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Programmatic Advertising Remote Jobs in Arizona (NOW HIRING)

Account Executive

Phoenix, AZ ยท Remote

$500K - $750K/yr

... advertising solutions across Viamedia.ai traditional television, digital, and programmatic ... Physical Requirements * Typical office/remote work environment. * Travel required for client ...

Programmatic Advertising Remote information

What are the key skills and qualifications needed to thrive as a Programmatic Advertising Specialist in a remote role, and why are they important?

To excel as a Programmatic Advertising Specialist in a remote setting, you need a strong grasp of digital marketing concepts, data analysis, and experience with programmatic ad buying, often backed by a relevant degree or certifications such as Google Display & Video 360. Familiarity with demand-side platforms (DSPs), ad servers, analytics tools, and industry certifications is typically required. Exceptional communication, proactive problem-solving, and self-management skills help you collaborate effectively with distributed teams and clients. These competencies ensure campaigns are optimized, goals are met efficiently, and clients receive high ROI in the fast-evolving digital advertising landscape.

Is programmatic advertising in demand?

Programmatic advertising is in high demand as digital marketing continues to grow, with companies seeking professionals skilled in ad tech platforms, data analysis, and automation tools. Roles such as programmatic ad specialists and managers are increasingly available across various industries, reflecting the sector's ongoing expansion.

What is the difference between Programmatic Advertising Remote vs Programmatic Media Buyer?

AspectProgrammatic Advertising RemoteProgrammatic Media Buyer
CredentialsExperience with ad platforms, certifications like IAB or Google AdsSimilar certifications, often required to operate ad platforms
Work EnvironmentRemote, digital workspace, collaborative toolsRemote or in-office, client-facing or agency setting
Industry UsageUsed across digital marketing agencies, brands, ad tech firmsCommonly employed in media agencies, brands, and ad tech companies

Programmatic Advertising Remote and Programmatic Media Buyer roles share similar credentials and work environments, often involving digital platforms and certifications. While Programmatic Advertising Remote emphasizes a remote, flexible setup, Programmatic Media Buyers focus on executing ad campaigns across various platforms. Both roles are integral to digital marketing and frequently overlap in skills and industry usage.

How to start a career in programmatic advertising?

To start a career in programmatic advertising, gain knowledge of digital marketing, data analysis, and ad tech platforms like DSPs and SSPs. Develop skills in analytics, coding (such as SQL or Python), and familiarize yourself with industry tools. Entry-level roles often require a relevant degree or certification and practical experience through internships or online courses.

What are some common challenges faced by remote professionals in programmatic advertising, and how can they be managed?

Remote professionals in programmatic advertising often face challenges such as coordinating with cross-functional teams across time zones, staying updated with rapidly evolving ad technologies, and maintaining clear communication with clients and partners. To manage these challenges, it's helpful to establish regular check-ins, use collaborative project management tools, and proactively share updates and insights with team members. Additionally, dedicating time for continuous learning and staying engaged with industry trends is crucial for success in a remote environment.

What is programmatic advertising in a remote job context?

Programmatic advertising refers to the automated buying and selling of digital advertising space using software and data-driven strategies. In a remote job context, professionals manage campaigns, analyze data, and optimize ad performance from anywhere, collaborating with teams and clients virtually. This role typically requires proficiency with programmatic platforms, understanding of digital marketing, and strong communication skills to coordinate across time zones. Remote programmatic advertising jobs offer flexibility while leveraging technology to streamline ad delivery and maximize ROI for clients.

How to make 2000 a week working from home?

Programmatic advertising remote roles can generate high income if you have strong digital marketing skills, experience with ad platforms, and the ability to optimize campaigns effectively. Earning $2000 weekly typically requires managing multiple clients or campaigns, maintaining a high level of performance, and possibly working full-time hours. Building expertise and certifications in digital advertising tools can improve earning potential in this field.

What are the 4 types of programmatic advertising?

Programmatic advertising includes four main types: open auction (real-time bidding for any advertiser), private marketplace (invitation-only auctions for select advertisers), preferred deals (direct deals with fixed prices), and programmatic guaranteed (fixed inventory with guaranteed delivery). These types allow programmatic advertising professionals to optimize ad campaigns across various platforms and inventory sources.
What are the most commonly searched types of Programmatic Advertising jobs in Arizona? The most popular types of Programmatic Advertising jobs in Arizona are:
What are popular job titles related to Programmatic Advertising Remote jobs in Arizona? For Programmatic Advertising Remote jobs in Arizona, the most frequently searched job titles are:
What job categories do people searching Programmatic Advertising Remote jobs in Arizona look for? The top searched job categories for Programmatic Advertising Remote jobs in Arizona are:
What cities in Arizona are hiring for Programmatic Advertising Remote jobs? Cities in Arizona with the most Programmatic Advertising Remote job openings:
Ad Tech Specialist

Ad Tech Specialist

MassMedia Marketing, Advertising, PR

Phoenix, AZ โ€ข On-site, Remote

Contractor

Medical, Dental, Vision, Retirement, PTO

Posted 24 days ago


Job description

MassMedia Marketing, Advertising, PR is a fast-growing advertising and public relations agency headquartered in Las Vegas, NV, with offices in Phoenix and Orange County. We are a results-driven, award-winning firm with deep expertise in the hospitality, consumer services, and healthcare sectors. We work in an open environment where ideas are shared across all disciplines, and there are ample opportunities for advancement based on excellence.

We're looking for a Ad Tech Specialist with a strong technical foundation in tracking implementation, tag architecture, and data engineering to join our growing team. This is not a media buying role - it sits at the intersection of ad tech and development, requiring someone comfortable reading and writing code, working in browser dev tools, and building measurement infrastructure that powers campaign performance across our client portfolio.

Key Responsibilities:

Tracking Architecture & Implementation

  • Design, build, and own end-to-end conversion tracking solutions across Google Ads, Meta, programmatic platforms, and emerging ad tech stacks.
  • Develop and maintain complex Google Tag Manager (GTM) container setups, including custom HTML tags, JavaScript variables, data layer pushes, and regex-based trigger logic.
  • Implement server-side tagging solutions and configure GTM server containers to support first-party data collection and cookie consent frameworks.
  • Integrate offline and CRM conversion data into ad platforms via hashed audience uploads, enhanced conversions, and Conversions API (CAPI) implementations.
  • Write and maintain custom JavaScript for advanced tracking scenarios - event listeners, DOM manipulation, dynamic parameter capture - where out-of-box tag templates fall short.
  • Debug and resolve tracking discrepancies using Chrome DevTools, GTM Preview/Debug mode, pixel helper extensions, and platform-native diagnostics.

Data Infrastructure & Analytics

  • Build and manage data pipelines that connect ad platforms, analytics tools, and client CRM or backend systems (e.g., via GA4 event schemas, BigQuery exports, or API-based data pulls).
  • Develop and maintain performance dashboards and automated reporting workflows in TapClicks, Looker Studio, Tableau, or similar platforms - connecting raw data sources directly rather than relying solely on manual exports.
  • Maintain rigorous QA processes for all tracking deployments: pre-launch checklists, post-launch audits, and ongoing monitoring for data drift or breakage.
  • Analyze attribution data across models (last-click, data-driven, MTA) and communicate implications clearly to internal teams and clients.

Cross-Functional Collaboration

  • Partner with media planners, account teams, and client engineering contacts to scope and execute tracking requirements for new campaigns and site launches.
  • Serve as the internal technical authority on measurement - advising on what can and can't be tracked, and proposing solutions when standard approaches don't apply.
  • Document all tracking architectures, tag taxonomies, and QA procedures to ensure knowledge continuity across the team.
  • Stay current on browser privacy changes (ITP, third-party cookie deprecation), platform measurement updates, and evolving standards like the Privacy Sandbox.

Requirements

  • 2-5 years of experience in ad operations, marketing technology, or a technical digital marketing role - agency experience strongly preferred.

  • Demonstrated ability to write JavaScript; experience reading HTML/CSS sufficient to identify tracking integration points in page source.

  • Advanced Google Tag Manager expertise: custom tags, data layer schema design, server-side containers.

  • Hands-on experience with Meta Conversions API, Google Enhanced Conversions, and platform-native measurement tools.

  • Working knowledge of GA4 event architecture, DebugView, and raw data access via BigQuery or API.

  • Familiarity with ad verification, viewability, and brand safety tag integrations (IAS, MOAT, DV) is a plus.

  • Experience with programmatic platforms and DSPs a strong plus.

  • Strong analytical instincts - you notice when numbers don't add up and you dig until you know why.

  • Excellent communication skills: you can explain a server-side tagging architecture to a client who has never opened DevTools.

  • Bachelor's degree in marketing, information systems, computer science, or a related field - or equivalent demonstrated technical experience.

Benefits

At MassMedia, we pride ourselves on hiring top talent and we work hard to provide benefits that make our team members' lives better.

  • Competitive salaries and opportunity for advancement; we always strive to promote from within!
  • Annual team bonus incentives based on achieving individual and company goals
  • Hybrid work model with flexible in-office/remote schedule
  • Medical, dental and vision plans for you and your family and financial protection
  • 401(k) plan with 3% company matching program
  • Generous paid time off - up to 4 weeks off each year plus 11 paid holidays and your birthday off!
  • Paid maternity leave
  • Professional development, industry training opportunities, and career advancement from within
  • Mileage reimbursement for work-related travel

Interested and qualified candidates should apply by submitting a cover letter, resume & salary requirements. Please no phone calls.