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Marketing Strategy Manager Jobs in Springfield, VA

... strategy, manage budgets, and analyze performance metrics Strong team leadership skills Experience managing social media, websites, and email marketing platforms Association or nonprofit experience ...

Sr. Manager, Marketing

Vienna, VA · Remote

  • Medical

  • Dental

  • Vision

  • Retirement

Marketing Strategy & Execution: Play a key role executing day-to-day marketing strategy ... Project Management: Ensure all marketing tasks and projects have clear goals, expectations, and ...

Marketing Manager

Mclean, VA · On-site

$78K - $101K/yr

Supports and implements marketing strategies designed to drive topline revenue and achieve RevPar/share-of-wallet goals. Manages all internal and external communication, digital presence, including ...

Performance Marketing Manager Capital One's Small Business Bank ("SBB") is entering an exciting ... The Performance Marketing team is at the forefront of SBB's growth strategy, building the engine to ...

Performance Marketing Manager Capital One's Small Business Bank ("SBB") is entering an exciting ... The Performance Marketing team is at the forefront of SBB's growth strategy, building the engine to ...

Develop and execute Revolutional's marketing strategy: set objectives, define brand positioning ... Build and manage the marketing processes and operational infrastructure that enable the function to ...

Develop and execute Revolutional's marketing strategy: set objectives, define brand positioning ... Build and manage the marketing processes and operational infrastructure that enable the function to ...

Content Brand Strategy Manager

Bethesda, MD · On-site

$80K - $115K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

We're a boutique tactical asset manager with a differentiated product that serves the independent ... This position sits at the intersection of brand strategy, content marketing, and advanced ...

Marketing Manager

Rockville, MD · On-site

$75K - $95K/yr

Overview Soltesz is seeking a strategic, detail-oriented Marketing Manager to lead and elevate our marketing efforts across the firm. This role serves as a key partner to leadership--bringing strong ...

Showing results 21-40

Marketing Strategy Manager information

See Springfield, VA salary details

$65.8K

$80.7K

$93.5K

How much do marketing strategy manager jobs pay per year?

As of Aug 12, 2026, the average yearly pay for marketing strategy manager in Springfield, VA is $80,686.00, according to ZipRecruiter salary data. Most workers in this role earn between $73,600.00 and $87,700.00 per year, depending on experience, location, and employer.

How does a Marketing Strategy Manager typically collaborate with other departments to execute successful campaigns?

Marketing Strategy Managers work closely with cross-functional teams such as sales, product development, analytics, and creative departments. They coordinate campaign objectives, align messaging, and ensure all stakeholders are informed about timelines and deliverables. Regular meetings and collaborative platforms are often used to track progress and address challenges quickly. This collaborative approach helps ensure campaigns are effective and resonate with target audiences while meeting business goals.

What does a marketing strategy manager do?

A marketing strategy manager develops and implements comprehensive marketing plans to achieve business goals. They analyze market trends, identify target audiences, coordinate campaigns, and use tools like data analytics to measure effectiveness. Strong communication, strategic thinking, and knowledge of marketing channels are essential for this role.

What is the difference between Marketing Strategy Manager vs Marketing Analyst?

AspectMarketing Strategy ManagerMarketing Analyst
Required CredentialsBachelor's degree in Marketing, Business, or related field; often an MBA; experience in strategic planningBachelor's degree in Marketing, Statistics, or related field; proficiency in data analysis tools
Work EnvironmentStrategic planning teams, marketing departments, leadership meetingsData analysis teams, marketing research, reporting environments
Employer & Industry UsageUsed across industries for high-level planning and decision-makingCommon in marketing departments for campaign analysis and market research

The Marketing Strategy Manager focuses on developing and overseeing overall marketing strategies, while the Marketing Analyst concentrates on analyzing data to inform marketing decisions. Both roles require strong analytical skills, but the Strategy Manager emphasizes planning and leadership, whereas the Analyst specializes in data interpretation.

What are the key skills and qualifications needed to thrive as a Marketing Strategy Manager?

To thrive as a Marketing Strategy Manager, you need strong analytical skills, strategic thinking, and a background in marketing, business, or related fields—often supported by a bachelor’s or master’s degree. Familiarity with marketing automation platforms, analytics tools like Google Analytics, and CRM systems is typically required, along with certifications such as HubSpot or Google Ads. Exceptional communication, leadership, and project management skills help differentiate top performers in this role. These competencies are crucial for developing effective strategies, driving business growth, and ensuring cohesive execution across teams.
What cities near Springfield, VA are hiring for Marketing Strategy Manager jobs? Cities near Springfield, VA with the most Marketing Strategy Manager job openings:
Infographic showing various Marketing Strategy Manager job openings in Springfield, VA as of June 2026, with employment types broken down into 1% As Needed, 86% Full Time, 8% Part Time, 1% Temporary, 3% Contract, and 1% Nights. Highlights an 81% Physical, 5% Hybrid, and 14% Remote job distribution, with an average salary of $80,686 per year, or $38.8 per hour.

Full-time

Re-posted 7 days ago


Job description

A well-established professional services organization is seeking a strategic Director of Marketing to lead brand strategy, messaging, communications, and overall marketing execution for both the organization and a portfolio of client partners. This is a senior leadership role responsible for driving measurable marketing performance, ensuring brand consistency, leading a creative team, and serving as the marketing lead on select client engagements. Requirements Strategic Leadership Own overall marketing strategy, positioning, and brand alignment Ensure initiatives align with organizational goals, budgets, and contractual scopes Establish KPIs and evaluate ROI across campaigns Team Leadership Lead and manage a marketing and creative services team Oversee execution of campaigns and deliverables to meet client expectations Ensure marketing services align with client agreements Marketing Planning & Execution Develop comprehensive marketing plans, budgets, and reporting frameworks Research markets and competitive landscapes Oversee digital campaigns, email marketing, advertising placements, and promotional efforts Monitor performance and adjust strategy as needed Content & Communications Guide development of promotional materials and themed initiatives Oversee branding and creative direction Write, edit, and proof marketing communications Digital & Social Strategy Oversee social media platforms and content calendars Coordinate website content strategy and updates Monitor engagement and performance analytics Client & Board Engagement Serve as liaison to committees and boards Present marketing reports and strategic recommendations Support member communications and related engagement efforts Business Development Support Contribute marketing strategy and positioning support for new business proposals Qualifications Bachelor's degree required 5+ years of progressive marketing leadership experience Experience operating at a senior level with executives and boards Proven ability to develop strategy, manage budgets, and analyze performance metrics Strong team leadership skills Experience managing social media, websites, and email marketing platforms Association or nonprofit experience preferred Excellent writing and communication skills Proficiency with modern project management tools Benefits Benefits provided upon request.