Build relationships with programmatic buyers (agency trading desks, DSP teams, brand trading groups) * Create go-to-market campaigns targeting agencies/brands that aren't currently buying direct
Build relationships with programmatic buyers (agency trading desks, DSP teams, brand trading groups) * Create go-to-market campaigns targeting agencies/brands that aren't currently buying direct
Build relationships with programmatic buyers (agency trading desks, DSP teams, brand trading groups) * Create go-to-market campaigns targeting agencies/brands that aren't currently buying direct
Build relationships with programmatic buyers (agency trading desks, DSP teams, brand trading groups) * Create go-to-market campaigns targeting agencies/brands that aren't currently buying direct
Build relationships with programmatic buyers (agency trading desks, DSP teams, brand trading groups) * Create go-to-market campaigns targeting agencies/brands that aren't currently buying direct
Build relationships with programmatic buyers (agency trading desks, DSP teams, brand trading groups) * Create go-to-market campaigns targeting agencies/brands that aren't currently buying direct
$85K - $110K/yr
Oversee the planning & execution of programmatic, social & ecommerce buying across DACH * Develop and implement trading strategies that maximize ROI and meet objectives * Stay abreast of industry ...
$85K - $110K/yr
Oversee the planning & execution of programmatic, social & ecommerce buying across DACH * Develop and implement trading strategies that maximize ROI and meet objectives * Stay abreast of industry ...
Lead, Electrical Engineering
$144K - $150K/yr
Own the cost and schedule of design electrical programmatic tasks * Perform and report Earned Value Metrics to programs * Conduct component, subsystem, and system level design trades and analyses
Lead, Electrical Engineering
$144K - $150K/yr
Own the cost and schedule of design electrical programmatic tasks * Perform and report Earned Value Metrics to programs * Conduct component, subsystem, and system level design trades and analyses
Lead and participate in trade studies, research, development, models, simulations and ... Customer and management reporting, development of clear concise technical and programmatic ...
Lead and participate in trade studies, research, development, models, simulations and ... Customer and management reporting, development of clear concise technical and programmatic ...
Lead and participate in trade studies, research, development, models, simulations and ... Customer and management reporting, development of clear concise technical and programmatic ...
Lead and participate in trade studies, research, development, models, simulations and ... Customer and management reporting, development of clear concise technical and programmatic ...
Lead and participate in trade studies, research, development, models, simulations and ... Customer and management reporting, development of clear concise technical and programmatic ...
Lead and participate in trade studies, research, development, models, simulations and ... Customer and management reporting, development of clear concise technical and programmatic ...
Non-Traditional Electronic Warfare (EW) Chief Engineer with Security Clearance
Fort Wayne, IN ยท On-site
Lead and participate in trade studies, research, development, models, simulations and ... Customer and management reporting, development of clear concise technical and programmatic ...
Non-Traditional Electronic Warfare (EW) Chief Engineer with Security Clearance
Fort Wayne, IN ยท On-site
Lead and participate in trade studies, research, development, models, simulations and ... Customer and management reporting, development of clear concise technical and programmatic ...
The Principal Systems Engineer is also responsible to provide technical and programmatic guidance ... Experience creating Trade Studies and analyzing technical data. * Project management experience ...
The Principal Systems Engineer is also responsible to provide technical and programmatic guidance ... Experience creating Trade Studies and analyzing technical data. * Project management experience ...
The Senior Principal Systems Engineer is also responsible to provide technical and programmatic ... Experience creating Trade Studies and analyzing technical data. * Previous experience as a Lead ...
The Senior Principal Systems Engineer is also responsible to provide technical and programmatic ... Experience creating Trade Studies and analyzing technical data. * Previous experience as a Lead ...
Principal Systems Engineer
Indianapolis, IN ยท On-site
The Principal Systems Engineer is also responsible to provide technical and programmatic guidance ... Experience creating Trade Studies and analyzing technical data. * Project management experience ...
Principal Systems Engineer
Indianapolis, IN ยท On-site
The Principal Systems Engineer is also responsible to provide technical and programmatic guidance ... Experience creating Trade Studies and analyzing technical data. * Project management experience ...
Principal Systems Engineer
Indianapolis, IN ยท On-site
The Principal Systems Engineer is also responsible to provide technical and programmatic guidance ... Experience creating Trade Studies and analyzing technical data. * Project management experience ...
Principal Systems Engineer
Indianapolis, IN ยท On-site
The Principal Systems Engineer is also responsible to provide technical and programmatic guidance ... Experience creating Trade Studies and analyzing technical data. * Project management experience ...
The Senior Principal Systems Engineer is also responsible to provide technical and programmatic ... Experience creating Trade Studies and analyzing technical data. * Previous experience as a Lead ...
The Senior Principal Systems Engineer is also responsible to provide technical and programmatic ... Experience creating Trade Studies and analyzing technical data. * Previous experience as a Lead ...
The Senior Principal Systems Engineer is also responsible to provide technical and programmatic ... Experience creating Trade Studies and analyzing technical data. * Previous experience as a Lead ...
The Senior Principal Systems Engineer is also responsible to provide technical and programmatic ... Experience creating Trade Studies and analyzing technical data. * Previous experience as a Lead ...
Digital Graphic Designer
Elkhart, IN ยท On-site
Digital paid advertising including banner ads, retargeting, programmatic, and CTV * Social media ... Creative direction for product launches, events, trade shows, and community initiatives
New
Digital Graphic Designer
Elkhart, IN ยท On-site
Digital paid advertising including banner ads, retargeting, programmatic, and CTV * Social media ... Creative direction for product launches, events, trade shows, and community initiatives
New
Watchman Therapy Awareness Representative - Indianapolis, IN
Indianapolis, IN ยท On-site
$112K/yr
Develop programmatic solutions to improve operational efficiencies, increase capacity, and enhance ... programs, trade show participation, and procedural observation * Utilize marketing tools and ...
Watchman Therapy Awareness Representative - Indianapolis, IN
Indianapolis, IN ยท On-site
$112K/yr
Develop programmatic solutions to improve operational efficiencies, increase capacity, and enhance ... programs, trade show participation, and procedural observation * Utilize marketing tools and ...
Maintenance Technician
Indianapolis, IN ยท On-site
Vocational, trade, or technical education highly desired * Non-profit experience, as well as ... programmatic needs. * Capability to work both independently and as part of a team with necessary ...
Maintenance Technician
Indianapolis, IN ยท On-site
Vocational, trade, or technical education highly desired * Non-profit experience, as well as ... programmatic needs. * Capability to work both independently and as part of a team with necessary ...
Maintenance Technician
Indianapolis, IN ยท On-site
Vocational, trade, or technical education highly desired * Non-profit experience, as well as ... programmatic needs. * Capability to work both independently and as part of a team with necessary ...
New
Maintenance Technician
Indianapolis, IN ยท On-site
Vocational, trade, or technical education highly desired * Non-profit experience, as well as ... programmatic needs. * Capability to work both independently and as part of a team with necessary ...
New
The Autonomous Systems Technical Lead provides technical and programmatic leadership throughout the ... Experience leading Trade Studies, performing Risk and Opportunity analyses, and tracking and ...
The Autonomous Systems Technical Lead provides technical and programmatic leadership throughout the ... Experience leading Trade Studies, performing Risk and Opportunity analyses, and tracking and ...
Programmatic Trader information
See Indiana salary details
$52.5K is the 25th percentile. Wages below this are outliers.
$37.6K - $57.5K
33% of jobs
The median wage is $72.6K / yr.
$57.5K - $77.4K
22% of jobs
$95.4K is the 75th percentile. Wages above this are outliers.
$77.4K - $97.3K
22% of jobs
$97.3K - $117.2K
15% of jobs
$117.2K - $137.1K
2% of jobs
$137.1K - $157K
0% of jobs
$157K - $176.9K
2% of jobs
$176.9K - $196.8K
3% of jobs
$196.8K - $216.7K
0% of jobs
$216.7K - $236.6K
0% of jobs
$236.6K - $256.4K
1% of jobs
$37.6K
$92.1K
$256.4K
How much do programmatic trader jobs pay per year?
What are some common challenges faced by Programmatic Traders in optimizing campaigns, and how can they be addressed?
What are the key skills and qualifications needed to thrive as a Programmatic Trader, and why are they important?
What Does a Programmatic Trader Do?
As a programmatic trader, your job is to help optimize a marketing campaign by conducting an analysis of ad performance across various platforms. In this role, you perform analysis to decide when and where to display online ads. You may also help manage an advertising budget and interact directly with people at various levels of the company. Aside from managing ad purchases, a programmatic trader may help develop realistic expectations about ad performance while looking for ways to improve the overall effectiveness of ad buys. A programmatic trader often helps select target audiences for each campaign.
What is the difference between Programmatic Trader vs Digital Media Buyer?
| Aspect | Programmatic Trader | Digital Media Buyer |
|---|---|---|
| Credentials | Relevant marketing, advertising, or data analysis experience; certifications like IAB or Google Ads | Similar credentials; often holds certifications in digital advertising platforms |
| Work Environment | Data-driven, real-time bidding platforms, programmatic ad exchanges | Ad campaign planning, negotiations, direct media placements |
| Industry Usage | Primarily in digital advertising agencies, media firms, and tech companies | Used across advertising agencies, brands, and media outlets |
Programmatic Traders focus on automated, data-driven ad buying through technology platforms, while Digital Media Buyers often handle manual negotiations and direct placements. Both roles require digital advertising knowledge, but Programmatic Traders specialize in real-time bidding and automation, making their skills more tech-centric.
What are programmatic traders?

Full-time
Re-posted 7 days ago
Job description
Job Location:
Corporate IndianapolisPRIMARY PURPOSE
The Director of Programmatic Revenue & Demand Development is responsible for owning and scaling the programmatic buyer funnel, with a focus on driving awareness, education, and adoption among agencies and advertisers not currently buying direct. This role will be accountable for increasing demand into the company's SSP by improving network discoverability, buyer accessibility, and overall ease of transaction. The role will lead pricing and inventory packaging strategy across PMP and Open Exchange channels, actively managing dynamic CPMs, monitoring performance, and optimizing floor pricing at the screen level to maximize yield. Success will be measured by sustained growth in programmatic revenue, with an expectation of delivering 20-30% yearoveryear increases through disciplined execution and ongoing optimization.
PRINCIPAL RESPONSIBILITIES
Demand Strategy & Partnerships
Build relationships with programmatic buyers (agency trading desks, DSP teams, brand trading groups)
Create go-to-market campaigns targeting agencies/brands that aren't currently buying direct
Partner with SSPs on co-marketing, buyer enablement, case studies
Pricing & Inventory Management
Work with your ad ops team to determine what inventory flows programmatically (reserve-based, priority, standard)
Set floor prices and price schedules that maximize revenue without undercutting direct
Run elasticity tests and pricing optimization
Buyer Experience & Enablement
Create self-service tools, documentation, and support for programmatic buyers
Build audience/location-based packages that appeal to programmatic buyers
Track and close gaps in buyer experience (Is creative optimization fast? Are reports clear? Is support responsive?)
Analytics & Revenue Optimization
Monitor fill rates, CPMs, buyer diversity by SSP
Identify which inventory/dayparts/audiences are under monetized
Report on programmatic revenue growth and ROI
MINIMUM QUALIFICATIONS
5+ years in programmatic (agency trading desk, DSP, or SSP demand development role)
Understands buyer behavior and incentives
Experience growing programmatic revenue above market growth rates with premium inventory
Exceptional analytical skills (pricing, forecasting, deal modeling)
Strong at stakeholder management (balancing sales, ops, and buyers)