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Real Estate Copywriter Jobs (NOW HIRING)

Wing Assistant

Real Estate Virtual Assistant (US)

Columbus, OH · On-site +1

$20.50 - $27.50/hr

Real Estate Virtual Assistant (Remote) Wing is on the exciting mission of redefining the future of ... copywriting experience • Working knowledge of content management systems • Excellent English ...

FERRY INTERNATIONAL LLC

Marketing Copywriter

Dallas, TX · On-site

$85K - $95K/yr

Who We Are TomFerry is the #1 coaching company in real estate, dedicated to raising industry ... About the Role We're looking for a talented and versatile Marketing Copywriter who can bring our ...

Known

Sr. Copywriter (Temp Contract)

Los Angeles, CA · On-site +1

... real estate, and many other categories, honors like this could not be possible, and also have ... The Sr, Copywriter will also drive forward the development and execution of brand creative ...

Known

Sr. Copywriter (Temp Contract)

Los Angeles, CA · On-site +1

... real estate, and many other categories, honors like this could not be possible, and also have ... The Sr, Copywriter will also drive forward the development and execution of brand creative ...

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Real Estate Copywriter information

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$67

How much do real estate copywriter jobs pay per hour?

As of Jul 22, 2026, the average hourly pay for real estate copywriter in the United States is $36.74, according to ZipRecruiter salary data. Most workers in this role earn between $27.88 and $41.59 per hour, depending on experience, location, and employer.

What are Real Estate Copywriters?

Real Estate Copywriters are professionals who specialize in writing compelling and informative content for the real estate industry. They create property listings, website copy, brochures, email campaigns, and other marketing materials to promote properties and real estate services. Their writing is tailored to attract potential buyers or renters, highlight property features, and help real estate agents or agencies build their brand. Strong knowledge of real estate trends, persuasive writing skills, and attention to detail are key aspects of this role.

What is the difference between Real Estate Copywriter vs Real Estate Content Writer?

AspectReal Estate CopywriterReal Estate Content Writer
Primary FocusCreating persuasive property descriptions and marketing copyProducing informative articles, blogs, and guides about real estate topics
Skills & CredentialsStrong copywriting, marketing knowledge, real estate terminologyResearch skills, SEO, real estate industry understanding
Work EnvironmentMarketing agencies, real estate firms, freelanceBlogs, online publications, real estate websites

While both roles involve writing about real estate, a Real Estate Copywriter focuses on creating compelling property descriptions and marketing materials to attract buyers. In contrast, a Real Estate Content Writer produces educational and informational content to engage and inform audiences about real estate topics. Both roles require strong writing skills and industry knowledge but serve different purposes within the real estate industry.

How does a Real Estate Copywriter typically collaborate with agents and marketing teams during property campaigns?

Real Estate Copywriters work closely with agents, photographers, and marketing teams to craft compelling property descriptions and promotional materials. Collaboration often involves attending property walkthroughs, gathering key selling points from agents, and revising copy based on feedback from marketing managers. Effective communication and adaptability are essential, as deadlines can be tight and content needs may shift quickly to meet market demands. This teamwork helps ensure that listings are both accurate and engaging, maximizing the property's appeal to potential buyers.

What are the key skills and qualifications needed to thrive as a Real Estate Copywriter, and why are they important?

To excel as a Real Estate Copywriter, you need strong writing and editing skills, a keen understanding of real estate terminology, and often a background in marketing or communications. Familiarity with content management systems (CMS), SEO tools, and real estate listing platforms is typically required. Creativity, attention to detail, and the ability to adapt tone and style for different audiences are standout soft skills. These abilities are crucial for producing compelling property descriptions and marketing materials that attract buyers and support sales goals.
More about Real Estate Copywriter jobs
What cities are hiring for Real Estate Copywriter jobs? Cities with the most Real Estate Copywriter job openings:
What states have the most Real Estate Copywriter jobs? States with the most job openings for Real Estate Copywriter jobs include:
What job categories do people searching Real Estate Copywriter jobs look for? The top searched job categories for Real Estate Copywriter jobs are:
Real Estate Copywriter jobs near you
Infographic showing various Real Estate Copywriter job openings in the United States as of July 2026, with employment types broken down into 91% Full Time, and 9% Contract. Highlights an 79% In-person, 4% Hybrid, and 17% Remote job distribution, with an average salary of $76,412 per year, or $36.7 per hour.
Marketing Real Estate Listings Manager

Marketing Real Estate Listings Manager

Kiawah Island Real Estate

Johns Island, SC

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 29 days ago

Job description


The Marketing Real Estate Listings Manager oversees the end-to-end marketing process for all Kiawah Island Real Estate listings, partnering closely with the Sales Executives to ensure each property is presented accurately, on-brand, and market-ready.

Responsibilities

  • Serve as the primary coordinator between Sales Executives, marketing, legal, vendors, and clients for all new brokerage listings (homesites, villas, cottages, and homes).
  • Work with the Sales Executive to ensure a listing is available for market in a timely manner.
  • Liaise between Legal, Sales Executives, and Assistants on specific listing needs.
  • Use Propertybase (CRM tool) Listing Marketing App to coordinate the marketing of brokerage listings, track the approval process, manage associated costs, and record where listings are being featured.
  • Coordinate all listing media, including photography, drone, video, and Matterport assets (when applicable), ensuring quality and accuracy.
  • Manage listing copy development with Copywriter and secure approvals from Sales Executives and clients. Proofreads to ensure accuracy and that details align with the Listing Fact Sheet.
  • Partner with the Brokerage Designer to develop listing brochures, ensuring accuracy, brand compliance, and timely production.
  • Review and audit new listings upon launch on the KIRE website to ensure accuracy and completeness.
  • Support Sales Executives with any staging needs as requested for photography.
  • Attend weekly home tours for new listings.
  • Works with the Designer to create ongoing brokerage marketing materials, including the bi-weekly villa check-in flyer, monthly LED listing displays in sales office windows, bi-monthly Freshfields Village kiosk display, and other listing-related initiatives.
  • Ensure all listing materials consistency adhere to brand standards and guidelines.
  • Prepare and distribute listing activity and budget reports as needed.
  • Maintain and update KIRE listing marketing preferred vendor lists.
  • Complete additional assigned projects as assigned.

Qualifications

  • Preferred: 3+ years of real estate or related marketing experience
  • Strong written and verbal communication skills
  • Highly organized with strong attention to detail; able to manage multiple priorities and deadlines
  • Proficient in Microsoft Office (Word, Excel, PowerPoint), Adobe Acrobat, and Google Workspace; comfortable working on Mac systems
  • Experience with CRM platforms (Salesforce preferred)
  • Strong customer service mindset with a collaborative, team-oriented approach
  • Proactive, self-starter with strong problem-solving skills

In person applications are welcome between the hours of 8:30 a.m. and 5:00 p.m. Monday through Friday at 253 Gardeners Circle Suite 210 Kiawah Island, SC 29455.

*Benefits are available to full-time employees after a waiting period and include: Medical, Dental, Vision, Short Term and Long Term Disability, 401(k), Life Insurance, Accident Insurance, Telehealth, Health/ Dependent care spending account, wellness program and generous paid time off including 12 vacation days, 6 sick days and 9 paid holidays per year. KP is an Equal Opportunity Employer that uses EVerify. As an Equal Opportunity Employer, KP and its affiliates do not discriminate in hiring or employment on the basis of race, color, religion, national origin, gender, age, genetic information, sexual orientation, disability, or veteran status. All qualified candidates are encouraged to apply.