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Performance Media Jobs (NOW HIRING)

Hearst

Director, Performance Media

Dallas, TX · On-site

DIRECTOR, PERFORMANCE MEDIA At Medium Giant, we live by a simple mantra - BE GIANT. We exist to make people feel larger than they did before. Larger in confidence. Larger in clarity. Larger in ...

Hearst

Director, Performance Media

Dallas, TX

DIRECTOR, PERFORMANCE MEDIA At Medium Giant, we live by a simple mantra - BE GIANT. We exist to make people feel larger than they did before. Larger in confidence. Larger in clarity. Larger in ...

Apple

Performance Media Strategist

Los Angeles, CA · On-site

The Performance Media Strategist role sits within the Apple TV line of business and is part of the Marcom Global Media team. You'll partner daily with Apple TV Geo teams, our media agency, and ...

Apple Inc.

Performance Media Strategist

Los Angeles, CA · On-site

$142K - $215K/yr

The Performance Media Strategist role sits within the Apple TV line of business and is part of the Marcom Global Media team. You'll partner daily with Apple TV Geo teams, our media agency, and ...

Apple Inc.

$142K - $215K/yr

The Performance Media Strategist role sits within the Apple TV line of business and is part of the Marcom Global Media team. You'll partner daily with Apple TV Geo teams, our media agency, and ...

SharkNinja

Director, Performance Media

Needham, MA · On-site

While you'll be responsible for setting the vision for our performance media function, you'll also remain closely connected to the day-to-day performance of the business-reviewing results ...

Apple

Performance Media Strategist

Los Angeles, CA

$142K - $215K/yr

The Performance Media Strategist role sits within the Apple TV line of business and is part of the Marcom Global Media team. You'll partner daily with Apple TV Geo teams, our media agency, and ...

SharkNinja

Director, Performance Media

Needham, MA · On-site

While you'll be responsible for setting the vision for our performance media function, you'll also remain closely connected to the day-to-day performance of the business-reviewing results ...

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Performance Media information

See salary details

$40K

$99.5K

$153.5K

How much do performance media jobs pay per year?

As of Sep 11, 2026, the average yearly pay for performance media in the United States is $99,528.00, according to ZipRecruiter salary data. Most workers in this role earn between $65,500.00 and $126,000.00 per year, depending on experience, location, and employer.

What is performance media?

Performance media refers to digital advertising strategies focused on driving measurable actions, such as clicks, leads, or sales, rather than simply increasing brand awareness. It typically includes channels like paid search, social media ads, display advertising, and affiliate marketing. The success of performance media campaigns is tracked using key performance indicators (KPIs) such as cost per acquisition (CPA), return on ad spend (ROAS), and conversion rates. This approach allows advertisers to optimize campaigns in real-time and allocate budgets to the best-performing channels.

What are the key skills and qualifications needed to thrive as a performance media specialist?

To excel as a Performance Media Specialist, you need strong analytical skills, digital marketing knowledge, and experience with paid media channels, often supported by a relevant degree or certifications like Google Ads or Facebook Blueprint. Familiarity with ad platforms (Google Ads, Meta Ads Manager), analytics tools (Google Analytics), and bid management systems is typically required. Exceptional attention to detail, creativity, and the ability to interpret data for optimization are crucial soft skills. These skills ensure campaigns are data-driven, results-focused, and continuously improved for maximum ROI.

What are the main challenges faced by professionals in performance media roles, and how can they be overcome?

One of the main challenges in a Performance Media role is staying updated with rapidly evolving digital advertising platforms and algorithms. Professionals often need to continuously test and optimize campaigns across multiple channels to achieve the best ROI. Collaboration with creative, analytics, and client teams is essential to ensure messaging and targeting are aligned with business goals. To overcome these challenges, it's important to invest in ongoing education, leverage automation tools, and maintain clear communication with stakeholders. Additionally, developing strong data analysis skills helps in making informed decisions and adapting quickly to performance trends.

What is the difference between Performance Media vs Digital Marketing Specialist?

AspectPerformance MediaDigital Marketing Specialist
CredentialsExperience with paid media platforms, certifications like Google Ads or Facebook BlueprintBroader marketing knowledge, certifications in digital marketing, content creation
Work EnvironmentPrimarily focused on paid advertising campaigns, data analysis, and optimizationEncompasses content, social media, email marketing, and overall digital strategy
Industry UsageCommonly used in advertising agencies, e-commerce, and brands with a focus on paid mediaUsed across various industries for overall digital marketing efforts

Performance Media specialists focus on managing and optimizing paid advertising campaigns across platforms like Google Ads and Facebook. Digital Marketing Specialists have a broader role, covering content, social media, and overall digital strategy. While Performance Media roles are more specialized in paid media, Digital Marketing Specialists handle a wider range of digital marketing activities.

More about Performance Media jobs

What cities are hiring for Performance Media jobs?

Cities with the most Performance Media job openings:

What states have the most Performance Media jobs?

States with the most job openings for Performance Media jobs include:

What are popular job titles for Performance Media?

Popular job titles for Performance Media:

Performance Media jobs near you
Infographic showing various Performance Media job openings in the United States as of September 2026, with employment types broken down into 1% Internship, 1% As Needed, 86% Full Time, 10% Part Time, and 2% Contract. Highlights an 85% Physical, 2% Hybrid, and 13% Remote job distribution, with an average salary of $99,528 per year, or $47.9 per hour.

Associate Director, Performance Media

Portsmouth, NH • On-site, Remote

Swell Media
See more jobs at Swell Mediaexternal

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 13 days ago

Key responsibilities

  • Develop and oversee paid search and paid social strategies.

  • Manage media budgets, pacing, and overall account performance.

  • Analyze performance data, identify opportunities for growth, and present insights and recommendations to clients.

Job description

Remote Position (Must be in the US)

Visa sponsorship is not available for this position, now or in the future. Applicants must be legally authorized to work in the United States on a permanent basis without requiring employer sponsorship.

Overview:

Swell Media is looking for an experienced performance media professional who brings a strong combination of strategy, platform expertise, and client leadership.

This is a senior, hands-on role for someone who knows paid search and paid social deeply and can move seamlessly between developing media strategy, managing client relationships, analyzing performance, and getting into the platforms to execute when needed.

You'll lead performance media strategy across key client accounts, manage media budgets, and serve as a trusted strategic partner to clients. You may also mentor or manage members of the performance media team.

Essential Duties and Responsibilities (Other duties may be assigned)

Strategy & Account Leadership

  • Develop and oversee paid search and paid social strategies
  • Translate client business goals into actionable media strategies
  • Manage media budgets, pacing, and overall account performance
  • Analyze performance and identify opportunities for growth
  • Present performance, insights, and recommendations to clients
  • Build strong, trusted client relationships
  • Identify opportunities to improve and grow client partnerships

Platform Expertise

Deep, current hands-on experience across:

Paid Search

  • Google Ads:
    • Search
    • Shopping
    • Performance Max / AI Max
    • Demand Gen
    • YouTube

Paid Social

  • Meta
  • LinkedIn
  • TikTok
  • Reddit
  • Snapchat

You understand campaign structure, bidding, audiences, creative testing, conversion tracking, optimization, and scaling.

Most importantly, you can develop the strategy and execute it yourself when needed.

Client & Team Leadership

  • Serve as a senior strategic partner to clients
  • Lead performance and strategy conversations
  • Translate media data into clear business recommendations
  • Mentor and develop team members
  • Potentially manage direct reports
  • Help elevate the team's platform and strategic expertise

What Success Looks Like

  • Clients trust you as a strategic performance media partner.
  • Media strategies drive measurable business results.
  • Budgets are managed thoughtfully and efficiently.
  • Priorities, opportunities, and performance challenges are identified early and proactively moved toward action and resolution. 
  • You can move comfortably between strategy, client conversations, and platform execution.
  • The team becomes stronger because of your expertise and leadership.

Who Thrives Here

  • Hands-on performance media professionals who still love working in the platforms.
  • Strategic thinkers who know how to turn strategy into execution.
  • Strong communicators who enjoy working directly with clients.
  • Curious media professionals who challenge assumptions and look for better answers.
  • Leaders who enjoy mentoring others while remaining close to the work.

Qualifications - To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • 7+ years of performance media experience
  • Strong, recent hands-on experience with both paid search and paid social.
  • Deep expertise in Google Ads and Meta; additional platform experience is a plus.
  • Proven experience developing and executing paid media strategy.
  • Experience managing significant media budgets.
  • Strong client-facing and account management experience.
  • Ability to analyze performance data and turn insights into action.
  • Experience with ecommerce, lead generation, B2B, or other performance-driven businesses.
  • Strong communication and presentation skills.

Bonus Points

  • Experience managing or mentoring team members.
  • Experience with Google Merchant Center, feed optimization, or offline conversion tracking.
  • Experience with automation, scripts, or AI tools.
  • Experience with incrementality or lift testing.

Location & Travel

This role can be based anywhere in the United States. This is a remote-friendly position, with periodic travel for client meetings and agency gatherings, including an annual all-hands meeting.

Total Perks Package

  • The chance to be a part of a growing company and the next success story
  • Amazing opportunities for career development
  • Recognition programs
  • Employee referral bonus
  • Hybrid work schedule; 2 days in the office, 3 days working from home
  • Fun and collaborative work environment
  • Casual dress code
  • Insurance Coverage (medical, dental, vision, life, and disability)
  • 401(k) retirement plan, with employer 4% match
  • Work/life benefits, including mental health and wellbeing support
  • Flexible Time Off Policy
  • Paid holidays, including agency soft closing Christmas Eve-New Year's Day
  • Paid leave options, including sick leave, medical leave for self and family, and parental leave

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