ZipRecruiter

Log In

1

Paid Marketing Manager Jobs in Normal, IL (NOW HIRING)

DDMR

Performance Marketing Strategist

Texas, IL · On-site

... managing marketing strategies * 10% staying abreast changes and innovations in the marketing ... In this role you will: * implement acquisition strategies using organic, earned, and paid channels ...

First Mid

Marketing Specialist II

Bloomington, IL · On-site

$61K - $91K/yr

The Marketing Specialist II roles manages end-to-end campaign execution for defined segments or ... Coordinate cross-channel execution (digital, email, paid media, branch, etc.) * Partner with ...

Compeer Financial

Intern Marketing

Bloomington, IL · Hybrid

$19 - $20/hr

This is a paid internship; however, the intern must provide their own housing and transportation ... Solid organizational, interpersonal, time management, written and oral communication skills ...

Compeer Financial

Intern Marketing

Bloomington, IL · On-site

$19 - $20/hr

This is a paid internship; however, the intern must provide their own housing and transportation ... Solid organizational, interpersonal, time management, written and oral communication skills ...

Varsity Tutors

Marketing Tutor

Normal, IL · Remote

$18 - $40/hr

Get paid up to twice per week, ensuring fast and reliable compensation for the tutoring sessions ... management applications. * Curriculum Awareness & Adaptive Instruction: Familiar with marketing ...

next page

Showing results 1-20

All JobsPaid Marketing JobsPaid Marketing Manager JobsPaid Marketing Manager Jobs in Normal, IL

Paid Marketing Manager information

See Normal, IL salary details

$32.3K

$81.6K

$142.2K

How much do paid marketing manager jobs pay per year?

As of Sep 4, 2026, the average yearly pay for paid marketing manager in Normal, IL is $81,623.00, according to ZipRecruiter salary data. Most workers in this role earn between $58,700.00 and $95,800.00 per year, depending on experience, location, and employer.

What does a paid marketing manager do?

A Paid Marketing Manager is responsible for planning, executing, and optimizing paid advertising campaigns across various digital platforms, such as Google Ads, Facebook, and Instagram. Their goal is to drive traffic, generate leads, and increase sales while maximizing the return on investment (ROI) for the organization. They analyze performance data, manage budgets, conduct A/B testing, and collaborate with creative and analytics teams to ensure campaigns are effective. Paid Marketing Managers also stay updated on industry trends and platform changes to continuously improve campaign performance.

What are the key skills and qualifications needed to thrive as a paid marketing manager?

To thrive as a Paid Marketing Manager, you need expertise in digital marketing strategy, campaign management, and data analysis, typically supported by a degree in marketing or a related field. Proficiency with platforms like Google Ads, Facebook Ads Manager, and analytics tools such as Google Analytics and SEMrush is essential, along with certifications like Google Ads or Facebook Blueprint. Strong communication, creativity, and analytical thinking are critical soft skills for optimizing campaigns and collaborating with stakeholders. These skills and qualities are vital for effectively driving ROI, achieving business goals, and staying competitive in the fast-evolving digital advertising landscape.

How does a paid marketing manager typically collaborate with other departments to achieve campaign goals?

A Paid Marketing Manager often works closely with teams such as creative, analytics, and sales to ensure campaign success. Collaboration involves aligning ad messaging and design with brand guidelines provided by the creative team, using data insights from analytics to optimize ad spend, and coordinating with sales to ensure leads generated by campaigns are properly followed up. Regular cross-functional meetings and transparent communication are essential to adapting strategies in real time and achieving shared business objectives.

What is the difference between Paid Marketing Manager vs Digital Marketing Specialist?

AspectPaid Marketing ManagerDigital Marketing Specialist
Required CredentialsBachelor's in Marketing, Advertising, or related field; certifications like Google Ads or Facebook BlueprintBachelor's in Marketing, Communications, or related; certifications often include Google Ads or HubSpot
Work EnvironmentOversees paid advertising campaigns, manages budgets, and analyzes ROIDevelops digital marketing strategies, manages content, and supports paid campaigns
Employer & Industry UsageCommon in advertising agencies, e-commerce, and large corporationsUsed across various industries including retail, tech, and media

The Paid Marketing Manager focuses on planning, executing, and optimizing paid advertising campaigns, managing budgets, and analyzing performance. In contrast, the Digital Marketing Specialist handles broader digital strategies, content creation, and supports paid efforts. Both roles often collaborate but differ mainly in scope and responsibility.

How much does a paid marketing manager get paid?

A paid marketing manager's salary typically ranges from $60,000 to $120,000 annually, depending on experience, location, and company size. Senior roles or those in high-demand markets can earn higher compensation, often supplemented with bonuses and benefits.

Is a paid marketing manager a high paying job?

A paid marketing manager typically earns a competitive salary that varies based on experience, industry, and location. In general, it is considered a well-paying role within marketing careers, especially for those with strong skills in digital advertising, analytics, and campaign management.

What's the average pay for a paid marketing manager?

The average salary for a paid marketing manager in the United States typically ranges from $60,000 to $120,000 annually, depending on experience, location, and company size. Entry-level roles may start lower, while experienced managers with certifications in digital marketing tools can earn higher salaries.

What job categories do people searching Paid Marketing Manager jobs in Normal, IL look for?

The top searched job categories for Paid Marketing Manager jobs in Normal, IL are:

What cities near Normal, IL are hiring for Paid Marketing Manager jobs?

Cities near Normal, IL with the most Paid Marketing Manager job openings:

Paid Marketing Manager jobs near you
Infographic showing various Paid Marketing Manager job openings in Normal, IL as of August 2026, with employment types broken down into 76% Full Time, 21% Part Time, and 3% Contract. Highlights an 93% Physical, 1% Hybrid, and 6% Remote job distribution, with an average salary of $81,623 per year, or $39.2 per hour.

Global Paid Search Marketing Manager

Okta, Inc.

Washington, IL • On-site

$110 - $150/hr

Other

Posted yesterday

New

Okta rating

9.8

Company rating: 9.8 out of 10

Based on 5 frontline employees who took The Breakroom Quiz

3rd of 247 rated software companies

Job description

Secure Every Identity, from AI to HumanIdentity is the key to unlocking the potential of AI. Okta secures AI by building the trusted, neutral infrastructure that enables organizations to safely embrace this new era. This work requires a relentless drive to solve complex challenges with real-world stakes. We are looking for builders and owners who operate with speed and urgency and execute with excellence.This is an opportunity to do career-defining work. We're all in on this mission. If you are too, let's talk.

About the Role

Okta is seeking a highly analytical and forward-thinking Global Paid Search Marketing Manager with exceptional Martech integration skills to join our Global Digital Acquisition Team. In this role, you won't just manage campaigns, you will own our search portfolio's evolution. You will be responsible for moving beyond traditional lead-gen metrics to implement advanced Value-Based Bidding (VBB) models that align search spend directly.

#J-18808-Ljbffr

What Okta employees say

Pay

Hours and flexibility

Workplace

Get the full story on Breakroom

Apply