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Product Marketing Manager Jobs in Racine, WI (NOW HIRING)

Quovis, Inc.

Marketing Manager

Racine, WI · On-site

Own marketing calendars and go-to-market plans for product launches, limited editions, holidays ... Directly manage, coach, and develop a marketing associate, setting clear priorities, expectations ...

Quovis, Inc.

Marketing Manager

Racine, WI

Own marketing calendars and go-to-market plans for product launches, limited editions, holidays ... Directly manage, coach, and develop a marketing associate, setting clear priorities, expectations ...

Ascendent Health Partners

Marketing Manager

Elm Grove, WI · On-site

$60K - $80K/yr

Marketing Manager Ascendent Health Partners At Ascendent Health Partners, we believe healthcare is about human connection, not transactions. We support dental practices that are committed to ...

Ascendent Healthcare

Marketing Manager

Elm Grove, WI · On-site

$60K - $80K/yr

Marketing Manager Ascendent Health Partners At Ascendent Health Partners, we believe healthcare is about human connection, not transactions. We support dental practices that are committed to ...

Ascension

Marketing Manager

Glendale, WI

$99K/yr

Lead the implementation of marketing campaigns and content strategies to drive patient engagement ... management experience preferred. What additional preferences we're seeking * High School Diploma ...

Ascension

Marketing Manager

Glendale, WI · Hybrid

$99K - $135K/yr

Lead the implementation of marketing campaigns and content strategies to drive patient engagement ... management experience preferred. What additional requirements you'll need * High School Diploma ...

US Bank

Marketing Manager 1

Brookfield, WI · On-site

$98K - $115K/yr

Bancorp's products and services - Strong organizational, interpersonal and team building skills ... manage multiple projects and assignments that are completed on time and on budget - Proficient ...

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All JobsProduct Marketing JobsProduct Marketing Manager JobsProduct Marketing Manager Jobs in Racine, WI

Product Marketing Manager information

See Racine, WI salary details

$63.3K

$139.5K

$164.1K

How much do product marketing manager jobs pay per year?

As of Aug 17, 2026, the average yearly pay for product marketing manager in Racine, WI is $139,497.00, according to ZipRecruiter salary data. Most workers in this role earn between $144,400.00 and $144,400.00 per year, depending on experience, location, and employer.

What is a product marketing manager?

A Product Marketing Manager (PMM) is responsible for developing and executing marketing strategies that drive the adoption and success of a product. They act as a bridge between the product development team and the market, helping to define product positioning, messaging, and go-to-market plans. PMMs conduct market research, understand customer needs, and collaborate with sales, product, and marketing teams to ensure a product's success. Their work ensures that the product reaches the right audience and achieves its business goals.

What is a product marketing manager?

A product marketing manager works as part of the product team to help manage a business’s brand and drive sales. Duties include examining the preferences and needs of customers to fine-tune the marketing of products, analyzing competitors, and informing the sales team of the marketing strategy. They also determine the appropriate market for products based on consumer data and research. The job typically requires some travel to meet with clients and give product demonstrations at trade shows.

How does a product marketing manager typically collaborate with product and sales teams to ensure a successful product launch?

Product Marketing Managers regularly work cross-functionally with both product and sales teams to align messaging, positioning, and go-to-market strategies. They translate product features into customer benefits, provide sales enablement materials, and gather market feedback to inform product development. Throughout a product launch, they coordinate closely with product managers to understand the roadmap and with sales to train teams on value propositions, ensuring a unified approach that maximizes market impact.

What are the key skills and qualifications needed to thrive as a product marketing manager, and why are they important?

To thrive as a Product Marketing Manager, you need expertise in market research, go-to-market strategy, and product positioning, typically supported by a degree in marketing, business, or a related field. Familiarity with CRM platforms, marketing automation tools, analytics software, and often certifications like Pragmatic Marketing or HubSpot are highly valuable. Strong communication, cross-functional collaboration, and strategic thinking skills help set top performers apart. These capabilities ensure the successful launch, promotion, and sustained growth of products in competitive markets.

What is the difference between Product Marketing Manager vs Product Manager?

AspectProduct Marketing ManagerProduct Manager
Primary FocusMarket positioning, messaging, go-to-market strategiesProduct development, feature prioritization, product lifecycle
Required SkillsMarketing, communication, customer insightsTechnical knowledge, project management, user experience
Work EnvironmentMarketing teams, sales, customer supportEngineering, design, product teams

While both roles collaborate closely, the Product Marketing Manager concentrates on market strategy and customer engagement, whereas the Product Manager oversees product development and technical aspects. Understanding these differences helps organizations align roles for successful product launches and growth.

More about Product Marketing Manager jobs

What job categories do people searching Product Marketing Manager jobs in Racine, WI look for?

The top searched job categories for Product Marketing Manager jobs in Racine, WI are:

What cities near Racine, WI are hiring for Product Marketing Manager jobs?

Cities near Racine, WI with the most Product Marketing Manager job openings:

Product Marketing Manager jobs near you
Infographic showing various Product Marketing Manager job openings in Racine, WI as of August 2026, with employment types broken down into 1% As Needed, 84% Full Time, 13% Part Time, and 2% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $139,497 per year, or $67.1 per hour.

Contract Marketing Manager

C2 Staffing

Milwaukee, WI

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 16 days ago

Job description

Job Description C2's client, a Milwaukee-based global leader in water solutions, seeks a contract Marketing Manager to drive the marketing behind two simultaneous product launches for a lean, fast-moving team. The company designs and manufactures products that conserve and protect water across commercial, industrial, and residential markets, and odds are you have used one without knowing it. Their filtered bottle filling stations have kept tens of billions of single-use plastic bottles out of landfills and waterways.

With more than a century of history, repeated recognition as one of America's Most Responsible Companies, and the large majority of revenue coming from products that conserve water and reduce waste, this is work you can feel genuinely good about. The Milwaukee marketing team is in a high-activity launch period, with two products moving through engineering at the same time plus ongoing run-the-business work in packaging and labeling. They need a marketing generalist and driver: someone with real commercial understanding of what a launch takes, who coordinates across functions, holds timelines and stakeholders together, and matches a lean team's pace from day one.

This is not a writing or design hire, though those skills are welcome in the kit; it is a hire for a marketer who can stay in their lane, work autonomously, take direction, and drive results. Start Date: ASAP Duration: 3 to 6 months, full-time (Central Time) Location: Milwaukee, WI; onsite Monday through Thursday, remote Friday Compensation: Commensurate with experience, as a W2 employee of C2 Benefits: C2 talent working 30+ hours/week for 30 consecutive business days are eligible for medical, dental, and optional vision insurance, life insurance, and PTO accrual; 401(k) retirement plan with an employer match available for enrollment after 90 days. Technology: Hardware provided by the client (PC).

The team works in Wrike, Adobe Creative Cloud, and Microsoft Office (Excel, Word, PowerPoint); AI tools such as Claude or Copilot are a plus. Responsibilities: Drive marketing deliverables for two active product launches moving through engineering Own packaging and labeling projects from the marketing side Coordinate campaign execution, content development, and communications Maintain timelines and cross-functional stakeholder alignment Support general marketing operations Identify and proactively surface process improvement opportunities Requirements: 5 to 10 years of marketing experience with a track record of owning product launches end to end Clear commercial understanding of what a launch requires: timelines, go-to-market, deliverables, and cross-functional coordination Experience in B2B marketing, manufacturing, or industrial markets Strong project and timeline management across multiple concurrent initiatives Functional writing and design ability, useful as tools in the kit rather than the core of the role Strong communicator who knows when to escalate and when to just solve it Nice to Have: Familiarity with Wrike or similar marketing PM platforms Experience with packaging and labeling in a product marketing context AI tool fluency (Claude, Microsoft Copilot, or similar) Not your type of gig, but know someone who would be interested. Refer a qualified candidate, and if they get the job, you get a signing bonus.

(Make sure they mention your name as their referral source so you get your well-deserved credit!) All candidates must be located and authorized to work in the United States. C2 does not sponsor work visas. No C2C.

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