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Performance Measurement Jobs in Massachusetts (NOW HIRING)

CarGurus

Performance Marketing Analyst

Boston, MA

Support mid-funnel data and measurement strategy, utilizing CM360, internal attribution systems ... Monitor daily campaign performance and audience targeting to ensure campaigns are performing as ...

CarGurus

Performance Marketing Analyst

Boston, MA · On-site

Support mid-funnel data and measurement strategy, utilizing CM360, internal attribution systems ... Own and maintain core performance dashboards, conducting deep-dive analysis to interpret ...

AMP Agency

Media Performance Analyst

Boston, MA · On-site

Summary Media Performance Analyst AMP is seeking an ambitious and curious Analyst to join our ... Support the implementation of measurement strategies by helping document KPI requirements and ...

GTT, LLC

Marketing Performance Analyst

Boston, MA · On-site

$48 - $52/hr

Serve as a cross-departmental resource for tracking standards, helping teams set up campaigns for accurate measurement SEO * Strengthen organic search performance through keyword research, rank ...

Avis Budget Group

Sales Performance Manager

Boston, MA · On-site

$65K/yr

Act as an internal sales expert and partner with Operations leadership to help assess, measure and enhance the performance of revenue generation activities connected with counter sales effectiveness

Keurig Dr Pepper

Growth Marketing Manager

Burlington, MA · On-site

$96K - $135K/yr

You'll partner closely with Creative, Performance Measurement, and Merchandising teams to ensure insights lead to more effective ads, stronger measurement, and better-performing activations. Success ...

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Showing results 21-40

All JobsPerformance Measurement JobsPerformance Measurement Jobs in Massachusetts

Performance Measurement information

See Massachusetts salary details

$35.5K

$74.5K

$122.3K

How much do performance measurement jobs pay per year?

As of Aug 10, 2026, the average yearly pay for performance measurement in Massachusetts is $74,536.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,700.00 and $90,600.00 per year, depending on experience, location, and employer.

What is performance measurement?

Performance measurement is the process of evaluating how effectively an organization, team, or individual achieves key objectives. It involves collecting, analyzing, and reporting data on specific metrics to assess progress, identify areas for improvement, and support decision-making. Performance measurement is essential for ensuring accountability, driving continuous improvement, and aligning activities with strategic goals. Common examples include tracking financial performance, customer satisfaction, and operational efficiency.

What are the key skills and qualifications needed to thrive in performance measurement, and why are they important?

To thrive in Performance Measurement, you need strong analytical abilities, data interpretation skills, and a background in statistics or business, often supported by a relevant degree. Familiarity with data analysis tools like Excel, Power BI, or Tableau, as well as experience with key performance indicators (KPIs) and reporting systems, is typically required. Attention to detail, critical thinking, and effective communication are essential soft skills for translating data into actionable insights. These competencies are vital for accurately assessing organizational performance, driving improvement, and informing strategic decisions.

What is the difference between Performance Measurement vs Data Analyst?

AspectPerformance MeasurementData Analyst
Primary FocusTracking and evaluating organizational or project performance against goalsAnalyzing data to identify trends, patterns, and insights
Required SkillsKPI development, data collection, reportingStatistical analysis, data visualization, programming
Work EnvironmentOften within management, operations, or strategic teamsData teams, business intelligence, analytics departments
CertificationsPerformance measurement certifications, project managementData analysis certifications, SQL, Python, R

Performance Measurement and Data Analyst roles overlap in data handling but differ in focus. Performance Measurement emphasizes tracking organizational success, while Data Analysts interpret data to inform decisions. Both roles are vital for data-driven organizations but serve distinct purposes.

How does a performance measurement professional typically collaborate with other departments to drive organizational success?

Performance Measurement professionals work closely with a variety of departments, including finance, operations, and human resources, to gather relevant data and align performance metrics with organizational goals. They often facilitate cross-functional meetings to discuss results, identify performance gaps, and develop actionable improvement plans. Effective collaboration ensures that all teams understand how their activities impact overall performance and helps foster a culture of continuous improvement. This role requires strong communication and analytical skills to translate complex data into meaningful insights for diverse stakeholders.
What are popular job titles related to Performance Measurement jobs in Massachusetts? For Performance Measurement jobs in Massachusetts, the most frequently searched job titles are:
What job categories do people searching Performance Measurement jobs in Massachusetts look for? The top searched job categories for Performance Measurement jobs in Massachusetts are:
Performance Measurement jobs near you
Infographic showing various Performance Measurement job openings in Massachusetts as of August 2026, with employment types broken down into 1% As Needed, 87% Full Time, 10% Part Time, and 2% Contract. Highlights an 83% Physical, 3% Hybrid, and 14% Remote job distribution, with an average salary of $74,536 per year, or $35.8 per hour.

Performance Marketing Analyst

CarGurus

Boston, MA

Full-time

Re-posted 9 days ago

Job description

Role overview

Car shopping is complicated. At CarGurus, we use data and technology to make it simple, giving people the tools they need to confidently find, buy, finance, or sell a car. The best part? Our work makes a real impact. We're the most-visited car-shopping site in the US and we are growing fast in our international markets. Ready to come along for the ride?

Within the Consumer Marketing team, the Performance Marketing team is responsible for driving multimillion-dollar traffic acquisition campaigns aimed at strengthening our position as a top online car shopping website. We're looking for a curious, highly analytical, and detail-oriented individual to join our team to support our Mid-Funnel growth.

This role is centered on the operational execution and data integrity of our Mid-Funnel strategy, defined as campaigns that drive high-intent traffic to the site and app to ultimately submit qualified leads. You will be responsible for the end-to-end management, trafficking, and performance analysis of campaigns across both US and high-growth international markets on video-based channels including Google (YouTube, DemandGen), Meta, TikTok, Programmatic, and other social platforms.

This is an ideal role for someone looking to grow their digital marketing career. It requires a blend of operational rigor, quantitative interest, and collaboration. You will be supported by senior team members to learn complex ad technology platforms and help ensure every marketing dollar is accurately tracked. A successful candidate will be detail-oriented, comfortable working with complex ad technology platforms, and possess a strong desire to ensure every marketing dollar is accurately tracked and optimized for maximum international growth.

What you'll do
  • Own mid-funnel channel activation, campaign structure and execution, including the accurate deployment of placements, ads, and creative assets within Campaign Manager 360 (CM360) and day-to-day management in-platform across channels (DV360, Meta, etc.) 
  • Collaborate closely with the Brand/Creative team to coordinate asset delivery, manage creative rotation, and test new ad formats to drive performance gains.
  • Identify, explore, and run testing in new and emerging mid-funnel channels (TikTok, Meta, YouTube on TV) to expand the program's reach and efficiency.
  • Develop, implement, and analyze the performance of new audience targeting strategies to increase the relevance and quality of site and app traffic.
  • Support mid-funnel data and measurement strategy, utilizing CM360, internal attribution systems, and Media Mix Modeling (MMM) inputs to monitor and measure channel effectiveness.
  • Monitor daily campaign performance and audience targeting to ensure campaigns are performing as expected and meeting quality standards.
  • Own the accuracy of campaign spending by maintaining and reconciling budget, invoicing, and billing trackers for all activity.
  • Own and maintain core performance dashboards, conducting deep-dive analysis to interpret inconsistent trends, spot anomalies, and synthesize findings into actionable recommendations.
  • Communicate campaign results and key insights to key stakeholders and senior leadership.
Who you are
  • 2+ years of professional experience with a background in strategy consulting, finance or marketing/product analytics
  • Familiarity with major ad technology and trafficking tools (Campaign Manager 360, DV360, Google Ads) preferred.
  • Bachelor's degree in an analytical or social science major (e.g., math, statistics, economics, marketing) preferred.
  • Data-oriented thinker with excellent strategic, problem-solving, and critical thinking capabilities
  • Exceptionally detail-oriented: You take pride in data accuracy and checking your work.
  • Strong analytical mindset: You are comfortable working with numbers and translating data into clear takeaways.
  • Proficiency in Microsoft Excel (pivots, vlookups) and PowerPoint is required; exposure to SQL or business intelligence tools (Looker, Tableau) is a plus.
  • Excellent verbal and written communication skills with the ability to work effectively within a cross-functional team environment.
  • Eager to learn, ask questions, and take initiative on operational tasks.

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