ZipRecruiter

Log In

1

Programmatic Digital Jobs in Philadelphia, PA (NOW HIRING)

CMI Media Group

Director, Programmatic

Chesterbrook, PA

$90K - $180K/yr

Lead Programmatic Innovation: Spearhead the development of sophisticated programmatic media ... Strong digital media background and exceptional project management skills. * Outstanding analytical ...

CMI Media Group

Director, Programmatic

Philadelphia, PA

$90K - $180K/yr

Lead Programmatic Innovation: Spearhead the development of sophisticated programmatic media ... Strong digital media background and exceptional project management skills. * Outstanding analytical ...

CMI Media Group

Director, Programmatic

Cherry Hill, NJ

$90K - $180K/yr

Lead Programmatic Innovation: Spearhead the development of sophisticated programmatic media ... Strong digital media background and exceptional project management skills. * Outstanding analytical ...

CMI Media Group

Director, Programmatic

Chesterbrook, PA

$90K - $180K/yr

Lead Programmatic Innovation: Spearhead the development of sophisticated programmatic media ... Strong digital media background and exceptional project management skills. * Outstanding analytical ...

CMI Media Group

Director, Programmatic

Cherry Hill, NJ

$90K - $180K/yr

Lead Programmatic Innovation: Spearhead the development of sophisticated programmatic media ... Strong digital media background and exceptional project management skills. * Outstanding analytical ...

CMI Media Group

Director, Programmatic

Philadelphia, PA

$90K - $180K/yr

Lead Programmatic Innovation: Spearhead the development of sophisticated programmatic media ... Strong digital media background and exceptional project management skills. * Outstanding analytical ...

CMI Media Group

Director, Programmatic

Philadelphia, PA · On-site

$90K - $180K/yr

Lead Programmatic Innovation: Spearhead the development of sophisticated programmatic media ... Strong digital media background and exceptional project management skills. * Outstanding analytical ...

CMI Media Group

Supervisor, Programmatic

Cherry Hill, NJ

$70K - $140K/yr

As the Supervisor, Programmatic you will be the day to day account lead on assigned Programmatic ... digital media and performance optimization • Experience with Trade Desk, DV360, PulsePoint, or ...

previous pagenext page

Showing results 21-40

All JobsProgrammatic Digital JobsProgrammatic Digital Jobs in Philadelphia, PA

Programmatic Digital information

See Philadelphia, PA salary details

$33.3K

$77.3K

$131.2K

How much do programmatic digital jobs pay per year?

As of Sep 2, 2026, the average yearly pay for programmatic digital in Philadelphia, PA is $77,335.00, according to ZipRecruiter salary data. Most workers in this role earn between $45,900.00 and $131,200.00 per year, depending on experience, location, and employer.

What is a programmatic digital specialist?

A Programmatic Digital Specialist is a marketing professional who manages and optimizes digital advertising campaigns using automated, data-driven technology. They leverage programmatic platforms to buy and place ads in real-time, targeting specific audiences across various channels like display, video, mobile, and social media. Their work involves analyzing campaign performance, optimizing bids, and ensuring ads reach the right people at the right time for maximum effectiveness. Programmatic Digital Specialists often collaborate with media planners, data analysts, and creative teams to achieve client objectives.

What are the key skills and qualifications needed to thrive as a programmatic digital specialist?

To thrive as a Programmatic Digital Specialist, you need expertise in digital advertising, data analysis, and campaign management, typically backed by a degree in marketing or a related field. Familiarity with demand-side platforms (DSPs) like The Trade Desk, Google DV360, and knowledge of ad verification tools and analytics platforms are crucial. Strong problem-solving, communication, and adaptability are standout soft skills in this role. These skills ensure effective, data-driven campaign execution and optimization in the rapidly evolving digital advertising landscape.

What are some common challenges faced by professionals working in programmatic digital roles, and how can I prepare for them?

Professionals in Programmatic Digital often encounter challenges such as staying updated with rapidly evolving ad technologies, managing complex campaigns across multiple platforms, and ensuring brand safety and data privacy. To prepare, it's helpful to develop strong analytical skills, cultivate adaptability, and engage in continuous learning through industry certifications and webinars. Effective collaboration with sales, creative, and analytics teams is also key to overcoming these challenges and achieving campaign objectives.

What is the difference between Programmatic Digital vs Programmatic Media Buyer?

AspectProgrammatic DigitalProgrammatic Media Buyer
CredentialsTypically requires knowledge of digital marketing, data analysis, and ad tech platformsRequires experience with media buying, negotiation skills, and familiarity with ad platforms
Work EnvironmentWorks within digital marketing teams, using programmatic platforms to optimize campaignsOperates in media agencies or in-house marketing teams, focusing on buying ad space programmatically
Industry UsageCommonly used across digital advertising, marketing, and ad tech companiesPrimarily used in advertising agencies and brands' marketing departments

Programmatic Digital professionals focus on managing and optimizing digital ad campaigns using programmatic technology, often involving data analysis and platform management. Programmatic Media Buyers concentrate on purchasing ad space through programmatic channels, emphasizing negotiation and media planning. While both roles work within digital advertising, Programmatic Digital has a broader scope involving campaign management, whereas Programmatic Media Buyers specialize in media procurement.

What does programmatic mean in digital?

In digital advertising, the Programmatic Digital role involves using automated systems and software to buy and optimize ad placements in real-time. It relies on data, algorithms, and tools like demand-side platforms (DSPs) to efficiently target audiences and improve campaign performance.

What are popular job titles related to Programmatic Digital jobs in Philadelphia, PA?

For Programmatic Digital jobs in Philadelphia, PA, the most frequently searched job titles are:

What job categories do people searching Programmatic Digital jobs in Philadelphia, PA look for?

The top searched job categories for Programmatic Digital jobs in Philadelphia, PA are:

What cities near Philadelphia, PA are hiring for Programmatic Digital jobs?

Cities near Philadelphia, PA with the most Programmatic Digital job openings:

Programmatic Digital jobs near you

Director, Programmatic

CMI Media Group

Chesterbrook, PA

$90K - $180K/yr

Full-time

Re-posted 3 days ago

Job description

CMI Media Group, a leading force in healthcare media, is seeking a highly experienced and dynamic Director, Programmatic to join our core leadership team! This is a pivotal role for an individual who thrives on innovation, strategic thinking, and building high-performing teams in the ever-evolving programmatic landscape. As a key leader within our agency, you will drive the development and execution of cutting-edge programmatic strategies across all channels, including Display, Video, Native, Audio, Connected TV, and more. You'll be instrumental in expanding our offerings, establishing best practices, and positioning CMI Media Group as the definitive authority in healthcare programmatic.
What You'll Do:
  • Lead Programmatic Innovation: Spearhead the development of sophisticated programmatic media strategies and analysis, encompassing audience and media partner selection, custom data and PMP recommendations, timing/scheduling, and creative recommendations across all programmatic channels.
  • Expand Our Reach: Play a crucial role in expanding CMI/Compas’ Connected TV, Online Audio, and Online Video offerings and best practices in partnership with senior leadership.
  • Be the Domain Expert: Act as the top domain expert in leading programmatic platforms like The Trade Desk, sharing your knowledge and expertise to elevate our entire team.
  • Forge Strategic Partnerships: Initiate, build, and evaluate relationships with leading programmatic suppliers, continuously evolving CMI’s technology stack, partnerships, and integrations.
  • Drive Thought Leadership: Author and review impactful Programmatic POVs, Case Studies, and insights based on industry updates and trends. Represent CMI Media Group as a key leader in public forums.
  • Client & Business Growth: Serve as the point person for senior client relationships (existing and prospective), leveraging thought leadership and innovative POVs to strengthen partnerships and develop new business opportunities. Drive successful financial performance and maintain P&L statements for your client portfolio.
  • Team Leadership & Development: Interview, hire, develop, and effectively grow a high-caliber team of programmatic professionals. Lead your assigned team in prioritizing and delegating tasks across all aspects of programmatic planning, execution, and optimization.
  • Process Optimization: Continuously refine processes for planning, managing, and optimizing programmatic campaigns, implementing time-saving and results-driven solutions.
  • Healthcare Programmatic Pioneer: Take the lead in establishing CMI as an authority in Programmatic, specifically within the healthcare sector, launching industry-firsts in emerging channels and formats.
What You Bring:
  • 7+ years of experience managing Programmatic campaigns with a Demand Side Platform, or equivalent experience with a Supply-Side Platform.
  • Deep expertise in programmatic publisher, platform, and audience suppliers, with a strong focus on Audio, Video, and Connected TV.
  • Proven experience leading and building a team of direct reports (junior, senior, and leadership staff).
  • Expertise in Programmatic buying platforms such as The Trade Desk, Google DV360, and others.
  • Strong digital media background and exceptional project management skills.
  • Outstanding analytical and problem-solving skills, with strong quantitative analysis abilities.
  • Excellent written, verbal, and presentation skills.
  • Strong Excel skills (pivot tables, v-lookups).
  • Ability to create, grow, and expand relationships with clients, vendors, and internal stakeholders.
  • Demonstrable passion for learning new technologies and staying ahead of industry trends.
  • Strong business and leadership skills to make independent decisions.
  • A passion for working in a fast-growing healthcare media agency.
  • Bachelor’s degree or equivalent, preferably in marketing, business, or any quantitative or analytical related fields (preferred).
  • Healthcare/Pharmaceutical background is a significant plus.

The base salary for this position at the time of this posting may range from $90,000 to $180,000. Individual compensation varies based on job related factors, including business needs, experience, level of responsibility and qualifications. We offer a competitive benefits package, please visit WPP Benefits for more details.

Apply