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Marketo Freelancer Jobs (NOW HIRING)

AllenComm

Senior Marketing Manager

Salt Lake City, UT · On-site

$90K - $115K/yr

... Services, freelancers, and contractors to produce on-brand assets across channels Pipeline ... Pardot/MCAE, Marketo, or HubSpot * Strong creative instincts and the analytical ability to ...

SmartRecruiters

Marketo, Salesforce or similar). How you work * Highly organised, able to manage multiple projects ... Contractor (freelance or via agency) * Hours: Full-time, with some flexibility across European ...

AllenComm

Senior Marketing Manager

Salt Lake City, UT · On-site

$90K - $115K/yr

... Services, freelancers, and contractors to produce on-brand assets across channels Pipeline ... Pardot/MCAE, Marketo, or HubSpot * Strong creative instincts and the analytical ability to ...

6sense

OR · On-site

Manage agencies, contractors, freelancers, and platform representatives. * Establish clear ... Familiarity with marketing automation and CRM platforms such as Marketo, HubSpot, and Salesforce.

New

Near Space Labs

Director of Marketing

New York, NY

$130K/yr

... or freelancers to execute at scale. * Agency & Vendor Management: Identify, brief, and manage ... Marketo, Braze, or similar) * AI Proficiency: Fluency with AI tools and the ability to integrate ...

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Marketo Freelancer information

What are some common challenges a Marketo Freelancer may face when working with new clients?

Marketo Freelancers often encounter challenges such as integrating Marketo with a client's existing tech stack, understanding unique business processes, and aligning marketing automation strategies with client goals. Additionally, freelancers must frequently adapt to varying levels of client familiarity with Marketo, which can affect project timelines and expectations. Building strong communication and setting clear deliverables early on are key to overcoming these hurdles and ensuring successful project outcomes.

What are the key skills and qualifications needed to thrive as a Marketo Freelancer, and why are they important?

To thrive as a Marketo Freelancer, you need expertise in marketing automation, campaign management, and a solid understanding of digital marketing principles, often supported by experience with email marketing and lead nurturing strategies. Proficiency with the Marketo platform, including certification (such as Marketo Certified Expert) and familiarity with CRM systems like Salesforce, is crucial. Strong analytical skills, attention to detail, and effective client communication set standout freelancers apart. These skills ensure the efficient execution and optimization of marketing campaigns, driving measurable results for clients.

What is a Marketo Freelancer?

A Marketo Freelancer is an independent marketing professional who specializes in using Marketo, a popular marketing automation platform, to help businesses manage and optimize their digital marketing campaigns. They typically assist with tasks such as campaign setup, lead management, email marketing, analytics, and integration with other tools. Marketo Freelancers work on a contract or project basis, providing flexible support and expertise to organizations that need help with their Marketo instance but may not require a full-time employee.

What is the difference between Marketo Freelancer vs Marketo Specialist?

AspectMarketo FreelancerMarketo Specialist
CredentialsSelf-taught or certification courses, no formal degree oftenTypically holds Marketo certifications or related marketing credentials
Work EnvironmentFreelance, remote, project-basedIn-house or agency-based, full-time or part-time roles
Employer & Industry UsageClients across various industries, marketing agencies, startupsCompanies with dedicated marketing teams, B2B and SaaS sectors
Search & Comparison IntentLooking for freelance Marketo services or project supportSeeking full-time or specialized Marketo roles within organizations

The main difference between a Marketo Freelancer and a Marketo Specialist lies in their work setup and credentials. Freelancers typically work independently on short-term projects, often without formal certifications, while Marketo Specialists usually have certifications and work within organizations or agencies. Both roles require marketing automation knowledge but differ in employment type and scope.

More about Marketo Freelancer jobs
What cities are hiring for Marketo Freelancer jobs? Cities with the most Marketo Freelancer job openings:
What states have the most Marketo Freelancer jobs? States with the most job openings for Marketo Freelancer jobs include:
What job categories do people searching Marketo Freelancer jobs look for? The top searched job categories for Marketo Freelancer jobs are:
Marketo Freelancer jobs near you
Marketing Director (Digital & Integrated)

Marketing Director (Digital & Integrated)

Idea Hall

Costa Mesa, CA • On-site

Full-time

Re-posted 7 days ago

Job description

Marketing Director (Digital & Integrated)
Location: Costa Mesa, CA (Hybrid: in‑office Tue–Thu)
Employment: Full-time, Exempt
Reports to: Vice President, Integrated Communications
About the Role
We’re hiring a fulltime Marketing Director to lead and execute integrated marketing programs for clients primarily in the Nonprofit, Architecture/Engineering/Construction (AEC), Commercial Real Estate (CRE) and education industries that drive measurable growth. You’ll own strategy, hands-on execution, and performance optimization across digital (SEO, SEM, paid social, programmatic, email, web) and traditional channels (brand campaigns, print, broadcast, OOH, events). If you’re stepping into your first Director role or you’ve been a director for years, we’ll calibrate scope and support to your experience.
If you’re not sure you meet the qualifications, please apply—skills are learned, and we value potential.What You'll Do
Strategy & Planning
  • Build integrated marketing plans tied to client business goals
  • Develop channel strategies across SEO, SEM/paid search, paid social, programmatic/display, email/lifecycle, website/landing pages, and traditional media.
  • Create clear briefs, hypotheses, test plans, and forecasts; set budgets and pacing.
Client Service Excellence and Leadership
  • Provide ongoing strategic counsel and client account stewardship – driving excellence in quality of work, strategic guidance and financial stewardship
  • Serve as a day-to-day client lead, mentoring and guiding managers, associates and coordinators on the team in account direction, client service and work delivery
Execution & Optimization
  • Stand up and optimize campaigns end-to-end: audience, creative, offers, landing pages, conversion flows, and nurture programs.
  • Manage SEO programs, partner with content and web development to improve Core Web Vitals, site architecture, and content performance.
  • Own paid search, paid social, and programmatic strategy and ensure excellent team execution.
  • Lead email and marketing automation: segmentation, journeys, lead scoring, A/B testing, and deliverability.
  • Oversee traditional marketing as needed: media planning/buying OOH, print, broadcast, direct mail, sponsorships, and events.
Website & Conversion
  • Partner with UX/design and developers on website roadmaps, and landing pages.
  • Ensure accurate tracking (GA4, tag management, pixels), UTM governance, and robust QA.
Analytics & Reporting
  • Leverage Looker Studio, Power My Analytics, SEMRush, Porter
  • Experience using and integrating GA4
  • Define KPIs; build dashboards and weekly/monthly readouts with insights
  • Translate performance into clear recommendations for executives and cross-functional partners.
Collaboration & Leadership
  • Work cross functionally- with Sales, Creative, PR/Comms teams.
  • Manage vendors and/or direct reports; mentor teammates and elevate channel best practices.
  • Steward budget accountability, and SOWs with agencies and freelancers.
Compliance & Governance
  • Maintain data privacy and compliance standards
  • Uphold brand guidelines, accessibility standards, and QA processes across channels.
What You'll Bring
  • Experience building and optimizing multi-channel marketing programs – agency experience required.
  • Strong client service management skills
  • Strong communication skills – both internally and with clients – to keep teams motivated, aligned and working together as one team.
  • Strong presentation – verbal and written/visual communication skills
  • Practical fluency in most of the following:
    • SEO: Site audits, Search Console, schema, internal linking, Core Web Vitals.
    • SEM/Paid Search: Account structure, match types, bidding strategies,
    • Paid Social: Audience strategy, creative testing, retargeting, lead gen, B2B and/or B2C tactics.
    • Programmatic/Display/Video: Targeting, frequency management, brand safety, measurement.
    • Email/Automation: ESP/MAP (e.g., HubSpot, Marketo, Mailchimp/Eloqua), segmentation, nurture design, testing.
    • Web/CRO: Partnering with designers/developers on CMS (e.g., WordPress/Webflow/Drupal), landing pages, form optimization, QA.
    • Analytics/MarTech: GA4, Tag Manager, Looker Studio/BI, Search Console, ads managers; CRM familiarity (e.g., Salesforce/HubSpot).
  • Ability to turn insights into action and optimize processes and outcomes wherever possible.
  • Strong project management: you can juggle priorities, hit deadlines
  • Clear, audience-appropriate writing and storytelling.
Work Style, Schedule & Travel
  • We work together in our Costa Mesa office on Tuesdays, Wednesdays and Thursdays, with occasional local client visits and events (some evenings).

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