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Description

Job Summary

The Digital Marketing & Front-End Web Developer position is purposed to assist in managing and improving the communication and marketing systems of James River Church. Under the leadership of the Director of Communication; this role assists in expanding the ministry of the church by creating, curating, and publishing content on the James River Church websites as well as social media and all other marketing platforms. This position will also assist and handle the technical aspects of our marketing systems and websites.  

Essential Responsibilities & Duties

• Website management, maintenance, and webmaster responsibilities for all James River Church and affiliated WordPress websites and servers.
• Proven experience developing and maintaining websites using HTML and CSS, knowledge of PHP is preferred but not required.
• Creation and implementation of new ideas to improve website presence, user engagement, usability, and security.
• Implementation of proper Search Engine Optimization strategies and practices.
• Setup and maintenances of registration systems (Brushfire) and check-in.
• Management of email marketing system including contact database, email creation, integration with other software, and improving email engagement.
• Setup, maintenance, and working knowledge of marketing platforms such as (but not limited to) Moz, Google Analytics, Google Search Console, Subsplash, Google My Business, Podbean, YouTube, and Gravity Forms (or equivalent).

Content & Publishing:

• Creation, proofreading, curation, publishing, updating, and quality control for all digital content such as blogs, landing pages, event promotion, sermon pages, registration, conferences, social posts (when applicable) and all other supporting pages.
• Training of departments to produce applicable and relevant content.
• Develop and implement campaigns strategies to maximize the reach, effectiveness, and engagement of content marketing.
• Research new marketing trends and techniques to evaluate their potential, effectiveness, and relevancy to work in the Church space.

Social Media:

• Coordinate with social media teams to ensure consistency and cohesiveness of content within the overarching marketing campaign.
• Assist with social media engagement and audience response - YouTube, Facebook and Instagram (when applicable).
• Create, manage, and analyze paid social media campaigns ensuring coordination with the organic social media teams.
• Assist the social media administration team in managing appropriate user access, implementation of high account security, and maintaining account integrity across all James River Church and affiliated social media accounts.
• Integration of social media accounts with other various marketing software and platforms.

General marketing responsibilities:

• Creation of high-quality, high-performing digital ads on multiple platforms in a relevant manner
• Urgency to learn and understand the latest strategies and best practices for digital paid marketing
• Maintaining a healthy relationship with any third-party marketing teams.
• Ability to pull and analyze marketing data to provide summary reports with key findings related to campaign success, user engagement, historical trends, and overall effectiveness of marketing initiatives.
• Provide training and marketing expertise for all internal James River Church departments ensuring healthy and positive working relationships.
• Continual pursuit of new marketing research and development.

Requirements

Job Requirements

•  Bachelor's or associate degree preferably in computer science, marketing, communications, advertising, or equivalent   experience.
•  Minimum two (2) years of working experience and advanced technical knowledge of webmaster responsibilities and website  infrastructure maintenance.
•  Minimum two (2) years of working experience and advanced knowledge of the following programs: WordPress, Google Suite products, MailChimp, popular social media platforms, Microsoft Office, and Gravity Forms (or equivalent applications).
•  Proven ability to work in a professional, fast-paced, church office environment, and preferably with an emphasis on communications and marketing responsibilities.
•  Experience with inbound and content marketing strategies (ability to show examples of past campaigns is desired).
•  Experience with digital advertising across various platforms with a variety of campaign goals.
•  Experience in graphic design is desired, but not required.

Knowledge, Skills, & Abilities

•  Ability to fulfill webmaster responsibilities and maintain an excellent infrastructure across multiple websites.
•  Ability to be the in-house expert in providing leadership and direction for the implementation of digital solutions and software to meet strategic goals to fulfill the vision of the Church and Leadership staff. 
•  Knowledge and understanding of proper SEO strategies, techniques, and best practices.
•  Ability to work in teams with a wide variation of knowledge and understanding of marketing and digital applications.
•  Demonstrates excellent decision making and problem-solving abilities without immediate and constant supervision.
•  Exhibit good judgment, honesty, integrity, responsibility, and punctuality through the utilization of professional work standards.
•  Always maintain a high level of confidentiality with regards to phone, email, and all other forms of communication.
•  Knowledge of modern office methods and procedures, telephone techniques, and office equipment, as well as English usage.
•  Excellent writing capability and understanding of spelling, grammar, and punctuation.
•  Ability to establish and maintain effective working relationships with supervising personnel, co-workers, civic organizations, business professionals, and the public
•  High aptitude in strategic planning, technology, and problem solving.
•  Able to collaborate on projects and campaigns within and outside of the church.
•  Able to work under tight deadlines and pressure while maintaining a professional demeanor.
•  Performs other related duties as assigned and required. 

HEART BEHIND ALL WE DO

JOY

Smile at EVERYONE you encounter! 

"Rejoice in the Lord always. I will say it again: Rejoice!" Phil 4:4 (NIV) 

"In your presence there is fullness of joy; at your right hand are pleasures forevermore." Ps 16:11 (ESV) 

ENTHUSIASM

Be enthusiastic about your role, about the church, & about what God is doing in your life and in the church.   

"Zeal for your house has consumed me..." Ps 69:9 (ESV) 

"I was overjoyed when they said, 'Let's go up to the house of the Lord.'" Ps 122:1 (TPT) 

ENCOURAGEMENT

Be encouraging with your countenance, with your words, and with your actions to the team and to everyone you connect with as you serve! 

"So encourage each other and build each other up..." 1 Thess 5:11 (NLT) 

"...Look for the best in each other, and always do your best to bring it out." 1 Thess 5:15 (MSG) 

LOVE AND CARE

Show compassion & represent the love of Jesus! 

"Dear friends, let us continue to love one another, for love comes from God." 1 John 4:7 (NLT)

"Love each other. Just as I have loved you, you should love each other." Jn 13:34 (NLT) 

SERVANT - MINDED

How can we help you with what you need? If needed, connect the individual to someone who can help. 

"God has given each of you a gift from his great variety of spiritual gifts. Use them well to serve one another." 1 Pt 4:10 (NLT) 

"For even the Son of Man came not to be served but to serve others and to give his life as a ransom for many." Mt 20:28 (NLT) 

"...Through love serve and seek the best for one another." Ga 5:13 (AMP) 

Code of Conduct & Character

James River Church is Pastor-led, and staff driven with board oversight. James River Church staff are expected and considered to share in the responsibility of practicing and propagating the Christian gospel message and upholding the doctrine of the Church (the employer), as stated on our website and in our Bylaws. As leaders and ministers of the gospel, staff therefore agree to the following:

1. Develop and maintain a close personal walk with the Lord including:

 a. Daily devotional time with the Lord.

 b. Daily dependence on the empowerment of the Spirit.

2. Develop a strong marriage and family life. This includes:

 a. Communicating and sharing with your spouse.

 b. Spending time together on days off and when extra time is available.

3. Keep personal finances in order with no delinquencies.

4. Attend all regularly scheduled services in the church. Special services and functions will be required as deemed necessary by the Lead Pastor.

5. Maintain a high level of personal integrity, honesty, and confidentiality in dealing both with the staff and congregation.

6. Maintain a Christian outlook and attitude at all times.

7. Maintain loyalty to the staff and church, actively promoting unity within the church.