ZipRecruiter

Log In

1

Media Planner Jobs in Decatur, GA (NOW HIRING)

22Squared

Media Planner

Atlanta, GA · On-site

22squared is looking for an Integrated Media Planner to participate in the development and management of effective integrated offline and digital media plans and buys. RESPONSIBILITIES * Confers with ...

Acadia.io

Integrated Media Strategist

Atlanta, GA

You are a seasoned or senior-level Integrated Media Planner who's ready to step into a leadership role and mentor others while still staying close to the work. * You've developed and executed ...

The Walt Disney Company

Paid Media Manager

Atlanta, GA · On-site

$87K - $116K/yr

The Addressable Pricing & Planning team focuses on the functions of media planning and go to market pricing across ESPN, ABC, FreeForm, Disney, FX, NatGeo and Hulu. We are committed to providing a ...

Miqdigital

Sales Planner

Atlanta, GA · On-site +1

Sales Planner Location : New York, NY, Chicago, Dallas, Washington DC, Los Angeles, Atlanta THE ... Build media plans in Excel and corresponding proposal materials in Google Slides. * Project ...

22Squared

Media Buyer

Atlanta, GA · On-site

$56K - $72K/yr

The Media Buyer, Integrated Investment, is responsible for the strategic evaluation and execution ... Strategic Planning Support: Assist with developing Requests for Proposals (RFPs) and serve as the ...

next page

Showing results 1-20

All JobsMedia Planner JobsMedia Planner Jobs in Decatur, GA

Media Planner information

See Decatur, GA salary details

$39.5K

$73.4K

$117.6K

How much do media planner jobs pay per year?

As of Jun 15, 2026, the average yearly pay for media planner in Decatur, GA is $73,367.00, according to ZipRecruiter salary data. Most workers in this role earn between $58,100.00 and $80,500.00 per year, depending on experience, location, and employer.

What are some common challenges Media Planners face when coordinating campaigns across multiple channels?

Media Planners often encounter challenges in ensuring consistent messaging and optimal budget allocation across various platforms, such as digital, print, and broadcast. Balancing client expectations with performance data and adapting to rapidly changing media trends requires strong analytical and communication skills. Effective collaboration with creative teams, vendors, and account managers is essential to overcome these challenges and deliver cohesive, high-performing campaigns.

What jobs make $10,000 a month without a degree?

A media planner typically does not earn $10,000 a month without a degree, as salaries usually depend on experience and location. However, high-earning roles in sales, real estate, or entrepreneurship can reach or exceed this level without formal degrees, especially with strong skills, networks, and performance. Many of these jobs require self-motivation, industry knowledge, and sometimes certifications or licenses.

How much does a media planner get paid?

The average salary for a media planner in the United States ranges from $50,000 to $85,000 per year, depending on experience, location, and the size of the company. Entry-level positions typically start around $45,000, while experienced media planners can earn over $100,000 with advanced skills in media buying and planning tools.

What does a media planner do?

A media planner is responsible for developing advertising strategies by selecting the most effective media channels to reach target audiences. They analyze market data, negotiate with media outlets, and use tools like media planning software to optimize campaign performance. Strong analytical skills and knowledge of industry trends are essential for this role.

What are the key skills and qualifications needed to thrive as a Media Planner, and why are they important?

To thrive as a Media Planner, you need strong analytical skills, an understanding of advertising strategies, and typically a bachelor's degree in marketing, communications, or a related field. Proficiency with media planning software such as Nielsen, comScore, and Google Analytics is essential for campaign planning and measurement. Excellent communication, negotiation, and organizational skills help you collaborate effectively with clients, vendors, and creative teams. These skills ensure campaigns are strategically targeted, cost-effective, and deliver measurable results for clients.

What is the difference between Media Planner vs Media Buyer?

AspectMedia PlannerMedia Buyer
Primary RoleDevelops media strategies and plans based on target audience and campaign goalsExecutes media plans by purchasing ad space and negotiating with media outlets
Skills & CertificationsKnowledge of market research, media channels, and planning toolsNegotiation skills, media buying platforms, and vendor relationships
Work EnvironmentStrategic planning in agencies or marketing departmentsMedia outlets, ad agencies, or in-house marketing teams

While both roles collaborate closely, Media Planners focus on creating effective media strategies, whereas Media Buyers handle the execution by purchasing ad space. Understanding these differences helps organizations optimize their advertising campaigns and ensures the right skills are matched to each role.

What Is a Media Planner?

A media planner is an expert in all types of media, demographics, and placement strategy. Your primary job duties are to research and analyze various types of media to create cost-effective advertising strategies for your clients. Through a combination of data and metrics, you create the most inexpensive and effective advertising plans for specific products. You advise clients why and how to use magazines, radio, television, internet, and other types of media for advertising purposes.

What jobs pay 2000 a day?

Media planners typically do not earn $2,000 a day; such high daily rates are usually associated with specialized freelance consultants, senior executives, or highly experienced professionals in fields like management consulting, investment banking, or legal services. These roles often require extensive experience, advanced skills, and sometimes independent contracting or consulting arrangements.
More about Media Planner jobs
What are popular job titles related to Media Planner jobs in Decatur, GA? For Media Planner jobs in Decatur, GA, the most frequently searched job titles are:
What job categories do people searching Media Planner jobs in Decatur, GA look for? The top searched job categories for Media Planner jobs in Decatur, GA are:
What cities near Decatur, GA are hiring for Media Planner jobs? Cities near Decatur, GA with the most Media Planner job openings:
Media Planner jobs near you
Infographic showing various Media Planner job openings in Decatur, GA as of June 2026, with employment types broken down into 39% Full Time, 50% Part Time, 2% Temporary, and 9% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $73,367 per year, or $35.3 per hour.
Media Planner

Media Planner

22Squared

Atlanta, GA • On-site

Full-time

Posted 19 days ago

Job description

22squared is looking for an Integrated Media Planner to participate in the development and management of effective integrated offline and digital media plans and buys.
RESPONSIBILITIES
  • Confers with senior Media team members, Strategy, Account Management, and/or Clients to establish media objectives and strategies for advertising campaigns.
  • Utilizes media research tools and resources to influence strategic client recommendations, including but not limited to demographic data, reach & frequency, audience composition & coverage, and marketplace trends.
  • Develops digital Requests for Proposals, fields any vendor questions surrounding the RFP, evaluates returned proposals, and forms a final recommendation
  • Confers and negotiates with media representatives to determine optimum use of budgeted funds to achieve marketing and sales objectives.
  • Develops and maintains media plans and related documentation, including approvals, and supports the management of media budgets.
  • Presents media plans to senior Media team members, Strategy, Account Management, and/or Client for approval and makes adjustments as necessary.
  • Daily management of the media product, including meetings and communicating approved plans to Media Buyers.
  • Provides measurement reporting with the necessary information, based on a documented framework, to analyze results against defined campaign metrics (e.g., performance & analytics reports, buy summaries, etc.).
  • Facilitates client billing, coordinating across departments to ensure accurate, timely, and comprehensive invoicing.
  • Responsible for the ongoing support and mentorship of those more junior on daily tasks in order to grow the Assistant's knowledge base and expand individual management skills.

QUALIFICATIONS
  • Ability to analyze complex data, including but not limited to audiences, market & sales, media mix, and competitive reporting, all to assist in formulating actionable offline and digital plans.
  • Up-to-date knowledge of the media landscape (digital and traditional) and marketing concepts, best practices, and the media planning and buying process across digital and traditional media.
  • Experience with 3rd party ad server (CM360 preferred)
  • Solid understanding of media performance metrics across marketing funnel
  • Is passionate and articulate, and can craft a compelling case/recommendation and present it to the client.
  • Capacity to see the bigger picture across all marketing touch points, e.g., TV, Display, Mobile, Search, Social.
  • Minimum of 2-3 years online & offline media planning experience
  • Bachelor's degree, preferably in advertising, marketing or related program
  • Excellent negotiation and communication skills
  • Strong mathematic & analytical skills
  • Effective time management and organizational skills, as well as strong attention to detail
  • Ability to work well in a team structure and function as a leader when necessary
  • Working knowledge of media research tools and software such as comScore, cross-tabulation software (MRI, Simmons, etc.), MediaTools/Guideline, MediaOcean/MBOX/Spectra, competitive software (Kantar/Media or Nielsen AdIntel), Reach/Frequency estimators
  • Proficiency in Microsoft Suite (Excel, PowerPoint) and Google tools (Sheets, Slides); Mac & Keynote skills helpful
  • Ability to thrive in a hybrid work environment, demonstrating strong self-motivation, autonomy, and resourcefulness.

#LI-HYBRID
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

Apply