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Pr Manager Jobs in Virginia (NOW HIRING)

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Pr Manager information

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$34.2K

$82.9K

$132.9K

How much do pr manager jobs pay per year?

As of Aug 16, 2026, the average yearly pay for pr manager in Virginia is $82,908.00, according to ZipRecruiter salary data. Most workers in this role earn between $64,400.00 and $96,700.00 per year, depending on experience, location, and employer.

What does a PR manager do?

A PR manager is responsible for managing an organization’s public image and communication strategies. They develop press releases, coordinate media relations, and handle crisis communication to maintain a positive reputation. Strong communication skills and media knowledge are essential for this role.

Is PR a high paying career?

Public relations (PR) managers and professionals can earn competitive salaries, especially with experience, strong communication skills, and industry reputation. Salaries vary by location, industry, and level of responsibility, with senior roles often offering higher compensation. Overall, PR can be a well-paying career for those who advance into management or specialize in high-demand sectors.

Is it hard to become a PR manager?

Becoming a PR manager typically requires several years of experience in public relations, communications, or related fields, along with strong interpersonal and media skills. Many professionals pursue a bachelor's degree in communications, marketing, or a similar area, and gaining experience through internships or entry-level roles is common before advancing to a managerial position.

What are the key skills and qualifications needed to thrive as a PR Manager?

To thrive as a PR Manager, you need expertise in media relations, strategic communication, crisis management, and typically a degree in public relations, communications, or a related field. Familiarity with media monitoring tools, press release distribution platforms, and social media management systems is essential. Outstanding soft skills include creativity, adaptability, leadership, and the ability to build strong relationships with stakeholders and the media. These skills and qualities are critical for maintaining a positive public image, managing brand reputation, and effectively handling communication challenges.

What is the difference between Pr Manager vs Public Relations Specialist?

AspectPr ManagerPublic Relations Specialist
CredentialsBachelor's degree in PR, communications, or related field; often with experience in managementBachelor's degree in PR, communications, or related field; entry to mid-level experience
Work EnvironmentOversees PR teams, develops strategies, manages campaignsExecutes PR campaigns, writes press releases, manages media contacts
Employer & Industry UsageUsed in corporate, agency, nonprofit sectors for strategic PR leadershipCommonly employed in similar sectors for tactical PR activities

The main difference is that a Pr Manager typically holds a leadership role, overseeing PR strategies and teams, while a Public Relations Specialist focuses on executing PR campaigns and media relations. Both roles require similar educational backgrounds, but the Pr Manager has more managerial responsibilities and strategic oversight.

How does a PR manager typically collaborate with other departments within an organization?

A PR Manager works closely with various departments, such as marketing, sales, and executive leadership, to ensure a consistent brand message across all media channels. They often coordinate with marketing teams to align public relations campaigns with broader promotional strategies and may support HR with internal communications during important organizational changes. Effective collaboration also involves working alongside product teams to prepare press releases for new launches and consulting with legal departments to manage sensitive or crisis communications. This cross-functional teamwork is essential for maintaining a unified and positive public image.

What are the most commonly searched types of Pr jobs in Virginia?

The most popular types of Pr jobs in Virginia are:

What are popular job titles related to Pr Manager jobs in Virginia?

For Pr Manager jobs in Virginia, the most frequently searched job titles are:

What job categories do people searching Pr Manager jobs in Virginia look for?

The top searched job categories for Pr Manager jobs in Virginia are:

What cities in Virginia are hiring for Pr Manager jobs?

Cities in Virginia with the most Pr Manager job openings:

Pr Manager jobs near you
Infographic showing various Pr Manager job openings in Virginia as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 12% Part Time, and 1% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $82,908 per year, or $39.9 per hour.

Public Relations Specialist - Journeyman

Red Carrot

Arlington, VA • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 9 days ago

Job description

Public Relations Specialist - Journeyman
Level: Journeyman | Work Location: On-Site - Arlington, VA
âš  This position is contingent upon contract award.
ABOUT THE ROLE
Red Carrot is seeking a Journeyman Public Relations Specialist to support the customer's External Affairs office. This is a high-visibility role supporting strategic communications, media relations, conference planning, and stakeholder engagement on behalf of one of the nation's most critical federal agencies.
KEY RESPONSIBILITIES
  • Develop media engagement strategies for campaigns, announcements, and events including identifying target media outlets and reporters
  • Produce media clips and ad hoc analysis of print and online coverage to assess the effectiveness of customer outreach
  • Prepare media kits, releases, fact sheets, and responses to media inquiries
  • Support strategic communications planning for product rollouts and customer campaigns
  • Draft communication materials including talking points, social media content, web content, and leave-behind materials
  • Support conference and event planning including pre-event logistics, staffing plans, and after-action reports
  • Develop weekly and monthly media analysis reports
  • Facilitate stakeholder engagement and partnership outreach in support of customer campaigns
MINIMUM QUALIFICATIONS
  • BS/BA in Marketing, Public Relations, Communications, or related field
  • Minimum 5 years of demonstrated experience planning PR campaigns and working with client and project team members
  • Federal government communications experience strongly preferred
  • Must live in the local area; may be required to come into the Arlington, VA office as determined by leadership
  • Ability to obtain a DHS Fitness Determination

Benefits at Red Carrot:
At Red Carrot, we empower you to be a leader. We attract and develop talent from all backgrounds because we believe there's strength in diversity, offering different perspectives and skills. Together, we can solve our client's biggest challenges. We offer a competitive compensation and benefits package.
  • Training and Development - Tuition reimbursement and professional trainings for eligible employees.
  • Healthcare - Top-tier medical, dental, vision, life insurance and long-term disability coverage.
  • 401(k) Plan - 401(k)-retirement and Roth plan with company matching and no vesting period.
  • Profit Sharing - Discretionary profit-sharing plan to all eligible employees after one year of employment.
  • Paid Time Off - Provides flexible work hours, paid time off, and 11 federal holidays.

About Us:
Red Carrot is an award-winning, woman-owned small business built for the complexity of federal government work. We partner with clients to advance their goals - powered by a team fueled by passion, backed by intelligence, and grounded in expertise.
From day one, we've applied industrial engineering principles and data analytics to solve complex problems with precision. Our approach is research-centric, data-informed, and audience-oriented - and it's how we deliver work that actually moves the needle.
We exist to strengthen the organizations and communities we serve through trusted, purposeful communication. That's not a tagline - it's the standard we hold ourselves to on every engagement.
Headquartered in Miami, Florida, with a strong and growing presence in Washington, D.C., our team works with clients across the country. Distance doesn't dilute our service. We build capacity where our clients need it, delivering Strategic Communications, Customer Experience, Management Consulting, and Human Capital Solutions that fit their mission - and their moment.
We're the partner organizations turn to when communication challenges are real, the stakes are high, and the work has to matter.

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