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Marketo Developer Jobs in California (NOW HIRING)

Airwallex

Director GTM Engineering

San Francisco, CA · On-site

$300K - $330K/yr

We're hiring a Director of GTM Engineering leader to own and transform the technology backbone of ... Take technical ownership of Salesforce (revenue and CRM), Marketo, and connected tools including ...

Freshworks

GTM AI Engineer

San Mateo, CA

$130K - $156K/yr

Currently, our buyer signals are scattered across systems like Salesforce, Marketo, Outreach ... Experience as a Software Engineer, Automation Engineer, GTM/ RevOps Engineer, or AI/ML Engineer ...

Freshworks

GTM AI Engineer

San Mateo, CA · On-site

$130K - $156K/yr

Currently, our buyer signals are scattered across systems like Salesforce, Marketo, Outreach ... Experience as a Software Engineer, Automation Engineer, GTM/ RevOps Engineer, or AI/ML Engineer ...

Freshworks

GTM AI Engineer

San Mateo, CA · On-site

$130K - $156K/yr

Currently, our buyer signals are scattered across systems like Salesforce, Marketo, Outreach ... Experience as a Software Engineer, Automation Engineer, GTM/ RevOps Engineer, or AI/ML Engineer ...

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Marketo Developer information

What are the key skills and qualifications needed to thrive as a Marketo Developer, and why are they important?

To thrive as a Marketo Developer, you need a solid background in marketing automation, HTML/CSS, and experience with Marketo’s platform, often supported by a relevant degree or Marketo certification. Familiarity with REST/SOAP APIs, CRM integrations (such as Salesforce), and tools like JavaScript or email template editors is typically required. Strong problem-solving, attention to detail, and effective communication skills help developers translate marketing needs into technical solutions. These skills ensure that marketing campaigns are executed efficiently, data is accurately managed, and organizational marketing goals are met.

What is the difference between Marketo Developer vs Marketing Automation Specialist?

AspectMarketo DeveloperMarketing Automation Specialist
Required CredentialsMarketo certifications, technical skillsMarketing certifications, automation tools knowledge
Work EnvironmentTechnical teams, marketing departmentsMarketing teams, campaign management
Employer & Industry UsageTech-driven marketing firms, agenciesCorporate marketing departments, agencies
Common Search & ComparisonYesYes

The main difference is that a Marketo Developer focuses on technical implementation, coding, and customizing Marketo platforms, while a Marketing Automation Specialist handles overall automation strategies, campaign setup, and analytics. Both roles require marketing automation knowledge, but the developer role is more technical and coding-oriented.

How does a Marketo Developer typically collaborate with marketing and sales teams?

A Marketo Developer works closely with both marketing and sales teams to design, implement, and optimize automated marketing campaigns. They translate marketing strategies into technical solutions within Marketo, ensuring data flows accurately between systems like CRMs. Regular collaboration involves gathering requirements from stakeholders, troubleshooting technical issues, and providing training or documentation to end-users. This cross-functional teamwork helps ensure that campaign objectives are met and leads are effectively nurtured through the sales funnel.

What is a Marketo Developer?

A Marketo Developer is a technical specialist who designs, implements, and manages marketing automation solutions using Adobe Marketo. They customize campaigns, build integrations with other platforms, and optimize marketing workflows to support lead generation and customer engagement. Marketo Developers often collaborate with marketing teams to translate business requirements into automated processes and ensure data flows seamlessly between Marketo and other systems. Their expertise includes scripting, API integrations, and troubleshooting technical challenges within the Marketo environment.
What are popular job titles related to Marketo Developer jobs in California? For Marketo Developer jobs in California, the most frequently searched job titles are:
What job categories do people searching Marketo Developer jobs in California look for? The top searched job categories for Marketo Developer jobs in California are:
What cities in California are hiring for Marketo Developer jobs? Cities in California with the most Marketo Developer job openings:
Marketo Developer jobs near you
Infographic showing various Marketo Developer job openings in California as of July 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution.

Salesforce Analyst With Marketo

Rootshell Enterprise Technologies, Inc.

Santa Clarita, CA • On-site

Full-time

Re-posted 27 days ago

Job description

Hello All,
Hope you are doing good, Please go through the requirement and let me know your interest..
Role: Salesforce BSA with Marketo
Location: Santa Clara, CA
Duration: Long Term
Role: Salesforce BSA With Marketo
Location: Sunnyvale, CA
Duration: Long Term
Build productive relationships with a global IT team, including BSAs, developers & DBAs
Support the evaluation, design and architecture of the Sales and Legal Technology Stack
Understand the full Sales cycle, and design solutions that interface and Partner applications (e.g. Salesforce Communities
Requirements
6 or more years experience in a Business Systems Analyst role supporting business units globally.
marketing automation (preferably Marketo), analytics, audience orchestration and other marketing platforms used for frictionless account and contact-based marketing.
Strong analytical skills in analyzing complex problems, processes, and systems to propose solutions
BSA with experience in data analysis and design, marketo, demand tools..etc, marketing cloud..marketing process, etc
Deep understanding of Lead, Opportunity, Account Management, Partner
Good understanding of related business processes like contract management, quoting, and the order/fulfilment cycle in order to support impact analysis and design for proposed solutions
Design and implementation experience with SalesForce.com, Partner Communities and Apttus
Proven ability to manage multiple projects concurrently and drive delivery and execution
Ability to drive business consensus and simplify processes and designs
Ability to document interfaces and data flows
Excellent written/verbal communication skills
Ability to establish working relationships with personnel at all levels in the organization
Ability to effectively manage confidentiality of information
Ability to quickly learn new systems, processes, and technology
Experience with Project Management tools and methodology a plus

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