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Relationship Banking Associate Jobs in Indiana (NOW HIRING)

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Relationship Banking Associate information

What are the key skills and qualifications needed to thrive as a relationship banking associate?

To thrive as a Relationship Banking Associate, you need strong customer service abilities, sales acumen, and a solid understanding of banking products, typically supported by a high school diploma or associate degree. Familiarity with core banking systems, CRM software, and digital banking platforms is essential. Excellent communication, problem-solving, and interpersonal skills help build trust and lasting relationships with clients. These competencies are vital for providing personalized service, meeting sales goals, and enhancing customer satisfaction within a competitive financial environment.

Do relationship banking associates make good money?

Relationship banking associates typically earn a base salary that ranges from $35,000 to $60,000 annually, with potential for bonuses and commissions based on performance. Compensation can vary depending on experience, location, and the financial institution, and the role often requires strong customer service and sales skills.

What is a relationship banking associate?

A Relationship Banking Associate is a banking professional who works directly with clients to manage their financial needs, build long-term customer relationships, and provide personalized banking solutions. They assist customers with opening accounts, processing transactions, and offering advice on products like loans, credit cards, and investment options. Relationship Banking Associates play a crucial role in providing excellent customer service, identifying sales opportunities, and ensuring customer satisfaction. Their goal is to help clients achieve their financial objectives while supporting the bank's growth and retention strategies.

Is a relationship banking associate an entry-level position?

A relationship banking associate is often considered an entry-level role in banking, typically requiring a high school diploma or bachelor's degree and some customer service experience. The position involves developing client relationships, and training is usually provided on banking products and systems. Advancement opportunities may require additional certifications or experience.

What is the difference between Relationship Banking Associate vs Personal Banker?

AspectRelationship Banking AssociatePersonal Banker
CredentialsTypically requires a high school diploma or equivalent; some roles prefer relevant financial certificationsSimilar credential requirements; often requires FINRA licenses for certain services
Work EnvironmentBank branches, customer service areas, team-oriented settingsBank branches, customer-facing roles, sales-driven environment
Employer & Industry UsageUsed by retail banks, credit unions, financial institutionsCommonly used by retail banks, credit unions, financial institutions
Comparison FocusFocuses on building long-term client relationships and cross-sellingFocuses on providing banking services and account management

The main difference between a Relationship Banking Associate and a Personal Banker lies in their focus. Relationship Banking Associates emphasize building long-term client relationships and cross-selling financial products, while Personal Bankers primarily handle day-to-day banking transactions and account services. Both roles require similar credentials and work in comparable environments within retail banking institutions.

What are some common challenges relationship banking associates face when managing client portfolios?

Relationship Banking Associates often encounter the challenge of balancing personalized service with managing a large volume of client accounts. Staying updated on a diverse range of financial products and regulations is key, as clients expect informed guidance tailored to their specific needs. Additionally, associates must navigate fluctuating client demands and economic changes, while collaborating closely with internal teams such as lending officers and financial advisors to deliver comprehensive solutions. Strong communication and organizational skills are essential to address these challenges effectively and build lasting client relationships.
What are popular job titles related to Relationship Banking Associate jobs in Indiana? For Relationship Banking Associate jobs in Indiana, the most frequently searched job titles are:
What job categories do people searching Relationship Banking Associate jobs in Indiana look for? The top searched job categories for Relationship Banking Associate jobs in Indiana are:
What cities in Indiana are hiring for Relationship Banking Associate jobs? Cities in Indiana with the most Relationship Banking Associate job openings:
Infographic showing various Relationship Banking Associate job openings in Indiana as of August 2026, with employment types broken down into 1% As Needed, 70% Full Time, 26% Part Time, 1% Temporary, and 2% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution.

Client Relationship Representative (Universal Banker)

First Merchants Bank

Lafayette, IN

Full-time

Re-posted 19 days ago


First Merchants Bank rating

7.8

Company rating: 7.8 out of 10

Based on 22 frontline employees who took The Breakroom Quiz

90th of 170 rated banks


Job description

First Merchants Bank is seeking a Customer Relationship Representative to join our team! This position will execute on individual and team sales and service metrics to help the banking center achieve the strategic and tactical goals of the company. Responsible for providing high quality customer service by accurately completing bank transactions and opening deposit accounts and processing loan applications while identifying and recommending products, services, and digital tools to meet the current and future financial needs of bank Clients. Deliver upon a meaningful customer service experience while exceeding personal production goals.

As part of this role you will:

  • Customer Experience and Relationship Management
    • Deliver high-quality customer service by addressing a wide range of general banking needs in a fast-paced, relationship-focused banking center environment.
    • Proactively engage clients in meaningful conversations to understand current and future financial needs and recommend appropriate products, services, and digital solutions.
    • Resolve client inquiries, concerns, and complaints within scope of authority, ensuring timely resolution and a positive client experience.
    • Utilize customer feedback and service insights to strengthen client relationships, build loyalty, and create client advocates.
    • Maintain accurate client records and account information to support ongoing relationship management.
  • Operational Excellence
    • Accurately process everyday monetary transactions, including deposits, withdrawals, loan payments, check cashing, night deposits, cashier’s checks, money orders, and change orders.
    • Perform operational responsibilities as needed, including balancing cash, teller cash recyclers (TCR), vault, ATM, and branch transactions.
    • Process non-monetary client requests, such as stop payments, debit card orders, address changes, and check orders, in accordance with policy.
    • Support banking center operations by adhering to internal controls, completing daily security procedures, and ensuring compliance with policies and procedures.
    • Monitor and resolve deposit and loan exceptions in a timely manner and escalate issues as appropriate.
  • Sales and Business Development
    • Actively lead and participate in sales and service activities to support individual, team, and banking center scorecard goals.
    • Effectively use guided conversations and relationship management tools to identify opportunities to deepen client relationships.
    • Open new consumer and business accounts and process loan applications for new and existing clients.
    • Utilize digital tools to educate clients and enroll them in electronic banking products and services during account opening and onboarding.
    • Engage in teleconsulting activities, including call blocks and call nights, to support achievement of sales goals.
    • Utilize CRM and sales tools to document, track, and manage client interactions and incentive plan activity.
    • Recognize and pursue new business opportunities, including making partner referrals for merchant services, treasury management, mortgages, and investments.
  • Team Collaboration and Leadership
    • Actively participate in the sales management process, including daily huddles, weekly meetings, coaching sessions, and touch bases.
    • Provide guidance and support to associates related to operational procedures, service standards, and sales practices.
    • Assist the Banking Center Manager with administrative and operational activities, including audits, branch balancing, and efficiency initiatives.
    • Serve as a resource for associates regarding problem resolution and procedural questions.
    • High-performing Client Relationship Representatives may serve as a Banking Center Mentor.
    • Risk Management and Compliance
    • Ensure compliance with all applicable regulations, policies, and reporting requirements, including but not limited to BSA, OFAC, CIP, EDD, and information security standards.
    • Complete required training and stay current on regulatory, operational, and product knowledge expectations.

To be successful in this position, we require the following:

  • High school diploma or equivalent (GED).
  • A minimum of one (1) year of banking, sales, or related experience. At least six months of experience selling products or services.
  • This position requires S.A.F.E Act registration at the time of employment through the Nationwide Mortgage Licensing System (NMLS). Employees hired or transferring into this position will need to meet the qualification requirements within three (3) months of hire.
  • Ability to obtain Notary Public designation.
  • Ability to multi-task in a fast-paced environment.
  • In-depth knowledge of products/services offered by the bank (all lines of business).

The following would be a plus:

  • Prior banking experience.
  • Ability to sell and cross-sell bank products and services.

First Merchants offers the following:

  • Base Pay PLUS Bonuses
  • Medical, Dental and Vision Insurance
  • 401k
  • Health Savings and Flexible Spending Accounts
  • Vacation/Sick Time
  • Paid Holidays
  • Paid Parental Leave
  • Tuition Reimbursement
  • Additional Benefits

A little about us:

First Merchants is guided by a genuine philosophy of being a meaningful place to work and having a prosperous impact across all walks of life throughout the communities we serve, including consumers, businesses and other organizations. Our Vision, Mission and Team statement reflect and reinforce that authentic service philosophy.

Our Vision is:

To enhance the financial wellness of the diverse communities we serve.

Our Mission is:

To be the most responsive, knowledgeable, and high-performing financial organization for our clients, teammates, and shareholders.

Our Team:

"We are a collection of dynamic colleagues with diverse experiences and perspectives who share a passion for positively impacting lives. We are genuinely committed to attracting and engaging teammates of diverse backgrounds. We believe in the power of inclusion and belonging."

Apply today to begin your career with us!


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