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Product Marketing Manager Jobs in Rochester, MI (NOW HIRING)

Product Marketing Manager

Troy, MI · On-site

$146K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Product Marketing Manager The Product Marketing Manager will play a key role in shaping how consumers understand and engage with our products, features, and accessories. This role works cross ...

Product Marketing Manager

Troy, MI

$146K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Product Marketing Manager The Product Marketing Manager will play a key role in shaping how consumers understand and engage with our products, features, and accessories. This role works cross ...

Product Marketing Assistant

Detroit, MI · On-site

$39K - $50K/yr

In this supporting role, you will work closely with the product marketing managers to help execute marketing strategies that effectively communicate the value of our products to target audiences.

Marketing Manager

Detroit, MI

$70K - $100K/yr

  • Retirement

The Marketing Manager will play an important role, sitting at the center of a cross-functional ... Whether it is breaking news sent to a phone, digital editions and web products delivered to a ...

New

Marketing Manger SUMMARY The Marketing Manager leads the strategy, execution, and optimization of ... creative production - ensuring a consistent, compelling, and data-driven presence across all ...

As the Social Media and Marketing Manager, you will develop innovative marketing strategies, oversee content creation, and analyze campaign performance to ensure alignment with our brand objectives.

The Marketing Manager is the first impression our residents and their families have with Waltonwood. Listening to customers' needs and matching those needs with information about our community and ...

The Marketing Manager is the first impression our residents and their families have with Waltonwood. Listening to customers' needs and matching those needs with information about our community and ...

Senior Product Manager, Marketing Platforms

Warren, MI · On-site

$113K - $148K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

The Role We are looking for a Senior Product Manager to lead product execution for Adobe Campaign, Adobe Experience Platform (AEP), or Adobe Journey Optimizer (AJO) in support of enterprise marketing ...

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Showing results 1-20

Product Marketing Manager information

See Rochester, MI salary details

$62.1K

$136.9K

$161.1K

How much do product marketing manager jobs pay per year?

As of Aug 15, 2026, the average yearly pay for product marketing manager in Rochester, MI is $136,935.00, according to ZipRecruiter salary data. Most workers in this role earn between $141,700.00 and $141,700.00 per year, depending on experience, location, and employer.

What is a product marketing manager?

A Product Marketing Manager (PMM) is responsible for developing and executing marketing strategies that drive the adoption and success of a product. They act as a bridge between the product development team and the market, helping to define product positioning, messaging, and go-to-market plans. PMMs conduct market research, understand customer needs, and collaborate with sales, product, and marketing teams to ensure a product's success. Their work ensures that the product reaches the right audience and achieves its business goals.

What is a product marketing manager?

A product marketing manager works as part of the product team to help manage a business’s brand and drive sales. Duties include examining the preferences and needs of customers to fine-tune the marketing of products, analyzing competitors, and informing the sales team of the marketing strategy. They also determine the appropriate market for products based on consumer data and research. The job typically requires some travel to meet with clients and give product demonstrations at trade shows.

What is the difference between Product Marketing Manager vs Product Manager?

AspectProduct Marketing ManagerProduct Manager
Primary FocusMarket positioning, messaging, go-to-market strategiesProduct development, feature prioritization, product lifecycle
Required SkillsMarketing, communication, customer insightsTechnical knowledge, project management, user experience
Work EnvironmentMarketing teams, sales, customer supportEngineering, design, product teams

While both roles collaborate closely, the Product Marketing Manager concentrates on market strategy and customer engagement, whereas the Product Manager oversees product development and technical aspects. Understanding these differences helps organizations align roles for successful product launches and growth.

How does a product marketing manager typically collaborate with product and sales teams to ensure a successful product launch?

Product Marketing Managers regularly work cross-functionally with both product and sales teams to align messaging, positioning, and go-to-market strategies. They translate product features into customer benefits, provide sales enablement materials, and gather market feedback to inform product development. Throughout a product launch, they coordinate closely with product managers to understand the roadmap and with sales to train teams on value propositions, ensuring a unified approach that maximizes market impact.

What are the key skills and qualifications needed to thrive as a product marketing manager, and why are they important?

To thrive as a Product Marketing Manager, you need expertise in market research, go-to-market strategy, and product positioning, typically supported by a degree in marketing, business, or a related field. Familiarity with CRM platforms, marketing automation tools, analytics software, and often certifications like Pragmatic Marketing or HubSpot are highly valuable. Strong communication, cross-functional collaboration, and strategic thinking skills help set top performers apart. These capabilities ensure the successful launch, promotion, and sustained growth of products in competitive markets.

What job categories do people searching Product Marketing Manager jobs in Rochester, MI look for?

The top searched job categories for Product Marketing Manager jobs in Rochester, MI are:

What cities near Rochester, MI are hiring for Product Marketing Manager jobs?

Cities near Rochester, MI with the most Product Marketing Manager job openings:

Infographic showing various Product Marketing Manager job openings in Rochester, MI as of August 2026, with employment types broken down into 1% As Needed, 82% Full Time, 15% Part Time, 1% Contract, and 1% Nights. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $136,935 per year, or $65.8 per hour.

Product Marketing Manager

Slate Auto

Troy, MI • On-site

$146K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 26 days ago


Job description

ABOUT SLATE
At Slate, we're building safe, reliable vehicles that people can afford, personalize and love-and doing it here in the USA as part of our commitment to reindustrialization. The spirit of DIY and customization runs throughout every element of a Slate, because people should have control over how their trucks look, feel, and represent them.
Product Marketing Manager
The Product Marketing Manager will play a key role in shaping how consumers understand and engage with our products, features, and accessories. This role works cross-functionally with engineering, manufacturing, design, accessories, communications, and marketing teams to uncover compelling product stories and translate complex automotive and technical concepts into clear, engaging marketing communications.
This individual will identify and evaluate marketing opportunities across the organization, build strong working relationships with internal stakeholders, and partner closely with creative, brand, communications, and production teams to bring campaigns and launches to life from concept through execution.
Responsibilities
  • Partner with engineering, manufacturing, design, and accessories teams to deeply understand products, innovations, and technical differentiators - and identify compelling storytelling opportunities.
  • Develop product positioning, messaging, content strategy and storytelling frameworks that translate insights from product teams into clear, differentiated marketing briefs.
  • Own the marketing brief process end-to-end, aligning brand, creative, growth, social, PR, and production teams to develop content and deliver work on time and on strategy.
  • Translate complex automotive and technical concepts into simple, compelling consumer-facing narratives.
  • Lead go-to-market planning for launches, product updates and feature rollouts, and new accessories - from strategy through execution.
  • Identify culturally relevant moments to connect product stories to broader brand campaigns and consumer trends.
  • Monitor market trends, competitor activity, and consumer insights to continuously sharpen product marketing strategy.

Qualifications
  • 5-8+ years of experience in product marketing, preferably within automotive, consumer technology, or lifestyle brands.
  • Strong understanding of automotive products, vehicle technology, EVs, accessories, or related categories.
  • Exceptional storytelling and communication skills with the ability to simplify technical information for broad audiences.
  • Experience managing cross-functional projects and collaborating with both creative and technical teams.
  • Proven ability to develop product positioning and go-to-market strategies.
  • Strong organizational skills with the ability to manage multiple projects simultaneously.
  • Comfortable operating in fast-paced, evolving environments.

Other
  • Some travel required, as needed, to Slate locations, events, and shoots.

Work Authorization Requirement:
Applicants must be authorized to work in the United States on a permanent basis. We are unable to offer visa sponsorship at this time.
Salary Range: The compensation for this position is the range Slate reasonably and in good faith expects to pay for the position taking into account the wide variety of factors that are considered in making compensation decisions, including job-related knowledge; skillset; experience, education and training; certifications; work location; and other relevant business and organizational factors.
Base Pay Range (Annual)
$ 108,877.00 - $ 136,096.50 USD
Additional Compensation and Benefits: Slate offers a wide range of competitive benefits, including medical, dental, vision, life insurance, disability insurance, vacation, and 401k. The successful candidate may also be eligible to participate in the equity program and/or a discretionary annual incentive program, subject to the rules governing such programs.
WHY JOIN TEAM SLATE?
At Slate, we're fueled by grit, determination, and attention to detail. The start-up spirit of ingenuity and resourcefulness move our business forward. Team Slate fosters a culture of excellence, innovation, and mutual respect, and is motivated by shared principles.
  • Safety First
  • Delight Customers
  • One Team
  • Relentless Improvement
  • Fast, Frugal, and Scrappy
  • Respectful Collaboration
  • Positive Legacy

WE WANT TO WORK WITH PEOPLE THAT REFLECT THE COMMUNITIES IN WHICH WE OPERATE.
Slate is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, marital status, parental status, cultural background, organizational level, work styles, tenure and life experiences. Or for any other reason.
Slate is committed to providing reasonable accommodation for qualified individuals with disabilities in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at
slate-talent_acquisition@slate.auto.