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Martech Data Engineer Jobs in Massachusetts (NOW HIRING)

Martech Engineer

Boston, MA · On-site

$120 - $180/hr

We are seeking an experienced Senior CDP / MarTech Engineer to support a Customer Data Platform (CDP) as part of a large-scale Personalization Program. Hands‑on experience with Martech, CDP ...

About the role We are looking for a Lead MarTech Engineer to own and advance the systems that ... Design data flows between operational systems, data warehouses, internal services, and third-party ...

MarTech Product Manager

Boston, MA · On-site

$110K - $125K/yr

MarTech Product Manager Location: New York or Boston; Hybrid (2 days in the office required ... You will partner closely with Marketing, Data Science, Engineering, Merchandising, and Creative ...

Lead Software Engineer

Boston, MA · On-site

$85 - $90/hr

You will define engineering standards, influence long-term platform direction, mentor junior ... MarTech data platforms. Education Requirements: B.E./B.Tech/M.Tech/MCA in Computer Science ...

Lead Software Engineer

Boston, MA · On-site

$140 - $160/hr

The Lead Software Engineer (Data and Martech) is a senior technical leader embedded within a Scrum team, responsible for shaping how applications collect, process, and are delivered across the ...

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Martech Data Engineer information

What is a Martech Data Engineer?

A Martech Data Engineer is a technology professional who specializes in building and maintaining the data infrastructure that supports marketing technology (Martech) platforms. They enable the collection, integration, and analysis of marketing data from multiple sources, ensuring data quality and accessibility for marketing teams. Their work helps organizations make data-driven marketing decisions, personalize customer experiences, and measure campaign effectiveness. Martech Data Engineers often collaborate with marketers, analysts, and other engineers to implement data pipelines and optimize marketing operations.

How does a Martech Data Engineer typically collaborate with marketing and analytics teams to achieve business goals?

As a Martech Data Engineer, you will regularly partner with marketing and analytics teams to design, build, and maintain data pipelines that support campaign performance tracking and customer segmentation. You’ll work closely with marketers to understand their data needs and translate them into scalable technical solutions, often attending cross-functional meetings to plan new data integrations or troubleshoot issues. Collaboration also involves ensuring data quality, managing ETL processes, and enabling self-serve analytics by making data accessible and reliable for non-technical stakeholders. This close teamwork helps drive data-driven decision-making and ensures marketing strategies are effectively measured and optimized.

What are the key skills and qualifications needed to thrive as a Martech Data Engineer, and why are they important?

To thrive as a Martech Data Engineer, you need a solid background in data engineering, SQL, and marketing technology platforms, typically supported by a degree in computer science or a related field. Familiarity with ETL tools, cloud data platforms (such as AWS or GCP), and certifications in marketing automation systems like Salesforce or Adobe Experience Cloud are highly valuable. Strong problem-solving abilities, attention to detail, and effective communication skills help bridge the gap between marketing and technical teams. These skills enable the efficient integration, analysis, and utilization of marketing data, driving better decision-making and campaign performance.

What is the difference between Martech Data Engineer vs Data Analyst?

AspectMartech Data EngineerData Analyst
Required CredentialsBachelor's in Computer Science, Data Engineering certificationsBachelor's in Statistics, Data Analysis certifications
Work EnvironmentData pipelines, cloud platforms, marketing tech toolsData visualization, reporting, business insights
Employer & Industry UsageMarketing agencies, tech companies, e-commerceMarketing teams, business intelligence units
Common Search & Comparison IntentUnderstanding technical data roles in marketingAnalyzing marketing data for insights

The Martech Data Engineer focuses on building and maintaining data pipelines and infrastructure for marketing data, while the Data Analyst interprets data to generate insights and reports. Both roles are essential in marketing tech environments but serve different functions within data management and analysis.

What are popular job titles related to Martech Data Engineer jobs in Massachusetts?

For Martech Data Engineer jobs in Massachusetts, the most frequently searched job titles are:

What cities in Massachusetts are hiring for Martech Data Engineer jobs?

Cities in Massachusetts with the most Martech Data Engineer job openings:

Martech Engineer

Brickstech

Boston, MA • On-site

$120 - $180/hr

Other

Posted 4 days ago


Job description

Job Description

We are seeking an experienced Senior CDP / MarTech Engineer to support a Customer Data Platform (CDP) as part of a large-scale Personalization Program. Hands‑on experience with Martech, CDP (Customer Data Platform), AWS, Databricks and Delta lake and Adobe Campaign Classic. This is a Remote role.

Exp in CDP and Personalization Required Skills
  • 5+ years working directly in/on a CDP or similar MarTech data platform (configuration, activation, and support)
  • Hands‑on experience with audience/segment building, identity resolution, and journey/orchestration tooling
  • Strong Databricks and Delta Lake experience (Unity Catalog, data‑sharing connectivity)
  • AWS experience, particularly MSK/Kafka.
  • REST API integration experience with marketing execution platforms (ESP, push, SMS providers)
  • Adobe Campaign Classic experience - hands‑on with workflows, campaign/journey setup, and API‑based integration
  • API‑first, composable architecture / connector‑based integration experience
  • Experience implementing/maintaining a CDP Web SDK or similar client‑side event tracking SDK (JavaScript) for behavioral/event data capture
  • Strong troubleshooting and root‑cause analysis skills; comfortable being a hands‑on point of contact for business‑reported issues
  • Strong technical documentation skills
Preferred Skills
  • Experience with Airship or Infobip specifically
  • Experience with Optimizely or similar experimentation/feature‑flagging platforms
  • Retail or membership industry experience
  • Experience supporting a live/production CDP platform end‑to‑end (not just implementation)
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