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Remote Public Relations Jobs in Reston, VA (NOW HIRING)

Kepora

Recruiting Coordinator

Potomac, MD · Remote

$40K/yr

Bachelor's degree in Communications, Public Relations, Journalism, or a related field (required ... Remote This is a great opportunity to launch a career in one of the most interesting and high ...

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All JobsPublic Relations JobsRemote Public Relations JobsRemote Public Relations Jobs in Reston, VA

Remote Public Relations information

See Reston, VA salary details

$35.9K

$87K

$139.4K

How much do remote public relations jobs pay per year?

As of Sep 5, 2026, the average yearly pay for remote public relations in Reston, VA is $87,000.00, according to ZipRecruiter salary data. Most workers in this role earn between $67,600.00 and $101,400.00 per year, depending on experience, location, and employer.

What is a remote public relations job?

Remote public relations (PR) jobs focus on marketing and managing the image of a client in the press. As a remote public relations professional, you work from home or another remote location. Your duties may be to plan and execute an advertising campaign, create a brand-building plan using social media, contact journalists and facilitate media coverage of the operations or products of your customers, or draft or distribute press releases. A PR consultant may offer public relations advice and help a company plan its own PR strategy.

What is a remote public relations job?

Remote public relations (PR) jobs involve managing and enhancing an organization’s public image and communication strategies while working from a location outside of a traditional office. Professionals in these roles handle media relations, write press releases, coordinate with journalists, manage social media, and oversee public communications—all via digital tools and virtual collaboration. Remote PR specialists are often employed by companies, agencies, or work as freelancers, leveraging technology to connect with clients, media outlets, and audiences worldwide. Strong communication, writing, and organizational skills are essential for success in this field. The flexibility of remote work allows PR professionals to serve clients across different industries and regions.

How does a remote public relations professional effectively collaborate with team members and clients while working from different locations?

Remote public relations professionals typically rely on a variety of digital tools—such as video conferencing, instant messaging, and project management software—to maintain close communication with both internal teams and clients. Regular virtual meetings, clear documentation, and proactive updates help ensure alignment on campaign goals, media outreach, and content approval processes. Building strong relationships remotely can be challenging, but establishing consistent communication habits and being responsive to feedback are key to success in this role.

What are the key skills and qualifications needed to thrive as a remote public relations professional, and why are they important?

To thrive as a Remote Public Relations professional, you need strong written and verbal communication skills, media relations experience, and a relevant degree such as communications or public relations. Familiarity with PR management software, media monitoring tools, and social media platforms is typically required. Proactive problem-solving, creativity, and the ability to build relationships remotely are standout soft skills in this role. These competencies are essential for effectively managing brand reputation, securing media coverage, and fostering engagement from a distance.

What is the difference between Remote Public Relations vs Remote Media Relations?

AspectRemote Public RelationsRemote Media Relations
Required CredentialsBachelor's in Communications, PR, or related field; often certifications in PRBachelor's in Journalism, Communications, or related; media-specific experience
Work EnvironmentRemote, collaborative with PR teams, client interactionsRemote, focused on media outlets, journalist interactions
Employer & Industry UsagePR agencies, corporations, nonprofitsMedia outlets, PR firms, corporate communications
Search & Comparison IntentUnderstanding PR roles, remote PR jobsMedia outreach, journalist relations, media-focused roles

Remote Public Relations involves managing overall brand reputation, crafting communication strategies, and working with various stakeholders remotely. Remote Media Relations specifically focuses on building relationships with journalists and media outlets to secure coverage. While both roles require strong communication skills and similar credentials, Public Relations covers broader strategic tasks, whereas Media Relations concentrates on media outreach and press interactions.

More about Remote Public Relations jobs

What are the most commonly searched types of Public Relations jobs in Reston, VA?

The most popular types of Public Relations jobs in Reston, VA are:

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For Remote Public Relations jobs in Reston, VA, the most frequently searched job titles are:

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The top searched job categories for Remote Public Relations jobs in Reston, VA are:

What cities near Reston, VA are hiring for Remote Public Relations jobs?

Cities near Reston, VA with the most Remote Public Relations job openings:

Remote Public Relations jobs near you
Infographic showing various Remote Public Relations job openings in Reston, VA as of August 2026, with employment types broken down into 10% Internship, 56% Full Time, 28% Part Time, 3% Temporary, and 3% Contract. Highlights an 100% Remote job distribution, with an average salary of $87,000 per year, or $41.8 per hour.

Senior Media Buyer & Planner

Greenberg-Larraby, Inc. (GLI)

Bethesda, MD • Remote

Full-time

Medical, Dental, Vision, Retirement

Re-posted 20 days ago

Job description

Senior Media Buyer / Media Planner
Remote | Federal Healthcare Communications

GLI is seeking an experienced Senior Media Buyer / Media Planner to support a national federal healthcare communications program focused on Veteran outreach, public health awareness, and suicide prevention initiatives.

The selected candidate will lead the planning, placement, optimization, and performance reporting of integrated paid media campaigns across digital and traditional advertising channels. This role requires expertise in audience targeting, media strategy, campaign analytics, and performance optimization to effectively reach Veteran and military populations nationwide.

Key Responsibilities

• Develop and execute integrated paid media strategies across digital, social media, Connected TV (CTV), programmatic, video, and broadcast channels.

• Plan, negotiate, purchase, place, and optimize advertising campaigns to maximize audience reach, engagement, and return on investment.

• Develop audience segmentation and targeting strategies utilizing demographic, behavioral, geographic, and market data.

• Monitor campaign performance and continuously optimize media placements based on performance metrics and analytics.

• Analyze and report campaign results, including impressions, reach, engagement, click-through rates, video views, conversion metrics, and overall campaign effectiveness.

• Prepare executive-level reports and presentations for federal stakeholders.

• Collaborate with communications, creative, analytics, and program management teams to ensure successful campaign delivery.

Requirements

Minimum Qualifications

• Bachelor's degree in Marketing, Communications, Advertising, Public Relations, Business, or a related field.

• Minimum eight (8) years of experience in media buying, media planning, digital advertising, integrated marketing, or strategic communications.

• Demonstrated experience managing multi-channel paid media campaigns.

• Strong analytical, reporting, budgeting, and campaign optimization skills.

• Experience with audience targeting, geo-targeting, media analytics, and performance measurement.

Highly Desired Qualifications

• Experience supporting Veteran, military, healthcare, behavioral health, public health, or suicide prevention communications initiatives.

• Experience managing large-scale federal communications campaigns and media buys exceeding $1 million.

• Experience with audience segmentation, impression verification, media compliance, brand safety, and fraud prevention controls.

• Experience developing campaigns targeting Veteran and active-duty military populations.

Location: Remote (U.S.)

Employment Type: Consultant / Subcontractor

Qualified candidates should submit a resume highlighting relevant federal, healthcare, media buying, strategic communications, Veteran, military, or public health campaign experience.

Benefits

  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k, IRA)
  • Terms apply to Benefit Packages, depending on scope.

Disclaimer: 

GLI will never send offer letters of employment unless a thorough interview process has taken place and all other internal processing has taken place.

 If you receive one from an outside party and is not from the URL of our firm at @greenberg-larraby.com), please do not respond. If you have further questions, please reach out to your administrator.  

When you apply to our positions, upon our interest, a recruiter will call you directly and will pre-screen prior to an interview.  Offers of employment are contingent upon a thorough interview process, background check, and security clearance adjudication processing as applicable. Thank you.

We are an Equal Opportunity Employer.