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Proactive Marketing Manager Jobs (NOW HIRING)

Santa Clara University

$37.31 - $44.79/hr

Actively work with the Patron's Services Manager to develop and implement in‑house proactive marketing plans to address all Performing Arts Center patrons. Generate quarterly marketing plans, box ...

New

Cumming Group

Marketing Manager

Los Angeles, CA

The ideal candidate is a proactive marketer with strong project management skills, a data-driven mindset, and the ability to build relationships across the organization while ensuring all marketing ...

Cumming Group

Marketing Manager

The ideal candidate is a proactive marketer with strong project management skills, a data-driven mindset, and the ability to build relationships across the organization while ensuring all marketing ...

CUMMING GROUP

Marketing Manager

Los Angeles, CA · On-site

$95K - $126K/yr

The ideal candidate is a proactive marketer with strong project management skills, a data-driven mindset, and the ability to build relationships across the organization while ensuring all marketing ...

Cumming Group

Marketing Manager

Los Angeles, CA · On-site

The ideal candidate is a proactive marketer with strong project management skills, a data-driven mindset, and the ability to build relationships across the organization while ensuring all marketing ...

Lancaster Campus

This position is responsible for managing all leasing, on-site marketing and out-reach marketing ... Develop and implement proactive marketing initiatives and efficient renewal programs * Reach and ...

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Proactive Marketing Manager information

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$33K

$83.5K

$145.5K

How much do proactive marketing manager jobs pay per year?

As of Sep 14, 2026, the average yearly pay for proactive marketing manager in the United States is $83,488.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,000.00 and $98,000.00 per year, depending on experience, location, and employer.

Is a proactive marketing manager a high paying job?

A proactive marketing manager typically earns a competitive salary, often above the median for marketing roles, especially with experience and relevant skills like data analysis and digital marketing tools. Salaries can vary based on industry, location, and company size, but the role is generally considered well-compensated within marketing careers.

What is a proactive marketing manager?

A proactive marketing manager is a professional who anticipates market trends and customer needs to develop strategies that drive growth and competitive advantage. They actively seek new opportunities, analyze data, and implement innovative campaigns using tools like marketing automation and analytics platforms. This role requires strong planning, communication skills, and a focus on continuous improvement.

What are popular job titles related to Proactive Marketing Manager jobs?

For Proactive Marketing Manager jobs, the most frequently searched job titles are:

Infographic showing various Proactive Marketing Manager job openings in the United States as of September 2026, with employment types broken down into 87% Full Time, 12% Part Time, and 1% Contract. Highlights an 79% Physical, 2% Hybrid, and 19% Remote job distribution, with an average salary of $83,488 per year, or $40.1 per hour.

Field Marketing Manager

Atlanta, GA • On-site

Primrose School Franchising Company
Education • 10K+ employees
Learn more about Primrose School Franchising Companyexternal

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted yesterday

Key responsibilities

  • Serve as the primary local marketing partner for a regional portfolio of Primrose Schools franchise locations.

  • Support Franchise Owners in developing and executing annual marketing plans to drive enrollment growth.

  • Ensure local marketing activities meet brand standards, review creative assets, and maintain compliance.

Primrose Schools rating

5.5

Company rating: 5.5 out of 10

Based on 475 frontline employees who took The Breakroom Quiz

Job description

Benefits:
  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Health insurance
  • Paid time off

FIELD MARKETING MANAGER
 
WHAT A DIFFERENCE
At Primrose, our mission - to forge a path that leads to a brighter future for all children - is why we do what we do each day. Primrose provides a life-changing early learning experience for children and their families. We believe who children become is as important as what they know.
 
We believe who YOU are is as important as what you know. We make every effort to ensure everyone feels they belong in our Primrose community. Our commitment to Belongingness means we seek similarities and respect differences in our unique backgrounds, life experiences and perspectives. 
 
WHAT YOU WILL DO 
As the Field Marketing Manager, you will serve as the primary local marketing partner for a regional portfolio of Primrose Schools franchise school locations. You will work directly with Franchise Owners to build effective annual marketing plans, make smart use of their required local marketing investment, and execute programs that drive enrollment growth in their communities. In this role, you will blend marketing expertise, relationship management, and accountability to ensure Franchise Owners have the guidance, tools, and support needed to grow their schools while maintaining brand standards. This role reports to the Senior Manager, Field Marketing.
 
Franchisee Advisory & Plan Management
  • Support a regional portfolio of franchise schools as the primary day-to-day local marketing resource and trusted advisor.
  • Consult Franchise Owners on how to allocate their local marketing investment across digital, social media, community events, local advertising, public relations, referral generation, and grassroots outreach. 
  • Review and approve annual and ongoing local marketing plans, ensuring strategies are market-appropriate, channel-effective, and aligned with brand expectations. 
  • Monitor marketing spend pacing across assigned schools and proactively address underinvestment or off-track activity before compliance issues arise. 
  • Deliver seasonal recommendations, campaign toolkits, and educational resources that keep Franchise Owners informed, engaged, and positioned for success throughout the year. 
 Brand Compliance & Channel Quality
  • Ensure local marketing activity across the assigned portfolio meets brand standards, franchise agreement requirements, and established marketing guidelines. 
  • Review Franchise Owner-submitted creative assets, vendor selections, and event plans prior to launch, providing timely and constructive feedback. 
  • Identify and escalate recurring concerns, brand misuse, or compliance risks to leadership and cross-functional partners in accordance with established processes. 
  • Maintain accurate approval records, plan documentation, and compliance tracking in partnership with internal operations and support teams. 
 Franchise Owner Relationship Management
  • Build strong, trusted relationships with Franchise Owners by becoming a proactive marketing partner they rely on for guidance and support. 
  • Conduct regular touchpoints through calls, virtual meetings, and periodic in-market visits to strengthen engagement and drive results.
  • Respond to Franchise Owner questions and requests with urgency and professionalism, engaging subject matter experts when specialized support is needed. 
  • Partner with Franchise Business Consultant to drive school performance and address business needs.
  • Gather and share field feedback, local market insights, and successful practices with the broader marketing team to improve programs and resources systemwide.

WHO WE ARE LOOKING FOR 
  • 8+ years of marketing experience, ideally in local marketing, field marketing, franchising, or a multi-location business environment.
  • Strong understanding of local digital marketing channels including paid search, paid social, local SEO, Google Business Profile, and social media strategy. 
  • Demonstrated ability to build credibility and strong working relationships with business owners, operators, or client partners. 
  • Excellent communication and consultation skills, with the ability to translate marketing strategy into clear, practical recommendations. 
  • Strong organizational skills with the ability to manage a high-volume portfolio, multiple priorities, and competing deadlines. 
  • Comfort interpreting marketing performance data and using insights to guide decisions and improve outcomes. 
  • Self-directed, proactive mindset with strong ownership and accountability for assigned markets and relationships. 
  • Ability to travel up to 30% of the time within the assigned region for school visits, owner meetings, and local events. 
  • Bachelor’s degree in Marketing, Communications, Business, or a related field.
 WHAT YOU WILL GET  
  • Commission or bonuses based on personal and company performance 
  • 50% tuition reimbursement for up to three children and/or one grandchild at any Primrose School 
  • Full-time team members are eligible for health, dental and vision insurance
  • 401k with company matching up to 3.5% and company provided life insuranc
  • Employee Assistance Program
 

Flexible work from home options available.

What Primrose Schools employees say

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About Primrose Schools

Sourced by ZipRecruiter

The Rigley Primrose Schools are accredited private preschools that provides a premier educational child care experience. We partner with parents to help children build the right foundation for future learning and life, and offer an environment that helps children have fun while nurturing Active Minds, Healthy Bodies and Happy Hearts®.

Industry

Education, education programs administration and elementary and secondary schools

Company size

10,000+ Employees

Headquarters location

Atlanta, GA, US

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