$150 - $230/hr
Final approval rights on scaling decisions and high-level marketing expenditures. Full accountability for paid media ROI and growth performance. Key Performance Indicators (KPIs) * Budget Management ...
New
$150 - $230/hr
Final approval rights on scaling decisions and high-level marketing expenditures. Full accountability for paid media ROI and growth performance. Key Performance Indicators (KPIs) * Budget Management ...
New
$140 - $165/hr
Reporting to the Senior Director of Growth Marketing, you will manage our paid channels end-to-end ... What You'll Bring * 5+ years of hands-on B2B performance marketing experience, ideally in high ...
$140 - $165/hr
Reporting to the Senior Director of Growth Marketing, you will manage our paid channels end-to-end ... What You'll Bring * 5+ years of hands-on B2B performance marketing experience, ideally in high ...
$90 - $130/hr
... property managers, known for transformative mixed-use developments that shape the city ... You will own performance marketing across our residential and commercial portfolio, with direct ...
$90 - $130/hr
... property managers, known for transformative mixed-use developments that shape the city ... You will own performance marketing across our residential and commercial portfolio, with direct ...
$110 - $140/hr
About the Role The Senior Performance Marketing Manager is pivotal in driving pipeline growth by bridging marketing and operations to develop and execute data-driven campaigns across PPC, Social ...
$110 - $140/hr
About the Role The Senior Performance Marketing Manager is pivotal in driving pipeline growth by bridging marketing and operations to develop and execute data-driven campaigns across PPC, Social ...
$99 - $165/hr
DESCRIPTION Mailgun is seeking a data-driven Performance Marketing Manager to lead our paid advertising strategy and execution. In this role, you'll manage campaign performance across search, social ...
$99 - $165/hr
DESCRIPTION Mailgun is seeking a data-driven Performance Marketing Manager to lead our paid advertising strategy and execution. In this role, you'll manage campaign performance across search, social ...
$124 - $155/hr
Overview The Sr. Performance Marketing Manager will own all aspects of both in-house and agency-executed Programmatic campaigns -- from strategy and planning through execution, measurement, and ...
$124 - $155/hr
Overview The Sr. Performance Marketing Manager will own all aspects of both in-house and agency-executed Programmatic campaigns -- from strategy and planning through execution, measurement, and ...
$90 - $130/hr
Working closely with the Senior Manager of Performance Marketing, this role blends hands‑on channel management, partner relationship development, and performance analysis, with a strong focus on ...
$90 - $130/hr
Working closely with the Senior Manager of Performance Marketing, this role blends hands‑on channel management, partner relationship development, and performance analysis, with a strong focus on ...
$70 - $95/hr
Reporting to the SEM & Paid Marketing Manager, this role is responsible for execution, optimization ... Build, launch, and manage daily performance campaigns across search engines (Google Ads, Microsoft ...
New
$70 - $95/hr
Reporting to the SEM & Paid Marketing Manager, this role is responsible for execution, optimization ... Build, launch, and manage daily performance campaigns across search engines (Google Ads, Microsoft ...
New
$120 - $180/hr
Serve as a strategic partner to Design, Merchandising, Creative, E-commerce, Wholesale, Social, PR, and Performance Marketing teams. * Manage marketing calendars and ensure alignment across ...
New
$120 - $180/hr
Serve as a strategic partner to Design, Merchandising, Creative, E-commerce, Wholesale, Social, PR, and Performance Marketing teams. * Manage marketing calendars and ensure alignment across ...
New
$140 - $150/hr
The Performance Marketing, Senior Manager will lead the execution and optimization of paid digital acquisition programs designed to generate qualified investor leads and drive measurable pipeline ...
$140 - $150/hr
The Performance Marketing, Senior Manager will lead the execution and optimization of paid digital acquisition programs designed to generate qualified investor leads and drive measurable pipeline ...
$104 - $146/hr
Performance Marketing Strategy Manager Introduction to the Team Expedia Group B2B connects partners across the travel industry to our leading technology, supply, and services--helping them deliver ...
$104 - $146/hr
Performance Marketing Strategy Manager Introduction to the Team Expedia Group B2B connects partners across the travel industry to our leading technology, supply, and services--helping them deliver ...
$85 - $120/hr
Performance Marketing Strategist Full Time Regular Professional Stoughton, MA, US PERFORMANCE ... This individual will manage campaign performance, optimization, and reporting to leadership ...
$85 - $120/hr
Performance Marketing Strategist Full Time Regular Professional Stoughton, MA, US PERFORMANCE ... This individual will manage campaign performance, optimization, and reporting to leadership ...
$70 - $100/hr
In this role, you will manage multi-channel campaign execution from paid media and email to landing ... Execute performance marketing campaigns across digital and offline channels, coordinating paid ...
$70 - $100/hr
In this role, you will manage multi-channel campaign execution from paid media and email to landing ... Execute performance marketing campaigns across digital and offline channels, coordinating paid ...
$140 - $190/hr
The Director leads a multidisciplinary team responsible for managing high-volume, multi-channel ... Performance and Execution Marketing Director ensures that every campaign is supported by data ...
$140 - $190/hr
The Director leads a multidisciplinary team responsible for managing high-volume, multi-channel ... Performance and Execution Marketing Director ensures that every campaign is supported by data ...
$150 - $230/hr
The Senior Director, Performance Marketing will lead customer acquisition and paid growth efforts ... Manage acquisition economics including CAC, ROAS, LTV:CAC ratio, payback period, and customer ...
$150 - $230/hr
The Senior Director, Performance Marketing will lead customer acquisition and paid growth efforts ... Manage acquisition economics including CAC, ROAS, LTV:CAC ratio, payback period, and customer ...
$120 - $180/hr
... Growth Marketing Manager to own and scale our patient acquisition (enrollment marketing) engine ... If you love digging into performance KPIs, building repeatable automation, and directly impacting ...
$120 - $180/hr
... Growth Marketing Manager to own and scale our patient acquisition (enrollment marketing) engine ... If you love digging into performance KPIs, building repeatable automation, and directly impacting ...
$180 - $260/hr
Lead full-funnel performance strategy across paid media, owned channels, CRM and digital platforms ... Lead the day-to-day Performance Marketing organization and partner with the SVP of Marketing on ...
New
$180 - $260/hr
Lead full-funnel performance strategy across paid media, owned channels, CRM and digital platforms ... Lead the day-to-day Performance Marketing organization and partner with the SVP of Marketing on ...
New
... on performance marketing as the team's capacity allows, and this early context will set you up to ... Familiarity with a CRM like HubSpot * Basic understanding of how SaaS/subscription businesses work ...
Quick apply
... on performance marketing as the team's capacity allows, and this early context will set you up to ... Familiarity with a CRM like HubSpot * Basic understanding of how SaaS/subscription businesses work ...
$110 - $170/hr
... turn performance trends into clear recommendations for stakeholders including vertical managers ... Bachelor's degree in marketing, business, or a related field, or equivalent practical experience
$110 - $170/hr
... turn performance trends into clear recommendations for stakeholders including vertical managers ... Bachelor's degree in marketing, business, or a related field, or equivalent practical experience
$110 - $150/hr
Media Planning & Performance Marketing * Full understanding across multiple platforms - digital, search, social, CTV, television, radio, podcast, and other emerging channels. Manage and optimize ...
$110 - $150/hr
Media Planning & Performance Marketing * Full understanding across multiple platforms - digital, search, social, CTV, television, radio, podcast, and other emerging channels. Manage and optimize ...
Performance Marketing Manager information
See Kentucky salary details
$28.7K - $37.5K
4% of jobs
$37.5K - $46.4K
13% of jobs
$51.3K is the 25th percentile. Wages below this are outliers.
$46.4K - $55.3K
15% of jobs
$55.3K - $64.2K
15% of jobs
The median wage is $66.1K / yr.
$64.2K - $73.1K
17% of jobs
$80.8K is the 75th percentile. Wages above this are outliers.
$73.1K - $82K
14% of jobs
$82K - $90.8K
9% of jobs
$90.8K - $99.7K
5% of jobs
$99.7K - $108.6K
4% of jobs
$108.6K - $117.5K
2% of jobs
$117.5K - $126.4K
2% of jobs
$28.7K
$72.5K
$126.4K
How much do performance marketing manager jobs pay per year?
As of Sep 2, 2026, the average yearly pay for performance marketing manager in Kentucky is $72,512.00, according to ZipRecruiter salary data. Most workers in this role earn between $52,100.00 and $85,100.00 per year, depending on experience, location, and employer.
What does a performance marketing manager do?
A Performance Marketing Manager is responsible for planning, executing, and optimizing digital marketing campaigns with a focus on measurable results, such as leads, sales, or app installs. They use data-driven strategies across channels like paid search, social media ads, display advertising, and affiliate marketing to maximize return on investment (ROI). The role often involves analyzing campaign performance, managing budgets, running A/B tests, and working with creative and analytics teams to improve performance. Their main goal is to drive targeted traffic and achieve specific business objectives efficiently.
What are the key skills and qualifications needed to thrive as a performance marketing manager?
To thrive as a Performance Marketing Manager, you need expertise in digital marketing strategies, data analysis, and campaign optimization, often supported by a degree in marketing, business, or a related field. Proficiency with tools such as Google Ads, Facebook Ads Manager, Google Analytics, and marketing automation platforms is typically required, along with relevant certifications like Google Ads or Facebook Blueprint. Strong analytical thinking, creativity, and effective communication skills help you design impactful campaigns and work cross-functionally. These skills are essential for maximizing ROI, efficiently allocating budgets, and driving measurable business growth in a competitive digital landscape.
How does a performance marketing manager typically collaborate with creative and analytics teams to optimize campaigns?
As a Performance Marketing Manager, you’ll regularly collaborate with creative teams to develop compelling ad copy and visuals that align with campaign objectives. Simultaneously, you’ll work closely with analytics teams to interpret data, identify trends, and make data-driven decisions for campaign optimization. These cross-functional partnerships are essential for ensuring campaigns are both visually engaging and performance-focused, enabling continuous improvement and achievement of key metrics.
What is the difference between Performance Marketing Manager vs Digital Marketing Specialist?
| Aspect | Performance Marketing Manager | Digital Marketing Specialist |
|---|---|---|
| Credentials | Relevant certifications (e.g., Google Ads, Facebook Blueprint), marketing degree | Similar certifications, marketing or related degree |
| Work Environment | Focus on paid campaigns, data analysis, ROI optimization | Broader digital channels, content creation, social media management |
| Industry Usage | Common in e-commerce, tech, advertising agencies | Widespread across various industries including retail, healthcare, and nonprofits |
The Performance Marketing Manager primarily focuses on paid advertising campaigns and ROI-driven strategies, while the Digital Marketing Specialist handles a broader range of digital channels and content. Both roles require similar credentials and are used across many industries, but the Performance Marketing Manager has a more specialized focus on paid media and performance metrics.
How much does a performance marketing manager earn?
Performance marketing managers typically earn a salary ranging from $60,000 to $120,000 annually, depending on experience, location, and company size. Senior roles or those with specialized skills in data analysis and digital advertising can earn higher compensation, often supplemented with bonuses or performance incentives.
Is performance marketing a stressful job?
Performance marketing managers often face pressure to meet aggressive campaign targets and optimize ROI, which can create a stressful environment. The role requires managing multiple channels, analyzing data, and adapting strategies quickly, which can contribute to workload and stress levels.
What are the most commonly searched types of Performance Marketing jobs in Kentucky?
The most popular types of Performance Marketing jobs in Kentucky are:
What are popular job titles related to Performance Marketing Manager jobs in Kentucky?
For Performance Marketing Manager jobs in Kentucky, the most frequently searched job titles are:
What job categories do people searching Performance Marketing Manager jobs in Kentucky look for?
The top searched job categories for Performance Marketing Manager jobs in Kentucky are:
$150 - $230/hr
Other
Medical, Dental, Vision, Retirement, PTO
Posted 3 days ago
New
Job description
Essential Responsibilities and Duties
#J-18808-Ljbffr- Strategic Leadership & Agency Oversight: Serve as the primary strategic lead for the Growth Department, overseeing the internal Paid Media Supervisor and holding external vendors/digital agencies (such as OSL) strictly accountable to performance benchmarks. Audit external agency performance, campaign structures, and asset deployment to maximize efficiency and eliminate waste. Align high-level growth strategies across Facebook, Instagram, TikTok, Google, and other major acquisition platforms.
- Advanced Budget & ROI Management: Hold full authority over paid media budget allocation, spend approval, and scaling strategies. Monitor macro-level spending trends to maximize return on investment (ROI) and prevent overspending. Produce and present strategic budget optimization recommendations to the Director and senior leadership.
- CRM, Automation & Data Infrastructure: Partner with the Marketing Technologist to execute the upcoming strategic implementation of HubSpot as the core marketing automation engine. Understand data flows between HubSpot and Salesforce infrastructure to maintain absolute clean data hygiene from first-ad-click to closed-case.
- Cross-Departmental Alignment & KPI Ownership: Set macro Key Performance Indicators (KPIs) for marketing acquisition, including Cost Per Acquisition (CPA), lead-to-case conversion rates, and overall firm growth velocity. Partner directly with Sales, Legal, and Business Intelligence (BI) teams to ensure that marketing data accurately reflects actual firm revenue and sales capacity.
- Executive Reporting & Advising: Lead the presentation of the weekly Growth Department data deck. Translate complex campaign metrics and CRM pipeline data into actionable, decision-ready insights for the Director, CEO, and senior executives.
- Process Innovation & Infrastructure: Implement automation, advanced tracking models, and analytics tools (e.g., Power BI) to eliminate attribution blind spots and scale paid media operations efficiently.
Direct decision-making authority over macro campaign strategy, overall budget allocation, and agency contracts. Final approval rights on scaling decisions and high-level marketing expenditures. Full accountability for paid media ROI and growth performance.
Key Performance Indicators (KPIs)- Budget Management & Pacing Efficiency: Maintain monthly multi-channel paid media spending across internal and external agency accounts within +/- 5% of the approved budget allocations.
- Agency Performance & ROI Optimization: Audit and optimize the external agency (OSL) account structures to achieve a minimum 10% improvement in overall lead generation ROI or a 10% reduction in average Cost per Lead (CPL) and/or Cost Per Acquisition (CPA) within the first 90 days of onboarding.
- Lead Generation Velocity & Conversion: Increase month-over-month qualified lead generation by 10% while maintaining stable or improved lead-to-case conversion rates by aligning marketing spend with sales capacity.
- Executive Report Delivery: Deliver a daily report on digital media performance every morning by 10 am CT. Additionally, deliver a comprehensive, decision-ready Growth Department data deck to senior leadership by 9:00 AM CT every Tuesday, maintaining a 100% accuracy rate in pipeline and ad-spend reporting.
- CRM Expertise: Strong, hands‑on experience optimizing and managing HubSpot (required). Experience with setting up HubSpot from the beginning would be nice to have.
- Experience managing or working with Salesforce is highly preferred.
- Proven track record in managing multi-platform paid media budgets and scaling growth strategies.
- Extensive experience managing and auditing external digital marketing agencies.
- Advanced proficiency in data analytics, attribution modeling, and cross-departmental business intelligence (e.g., Power BI).
- Exceptional leadership, communication, and executive-level presentation skills.
- Computer: Intel i5 (8th Gen+) or AMD Ryzen 5 (3000+), or Mac M1+; Min. 8 GB RAM, 256 GB SSD.
- OS: Windows 11 or macOS.
- Monitors: Two screens required.
- Headset: USB wired or wireless.
- Internet: Wired connection, at least 20 Mbps.
Full-Time Employee, Remote. Collaborative, mission-driven culture with a fast-paced startup dynamic.
Salary and BenefitsSalary Rate: DOE
- 401(k)
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
- Mental health support
- Continuing education allowance
- Home office allowance