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Programmatic Jobs in Houston, TX (NOW HIRING)

MANAGER, DONOR EXPERIENCE

Houston, TX · Remote

$73K - $74K/yr

The MDE leads execution across events, communications, and programmatic opportunities, ensuring donors have meaningful, consistent ways to connect with Bottom Line's mission and impact locally. The ...

Software Developer - Salesforce

Houston, TX · On-site

$53 - $70.25/hr

... vs programmatic development as well as the Salesforce coding limits and best practices. Key responsibilities include: * Design and implement solutions on Force.com platform * Understand the ...

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Programmatic information

See Houston, TX salary details

$33.9K

$65.7K

$109.3K

How much do programmatic jobs pay per year?

As of Jul 5, 2026, the average yearly pay for programmatic in Houston, TX is $65,662.00, according to ZipRecruiter salary data. Most workers in this role earn between $59,700.00 and $65,900.00 per year, depending on experience, location, and employer.

What is a Programmatic job?

A Programmatic job typically involves managing automated digital advertising campaigns using data, algorithms, and technology to optimize ad placements in real time. Professionals in this field work with demand-side platforms (DSPs), supply-side platforms (SSPs), and other ad tech tools to buy and sell digital ad inventory efficiently. Responsibilities may include campaign strategy, data analysis, audience targeting, and performance optimization. This role requires analytical skills, knowledge of ad technology, and an understanding of digital marketing.

What jobs pay 500,000 a year in the US?

Programmatic roles, such as senior programmatic traders, digital media directors, or chief marketing officers with extensive experience, can reach or exceed $500,000 annually, especially in large agencies or corporations. High compensation often involves leadership, advanced skills in data analysis, and proficiency with ad tech platforms, along with performance-based bonuses and incentives.

What are the most common challenges faced in a Programmatic role?

Professionals in programmatic roles often face the challenge of staying ahead of rapidly evolving digital advertising technologies and industry best practices. Managing large amounts of data to optimize campaigns, dealing with issues like ad fraud or viewability, and balancing client expectations with campaign realities are frequent aspects of the job. Additionally, programmatic specialists must coordinate closely with creative, analytics, and sales teams to ensure campaign success. Developing the ability to quickly learn new tools and adjust strategies is essential for ongoing success in this dynamic field.

What does programmatic work mean?

Programmatic work refers to roles involved in automated digital advertising, where software and algorithms buy and optimize ad placements in real-time across various platforms. It requires knowledge of ad tech tools, data analysis, and digital marketing strategies to efficiently target audiences and maximize campaign performance.

What are the key skills and qualifications needed to thrive in the Programmatic position, and why are they important?

To thrive as a Programmatic professional, you need a deep understanding of digital advertising, data analysis, and campaign optimization, typically supported by experience with programmatic ad buying platforms. Familiarity with tools like Google DV360, The Trade Desk, and certifications in platforms such as Google Ads or IAB Digital Media Buying are highly valued. Strong analytical thinking, problem-solving abilities, and effective communication help you manage campaigns and collaborate with cross-functional teams. These competencies are crucial for maximizing campaign performance, efficiently reaching target audiences, and driving measurable results for clients or brands.

What is a programmatic job?

A programmatic job involves managing digital advertising campaigns using automated systems and software platforms, such as demand-side platforms (DSPs) and ad exchanges. Professionals in this role analyze data, optimize ad performance, and often have skills in data analysis, digital marketing, and familiarity with ad tech tools.

How much do programmatic traders make?

Programmatic traders typically earn a median annual salary ranging from $60,000 to $120,000, depending on experience, location, and the complexity of the campaigns managed. Senior or specialized traders with advanced skills in data analysis and trading platforms can earn higher salaries, often supplemented with bonuses or performance incentives.
What are the most commonly searched types of Programmatic jobs in Houston, TX? The most popular types of Programmatic jobs in Houston, TX are:
What job categories do people searching Programmatic jobs in Houston, TX look for? The top searched job categories for Programmatic jobs in Houston, TX are:
Infographic showing various Programmatic job openings in Houston, TX as of June 2026, with employment types broken down into 90% Full Time, 9% Part Time, and 1% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $65,662 per year, or $31.6 per hour.
Digital Campaign Strategist

$78K - $90K/yr

Full-time

Posted 21 days ago


Houston Methodist rating

8.1

Company rating: 8.1 out of 10

Based on 296 frontline employees who took The Breakroom Quiz

68th of 877 rated healthcare providers


Job description

At Houston Methodist, the Digital Campaign Strategist position is responsible for leading, managing and partnering with digital marketing management, marketing business partners and creative teams in creating cohesive, comprehensive digital media plans and channel strategies that drive preference and volume for assigned programs/service lines and maximizing impact of digital channels.
Contributing to the end-to-end strategy, implementation and reporting of digital campaigns to reach marketing goals and support engagement, the Digital Campaign Strategist will design comprehensive digital media plans and build business cases for testing new digital media channels including analyzing campaign performance from varying data points, transferring to complete reporting presentations, and working with third parties to ensure digital channel deliverables.
The Digital Campaign Strategist will focus on building and executing paid digital media campaigns within programmatic display, video, and social media channels.
FLSA STATUS
Exempt
QUALIFICATIONS
EDUCATION
  • Bachelor’s Degree in Business, Marketing, Communications, or related field

EXPERIENCE
  • Four years experience related to digital marketing within the assigned digital marketing channel and function.

SKILLS AND ABILITIES
  • Demonstrates the skills and competencies necessary to safely perform the assigned job, determined through on-going skills, competency assessments, and performance evaluations
  • Sufficient proficiency in speaking, reading, and writing the English language necessary to perform the essential functions of this job, especially with regard to activities impacting patient or employee safety or security
  • Ability to effectively communicate with patients, physicians, family members and co-workers in a manner consistent with a customer service focus and application of positive language principles
  • Knowledge of digital paid media channels and platforms (Paid search, social media, programmatic media) and campaign optimization.
  • Capable of pulling digital campaign performance data and driving insights into presentations for business partners and leadership.
  • Ability to lead meetings, conversations and present with authority.
  • Ability to work under pressure and balance many competing priorities.
  • Positive and supportive attitude and demeanor.
  • Ability to multi-task and work in an organized manner.
  • Ability to uphold confidential and sensitive information.
  • Proficient in spreadsheet, word-processing, and presentation software.
  • Has sound judgment and decision-making ability, with strong analytical and critical thinking skills; independently resolves conflict and understands when to escalate issues.
  • Proactively manages own professional development, including receiving, seeking out and acting on performance feedback.
  • Ability to engage and be open to ideas offered by others; works collaboratively and contributes to dialogue.

ESSENTIAL FUNCTIONS
PEOPLE ESSENTIAL FUNCTIONS
  • Works with service line business partners and collaborative marketing teams to inform the application of digital channels within wider service line campaign strategies in accordance with digital channel best practices and innovative approaches.
  • Supports the strategic planning of digital channel campaigns and media plans and designs for new deployments and experiences that align business strategies and priorities to the digital channel capabilities.
  • Effectively engages and interfaces with product stakeholders and collaborators within or outside the organization to communicate and translate all aspects related to the assigned digital channel and campaign.
  • Helps identify gaps using data-based approaches, and defines creative improvements, assisting in the design and prioritization of digital campaigns.

SERVICE ESSENTIAL FUNCTIONS
  • Develops digital plans, campaigns, and strategies for assigned digital media channels and platforms ensuring service line goals, deliverability, and alignment with wider service line strategy.
  • Manages relationships with vendors for digital campaigns. Leads planning implementation, and ensures digital strategies reflect larger business strategies.
  • Partners with cross functional teams for sourcing creative requirements, product needs, and campaign goals, effectively communicating with cross-funtional teams.
  • Supports product activation and effective adoption and utilization within dynamic, evolving digital and technical ecosystems, ensuring continued alignment with revenue-driving marketing initiatives and established service line strategies.
  • Builds key performance indicators (KPIs) dashboards and programming scorecards to build reporting and determine product strategic optimizations.

QUALITY/SAFETY ESSENTIAL FUNCTIONS
  • Develops strategy and evaluates success of programs, service lines, sponsorships, and events under guidance of manager. Contributes to development of key insights and initiatives annually.
  • Develops clear and concise communications, reports, and presentations with compelling data for leadership.

FINANCE ESSENTIAL FUNCTIONS
  • Measures results and provides recommendations to optimize spending in partnership with digital teams and vendors.
  • Submits invoices on time; tracks and adheres to budgets for assigned projects.

GROWTH/INNOVATION ESSENTIAL FUNCTIONS
  • Proactively seeks opportunities to optimize strategy and initiatives to grow consumer preference and volumes. Makes recommendations for improvement and proactively problem solves when challenges present themselves.
  • Supports discovery on innovative products, partnerships, and growth opportunities for digital experiences, creating data-driven business cases for assessing and implementing solutions that close gaps and enhance front-end experiences through technological solutions.

SUPPLEMENTAL REQUIREMENTS
    WORK ATTIRE
    • Uniform: No
    • Scrubs: No
    • Business professional: Yes
    • Other (department approved): No

    ON-CALL*
    *Note that employees may be required to be on-call during emergencies (ie. Disaster, Severe Weather Events, etc) regardless of selection below.
    • On Call* No

    TRAVEL**
    **Travel specifications may vary by department**
    • May require travel within the Houston Metropolitan area Yes
    • May require travel outside Houston Metropolitan area No
QUALIFICATIONS
EDUCATION
  • Bachelor’s Degree in Business, Marketing, Communications, or related field

EXPERIENCE
  • Four years experience related to digital marketing within the assigned digital marketing channel and function.

Company Profile:

Houston Methodist is one of the nation’s leading health systems and academic medical centers. The health system consists of eight hospitals: Houston Methodist Hospital, its flagship academic hospital in the Texas Medical Center, seven community hospitals and one long-term acute care hospital throughout the Greater Houston metropolitan area. Houston Methodist also includes a research institute; a comprehensive residency program; international patient services; freestanding comprehensive care clinics, emergency care and imaging centers; and outpatient facilities. Come lead with us!

Houston Methodist is an Equal Opportunity Employer.


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