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Paid Marketing Jobs (NOW HIRING)

About The Role As the Director of Digital Marketing, Paid Social at Ethos, you will lead paid marketing for all of our new DTC products. This includes IUL and Annuities which are both live now and ...

$79.93 - $125.60/hr

Vollzeit Festanstellung Deine Aufgaben * Du entwickelst Paid-Marketing Strategien, die zu unserer Zielgruppe, unseren Unternehmenszielen und den Marketingzielen passen. * Du planst, steuerst und ...

Marketing Specialist

Manhattan, NY · On-site

$65 - $80/hr

Manage SEO content, social media, and paid advertising.* Analyze campaign metrics and optimize conversion performance continuously.* Coordinate email marketing, newsletters, and automation workflows ...

New

Less emphasis on paid marketing expertise. - Ability to build & manage a talented DTC marketing team - Will transition into omnichannel marketing and own that too. Note that they have a partner who ...

Paid Ads Specialist (Google Ads, Meta, LinkedIn - Performance Marketing, Remote, U.S. Hours) About the Role We're hiring a Paid Ads Specialist to plan, execute, and optimize high-performing digital ...

Marketing Specialist

Largo, FL · Hybrid

$55K - $70K/hr

S. and Canadian audiences • Manage regional website updates and create localized content • Execute social media, email, and paid marketing strategies • Partner with Sales on lead generation and ...

Marketing Specialist

Tampa, FL · Hybrid

$55K - $70K/hr

S. and Canadian audiences • Manage regional website updates and create localized content • Execute social media, email, and paid marketing strategies • Partner with Sales on lead generation and ...

This role manages campaigns across the full spectrum of marketing channels, including email, organic and paid social media, websites, digital advertising, content, events, and sales enablement. The ...

Showing results 41-60

Paid Marketing information

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$23K

$45.4K

$59.5K

How much do paid marketing jobs pay per year?

As of Sep 4, 2026, the average yearly pay for paid marketing in the United States is $45,446.00, according to ZipRecruiter salary data. Most workers in this role earn between $40,000.00 and $50,500.00 per year, depending on experience, location, and employer.

What is paid marketing?

Paid marketing refers to any form of online advertising where businesses pay to promote their products or services. This can include channels like search engine ads (such as Google Ads), social media ads (like Facebook or Instagram ads), display advertising, and sponsored content. Paid marketing enables companies to target specific audiences, increase brand visibility, drive website traffic, and generate leads or sales more quickly than organic methods. It is an essential component of a digital marketing strategy, especially for reaching new customers and scaling growth.

What are some common challenges faced by professionals in paid marketing roles, and how can they be addressed?

Professionals in paid marketing often face challenges like staying updated with rapidly changing ad platform algorithms, managing budget constraints, and ensuring campaigns achieve a strong return on investment. To address these, it's crucial to engage in continuous learning through industry resources, maintain clear communication with stakeholders about goals and expectations, and regularly analyze and optimize campaign performance. Collaboration with creative teams and data analysts also helps in creating compelling ads and making data-driven decisions, ultimately improving results and overcoming obstacles.

What are the key skills and qualifications needed to thrive as a paid marketing specialist, and why are they important?

To thrive as a Paid Marketing Specialist, you need expertise in digital advertising strategies, data analysis, and campaign management, often supported by a degree in marketing or a related field. Familiarity with platforms like Google Ads, Facebook Ads Manager, and analytics tools such as Google Analytics or SEMrush is typically required, along with certifications like Google Ads Certification. Strong analytical thinking, creativity, and effective communication are standout soft skills that drive campaign success and cross-functional collaboration. These skills ensure the ability to design, optimize, and assess high-performing paid campaigns that meet business goals and maximize ROI.

What is the difference between Paid Marketing vs Content Marketing?

AspectPaid MarketingContent Marketing
Primary FocusPaid advertising campaigns to drive traffic and conversionsCreating and distributing valuable content to attract and engage audiences
Required SkillsAd platform management, analytics, copywriting, targetingContent creation, storytelling, SEO, audience research
Work EnvironmentDigital advertising platforms, marketing teamsContent teams, social media, blogs, video production
Common UsageLead generation, brand awareness, immediate resultsBrand building, audience engagement, long-term growth

Paid Marketing and Content Marketing are both essential digital marketing strategies but differ in approach. Paid Marketing focuses on paid ads to generate quick results, while Content Marketing emphasizes creating valuable content for sustained engagement. Understanding these differences helps businesses choose the right mix for their goals.

Is paid marketing a well-paid career?

Paid marketing professionals, such as digital marketers and paid media specialists, often earn competitive salaries that vary based on experience, location, and skill level. Entry-level roles may start lower, but experienced specialists with skills in platforms like Google Ads or Facebook Ads can earn higher wages, especially with certifications and proven results.
More about Paid Marketing jobs

What cities are hiring for Paid Marketing jobs?

Cities with the most Paid Marketing job openings:

What are the most commonly searched types of Paid Marketing jobs?

The most popular types of Paid Marketing jobs are:

What states have the most Paid Marketing jobs?

States with the most job openings for Paid Marketing jobs include:

Infographic showing various Paid Marketing job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 73% Full Time, 24% Part Time, and 2% Contract. Highlights an 93% Physical, 1% Hybrid, and 6% Remote job distribution, with an average salary of $45,446 per year, or $21.8 per hour.

Growth Marketing Manager, Paid Acquisition

BookBub

Cambridge, MA • On-site, Remote

$80K - $115K/yr

Full-time, Part-time

Medical, Dental, Vision, Retirement, PTO

Posted 11 days ago


Key responsibilities

  • Manage, optimize, and own day-to-day operations of 2-3 paid marketing channels including targeting, bidding, budgeting, and account structure.

  • Create and optimize ads, write headlines and copy, and collaborate with the design team on creative to improve channel performance.

  • Create and maintain dashboards of advertising performance metrics, analyze the impact of marketing channels, and represent insights cross-functionally.


Job description

Who we are

We're a rapidly growing consumer tech startup in the Boston area. Millions of readers use our products every day to find great books, and our service empowers thousands of leading publishers and authors to drive sales and find new fans.

We're expanding our team to address the challenges and opportunities of the publishing industry while continuing to help readers find stories and authors they'll love. Check out BookBub and our audiobooks retailing platform, Chirp, and learn more about what to expect working at our company.

About the position

Chirp has built a fast-growing business around a simple idea: huge audiobook deals without commitments. Paid acquisition is core to how we grow, and we're looking for a Growth Marketing Manager to join our small, high-output consumer growth team. We're seeking a performance-oriented digital marketer with 2-5 years of experience. You'll own the customer acquisition strategy, implementation, optimization, and reporting for various paid marketing channels. You understand the consumer journey and love testing new ads, audiences, and landing pages to continuously improve performance. You're comfortable with achieving ambitious goals and taking ownership of our marketing approach and results.

Responsibilities include:
  • Manage, optimize, and own day-to-day operations of 2-3 paid marketing channels including targeting, bidding, budgeting, account structure, etc. You'll inherit established Meta and/or Google campaigns and lead expansion into and testing of new channels
  • Work closely with leadership to shape long-term channel strategy and influence roadmap prioritization
  • Create and optimize ads, write headlines and copy, and collaborate with our design team on creative to improve channel performance
  • Proactively identify and pursue opportunities to scale existing campaigns and test new acquisition strategies across emerging platforms
  • Create and maintain dashboards of advertising performance metrics, analyze the impact of marketing channels, and represent insights/learnings cross-functionally
  • Contribute to cross-functional projects with analytics, product, engineering, and design to meet ambitious growth targets, ensuring timely execution, nimble adaptation, and delivery of key learnings
  • Design and execute conversion optimization tests across our digital experience
Ideal candidates for this position will have:
  • 2-5 years of professional experience in growth or performance marketing at a high-growth consumer brand or performance agency
  • Demonstrated knowledge of Meta Ads and one additional paid media platform (e.g. Google Ads, TikTok Ads, Pinterest Ads, LiveIntent, AppLovin), with experience optimizing ad campaigns for efficiency (e.g. CPA, CAC, ROAS)
  • Excellent analytical skills, ability to interpret data; proficient in Excel and familiar with BI tools (e.g. Looker, Tableau, PowerBI)
  • Strong critical thinking skills, attention to detail, and eagerness to grow your scope alongside the company
  • Experience working with web analytics, A/B testing tools, and ad tracking
Salary & benefits

The anticipated salary range for this role is $80,000-$115,000. The salary offer will be commensurate with experience, and will be adjusted within or around this range based on the candidate who ultimately joins our team. Total compensation also includes stock option awards and competitive benefit options including medical, dental, vision, 401k, generous paid parental leave, and take-what-you-need paid time off.

Remote work flexibility

Please note: for this role, we are considering candidates who are located in the following states: MA, NY, RI, ME, PA, IL, and MD.

Our team has choose-where-you-work flexibility that allows you to choose a predominantly remote, hybrid, or in-office setup at our office in Cambridge, Massachusetts. We'll help each team member figure out the work set up that's best for them, including WFH equipment or a dedicated desk space in our office.

Most of our teams currently operate with a hybrid model, with some people working full- or part-time from the office, and some from home. We value and prioritize collaboration across mediums and spaces, and we invest in ensuring that meetings and other forms of collaboration are set up with equal access regardless of where you work.

Our interviewing philosophy

Our goal is to get to know you in a low-pressure, friendly environment - and to give you ample opportunity to learn more about us, too.

Our typical process includes these types of experiences:

  • A resume screen and introductory phone call
  • A take-home exercise where you'll have the opportunity to demonstrate your communication and problem-solving skills
  • Additional video conversations with your potential future team members, the hiring manager, and People Operations

We will always do what we can to be flexible around your personal time commitments, deadlines, and general availability. We know that by joining our interview process, you're trusting us with your time - so we'll do our best to run a process for you that's as smooth and enjoyable as possible.

Your interview experience

If you're worried that you're not the perfect fit for a position, we want to let you in on a secret: we're not looking for one perfect candidate. We're looking to get to know a wide range of candidates with different backgrounds, experiences, and interests. If a position excites you, we encourage you to apply.

Pubmark strives to be an inclusive workplace and we value learning from different perspectives. We seek to foster an environment filled with people from a wide variety of backgrounds, experiences, abilities, and perspectives. We do not discriminate on the basis of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or veteran status. We are proud to be an equal opportunity employer.

Finally, our goal is to create an environment where you can interview at your best. If we can provide any assistance or accommodations during your time with us, please let us know at accommodations@bookbub.com. All requests are treated as privately as possible and have no impact on candidate eligibility.