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Public Relations Jobs in Rochester, MN (NOW HIRING)

Paymaster PR

Delivery Driver

Stewartville, MN · On-site

$14/hr

Who We Are Pizza Ranch Inc., started as a single location in Hull, Iowa in 1981. Pizza Ranch is a fast-casual restaurant that specializes in signature pizzas & The Country's Best Chicken, fresh ...

Word On Fire

Social Media Director

Rochester, MN · Hybrid

$100K - $145K/yr

Steward Bishop Barron's digital reputation with a deep understanding of public relations, ensuring that social media engagement functions as a sophisticated PR engine that protects and promotes the ...

Word On Fire

Social Media Director

Rochester, MN · On-site

$100K - $145K/yr

Steward Bishop Barron's digital reputation with a deep understanding of public relations, ensuring that social media engagement functions as a sophisticated PR engine that protects and promotes the ...

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All JobsPublic Relations JobsPublic Relations Jobs in Rochester, MN

Public Relations information

See Rochester, MN salary details

$35.1K

$85K

$136.2K

How much do public relations jobs pay per year?

As of Sep 4, 2026, the average yearly pay for public relations in Rochester, MN is $85,005.00, according to ZipRecruiter salary data. Most workers in this role earn between $66,100.00 and $99,100.00 per year, depending on experience, location, and employer.

What is public relations?

Public relations (PR) is the practice of managing and shaping the public image and reputation of an individual, company, or organization. PR professionals use various communication strategies to build positive relationships with the media, customers, employees, and the general public. Their work often involves writing press releases, organizing events, handling crisis communications, and monitoring public opinion. The goal of public relations is to generate positive publicity and maintain a favorable public perception.

What is public relations?

Public relations, as the name implies, is anything having to do with a company’s or individual’s public facing image or brand. PR can relate to publicity in writing, print, social media, or other platforms. In today’s world, information moves very quickly, so most larger companies have a PR person or department to handle day to day branding and messaging, as well as special events and crisis response.

What are the key skills and qualifications needed to thrive as a public relations professional, and why are they important?

To thrive as a Public Relations professional, you need strong written and verbal communication skills, media relations expertise, and typically a degree in communications, PR, or a related field. Familiarity with media monitoring tools, press release distribution platforms, and social media management systems is usually expected. Creativity, adaptability, and relationship-building are standout soft skills in this role. These competencies are crucial for crafting effective messages, managing brand reputation, and fostering positive stakeholder engagement.

What are some common challenges faced by public relations professionals, and how can they be managed effectively?

Public Relations professionals often encounter challenges such as managing crisis communications, balancing multiple client or stakeholder expectations, and staying ahead of rapidly evolving media landscapes. To manage these effectively, strong organizational skills, adaptability, and clear communication are essential. Building solid relationships with media contacts and proactively developing crisis response plans can help PR professionals navigate high-pressure situations and maintain a positive public image for their organization or clients.

What is the difference between Public Relations vs Marketing Coordinator?

AspectPublic RelationsMarketing Coordinator
Primary FocusManaging company reputation and media relationsPromoting products/services and sales campaigns
Required SkillsMedia communication, writing, crisis managementAdvertising, market research, campaign planning
Work EnvironmentMedia outlets, PR agencies, corporate communicationsMarketing departments, advertising agencies
Common CertificationsPRSA, APR certificationDigital marketing certifications, Google Analytics

Public Relations and Marketing Coordinators often collaborate but focus on different goals. PR emphasizes reputation management and media relations, while Marketing Coordinators concentrate on promoting products and driving sales. Both roles require strong communication skills and may share some certifications, but their daily tasks and objectives differ significantly.

Do public relations people get paid well?

Public relations professionals' salaries vary based on experience, location, and industry, but generally, they earn a median annual wage that is competitive with other communication roles. Entry-level positions tend to pay less, while experienced PR specialists or managers can earn higher salaries, especially with strong media relations and strategic skills.

What does a job in public relations do?

A public relations professional manages an organization’s image and communication with the public, media, and stakeholders. They create press releases, handle media inquiries, develop communication strategies, and often use tools like media monitoring and social media platforms to promote positive public perception.
More about Public Relations jobs

What are the most commonly searched types of Public Relations jobs in Rochester, MN?

The most popular types of Public Relations jobs in Rochester, MN are:

What job categories do people searching Public Relations jobs in Rochester, MN look for?

The top searched job categories for Public Relations jobs in Rochester, MN are:

What cities near Rochester, MN are hiring for Public Relations jobs?

Cities near Rochester, MN with the most Public Relations job openings:

Public Relations jobs near you
Infographic showing various Public Relations job openings in Rochester, MN as of August 2026, with employment types broken down into 1% As Needed, 79% Full Time, 16% Part Time, 1% Temporary, and 3% Contract. Highlights an 93% Physical, 2% Hybrid, and 5% Remote job distribution, with an average salary of $85,005 per year, or $40.9 per hour.

Communications & Event Marketing Intern

Childhood Cancer Society

Rochester, MN

Full-time

Posted 11 days ago

Job description

About Childhood Cancer Society

Childhood Cancer Society is a 501(c)(3) nonprofit dedicated to providing financial and emotional support to families battling pediatric cancer. Our programs combine direct family assistance, wish grants, community engagement, strategic partnerships, and high-impact fundraising experiences to help families during some of their most challenging moments.

Adventure Ted, our superhero spokesbear, represents our philosophy to “See the adventure in all that you do.” We are seeking ambitious, creative, and highly motivated students to join our Communications Team and gain hands-on experience supporting major nonprofit events and campaigns.

Internship Focus

This internship will provide students with practical experience in communications, public relations, event marketing, partnership development, media outreach, and nonprofit storytelling.

Interns will have the opportunity to contribute to communications and outreach surrounding two major Childhood Cancer Society fundraising initiatives:

  • Mayor’s Benefit Dinner – New Jersey (October 15th, 2026): An upscale benefit dinner hosted in collaboration with the Mayor and First Lady of Saddle River, bringing together community leaders, philanthropists, executives, and supporters for an evening benefiting families battling pediatric cancer.

  • Adventure Ted Golf Event – Trump National Doral, Miami (February 15th, 2027): A major golf fundraising initiative at Trump National Doral in Miami, bringing Childhood Cancer Society’s Adventure Ted platform to South Florida through golf, philanthropy, corporate partnerships, donor engagement, and event-driven fundraising.

These events will serve as major case studies throughout the internship, giving students the opportunity to help build awareness, participation, partnerships, and visibility around real-world nonprofit campaigns.

Responsibilities

  • Support communications and marketing strategy for the Mayor’s Benefit Dinner and Miami golf outing at Trump National Doral

  • Conduct targeted outreach to media outlets, journalists, content creators, influencers, community organizations, businesses, and other potential promotional partners

  • Research and identify strategic opportunities to increase event visibility and attendance

  • Assist with sponsor and corporate partner prospecting and outreach

  • Develop customized outreach strategies for different audiences and prospective partners

  • Draft and refine emails, media pitches, promotional copy, social media content, and other communications materials

  • Research relevant local, regional, and national media opportunities surrounding Childhood Cancer Society events and programs

  • Identify golf, luxury, philanthropy, lifestyle, family, and nonprofit media and influencer opportunities relevant to upcoming campaigns

  • Support outreach designed to attract golfers, donors, sponsors, auction contributors, and event attendees

  • Help coordinate communications with confirmed partners and participating organizations

  • Brainstorm creative campaigns and partnership concepts that can expand Childhood Cancer Society and Adventure Ted’s reach

  • Track outreach efforts, responses, follow-ups, and campaign progress

  • Participate in regular Communications Team meetings and collaborate directly with organizational leadership

  • Assist with additional Childhood Cancer Society communications initiatives as opportunities emerge

  • Currently enrolled in or recently graduated from a college or university program

  • Strong written and verbal communication skills

  • Interest in communications, public relations, marketing, journalism, event management, nonprofit management, business, or a related field

  • Comfortable conducting professional outreach via email, phone, and social media

  • Strong research and organizational abilities

  • Ability to communicate professionally with businesses, media contacts, influencers, donors, and community partners

  • Self-motivated and comfortable taking ownership of assigned projects

  • Ability to meet deadlines and follow through consistently on outreach and follow-up

  • Comfortable working in a collaborative, fast-moving environment

  • Passion for using communications and creativity to support a meaningful cause

Apply