ZipRecruiter

Log In

1

Niche Marketing Jobs (NOW HIRING)

PUIG

Vice President, Marketing, Niche

Manhattan, NY

The Opportunity The Vice President of Marketing is the senior marketing leader responsible for ... the Niche Group, North America and serve as a key partner to Global Brand teams and U.S. Sales ...

New

Puig

Vice President, Marketing, Niche

Manhattan, NY · On-site

The Opportunity The Vice President of Marketing is the senior marketing leader responsible for ... the Niche Group, North America and serve as a key partner to Global Brand teams and U.S. Sales ...

DiCicco, Gulman & Company

Marketing Director

Woburn, MA · On-site

Active participation in marketing events Development of campaigns for Niche efforts * Tracking of pipeline, wins and losses * Creative creation of proposals and sales presentations * Writing sales ...

next page

Showing results 1-20

All JobsBusiness JobsNiche Marketing Jobs

Niche Marketing information

See salary details

$13

$32

$56

How much do niche marketing jobs pay per hour?

As of Aug 31, 2026, the average hourly pay for niche marketing in the United States is $32.69, according to ZipRecruiter salary data. Most workers in this role earn between $21.63 and $43.27 per hour, depending on experience, location, and employer.

What is niche marketing?

Niche marketing is a strategy that focuses on targeting a specific, well-defined segment of the market rather than appealing to a broad audience. This approach involves identifying unique needs, preferences, or interests of a small group of potential customers and tailoring products, services, and marketing efforts specifically for them. Niche marketing can help businesses stand out from competitors, build customer loyalty, and achieve higher conversion rates with a limited marketing budget. Companies often find more success by serving a niche market deeply rather than trying to appeal to everyone.

What are the key skills and qualifications needed to thrive as a niche marketing specialist?

To thrive as a Niche Marketing Specialist, you need expertise in market research, audience segmentation, and targeted campaign development, typically supported by a marketing degree or relevant experience. Familiarity with digital marketing platforms (such as Google Ads, Facebook Ads), analytics tools, and CRM systems is essential. Creativity, adaptability, and strong communication skills help you craft compelling messages and build relationships within specialized markets. These abilities are crucial for effectively reaching and engaging niche audiences, driving brand loyalty, and achieving measurable business results.

How does a niche marketing specialist collaborate with other departments to execute effective campaigns?

Niche Marketing specialists frequently work closely with product development, sales, and customer support teams to ensure campaigns are tailored to the unique needs and preferences of a specific audience segment. Collaboration often includes sharing customer insights, aligning messaging and branding, and coordinating on product features or launches that cater to the niche market. Effective communication and teamwork are essential, as the specialist must integrate feedback from various departments to create cohesive and targeted marketing strategies that drive engagement and growth.

What is the difference between Niche Marketing vs Content Marketing?

AspectNiche MarketingContent Marketing
FocusTargeted audience within a specific nicheCreating valuable content to attract a broad or specific audience
GoalsReach and engage a specialized market segmentBuild brand awareness and customer trust through content
Work EnvironmentOften involves market research, targeted campaignsContent creation, strategy, and distribution across platforms
Common UsageUsed by businesses aiming for specialized marketsUsed across industries for inbound marketing strategies

While both focus on reaching audiences effectively, Niche Marketing concentrates on targeting a specific segment, whereas Content Marketing emphasizes creating valuable content to attract and retain customers. Understanding these differences helps businesses choose the right approach for their marketing goals.

What are some examples of niche marketing companies?

Niche marketing companies specialize in targeted marketing strategies for specific industries, audiences, or products. Examples include firms focusing on eco-friendly products, luxury brands, or local businesses, often utilizing digital tools like social media and SEO to reach specialized markets.

What cities are hiring for Niche Marketing jobs?

Cities with the most Niche Marketing job openings:

What states have the most Niche Marketing jobs?

States with the most job openings for Niche Marketing jobs include:

What job categories do people searching Niche Marketing jobs look for?

The top searched job categories for Niche Marketing jobs are:

Niche Marketing jobs near you
Infographic showing various Niche Marketing job openings in the United States as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $67,990 per year, or $32.7 per hour.

Director of Admissions and Marketing

Waukesha, WI

Waukesha Springs
See more jobs at Waukesha Springsexternal

Full-time

Medical, Dental, Retirement, PTO

Re-posted 29 days ago

Job description

Company Description

Waukesha Springs Health and Rehabilitation Center is one of the finest long-term care and rehabilitation facilities in Waukesha, focusing on Caring Above and Beyond values to deliver quality care for some amazing older adults. We have a long history of providing quality care to the Waukesha area community.

Waukesha Springs currently has an opportunity for an experienced Director of Admissions and Marketing. The primary focus of this position is to perform sales and marketing related functions for our 150 bed skilled nursing facility. The overall goal of these activities is to build census and referrals to the facility, while also growing and strengthening community and physician relationships. Responsibilities include but are not limited to: meeting or exceeding budgeted census goals; developing and maintaining relationships with external contacts (i.e. area hospitals, assisted living facilities, physician's offices, etc.); maintaining an active source of referrals; and evaluating incoming referrals to determine appropriateness for the facility. This position works closely with the Executive Director, Director of Nursing, and Business Office Manager. Qualified candidates will have demonstraded sales and marketing skills with the ability to identify niche marketing opportunities in the community. A Bachelors degree in sales and marketing with at least two years sales and marketing experience in a health care/long term care facility environment is preferred. A State of Wisconsin RN/LPN license is preferred but not required for this position. This exciting opportunity offers a competitive wage and benefit package including paid time off, health and dental benefits, tuition reimbursement and 401(k).

Waukesha Springs Health and Rehabilitation Center is an Equal Opportunity Employer.




Qualifications

At least 1 year sales and marketing experience in a healthcare environment.  State of Wisconsin RN/LPN license preferred but not required.

Additional Information

This exciting role offers a flexible work schedule along with a competitive wage package.  All your information will be kept confidential according to EEO guidelines.  Visit our website at www.waukeshasprings.com or on facebook.  Waukesha Wisconsin is located approximate 30 minutes from Milwaukee Wisconsin.

Apply