning, and growth opportunities. Monitor utilization, resource efficiency, margins, and investment decisions. Support business development efforts, including organic growth, expansion opportunities, and new work onboarding.

Transformation & Continuous Improvement | Lead initiatives that increase scalability, simplify operations, and improve delivery effectiveness. Establish metrics and reporting that provide visibility into business performance. Introduce new ways of working that improve team collaboration and client outcomes. Champion a culture of accountability, operational excellence, and continual improvement. Ensure the organization evolves from siloed execution toward connected, integrated delivery across all capabilities.

Who You Are:
  • A builder | Process-oriented and an innovator with a strong point of view and distinct voice. You have experience standing up new commerce clients and establishing streamlined operations.
  • Open and collaborative | Comfortable with ambiguity and a champion of team environments that encourage collaboration. You thrive in client-facing roles, with an innate ability to understand client problems and provide tailored solutions.
  • Optimistic and resilient | You dig in and work around challenges, providing the balance and stamina needed to keep the team motivated and positive.
  • Ego-less | Willing to wear multiple hats to contribute to the team's success, regardless of the task.
What You'll Need:
  • 15+ years leading large-scale agency, consulting, marketing, digital, commerce, or transformation organizations.
  • Experience managing complex, matrixed businesses exceeding $15M+ in annual revenue. 
  • Demonstrated success leading large, multidisciplinary teams.
  • Deep expertise in operational leadership, delivery management, organizational design, and transformation.
  • Experience with brand, commerce, retail activation, agentic workflows, integrated marketing, and digital ecosystems.
  • Strong commercial acumen with proven financial management experience.
  • Exceptional executive presence and stakeholder management skills.
  • Ability to influence across multiple organizations and leadership levels.