Our publishers include Carbon Ads, Mozilla Developer Network, and The Rundown. Our advertisers ... programmatic exchanges. Think emails folks are excited to open, sites people set as their homepage ...
Our publishers include Carbon Ads, Mozilla Developer Network, and The Rundown. Our advertisers ... programmatic exchanges. Think emails folks are excited to open, sites people set as their homepage ...
Account Executive Digital Sales (West Coast or Midwest)
Salt Lake City, UT · On-site
$50K - $150K/yr
... programmatic vs. platforms for specific publishers * 5- 7years sales experience. * 5+ years in a quota carrying sales role; demonstrated consistent success over performance. * (Will consider ...
Account Executive Digital Sales (West Coast or Midwest)
Salt Lake City, UT · On-site
$50K - $150K/yr
... programmatic vs. platforms for specific publishers * 5- 7years sales experience. * 5+ years in a quota carrying sales role; demonstrated consistent success over performance. * (Will consider ...
Print Production Coordinator
$17.50 - $23.50/hr
MGT drives over 20% compound annual organic growth and utilizes programmatic mergers and ... publishing or advanced formatting with Adobe Acrobat, Adobe InDesign or similar tools, and ...
Print Production Coordinator
$17.50 - $23.50/hr
MGT drives over 20% compound annual organic growth and utilizes programmatic mergers and ... publishing or advanced formatting with Adobe Acrobat, Adobe InDesign or similar tools, and ...
Sr. Business Value Consultant
Draper, UT · Remote
$130K - $150K/yr
... programmatic ways to track progress against their customers' goals * Partner with Customer ... Collaborate to capture, package, and publish customer-validated outcomes, making them available to ...
Sr. Business Value Consultant
Draper, UT · Remote
$130K - $150K/yr
... programmatic ways to track progress against their customers' goals * Partner with Customer ... Collaborate to capture, package, and publish customer-validated outcomes, making them available to ...
Print Production Coordinator
Salt Lake City, UT · On-site
$17.50 - $23.50/hr
MGT drives over 20% compound annual organic growth and utilizes programmatic mergers and ... publishing or advanced formatting with Adobe Acrobat, Adobe InDesign or similar tools, and ...
Print Production Coordinator
Salt Lake City, UT · On-site
$17.50 - $23.50/hr
MGT drives over 20% compound annual organic growth and utilizes programmatic mergers and ... publishing or advanced formatting with Adobe Acrobat, Adobe InDesign or similar tools, and ...
Programmatic Publisher information
What are the key skills and qualifications needed to thrive as a Programmatic Publisher, and why are they important?
How does a Programmatic Publisher typically collaborate with advertisers and ad tech partners to optimize revenue?
What is a Programmatic Publisher?
What is the difference between Programmatic Publisher vs Programmatic Trader?
| Aspect | Programmatic Publisher | Programmatic Trader |
|---|---|---|
| Credentials | Knowledge of ad tech, digital media, and basic analytics | Advanced analytics, trading certifications, and media buying experience |
| Work Environment | Media companies, publishers, ad tech platforms | Ad agencies, trading desks, media buying firms |
| Industry Usage | Focuses on managing ad inventory and revenue for publishers | Focuses on buying and selling ad inventory programmatically |
While both roles operate within the programmatic advertising ecosystem, a Programmatic Publisher primarily manages ad inventory and revenue for publishers, ensuring optimal ad placements. In contrast, a Programmatic Trader actively buys and sells ad space to meet campaign goals. Understanding these differences helps clarify career paths and employer expectations in digital advertising.

Full-time
Posted 16 days ago
Job description
Senior Account Executive, B2B (Remote)
BuySellAds helps brands connect with niche, hard-to-reach audiences through advertising campaigns across a suite of premium publishers. We specialize in crafting multi-faceted campaigns across web, social, and email channels - helping emerging and established brands hit their unique KPIs.
Our publishers include Carbon Ads, Mozilla Developer Network, and The Rundown. Our advertisers include GitLab, MongoDB, Okta, AWS, and Google Cloud. We sit in between, making both sides more successful.
Here's what makes us different: we sell unique native ads and email newsletter placements that aren't accessible through programmatic exchanges. Think emails folks are excited to open, sites people set as their homepage, apps you love telling your friends about. We help marketers show up in those places - and it converts like crazy.
We've been fully remote since 2007. Our team of 20+ is spread across the globe, connected through weekly video standups and Slack. We work largely around an EST schedule but stay flexible. We're bootstrapped, profitable, and forging our own path.
Role Overview
We're hiring a Senior Sales Executive to join our team and drive new business. This is a hunter role - you'll prospect and close outbound deals through personal, thoughtful outreach (no bulk drip campaigns here), while also fielding inbound leads and crafting tailored solutions for clients.
The ideal person for this role has experience working with B2B marketers to solve real marketing challenges. You're someone who builds strong relationships, develops a deep understanding of our publisher audiences and ad products, and stays close to accounts well beyond the initial close.
What you'll do
- Prospect and close new business through personal, hands-on outbound outreach
- Field inbound leads, assess client needs, and propose custom-tailored campaign solutions that fit within each client's broader media mix
- Serve as a strategic media advisor to clients - asking the right questions about attribution, measurement, and full-funnel performance to ensure our solutions align with their business goals
- Develop deep product knowledge across BuySellAds' ad opportunities and publisher audiences
- Build strong, lasting relationships with clients, teammates, and partners across the industry
- Support Client Success Managers post-close through the campaign lifecycle, staying engaged through renewal
- Become fluent in your clients' goals - current and future - so you can anticipate needs and add value over time
- 4+ years of media sales experience
- A strong understanding of the digital advertising landscape - you can speak fluently about media planning fundamentals, campaign measurement and attribution, and how different channels work together across the funnel, even if you're not the one pulling the levers day-to-day
- A genuine excitement for helping marketers solve complex problems
- The ability to work independently and consistently deliver meaningful results
- Strong organizational skills paired with comfort navigating out-of-the-box requests
- A learning mindset - you thrive when picking up new tactics, tools, and industry knowledge
- Comfort working in a fully remote, fast-changing environment
- A client-focused approach grounded in data and analytics
- Agency relationship experience is a plus, but not required
We keep it straightforward: an initial meet-and-greet over Zoom, followed by a team pairing session to make sure the culture fit goes both ways. We move quickly on decisions and aim to respond to every applicant with feedback - even if we're not the right match, we want you to know rather than wonder.
About BuySellAds
Since 2007, we've been 100% remote with team members across the globe. We offer competitive salary and benefits. We're proud to be bootstrapped and building something that lasts. If this sounds like your kind of team, we'd love to hear from you.
About BuySellAds
Sourced by ZipRecruiter
Industry
Technology, communication and media
Company size
11 - 50 Employees
Headquarters location
Boston, MA, US
Year founded
2008