1

Product Line Manager Jobs in Wisconsin (NOW HIRING)

The Product Line Manager - Bag is responsible for the overall strategy, lifecycle management, and financial performance of BW Converting's Bag product portfolio, including the Hudson-Sharp brand.

The Product Line Manager - Bag is responsible for the overall strategy, lifecycle management, and financial performance of BW Converting's Bag product portfolio, including the Hudson-Sharp brand.

Own the adherence to product line base cost and margin targets. * Manage SKU rationalization and line harvesting. * Coordinate technical product development with teams. * Accountable for the ...

next page

Showing results 1-20

Product Line Manager information

See Wisconsin salary details

$39.9K

$114.1K

$181.2K

How much do product line manager jobs pay per year?

As of Aug 12, 2026, the average yearly pay for product line manager in Wisconsin is $114,057.00, according to ZipRecruiter salary data. Most workers in this role earn between $89,300.00 and $135,800.00 per year, depending on experience, location, and employer.

What is the difference between Product Line Manager vs Product Marketing Manager?

AspectProduct Line ManagerProduct Marketing Manager
Primary FocusOversees entire product lines, including development, lifecycle, and profitabilityFocuses on marketing strategies, positioning, and promotion of products
Required SkillsProduct management, strategic planning, cross-functional leadershipMarket research, branding, communication, campaign management
Work EnvironmentProduct teams, R&D, sales, and executive leadershipMarketing teams, sales, advertising agencies, and customer insights
Industry UsageCommon in manufacturing, tech, and consumer goodsPrevalent in tech, consumer electronics, and software industries

The Product Line Manager and Product Marketing Manager roles often collaborate but focus on different aspects of a product's success. The Product Line Manager manages the product's lifecycle and profitability, while the Product Marketing Manager handles market positioning and promotion. Understanding these differences helps organizations align their teams effectively for product success.

How does a product line manager typically collaborate with cross-functional teams during a product lifecycle?

A Product Line Manager regularly works with cross-functional teams such as engineering, marketing, sales, and supply chain throughout the product lifecycle. They coordinate closely with engineering to define product specifications, with marketing to develop go-to-market strategies, and with sales to gather feedback from customers. Effective communication and alignment across these teams are crucial for ensuring that the product line meets market needs and business goals. This collaborative approach helps in anticipating challenges, accelerating product launches, and driving continuous improvement.

What is a product line manager?

A product line manager oversees the efforts to increase market share and profitability of products in a company. As a product line manager, you research and study the market to determine fair price points and compare competitor’s products. Other job duties include collaborating with the design, marketing, and sales departments to develop strategies to increase profit margins, monitoring emerging product trends, and forecasting customer demand. To become a product line manager, you need a bachelor’s degree in marketing, business administration, engineering, or a related field, and several years of industry experience.

What are the key skills and qualifications needed to thrive as a product line manager, and why are they important?

To thrive as a Product Line Manager, you need a solid background in product management, market analysis, and business strategy, often supported by a degree in business or engineering. Familiarity with product lifecycle management (PLM) tools, data analytics platforms, and sometimes certifications like PMP or Agile are advantageous. Strong leadership, cross-functional collaboration, and communication skills set standout candidates apart in this role. These competencies are crucial for guiding successful product lines, aligning teams, and meeting business objectives in competitive markets.

What does a product line manager do?

A product line manager oversees the development, marketing, and lifecycle of a specific group of related products. They analyze market trends, coordinate with cross-functional teams, and develop strategies to meet sales and profitability goals. Strong communication, strategic planning, and knowledge of product management tools are essential for this role.
What are the most commonly searched types of Product Line jobs in Wisconsin? The most popular types of Product Line jobs in Wisconsin are:
What are popular job titles related to Product Line Manager jobs in Wisconsin? For Product Line Manager jobs in Wisconsin, the most frequently searched job titles are:
What cities in Wisconsin are hiring for Product Line Manager jobs? Cities in Wisconsin with the most Product Line Manager job openings:
Infographic showing various Product Line Manager job openings in Wisconsin as of August 2026, with employment types broken down into 1% As Needed, 83% Full Time, 15% Part Time, and 1% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $114,057 per year, or $54.8 per hour.

Product Line Engineering Manager

Harley-Davidson

Wauwatosa, WI

Full-time, Part-time

Medical, Retirement

Posted 8 days ago


Job description

Auto req ID: 58524 
Title: Product Line Engineering Manager 
Job Function: Engineering 
Location: PDC
Workplace Category: Onsite 
Company: Harley-Davidson Motor Company 
Full or Part-Time: Full Time 
Shift: SHIFT1 

In 1903, out of a small shed in Milwaukee, Wisconsin, four young men lit a cultural wildfire that would grow and spread across geographies and generations. Their innovation and imagination for what was possible on two wheels sparked a transportation revolution that would make Harley-Davidson the most recognizable motorcycle brand in the world. Today, we continue to define motorcycle culture, evoking soul-stirring emotion reflected in every product and experience we deliver - like we have for well over a century and will for generations to come. Are you ready to ride with us?

The Harley-Davidson Motor Company Product Development Center (PDC) located in Wauwatosa, WI is home to the mantra – You dream it. We build it. Join our team as a  Product Line Engineering Manager.

Job Summary

The Product Line Engineering (PLE) Manager is the top leader of an LCP program at Harley-Davidson and is accountable to define, gain alignment, and deliver all aspects of the program. They own motorcycle scope, design, and development and are responsible for setting clear expectations aligned with requirements that exceed customer expectations. The PLE Manager will coach, guide, mentor, and empower the Program Leadership Team (PLT) and other program stakeholders to ensure delivery of great motorcycles, accessories, and overall customer riding experience. The PLE Manager is the cross-functional program leader fully accountable for all aspects of its success.

Job Responsibilities
  • Program Scope: 
    • Define program scope definition by partnering with Motorcycle Management, Design Studio, Engineering Vehicle & Systems teams to deliver a vision for the program that achieves its strategic and business objectives with minimal investment of resources, capital, and expense.
  • Program Requirements: 
    • Document compelling How We Win and Table Stakes requirements that define the most critical product attributes to ensure program success, as well as program fences (MY Timing, Vehicle Cost, Investment). Help the team translate program requirements into vehicle, system, and component levels that define what good looks like and focus the team to maximize efficiency and effectiveness. 
  • Product Development: 
    • Lead and prioritize the development activities across the team. Relentlessly maintain the team’s focus on what matters most to ensure the program progresses to plan and that work products meet expectations and will maintain program fences. Ensure solutions that are efficient, durable, and manufacturable and aligned with the program’s intent.
  • Program Operations: 
    • Lead the program’s day-to-day business through the PLT to ensure high quality work products, transparent issue escalation, and robust solutions. Utilize metrics to drive the program and prioritize work to mitigate risk prior to issue realization.
  • Program Communication: 
    • Ensure robust communication up and down the leadership chain so expectations are clear, team members have a rich understanding of context and oversight teams (e.g. PDL) understand high-level status, risks & issues and plans. 
Education Requirements
Bachelor's Degree Required
Education Specifications
  • Bachelor’s degree in engineering or related field is required 
  • Master’s degree in engineering or related field preferred
Experience Requirements
  • Minimum of 8 years of relevant engineering experience.  
  • Broad motorcycle development experience and knowledge.
  • Demonstrated success in leading and delivering high impact motorcycle projects involving complex interactions across cross-functional stakeholders from program definition through production implementation. 
  • Experience operating within a formal product development process and leading program management activities including critical path timelines, program budgets, resource allocation, quality planning, and issue resolution.
  • Demonstrated ability to make robust, lasting decisions and to optimize tradeoffs across multiple stakeholder inputs.
  • Ability to effectively communicate technical and business subjects in a clear, concise manner to multiple levels of the organization and work with diverse global teams both internally and externally. 
  • Experience mentoring others either within or adjacent to your direct supervision. 

The pay range shown represents the national average pay range for this role. Your pay may be more or less than the stated range and is dependent on your geographic location and level of experience.

We offer an inclusive compensation package for all full-time salaried employees including, but not limited to, annual bonus programs, health insurance benefits, a 401k program, onsite fitness centers and employee stores, employee discounts on products and accessories, and more. Learn more about Harley-Davidson here. 

Applicants must be currently authorized to work in the United States.

Direct Reports: Yes  
Travel Required: 0 - 10%  
Pay Range: $126,500 - $202,400 

Visa Sponsorship: This position is not eligible for visa sponsorship or visa transfer  
Relocation: This position is eligible for domestic relocation assistance (within posted country)